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		<title>Ambient Mode &#8211; Samsung Newsroom U.K.</title>
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            <title>Ambient Mode &#8211; Samsung Newsroom U.K.</title>
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        <currentYear>2020</currentYear>
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				<title>Tips to Get the Most Out of Your Samsung Smart TV</title>
				<link>https://news.samsung.com/uk/tips-to-get-the-most-out-of-your-samsung-smart-tv?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Wed, 29 Apr 2020 09:45:58 +0000</pubDate>
						<category><![CDATA[Press Release]]></category>
		<category><![CDATA[Press Resources]]></category>
		<category><![CDATA[Ambient Mode]]></category>
		<category><![CDATA[Samsung Electronics]]></category>
		<category><![CDATA[Samsung QLED TV]]></category>
		<category><![CDATA[Samsung Smart TV]]></category>
		<category><![CDATA[TV]]></category>
		<category><![CDATA[Working from Home]]></category>
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									<description><![CDATA[From working at home to working up a sweat, you might be surprised by just how much you can do with your Samsung Smart TV. That’s because, in addition to]]></description>
																<content:encoded><![CDATA[<p>From working at home to working up a sweat, you might be surprised by just how much you can do with your Samsung Smart TV. That’s because, in addition to offering next-level viewing experiences, Samsung’s newest TVs come packed with innovations designed to amplify our enjoyment of all kinds of content.</p>
<p>&nbsp;</p>
<p>The TVs’ immersive displays are just as suitable for streaming heart-pumping workouts as they are for catching up on the latest binge-worthy show. And with simple controls for managing apps and connected devices, they make it that much easier to stay productive when working from home.</p>
<p>&nbsp;</p>
<p>Read on for our tips on getting the most out of your Samsung Smart TV.</p>
<p>&nbsp;</p>
<p><strong> </strong></p>
<p>1. Enjoy Free Live TV</p>
<p><img class="alignnone size-medium wp-image-7310" src="https://img.global.news.samsung.com/uk/wp-content/uploads/2020/05/tips-1-724x408.jpg" alt="" width="724" height="408" srcset="https://img.global.news.samsung.com/uk/wp-content/uploads/2020/05/tips-1-724x408.jpg 724w, https://img.global.news.samsung.com/uk/wp-content/uploads/2020/05/tips-1-768x433.jpg 768w, https://img.global.news.samsung.com/uk/wp-content/uploads/2020/05/tips-1.jpg 1001w" sizes="(max-width: 724px) 100vw, 724px" /></p>
<p>&nbsp;</p>
<p>With <span><a href="https://news.samsung.com/global/samsung-tv-plus-grows-its-free-linear-tv-line-up">Samsung TV Plus </a></span><a href="#_ftn1" name="_ftnref1"><span>1</span></a>, Smart TV users get instant access over 50 channels spanning news, sports, entertainment and more – so they’ll never be at a loss when sitting down to stream.</p>
<p>&nbsp;</p>
<p>Samsung TV Plus is 100% free, and comes pre-installed on all 2016 to 2020 Samsung Smart TVs. No downloads, additional devices, or credit cards required. With a simple internet connection, you can pick up where you left off on recently watched shows, discover new ones, and access video-on-demand services with ease.</p>
<p>&nbsp;</p>
<p>Samsung TV Plus has also expanded its movie offerings with the launch of channel Rakuten TV. With its growing linear TV offering, Samsung TV Plus has something to suit every interest. Thanks to its diverse range of channels, from sci-fi movies and biopics to action sports and feature films, there’s a channel for every viewer.</p>
<p><a href="#_ftnref1" name="_ftn1"><span></span></a></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>2. Work Up a Sweat</p>
<p><img class="alignnone size-medium wp-image-7311" src="https://img.global.news.samsung.com/uk/wp-content/uploads/2020/05/tips-2-725x408.png" alt="" width="725" height="408" srcset="https://img.global.news.samsung.com/uk/wp-content/uploads/2020/05/tips-2-725x408.png 725w, https://img.global.news.samsung.com/uk/wp-content/uploads/2020/05/tips-2-768x432.png 768w, https://img.global.news.samsung.com/uk/wp-content/uploads/2020/05/tips-2-1024x576.png 1024w, https://img.global.news.samsung.com/uk/wp-content/uploads/2020/05/tips-2.png 1430w" sizes="(max-width: 725px) 100vw, 725px" /></p>
<p>&nbsp;</p>
<p>As much as we might enjoy our commute-free routines when working or studying from home, it’s still important to stay active throughout the day – even if that means turning your living room into a workout studio.</p>
<p>&nbsp;</p>
<p>Luckily for Samsung Smart TV users, at-home workout videos catering to virtually all interests and abilities are just a few taps away.</p>
<p>&nbsp;</p>
<p>Simply click on the exercise service of your choice, choose a workout to stream, and get started. It’s as simple as that. With the TVs’ high resolutions, you’ll never miss a step while working up a sweat. And with a variety of services available and more on the way, it’s easy to find the content you need to take your fitness routine to the next level. The Multi View <a href="#_ftn1" name="_ftnref1"><span>2</span></a> feature lets you split your screen &#8211;  you can watch a workout on one side and use your phone’s camera to show your positioning on the other side.</p>
<p>&nbsp;</p>
<p>Samsung’s new Samsung Health service offers a simple solution to satisfy Smart TV users’ fitness needs. <span><a href="https://news.samsung.com/global/samsung-partners-with-leading-personal-fitness-brands-to-launch-wellness-apps-on-its-smart-tv-platform">Samsung Health</a></span> combines free fitness content from world-class partners including the popular meditation app, Calm, as well as<em>, Fitplan, Echelon and Jillian Michaels. Compatible with 2018-2019 Samsung Smart TVs, the apps make it easy for users to workout at home.</em><a href="#_ftn2" name="_ftnref2"><span>3</span></a></p>
