Customers purchasing Galaxy Z Fold8 or Z Fold8 Ultra can take advantage of a range of limited-time offers, including up to £170 off, enhanced Trade In values and the opportunity to try the latest Galaxy watches for 100 days.

Come into the fold with up to £170 off Galaxy Z Fold8

Customers purchasing Galaxy Z Fold8 or Galaxy Z Fold8 Ultra from Samsung.com or a Samsung Experience Store can receive up to £170 off select configurations at checkout.^[1]

For customers looking to upgrade from an existing smartphone, Samsung is also offering enhanced Trade In values of £30 – £752 towards Galaxy Z Fold8 or Galaxy Z Fold8 Ultra when you trade in a selected smartphone.^[2]

Get £27 – £132 off when you trade in your smartwatch

Galaxy Watch owners can also make the move to Samsung’s latest smartwatches with enhanced Trade In values.

Customers purchasing a Galaxy Watch Ultra2 or Galaxy Watch9 from Samsung.com or a Samsung Experience Store can receive between £27 – £132 off when trading in a qualifying smartwatch.^[3]

Try Galaxy Watch Ultra2 and Watch9 for 100 days

You can also discover Samsung’s latest smartwatches with confidence through the 100-Day Buy & Try programme.

Customers who purchase any SIM-free Galaxy Watch Ultra2 or Galaxy Watch9 from a participating retailer before Sep 8, 2026 and register for the promotion can take advantage of a 100-day return window if they decide the device is not for them.^[4]

Save 15% on Galaxy Watch when you build your Galaxy ecosystem

Customers purchasing a Galaxy Watch Ultra2 or Galaxy Watch9 alongside any eligible smartphone, tablet, laptop or XR device from Samsung.com or a Samsung Experience Store by Aug 18, 2026 can receive 15% off their watch at checkout.^[5]

It’s now easier than ever to switch to Galaxy. From your favourite apps to years of group chats and photos, Smart Switch^[6] moves it all over smoothly to Galaxy, no cables or additional apps needed.

Further information can be found at samsung.com/uk/.

[1] Purchase from Samsung.com or a Samsung Experience Store by 25.08.26.

[2] Purchase from Samsung.com or Samsung Experience Stores by 25.08.26. £30 value based on Galaxy S20 5G 128GB in working condition. £752 value based on Galaxy Z Fold7 1TB. Values over £30 vary by model and condition. Charges apply if you don’t send us your Trade In device. T&Cs apply. Trade in discount capped at 60% of product price before discount.

[3] Purchase from Samsung.com or Samsung Experience Stores by 18.08.26. £27 value based on any Approach Garmin Smartwatch. £132 value based on any Samsung Galaxy Watch Ultra. Values can vary by model and condition of Trade In device, and on purchases of exclusive colour devices. Limited to one Trade In Watch per transaction. Charges apply if you don’t send us your Trade In device. T&Cs apply.

[4] Promoter: Samsung Electronics (UK) Limited. Purchase any SIM free Samsung Galaxy Z Fold8 Ultra, Z Fold8, Z Flip8, Watch Ultra2 or Watch9 from a participating retailer before 08/09/2026 and register for the promotion using the link below within 30 days. If dissatisfied, Participant may claim within 45-100 days after purchase (or delivery in the case of pre-orders) and return the product in good condition to Samsung within 30 days of provisional claim approval and Samsung will pay the purchase price (capped at RRP) by bank transfer. SIM Free purchases only. Maximum one claim per product and four per household and ten per business. For full terms and more information see www.samsungoffers.claims/buyandtry2026

[5] Purchase from Samsung.com or Samsung Experience Stores by 18.08.26. Discount applies automatically at checkout when eligible products are added to the basket. Only two discounted Galaxy Watches per full-priced product. Discount applies to the two lowest-priced items. Discounts can’t be used in combination with Trade In

[6] Wired transfers from iOS require the receiving device to have Android 17 or later and One UI 9 or later, and the second device to have iOS 26.6 or later. Transfers can be completed without a cable through a wireless connection. For wireless connections, the receiving device must have Android 17 or later and One UI 9 or later, and the sending device must have iOS 26.6 or later. Availability of eSIM transfer may vary by carrier.

