Samsung Music Galaxy Thursday Launches for Music Lovers Across Europe

March 12, 2021
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Together with Universal Music Group, Samsung Music Galaxy Thursday will introduce new music, unique content, artist interviews, behind-the-scenes footage and intimate performances to music fans every Thursday.

LONDON, UK – March 12, 2021 — Samsung Electronics Co. Ltd., today revealed the launch of Samsung Music Galaxy Thursday, the newest addition to the music calendar, allowing fans to own the run up to New Music Friday, the music industry’s official day of the week for new music releases. With exclusive content launching each Thursday, music lovers will gain free access to never-seen-before artist interviews, intimate performances and behind-the-scenes footage. Samsung Music Galaxy Thursday will create a new ‘be there first’ ritual for fans in their journey to discover and share the freshest new artists, explore genres and discover sounds from across Europe and the rest of the world.


Created in collaboration with Universal Music Group (UMG), the world’s leading music-based entertainment company, Samsung Music Galaxy Thursday will deliver unprecedented insight and access into the music and creative lives of UMG’s unrivalled artists from around the world.


Get Ready for Launch


Kicking off Samsung Music Galaxy Thursday, is trailblazing British singer and songwriter YUNGBLUD. Mixing pop, rock and trap elements, YUNGBLUD is redefining musical conventions, whilst speaking his truth and taking a societal stand in his songwriting, addressing topics from politics to mental health, to sexuality.


Revealed exclusively from LA’s iconic Troubadour venue, during the one year anniversary of The YUNGBLUD Show on YouTube livestreamed from 9PM CET on 11th March. YUNGBLUD introduced viewers to Samsung Music Galaxy Thursday with an intimate performance by emerging Canadian artist renforshort.


Sharing his enthusiasm and support for Samsung’s new music program intended to spotlight emerging talent in the industry, YUNGBLUD said: “I’m so excited to partner with Samsung on this new rock and roll idea of showcasing new badass incredible artists. I think #SamsungMGT is a sick idea and I can’t wait to meet the artists that they showcase in the future. Turn up the noise!”


Described by Wonderland as “the youthful singer single-handedly pioneering the sound of bubble-gum grunge”, 18-year-old artist renforshort performed a unique version of her single “I drive me mad”. She says: “I’m so beyond thankful to YUNGBLUD and Samsung for including me in the YUNGBLUD Show and Samsung Music Galaxy Thursday! As we all know it’s been super weird circumstances and a lot of artists haven’t been given the opportunity to perform, and I’m so happy I get to do that and show my music to new fans across Europe and the world! I hope people have fun with my music and like what they hear!”


New Featured Artists Each Week


Exciting new and emerging talents will takeover Samsung Music Galaxy Thursday each week to give an exclusive look into their new singles and creative process, sharing secrets behind their sound with listeners.


Coming up across the next few weeks, fans will discover Spanish indie-pop artist Natalia Lacunza as well as the newest revelation of Italian urban songwriting, Madame, along with other “ones to watch” and a few surprises.


Get More from Your Music


Samsung Music Galaxy Thursday will not only introduce new music, it will offer bespoke experiences, and give fans access to exclusive content such as artist interviews, intimate performances, behind-the-scenes content, social stories, music and lyric videos, and playlist takeovers. Giving music lovers rare insight into the songs they enjoy and love, allowing them to get closer to their favorite artists and the opportunity to explore and discover new talent, first.


Unlock Your Music Discovery Where You Want


Samsung Music Galaxy Thursday gives people the chance to access the artists they love and find new favourites on the social channels they use. Content for Samsung Music Galaxy Thursday will be released for free on Samsung and each artist’s social media channels including Facebook, Instagram and TikTok.

Press Resources > Press Release


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