<p><em> </em></p>
<p><em> </em></p>
<p>&nbsp;</p>
<p>3. Work More Comfortably From Home</p>
<p><img class="alignnone size-medium wp-image-7312" src="https://img.global.news.samsung.com/uk/wp-content/uploads/2020/05/tips-3-723x408.jpg" alt="" width="723" height="408" srcset="https://img.global.news.samsung.com/uk/wp-content/uploads/2020/05/tips-3-723x408.jpg 723w, https://img.global.news.samsung.com/uk/wp-content/uploads/2020/05/tips-3-768x433.jpg 768w, https://img.global.news.samsung.com/uk/wp-content/uploads/2020/05/tips-3.jpg 1000w" sizes="(max-width: 723px) 100vw, 723px" /></p>
<p>&nbsp;</p>
<p>In addition to offering a range of options to help keep users active and entertained at home, Samsung Smart TVs make it that much easier to stay productive when it’s time to get to work.</p>
<p>&nbsp;</p>
<p>In 2019, Samsung introduced its exclusive Remote Access feature. Available on the company’s latest Smart TVs, it allows users to remotely access and manage their personal computer(s) through their TV, regardless of their PC’s location.<a href="#_ftn1" name="_ftnref1"><span>4</span></a></p>
<p>&nbsp;</p>
<p>Remote Access also offers a wide variety of cloud-based documentation services that can make it easier for students to continue studying at home. They can even use a web browser to view online courses and live lectures on their TV’s spacious screen, so they won’t miss a single note or detail.</p>
<p>&nbsp;</p>
<p>Remote Access also comes equipped with Wi-Fi Direct, which facilitates seamless screen sharing between TVs and PCs, mobile phones and tablets. This versatile feature opens the door for users to enjoy a wide range of content on their TV’s larger screen.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>4. Find Some Peace and Quiet</p>
<p><img class="alignnone size-medium wp-image-7313" src="https://img.global.news.samsung.com/uk/wp-content/uploads/2020/05/tips-4-612x408.jpg" alt="" width="612" height="408" /></p>
<p>&nbsp;</p>
<p>Even the most media-savvy among us occasionally find ourselves needing to take a break from staring at screens to enjoy some peace and quiet instead. Thankfully, Samsung TVs’ Ambient Mode can help us do just that.</p>
<p>&nbsp;</p>
<p>Ambient Mode enables Smart TVs to foster a relaxing environment by displaying works of art, family photos and other calming content when turned off. For those times when you’d like to completely tune out, you can program Ambient Mode to match the wallpaper or background of the space behind your TV, so your screen will blend seamlessly into its surroundings.</p>
<p>&nbsp;</p>
<p>Transform your TV into your own personal photo gallery with QLED displays’ revolutionary image technology. You can rest assured that your favorite snaps will be showcased in the full, high-res quality they deserve.</p>
<p><strong> </strong></p>
<p>We’ve only just scratched the surface of what Samsung’s Smart TVs can do. Click <span><a href="https://www.samsung.com/uk/tvs/all-tvs/">here</a></span> to learn more about the lineup’s latest updates and innovations.</p>
<p>&nbsp;</p>
<h6><a href="#_ftnref1" name="_ftn1">[1]</a> Samsung TV Plus is available in select regions including the U.S., Canada, UK, Germany, France, Italy, Spain, Switzerland, Austria, Korea, and Thailand. Service availability may vary by region. TV Plus is available on 2016-2020 Smart TVs in the U.S., Europe and Thailand. In Canada, the service is available on 2017-2020 Smart TVs. In Korea, the service is available on 2013-2020 Smart TVs.</h6>
<h6><a href="#_ftnref1" name="_ftn1">[2]</a> Only supports Android OS based smartphone.</h6>
<h6><a href="#_ftnref2" name="_ftn2">[3]</a> Samsung Health will be launching on 2020 Samsung Smart TVs in the near future. Users with 2018–2019 models will be able to access the apps mentioned above via their Smart TV’s Apps section. Echelon and Jillian Michaels are available on 2018 and 2019 models. Calm and Fitplan are available on 2019 models.</h6>
<h6><a href="#_ftnref1" name="_ftn1">[4]</a> Available on 2019 and newer Smart TV models. Both the TV and PC must be connected to a network.</h6>
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				<title>Samsung Introduces New Generation of Picture Quality with 8K Digital Signage</title>
				<link>https://news.samsung.com/uk/samsung-introduces-new-generation-of-picture-quality-with-8k-digital-signage?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Mon, 11 Feb 2019 16:47:51 +0000</pubDate>
						<category><![CDATA[B2B]]></category>
		<category><![CDATA[Press Release]]></category>
		<category><![CDATA[292-inch The Wall]]></category>
		<category><![CDATA[AI Upscaling]]></category>
		<category><![CDATA[Ambient Mode]]></category>
		<category><![CDATA[Harmany Luxury Audio]]></category>
		<category><![CDATA[ISE 2019]]></category>
		<category><![CDATA[Multi-link LED HDR]]></category>
		<category><![CDATA[OMN]]></category>
		<category><![CDATA[OMN-D]]></category>
		<category><![CDATA[QLED 8K Signage]]></category>
		<category><![CDATA[SMART LED Signage]]></category>
		<category><![CDATA[Steinway Lyngdorf]]></category>
		<category><![CDATA[The Wall 2019]]></category>
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									<description><![CDATA[London, UK &#8211; 11 February 2019 – Samsung Electronics Co., Ltd. will transform the global digital signage market by launching the first signage products]]></description>