Strong early demand reflects growing excitement for Samsung’s latest Galaxy Z series, with pre-orders for the new lineup having increased by more than 30% compared with the previous generation. Graphite was the most popular colour overall for Galaxy Z Fold8 Ultra and Galaxy Z Fold8, while Pink led pre-orders for Galaxy Z Flip8. Among Samsung.com pre-order customers aged 15 to 34, exclusive colours Green Shadow, Pistachio and Mint emerged as the top choices for Galaxy Z Fold8 Ultra, Z Fold8 and Z Flip8, respectively.

The New Galaxy Z Series: Three Distinct Foldable Experiences

Built on seven generations of foldable innovation and consumer insight, the new Galaxy Z series gives users more choice than ever, with three distinct experiences engineered to fit different needs.

Galaxy Z Fold8 introduces a fresh form factor built around the way people explore, discover and immerse themselves in their favourite content. Its display ratios are designed to move naturally with users throughout the day – from quick interactions like messaging, browsing and short-form video on the wider cover screen to more immersive viewing, reading and gaming on the 4:3 main display.

With Gemini Notebook, users can bring together notes, images, recordings, files, and documents in one workspace to collect, organise, and develop their ideas. At just 201g, it is Samsung’s lightest Galaxy Z Fold yet, while Samsung’s new Flex Titanium technology helps support a slimmer display structure with lasting durability and reduced crease visibility over time.

Galaxy Z Fold8 Ultra brings Galaxy’s renowned Ultra standard to foldables, combining a larger workspace with an upgraded camera system and performance built for demanding creative workflows. Its expansive 8-inch main display opens up more room for multitasking, while Now Nudge^[1];helps users move from conversation to action by suggesting relevant next steps across supported apps.

The 200 MP main camera now supports High Dynamic Range (HDR) in 200 MP mode for richer detail, colour and clarity. A new 50 MP ultra-wide camera adds greater flexibility for wider scenes and macro shots, helping users capture more from one device.

Across Galaxy Z Fold8 Ultra, Z Fold8 and Z Flip8, Dual Recording captures both the action and the user’s reaction, while My FanCam^[2] automatically tracks and reframes a selected subject.

Galaxy Z Fold8 Ultra also features a 5,000 mAh battery^[3], 45W Super Fast Charging 2.0^[4] and an expanded graphite cooling structure – all in Galaxy’s slimmest Z Fold design yet, measuring just 4.1mm when unfolded and weighing 215g.

Galaxy Z Flip8, Samsung’s sleekest Flip ever released, is built for expression and quick interaction on the go. Its reimagined FlexWindow brings apps, insights, actions and assistance directly to the cover screen. Now Brief^[5] surfaces personalised information based on users’ schedules, routines and interests.

Users can also access Gemini from the FlexWindow through side-key activation or natural voice requests, making it easier to complete connected actions on the go.

Galaxy Z Flip8 further enhances Samsung’s signature Flip camera experience with a 50 MP camera, ProVisual Engine and FlexCam experiences that make it easier to capture, preview and share polished photos and videos from flexible angles.

Galaxy Watch Ultra2 and Galaxy Watch9: Effortless Health Management From the Wrist

Galaxy Watch Ultra2 and Galaxy Watch9 extend the Galaxy experience to the wrist, helping users turn daily health data into more meaningful, actionable guidance through effortless everyday wear. Both devices are powered by the Snapdragon Wear® Elite^[6] Platform and are designed to support continuous health tracking with improved performance, comfort and battery life.

Galaxy Watch Ultra2 is built for outdoor adventures and high-performance users who need long-lasting endurance, reliable durability and precise tracking. Available in a 47 mm size, it features an 800 mAh battery^[7], a display with up to 5,000 nits^[8] of brightness, shock-resistant titanium casing and dedicated tracking modes for outdoor sports, including Trail Run^[9]. It is also rated IP69K and 10 ATM and certified to EN 13319^[10].

Galaxy Watch9 is designed as an everyday health companion for wellness-conscious users who want to build healthier habits through continuous activity and sleep tracking.

Available in 40 mm and 44 mm sizes, Galaxy Watch9 features a lightweight aluminum casing, a comfortable design for 24/7 wear, a display with up to 3,000 nits of brightness and health features such as Vitals^[11], Heart Health Score^[12], Daily Cardio Load^[13], Fitness Index^[15] and Hearing^[15].

Together with the new Galaxy Z series, Galaxy Watch Ultra2 and Galaxy Watch9 expand Samsung’s AI ecosystem, bringing connected companion experiences across phone and wrist.