																<content:encoded><![CDATA[<p><strong>London, UK &#8211; 11 February 2019</strong> – Samsung Electronics Co., Ltd. will transform the global digital signage market by launching the first signage products featuring the unmatched picture quality of QLED 8K. The new visual display quality is expected to drastically impact the commercial digital signage industry, unlocking new and exciting opportunities.</p>
<p>&nbsp;</p>
<p>“By introducing 8K in display signage, businesses can deliver impeccable picture quality to their audiences in a way that was previously not possible,” said Seog-gi Kim, Executive Vice President of Visual Display Business at Samsung Electronics. “The 82” QLED 8K Signage is just one of the many industry-leading products we are excited to showcase at ISE 2019. We look forward to introducing the global AV industry to the commercial applications of 8K.”</p>
<p>&nbsp;</p>
<p><strong><u>QLED 8K Signage: Market’s highest resolution with AI upscaling</u></strong></p>
<p>&nbsp;</p>
<p><img class="alignnone size-full wp-image-4576" src="https://img.global.news.samsung.com/uk/wp-content/uploads/2019/02/ISE2019-QLED-8K-Signage_1.jpg" alt="" width="3469" height="2545" srcset="https://img.global.news.samsung.com/uk/wp-content/uploads/2019/02/ISE2019-QLED-8K-Signage_1.jpg 3469w, https://img.global.news.samsung.com/uk/wp-content/uploads/2019/02/ISE2019-QLED-8K-Signage_1-556x408.jpg 556w, https://img.global.news.samsung.com/uk/wp-content/uploads/2019/02/ISE2019-QLED-8K-Signage_1-768x563.jpg 768w, https://img.global.news.samsung.com/uk/wp-content/uploads/2019/02/ISE2019-QLED-8K-Signage_1-1024x751.jpg 1024w" sizes="(max-width: 3469px) 100vw, 3469px" /></p>
<p>&nbsp;</p>
<p>Samsung will present the new 82” QLED 8K Signage, which combines the market’s highest resolution with Artificial Intelligence (AI) upscaling technology — producing lifelike images, enabling users to enjoy immersive viewing experiences. The AI upscaling technology in commercial displays will capture the attention of potential customers; and to store owners and advertisers, this means more content production at lower costs and lower resolution but higher resolution display in 8K quality.</p>
<p>&nbsp;</p>
<p>The new signage’s slim design, at less than 40mm deep, provides hassle-free installation by adopting Samsung’s advanced optical technology and blends into any environment in portrait or landscape mode. With a resolution of 7,680 x 4,320 pixels, individual pixels in an image become imperceptible to the human eye.</p>
<p>&nbsp;</p>
<p>Similar to its 8K TV counterpart, the QLED 8K display delivers enhanced black color presentation through local dimming and Quantum Light Control. The display also features HDR10+ along with 4,000nit peak brightness and provides 100 percent Color Volume, presenting rich pictures.</p>
<p>&nbsp;</p>
<p><strong><u>292&#8243; The Wall in 8K: Set to launch in the first half of 2019</u></strong></p>
<p>&nbsp;</p>
<p><img class="alignnone size-full wp-image-4580" src="https://img.global.news.samsung.com/uk/wp-content/uploads/2019/02/ISE2019-The-Wall-2019.jpg" alt="" width="3113" height="2301" srcset="https://img.global.news.samsung.com/uk/wp-content/uploads/2019/02/ISE2019-The-Wall-2019.jpg 3113w, https://img.global.news.samsung.com/uk/wp-content/uploads/2019/02/ISE2019-The-Wall-2019-552x408.jpg 552w, https://img.global.news.samsung.com/uk/wp-content/uploads/2019/02/ISE2019-The-Wall-2019-768x568.jpg 768w, https://img.global.news.samsung.com/uk/wp-content/uploads/2019/02/ISE2019-The-Wall-2019-1024x757.jpg 1024w" sizes="(max-width: 3113px) 100vw, 3113px" /></p>
<p>&nbsp;</p>
<p>Samsung will launch a 292” version of The Wall display in 8K globally in the first half of this year. The Wall is a large-format modular display ideal for luxury residences as well as for business purpose, configurable and customizable to a variety of sizes and ratios from 73” to 292”.</p>
<p>&nbsp;</p>
<p>The Wall’s slim, bezel-less infinity design allows the display to blend subtly into its surroundings. The Ambient Mode<a href="#_ftn1" name="_ftnref1"><span><span style="font-size: small;"><sup>[1]</sup></span></span></a> allows customization of the display by showcasing diverse content such as photos and art and matching the background to complement its surroundings. A customizable décor frame also allows the display look, sleek and sophisticated from every angle to fit any luxury space.</p>
<p>&nbsp;</p>
<p>To compliment the display’s visuals, Samsung works with industry-leading partners, including Harman Luxury Audio and Steinway Lyngdorf for sound solutions, Control4, Crestron and Savant for home automation solutions, and Domotz, Ihiji and OrvC on remote monitoring capabilities for channel partners.</p>
<p>&nbsp;</p>
<p><strong><u>Multi-Link LED HDR: Industry’s first 8K HDR for LED signage</u></strong></p>
<p>&nbsp;</p>
<p><img class="alignnone size-full wp-image-4574" src="https://img.global.news.samsung.com/uk/wp-content/uploads/2019/02/ISE2019-Multi-Link-LED-HDR-with-P1.2-LED-Signage_1.jpg" alt="" width="3859" height="2123" srcset="https://img.global.news.samsung.com/uk/wp-content/uploads/2019/02/ISE2019-Multi-Link-LED-HDR-with-P1.2-LED-Signage_1.jpg 3859w, https://img.global.news.samsung.com/uk/wp-content/uploads/2019/02/ISE2019-Multi-Link-LED-HDR-with-P1.2-LED-Signage_1-742x408.jpg 742w, https://img.global.news.samsung.com/uk/wp-content/uploads/2019/02/ISE2019-Multi-Link-LED-HDR-with-P1.2-LED-Signage_1-768x423.jpg 768w, https://img.global.news.samsung.com/uk/wp-content/uploads/2019/02/ISE2019-Multi-Link-LED-HDR-with-P1.2-LED-Signage_1-1024x563.jpg 1024w" sizes="(max-width: 3859px) 100vw, 3859px" /></p>
<p>&nbsp;</p>
<p>Samsung will introduce Multi-Link LED HDR, the industry’s first 8K LED HDR technology. Using Samsung’s proprietary algorithm and scene analysis, Multi-Link LED HDR turns any content into HDR quality, without special meta-data.</p>
<p>&nbsp;</p>