Smart Switch

Switching to Galaxy is now easier than ever, thanks to a more seamless migration experience across a wider range of devices^[16]. With the updated Smart Switch, iOS users can scan a QR code on their current device and wirelessly transfer data without downloading an additional app.

Smart Switch can also transfer more types of data, including passwords and passkeys, call history, accessibility settings and eSIM information, helping reduce the time needed to set up a new device. With new compatibility between Quick Share and AirDrop, users can also share files seamlessly between iOS and Galaxy devices in both directions.

Availability

Starting August 7, Galaxy Z Fold8 Ultra, Z Fold8, Z Flip8, Watch Ultra2 and Watch9 will be available through carriers, retailers, Samsung.com/uk and Samsung Experience Stores.

Galaxy Z Fold8 Ultra, Z Fold8, and Z Flip8 are available in a range of colours, including Violet Shadow, Lavender, and Pink, respectively — with additional options available exclusively on Samsung.com/uk.

Galaxy Watch Ultra2 is available in 47 mm, while Watch9 is offered in 40 mm and 44 mm. Colour, size, connectivity option, model, and availability may vary by retailer.

Offers

Customers purchasing a new Galaxy Z series device will receive a six-month trial of Google AI Pro^[17], including 5 TB of cloud storage – equivalent to £18.99 per month. With expanded access to Google’s AI models, users can enhance productivity and creativity on their foldable devices.

Galaxy Watch Ultra2 and Galaxy Watch9 users can access an exclusive two-month iFIT subscription trial valued at £14.98^[18]. Users will be able to explore global destinations with elite iFIT trainers and track workouts directly on their watch.

Samsung Care+

To give customers complete peace of mind, Samsung Care+^[19] is there for life’s unexpected moments. Whether it’s an accidental drop, spill or knock, customers can rely on Samsung for unlimited repairs for accidental damage, optional Theft & Loss cover and access to Samsung’s worldwide repair service, helping them stay connected wherever they are.

Pricing

Galaxy Z Fold8 Ultra RRP:

• 256GB – £1,899.00
• 512GB – £2,069.00
• 1TB – £2,409.00

Galaxy Z Fold8 RRP:

• 256GB – £1,699.00
• 512GB – £1,869.00
• 1TB – £2,209.00

Galaxy Z Flip8 RRP:

• 256GB – £1,149.00
• 512GB – £1,319.00

Galaxy Watch9 RRP:

• 40mm BT – £349.00
• 40mm LTE – £399.00
• 44mm BT – £379.00
• 44mm LTE – £429.00

Galaxy Watch Ultra2 RRP:

• 47mm LTE – £649.00

[1] Samsung account login required. Supported apps only. Accuracy of results is not guaranteed..

[2] My FanCam feature requires a Samsung Account login. Availability may vary by video. Not supported if there is no subject to track. Accuracy of results is not guaranteed.

[3] Typical value tested under third-party laboratory condition. Typical value is the estimated average value considering the deviation in battery capacity among the battery samples tested under IEC 61960 standard. Rated capacity is 4854 mAh for Galaxy Z Fold8 Ultra.

[4] 45W Super Fast Charger Sold Separately.

[5] Samsung account login and network connection required.

[6] Snapdragon and Snapdragon Wear Elite Platform branded products are products of Qualcomm Technologies, Inc. and/or its subsidiaries. Snapdragon is a trademark or registered trademark of Qualcomm Incorporated..

[7] Typical value tested under third party laboratory condition. Typical value is the estimated average value considering the deviation in battery capacity among the battery samples tested under IEC 61960 standard. Typical capacity is 800 mAh (35 % increase compared to previous Galaxy Watch Ultra). Actual battery life may vary depending on network environment, usage patterns and other factors.

[8] Refers to the localised peak brightness achieved under high ambient light, and full-screen brightness may differ. Actual brightness may vary or be limited depending on environmental factors, device temperature, and usage conditions.

[9] Trail Run is available on Android phones (Android 13 or above) and requires the Samsung Health app (v7.0 or above). Samsung account login required. Service only available with Galaxy Watch Ultra2..

[10] According to the ISO22810 standard. The test was conducted in 5% salt water and 4ppm chlorine water. Galaxy Watch Ultra2 has obtained EN13319, for measuring water depth by the environmental pressure. Water resistance is not a permanent condition and can diminish over time. If it’s been exposed to seawater, rinse it in freshwater and dry after use..