<p>Multi-Link LED HDR for signage delivers unparalleled image quality, featuring Inverse Tone Mapping (ITM) and Dynamic Peaking to maximize brightness and contrast ratio of the full screen by doubling peak luminance. Color Mapping feature also sets an adaptive color gamut for true and vivid LED colors.</p>
<p>&nbsp;</p>
<p>Moreover, Multi-Link LED HDR delivers live content with lower latency through an optimal live mode. It helps eliminate cable clutter of other displays with a 100-meter (330 foot) LAN<a href="#_ftn2" name="_ftnref2"><span><span style="font-size: small;"><sup>[2]</sup></span></span></a> cable.</p>
<p><a href="#_ftnref1" name="_ftn1"><span></span></a><span></span></p>
<p>With the Multi 8K Frame Lock function embedded in Multi-Link LED, integrators do not require a separate device to sync content presented on 8K displays. Multi-Link LED HDR supports all Samsung SMART LED Signage products and is also compatible with The Wall Professional and the IFJ Series.</p>
<p>&nbsp;</p>
<p><strong><u>OMN/OMN-D Series: Bringing semi-outdoor signage to the world</u></strong></p>
<p>&nbsp;</p>
<p><img class="alignnone size-full wp-image-4579" src="https://img.global.news.samsung.com/uk/wp-content/uploads/2019/02/ISE2019-Semi-Outdoor_OMN-Series.jpg" alt="" width="3943" height="2580" srcset="https://img.global.news.samsung.com/uk/wp-content/uploads/2019/02/ISE2019-Semi-Outdoor_OMN-Series.jpg 3943w, https://img.global.news.samsung.com/uk/wp-content/uploads/2019/02/ISE2019-Semi-Outdoor_OMN-Series-624x408.jpg 624w, https://img.global.news.samsung.com/uk/wp-content/uploads/2019/02/ISE2019-Semi-Outdoor_OMN-Series-768x503.jpg 768w, https://img.global.news.samsung.com/uk/wp-content/uploads/2019/02/ISE2019-Semi-Outdoor_OMN-Series-1024x670.jpg 1024w" sizes="(max-width: 3943px) 100vw, 3943px" /></p>
<p>&nbsp;</p>
<p>Samsung will launch its semi-outdoor OMN/OMN-D series globally this year. These in-window displays available in both 46” and 55” sizes give businesses an eye-catching display solution with vivid and crisp content and excellent visibility, even in direct sunlight, with 4,000nit brightness and high contrast ratio of 5,000:1 all packed in a slim and neat design.</p>
<p>&nbsp;</p>
<p>The OMN-D series is a double-sided display that allows store-front and indoor display, increasing sales opportunities both in and out of the store simultaneously. With WiFi embedded and using one electric power cord and one LAN cable, the series reduces cord clutter and increases energy efficiency.</p>
<p>&nbsp;</p>
<p>Both displays feature dust-proof IP5X-validation and three-step overheat protection for durable performance, along with their own embedded solution, MagicINFO S6 powered by Tizen 4.0 for streamlined content management. The displays are optimized for a wide range of retail businesses from quick-service restaurants to department stores and more.</p>
<p>&nbsp;</p>
<p>“We are proud to partner with Samsung in implementing the disruptive technology for semi-outdoor windows OMN. Thanks to over fifteen thousand digital windows installed in its stores and customers’ shops, today Luxottica is one of the largest private digital broadcasters globally. This new solution represents a step forward in the way our group engages with millions of consumers around the world,” said Mr. Carlo Panigati, Indirect Procurement Director at Luxottica, a leader in the design, manufacture, distribution and sale of fashion, luxury and sports eyewear based in Italy. Luxottica will begin using the OMN-series display in its stores across Europe, beginning in Italy.</p>
<p>&nbsp;</p>
<p>Samsung will also be introducing the new QMR and QBR series 4K displays that feature five models &#8211; 43’’ to 75” in size, an intelligent upscaling engine and IPX5 dust-proof validation, embedded with KNOX security solution and Wi-Fi for wireless management. Created with shopping malls, retail stores and airports in mind, QMR series has 500nit brightness and a non-glare panel. Made for smaller shops, commuter stations and terminals, QBR has 350nit brightness. Both series are upgraded from the last with smaller bezels and a more symmetric design.</p>
<p>&nbsp;</p>
<p><em><span style="font-size: small;"><a href="#_ftnref1" name="_ftn1"><span>[1]</span></a> <em>Some features of Ambient Mode require a compatible Android or iOS phone and sufficient space around the product to operate; it will have varying results on complex wall designs, patterns, and/or unusual colours</em></span></em></p>
<p><em><span style="font-size: small;"><a href="#_ftnref2" name="_ftn2"><span>[2]</span></a><span> <em>Multi-Link LED HDR utilizes HDBaseT which provides the global standard for the transmission of ultra-high definition video and audio over a single cable.</em></span></span></em></p>
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				<title>QLED 8K, Part 1: Go Deeper—How QLED 8K’s Perfect Realism Brings Content to Life</title>
				<link>https://news.samsung.com/uk/qled-8k-part-1-go-deeper-how-qled-8ks-perfect-realism-brings-content-to-life?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Thu, 30 Aug 2018 03:00:10 +0000</pubDate>
						<category><![CDATA[TVs & Displays]]></category>
		<category><![CDATA[8K AI Upscaling technology]]></category>
		<category><![CDATA[8K TV]]></category>
		<category><![CDATA[AI]]></category>
		<category><![CDATA[Ambient Mode]]></category>
		<category><![CDATA[HDR10+ Technology]]></category>
		<category><![CDATA[IFA 2018]]></category>
		<category><![CDATA[IHS Markit]]></category>
		<category><![CDATA[Q900R QLED 8K]]></category>
		<category><![CDATA[QLED 8K]]></category>
		<category><![CDATA[Quantum Processor 8K]]></category>
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									<description><![CDATA[LONDON, UK – 30 August, 2018 &#8211; Samsung Electronics will officially unveil its first 8K TV, the Q900R QLED 8K[1], at this year’s IFA event in Berlin.]]></description>
																<content:encoded><![CDATA[<p><strong>LONDON, UK – 30 August, 2018</strong> &#8211; Samsung Electronics will officially unveil its first 8K TV, the Q900R QLED 8K<a href="#_ftn1" name="_ftnref1"><span><span style="font-size: small;"><sup>[1]</sup></span></span></a>, at this year’s IFA event in Berlin.</p>
<p>&nbsp;</p>
<p>Available in a choice of 65, 75, and 85-inch models, the new TV combines the market’s highest resolution with Artificial Intelligence (AI) technology that optimises content for 8K presentation—producing truly lifelike images and sound, and enabling users to enjoy much more immersive viewing experiences.</p>
<p>&nbsp;</p>
<p>Samsung has been the world’s number one TV manufacturer for 12 years running thanks to a commitment to setting new standards for picture quality and immersion. With the unveiling of QLED 8K, the company has once again raised the bar for both.</p>
<p>&nbsp;</p>
<p><img class="alignnone size-medium wp-image-3572" src="https://img.global.news.samsung.com/uk/wp-content/uploads/2018/08/8k-qled-pt1_1-607x408.jpg" alt="" width="607" height="408" /></p>
<p>&nbsp;</p>
<h3><strong>Why 8K Matters</strong></h3>
<p>Large-screen TVs (measuring 65 inches or wider) are becoming more and more common, with over 11 million sold just last year and, according to leading market research firm IHS Markit<a href="#_ftn2" name="_ftnref2"><span><span style="font-size: small;"><sup>[2]</sup></span></span></a>, approximately 16 million expected to be sold this year. The market for ultra-large screen TVs (measuring 75 inches or wider) is also predicted to almost double by the year 2020.</p>
<p>&nbsp;</p>
<p><img class="alignnone size-medium wp-image-3573" src="https://img.global.news.samsung.com/uk/wp-content/uploads/2018/08/8K-qled-pt1_2_graph-603x408.jpg" alt="" width="603" height="408" /></p>
<p>&nbsp;</p>
<p>The larger TVs get, the more important their resolution becomes, as details portrayed on a bigger screen require more pixels—the thousands (or millions) of incredibly small dots that make up the images you see on your TV screen—to clearly define them. This means that ideally, in order to provide a level of detail that really blows viewers away, a large-screen TV’s resolution, or total number of pixels, should be above the previous high mark of 4K (3,840 x 2,160).</p>
<p>&nbsp;</p>
<p>An 8K TV features a resolution of 7,680 x 4,320 pixels, which means roughly 8,000 pixels are packed into each horizontal line of the screen. At this level of pixel density, the individual pixels composing an image become imperceptible to the human eye—even when viewed up close. Samsung’s QLED 8K features over 30 million pixels in total, which adds depth and detail to content displayed on the TV’s expansive screen, and makes objects appear that much more realistic.</p>
<p>&nbsp;</p>
<p>If history is any indication, consumers won’t have to wait long for immersive 8K content to become the new normal. It took just less than five years for UHD (Ultra-High Definition) TVs to overtake FHD (Full HD) models in global sales, and IHS Markit predicts that sales of 8K TVs will quadruple over the next few years.</p>
<p>&nbsp;</p>
<p><img class="alignnone size-medium wp-image-3574" src="https://img.global.news.samsung.com/uk/wp-content/uploads/2018/08/8k-qled-pt1_3-750x408.jpg" alt="" width="750" height="408" /></p>
<p>&nbsp;</p>
<h3><strong>How Resolution Affects Realism</strong></h3>
<p>Put simply, the higher a TV’s resolution, the sharper its picture quality, and the more realistic its images will seem. Samsung’s QLED 8K features a resolution that’s 16 times greater than FHD and four times greater than a 4K UHD TV. This allows the TV to produce lifelike visuals that accurately depict details in a scene or image which would likely go unnoticed on a lower-resolution TV.</p>
<p>&nbsp;</p>
<p>As the resolution of an image increases, it also creates a sense of depth that tricks our eyes into believing that the objects within appear more immersive. When viewing high-resolution content on a wide screen, the wider our field of view, the more immersive the content we’re watching becomes, and the more “present” we feel within it.</p>
<p>&nbsp;</p>
<p>In other words, QLED 8K’s high-res visuals and wide screen offer viewers a new level of immersion—one that allows them to feel like they’re in the heart of the action when viewing a favourite movie, or enjoying a front row seat when watching the big game.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<h3><strong>How Samsung’s Innovating with 8K</strong></h3>
<p><img class="alignnone size-medium wp-image-3575" src="https://img.global.news.samsung.com/uk/wp-content/uploads/2018/08/8k-qled-pt1_4-549x408.jpg" alt="" width="549" height="408" /></p>
<p>&nbsp;</p>
<p>Samsung’s QLED TVs have a history of fostering brilliant visuals that predates the line’s jump to ultra-high-resolution 8K.</p>
<p>&nbsp;</p>
<p>For a start, each QLED TV is certified to deliver 100 percent colour volume<a href="#_ftn3" name="_ftnref3"><span><span style="font-size: small;"><sup>[3]</sup></span></span></a>, which means accurate colours at any brightness level. This helps the TVs express subtle details in both bright and dark scenes, and produce vibrant HDR (high dynamic range) images that bring content to life.</p>
<p>&nbsp;</p>
<p>Because contrast ratio, like resolution, can greatly affect a TV’s ability to produce images that pop off the screen, QLED 8K also features Samsung’s brightness-optimising Q HDR 8K technology. This innovative technology maximises contrast ratio to make images appear clearer and more three dimensional, analysing an image’s object(s) and background in order to accentuate fine details. The TV’s Direct Full Array Elite technology enhances contrast even further, in addition to offering precise backlighting controls.</p>
<p>&nbsp;</p>
<p>QLED 8K’s combination of perfect colour volume, optimised contrast and support for the Samsung-spearheaded HDR10+ open standard allows it to foster truly cinematic viewing experiences. The TV’s 4,000-nit peak brightness matches the content mastering standard for major film and TV studios’ Blu-ray releases, while its HDR10+ technology leverages dynamic metadata to optimise contrast and colours from scene to scene to ensure that content is displayed in the manner that filmmakers intended.</p>
<p>&nbsp;</p>
<p><img class="alignnone size-medium wp-image-3576" src="https://img.global.news.samsung.com/uk/wp-content/uploads/2018/08/8k-qled-pt1_5-1-570x408.jpg" alt="" width="570" height="408" /> <img class="alignnone size-medium wp-image-3577" src="https://img.global.news.samsung.com/uk/wp-content/uploads/2018/08/8k-qled-pt1_5-2-600x408.jpg" alt="" width="600" height="408" /></p>
<p>&nbsp;</p>
<p>And it’s not just films and shows that benefit from crystal clear 8K. The TV’s built-in <a href="https://news.samsung.com/global/interview-how-samsung-brought-the-blank-tv-screen-to-life">Ambient Mode</a><a href="#_ftn4" name="_ftnref4"><span><span style="font-size: small;"><sup>[4]</sup></span></span></a> allows users to enhance their home’s décor with beautiful images when the TV is turned off. Photos and artworks look flawless when displayed at 8K resolution, and the TV’s boundless design creates the sense that the image on display is melting into the wall behind it.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<h3><strong>What’s More: 8K AI Upscaling Technology Expands 8K TV Market</strong></h3>
<p><img class="alignnone size-medium wp-image-3578" src="https://img.global.news.samsung.com/uk/wp-content/uploads/2018/08/8k-qled-pt1_6-750x408.jpg" alt="" width="750" height="408" /></p>
<p>&nbsp;</p>
<p>To enable users to enjoy as much 8K content as possible, the TV also features Samsung’s proprietary Quantum Processor 8K. This innovative addition recognises content—whether it’s transmitted via a streaming service, set-top box, HDMI, USB, or even mobile mirroring— and automatically upscales its sound and images into near-8K quality using machine-learning <a href="https://news.samsung.com/global/samsungs-ai-technology-transforms-any-video-content-into-8k">8K AI Upscaling technology</a>. This enables consumers to view just about any movie or show on any channel in crisp 8K, regardless of the video’s native resolution or method of transmission.</p>
<p>&nbsp;</p>
<p>The upscaling technology is compatible with all types of content, including standard definition, HD, FHD and UHD, but its optimisation is most dramatic when the original source is a 4K UHD image. The built-in AI upscaling feature analyses the relationship between low- and high-resolution video, and uses this insight to apply millions of upscaling algorithms that accentuate details, add sharpness to edges, and eliminate compression noise for streamed videos.</p>
<p>&nbsp;</p>
<p>The feature expertly restores content’s texture and detail to allow you to view your show or movie as it was meant to be seen. The resulting images are so vivid and detailed that you’ll feel like you could reach out and touch the objects and characters within them.</p>
<p>&nbsp;</p>
<p>QLED 8K’s AI Upscaling technology also includes a sound optimisation function, which automatically analyses content’s sound from scene to scene to foster the most immersive experience possible. When watching a football game, for instance, when a player makes a big play, the sound may amplify the audience’s cheers to recreate the excitement of being there in person. After the play, the TV may emphasise the commentators’ voices as they break down what just happened. There’s no need to raise the volume to hear what’s being said; QLED 8K will do it for you.</p>
<p>&nbsp;</p>
<p>Going forward, TVs will be evaluated based on their ability to enhance viewers’ immersion to the point that they feel like they’re experiencing a scene, game or moment firsthand. The launch of Samsung 8K AI Upscaling technology brings us closer than ever to achieving this goal of blurring the line between reality and reproduction.</p>
<p>&nbsp;</p>
<p><em><span style="font-size: small;"><a href="#_ftnref1" name="_ftn1"><span>[1]</span></a> <em>Samsung QLED 8K will not support upscaling for PC, game and analogue content are not subject to 8K upscaling</em></span></em></p>
<p>&nbsp;</p>
<p><em><span style="font-size: small;"><a href="#_ftnref2" name="_ftn2"><span>[2]</span></a> <em>IHS Markit TV Sets Market Tracker – Forecast Q1 2018, Information is not an endorsement of Samsung. Any reliance on these results is at the third party’s own risk. Visit </em><a href="https://technology.ihs.com/"><em>technology.ihs.com</em></a><em> for more details. </em></span></em></p>
<p>&nbsp;</p>
<p><em><span style="font-size: small;"><a href="#_ftnref3" name="_ftn3"><span>[3]</span></a> <em>QLED TVs have received verification from world-class testing and certification association, Verband Deutscher Elektrotechniker (VDE), for its ability to produce 100 percent colour volume</em></span></em></p>
<p>&nbsp;</p>
<p><em><span style="font-size: small;"><a href="#_ftnref4" name="_ftn4"><span>[4]</span></a> <em>Some features of Ambient Mode require a compatible Android or iOS phone and sufficient space around the TV to operate; it will have varying results on complex wall designs, patterns, and/or unusual colours</em></span></em></p>
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				<title>Samsung Unveils Real 8K Resolution and 8K AI Upscaling for QLED 8K at IFA 2018</title>
				<link>https://news.samsung.com/uk/samsung-unveils-real-8k-resolution-and-8k-ai-upscaling-for-qled-8k-at-ifa-2018?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Thu, 30 Aug 2018 03:00:04 +0000</pubDate>
						<category><![CDATA[Press Release]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[TVs & Displays]]></category>
		<category><![CDATA[8K AI Upscaling technology]]></category>
		<category><![CDATA[8K TV]]></category>
		<category><![CDATA[Ambient Mode]]></category>
		<category><![CDATA[Direct Full Array Elite]]></category>
		<category><![CDATA[IFA 2018]]></category>
		<category><![CDATA[Q900R QLED 8K]]></category>
		<category><![CDATA[QLED 8K]]></category>
		<category><![CDATA[Quantum Processor 8K]]></category>
		<category><![CDATA[Real 8K Resolution]]></category>
                <guid isPermaLink="false">http://bit.ly/2NsjHhj</guid>
									<description><![CDATA[&#160; LONDON, UK – August 30, 2018 – During its press conference at IFA 2018, Samsung Electronics Co., Ltd. is to announce its foray into 8K with the]]></description>
																<content:encoded><![CDATA[<p><img class="alignnone size-medium wp-image-3496" src="https://img.global.news.samsung.com/uk/wp-content/uploads/2018/08/Samsung-QLED-8K-TV-05-612x408.jpg" alt="" width="612" height="408" /></p>
<p>&nbsp;</p>
<p><strong>LONDON, UK – August 30, 2018 – </strong>During its press conference at IFA 2018, Samsung Electronics Co., Ltd. is to announce its foray into 8K with the unveiling of the Q900R QLED 8K complete with 8K AI Upscaling. Available in four ultra-large screen sizes (65”, 75”, 82” and 85”), Samsung QLED 8K TV will feature several 8K-ready enhancements, including Real 8K Resolution, Q HDR 8K and Quantum Processor 8K, all created to bring 8K-quality images to life. The new Samsung QLED 8K will be available in the UK from Mid-October.</p>
<p>&nbsp;</p>
<p>Samsung’s QLED 8K with 8K AI Upscaling is a part of the company’s long-term vision of leading 8K to the forefront as the most accurate and life-like screen resolution on the market.</p>
<p>&nbsp;</p>
<p>“At Samsung, we’ve worked tirelessly over the years to move the industry forward when it comes to premium picture quality, and the introduction of our QLED 8K with 8K AI Upscaling is an integral component as we look to the future of displays,” said Jongsuk Chu, Senior Vice President of Visual Display Business at Samsung Electronics. “We’re thrilled to introduce the Q900R to consumers and are confident that they will experience nothing short of brilliance in colour, clarity and sound on our new 8K-capable models.”</p>
<p>&nbsp;</p>
<p>To achieve 8K-quality images, the Samsung Q900R features <strong>Real 8K Resolution</strong> capable of up to <strong>4,000 nit peak brightness</strong> &#8211; a standard met by most film studios. This feature allows TV to produce four times more pixels than a 4K UHD TV and 16 times more pixels than a full HD TV. <strong>Q HDR 8K</strong> powered by HDR (High Dynamic Range) 10+ technology which optimises the TV’s brightness levels and produces pristine colours and images is also incorporated to deliver pictures as intended by creators.</p>
<p>&nbsp;</p>
<p>Samsung’s proprietary <strong>8K AI Upscaling </strong>technology based on artificial intelligence also comes equipped with picture and sound quality to a level compatible with 8K regardless of the original source quality or format<a href="#_ftn1" name="_ftnref1"><span><span style="font-size: small;"><sup>[1]</sup></span></span></a>. Whether a user is watching content through a streaming service, set-top box, HDMI, USB or even mobile mirroring, the <strong>Quantum Processor 8K</strong> recognises and upscales the content to appear in 8K quality. In addition, the Q900R features <strong>Direct Full Array Elite</strong> for enhanced contrast and precise backlighting control, and also <strong>100% Colour Volume</strong>, enabling users to witness billions of shades of colour for the purest colour accuracy to-date.</p>
<p>&nbsp;</p>
<p>Focusing on user efficiency, the Q900R features a slate of new functions that enable consumers to use their TVs differently while maintaining the highest quality in picture and sound. For example, the TV recognises and analyses a number of connected entertainment devices like audio devices connected via optical cable with <strong>One Remote,</strong> then auto switches the TV’s image source and audio output for an optimised viewing experience. Lifestyle features, such as <strong>Ambient Mode</strong>, have been enhanced to seamlessly blend the TV in the surrounding space<a href="#_ftn2" name="_ftnref2"><span><span style="font-size: small;"><sup>[2]</sup></span></span></a> by showcasing beautiful images, weather, news and more on the screen. The <strong>One</strong> <strong>Near Invisible Cable</strong>, which comes standard at 5 meters, incorporates the optical cable and power in one seamless cord, giving users more freedom to decide where and how they place the TV. Smart enhancements, such as <strong>SmartThings</strong>, further add to the Q900R’s ability to provide users with greater access to information and make their lives easier, and the <strong>Universal Guide</strong> provides personalised recommendations to easily find live and OTT content on TV.</p>
<p>&nbsp;</p>
<p>Samsung will showcase its latest television and audio announcements in its booth at IFA, located at the City Cube Berlin on Level 2.</p>
<p>&nbsp;</p>
<p><em><span style="font-size: small;"><a href="#_ftnref1" name="_ftn1"><span>[1]</span></a> Samsung QLED 8K will not support upscaling for PC, game and analogue content are not subject to 8K upscaling</span></em></p>
<p><em><span style="font-size: small;"><a href="#_ftnref2" name="_ftn2"><span>[2]</span></a> Some features of Ambient Mode require a compatible Android or iOS phone and sufficient space around the TV to operate; it will have varying results on complex wall designs, patterns, and/or unusual colours.</span></em></p>
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				<title>Disguising Miss Daisy</title>
				<link>https://news.samsung.com/uk/disguising-miss-daisy?utm_source=rss&amp;utm_medium=direct</link>
				<pubDate>Thu, 02 Aug 2018 12:38:46 +0000</pubDate>
						<category><![CDATA[Press Release]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[TVs & Displays]]></category>
		<category><![CDATA[Ambient Mode]]></category>
		<category><![CDATA[Daisy Lowe]]></category>
		<category><![CDATA[QLED]]></category>
		<category><![CDATA[Robert King]]></category>
		<category><![CDATA[Samsung QLED TV]]></category>
                <guid isPermaLink="false">http://bit.ly/2O3zN0Q</guid>
									<description><![CDATA[Lowe and behold! Daisy Lowe undergoes incredible transformation, blending into a wall of daisies in new photo shoot Daisy Lowe becomes the ‘Invisible Woman’:]]></description>
																<content:encoded><![CDATA[<ul>
<li>Lowe and behold! Daisy Lowe undergoes incredible transformation, blending into a wall of daisies in new photo shoot</li>
<li>Daisy Lowe becomes the ‘Invisible Woman’: world leading body paint artist Carolyn Roper spent eight painstaking hours painting Daisy into two settings: amidst a posy of daisies and reclining on a sofa</li>
<li>The stunning creative was designed to showcase the Samsung QLED TV’s Ambient Mode functionality that enables it to blend seamlessly into the background</li>
</ul>
<p><img class="alignnone wp-image-3262" src="https://img.global.news.samsung.com/uk/wp-content/uploads/2018/08/Samsung-Daisy-3762-R-581x408.jpg" alt="" width="251" height="176" /> <img class="alignnone wp-image-3263" src="https://img.global.news.samsung.com/uk/wp-content/uploads/2018/08/Samsung-Daisy-3797-crop-392x408.jpg" alt="" width="169" height="175" /> <img class="alignnone wp-image-3266" src="https://img.global.news.samsung.com/uk/wp-content/uploads/2018/08/Samsung-Daisy-3853-551x408.jpg" alt="" width="238" height="176" /></p>
<p>&nbsp;</p>
<p>British model Daisy Lowe poses up a storm in never seen before photographs, which see the female style icon blended seamlessly into a wall and living room.</p>
<p>&nbsp;</p>
<p>Daisy Lowe has been cleverly camouflaged into two stunning set-ups: the first set-up sees the model disguised into a posy of daisies while standing against a bespoke design of her namesake flower. The second set-up sees Daisy in a reclining pose, painted into a cushioned navy couch as she transforms to quite literally become ‘part of the furniture’.</p>
<p>&nbsp;</p>
<p>Daisy was painted by world-leading body paint artist, Carolyn Roper, with the set-ups taking a painstaking eight hours to complete. Daisy exhibited her sensational physique as she was meticulously camouflaged into the background environment.</p>
<p>&nbsp;</p>
<p>The creative was specially designed to celebrate the launch of the Samsung QLED TV, which can seamlessly blend into the background through its unique Ambient Mode functionality. In the same way Daisy has been painted to disappear into her surroundings, the QLED TV can disappear into the wall behind it by mimicking different wall designs, patterns and colours<a href="#_ftn1" name="_ftnref1"><span style="font-size: small;"><sup>[1]</sup></span></a>.</p>
<p>&nbsp;</p>
<p>The campaign follows recent research commissioned by Samsung that reveals six in ten Brits consider big, blank TV screens to be an eyesore, as they fail to blend in with the rest of the home interior.</p>
<p>&nbsp;</p>
<p><strong>Robert King, Vice President Consumer Electronics, Samsung Electronics UK &amp; Ireland</strong>, said: <em>“We wanted to celebrate the ground-breaking QLED TV range by showcasing the beauty of its ambient technology. Daisy’s stunning transformation emulates the QLED’s ability to seamlessly replicate its surroundings when it’s put in Ambient Mode. It’s high time we said goodbye to boring blank TV screens in the home.”</em></p>
<p>&nbsp;</p>
<p><strong>Daisy Lowe </strong>said<em>: </em><em>“TV time is definitely my chill out time after work. I think it’s incredibly important to have a calm and serene personal space, especially when we’re surrounded by screens nowadays.</em></p>
<p>&nbsp;</p>
<p><em>“Over the past few years, I feel we’ve seen TVs get bigger and bigger and these big black rectangles have come to dominate our living spaces a bit. So to have the technology to blend your TV in with your own interior style and taste is an amazing thing.”</em></p>
<p>&nbsp;</p>
<p>The new QLED TV from Samsung signposts a revolution in TV design to match our increasingly sophisticated interior design tastes – it can blend in with the décor of the home or display imagery when not in use<sup>1</sup>, effectively banishing the ugly black screens which have dominated our living rooms for so long.</p>
<p><strong> </strong></p>
<p><strong>To find out more about Samsung’s QLED TV, visit </strong><a href="http://www.samsung.com/uk/tvs/qled-tv/highlights/">http://www.samsung.com/uk/tvs/qled-tv/highlights/</a></p>
<p>&nbsp;</p>
<p><em><span style="font-size: small;"><a href="#_ftnref1" name="_ftn1">[1]</a> <em>Some features of Ambient Mode require a compatible Android or iOS phone and sufficient space around the TV to operate; it will have varying results on complex wall designs, patterns, and/or unusual colours.</em></span></em></p>
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