[11] Not intended for use in the diagnosis or treatment of any medical condition. If you have health concerns, be sure to see a medical professional. Vitals is available on Android phones (Android 11 or above) and requires the Samsung Health app (v7.0 or above). Samsung account login required..

[12] Heart health tracking features are intended for general wellness and fitness purposes only. Not intended for use in detection, diagnosis, treatment of any medical condition or sleep disorder./span>

[13] To use the features, at least 7 days of activity records are required, while 28 days of continuous wear is recommended for optimal accuracy. Please note that values may increase in daily situations where heart rate rises, such as during tension, anxiety or stress.

[14] To use the features, at least one measurement each of BIA and VO2Max is required, along with two days of activity records and step count data.

[15] Feature must be activated from the Watch to be used (Samsung Health > Hearing > Settings > Sound Monitoring “On”).

[16] Switching to Galaxy is now easier than ever, thanks to a more seamless migration experience across a wider range of devices. With the updated Smart Switch, iOS users can scan a QR code on their current devices and wirelessly transfer data without downloading additional apps. Smart Switch can also bring over additional types of data including password and passkeys, call history, accessibility settings, eSIM data and more, helping reduce the time needed to set up a new device.  And with Quick Share’s new compatibility with AirDrop24, sharing files between iOS and Galaxy devices is now seamless in both directions.

[17] Gemini is a trademark of Google LLC. Terms apply. By subscribing, you agree to terms for Google One, YouTube and offers. Offer ends Aug 1, 2027 at 11:59pm PT. unless canceled earlier, Google One will charge £18.99/mo after the trial ends. Cancel anytime. Return of purchased device may result in cancellation of subscription. See full terms at https://one.google.com/offer/terms-and-conditions/SamsungAIPro.

[18] Purchase a Galaxy Watch Utlra2 or Watch9 by 31.12.26 from a participating retailer. Activate via the promotion tab in the Samsung Health app by 31.12.26. Subscription will automatically renew monthly at £7.49 once the two-month trial ends. UK/ROI. 18+ only.

[19] Samsung Care+ is available within 60 days of device purchase. Excludes repairs for cosmetic damage. Theft and Loss requires activation of Knox Guard and is subject to limit of two claims per year. Excess payable. Walk in repair subject to local availability. Terms and conditions apply. Subject to eligibility. UK residents aged 18+. 3 months free cover applied automatically to monthly plans.  From month 4 after the purchase of Samsung Care+, the monthly premium for your chosen device cover will be charged on or around the same date of the month as the cover start date.

Samsung Care+ is brought to you by bolttech Insurance Services (UK) Limited, authorised and regulated by the Financial Conduct Authority (FRN 832644) with registered office in 27 Old Gloucester Street, London, United Kingdom, WC1N 3AX, company house number 11187028. The insurance is administered by bolttech Device Protection (Ireland) Limited, with registered office in in Block C 77 Sir John Rogerson Quay Dublin 2 D02 VK60 Dublin 2, Dublin, Ireland, company house number 675680. The policy is underwritten by AmTrust Specialty Limited, authorised and regulated by the Prudential Regulation Authority and the Financial Conduct Authority (FRN 202189) with registered office in Exchequer Court 33 St. Mary Axe London UK EC3A 8AA company house number 01229676(FRN 202189).

Samsung Electronics Co., Ltd. today announced pre-orders for the new Galaxy Z Series have set a new record – making the Galaxy Z Fold8 Ultra, Galaxy Z Fold8 and Galaxy Flip8 the most pre-ordered foldables range ever in Europe.

The introduction of a form factor in the Galaxy Fold8 is exciting consumers across Europe, setting a new benchmark in foldable phone innovation and accounting for 40% of total European pre-orders. Combined pre-orders for the Galaxy Z Fold8 an Z Fold8 Ultra have increased 70% year-on year compared to the Galaxy Z Fold7.

Together with the Galaxy Z Fold8 Ultra and Galaxy Z Flip8, pre-orders for the new Z Series have surpassed the previous pre-order record by over 17% in Europe – with pre-orders still open for one more day before on-sale on August 7 2026.

Pre-Order Offers

Consumers who still want to pre-order the Galaxy Z Series have a short time left to do so and take advantage of pre-order offers.

Galaxy Z Fold8 and Z Fold8 Ultra Offers:

• Customers who purchase from Samsung.com or Samsung Experience Stores can get between £100 – £752 offthe Galaxy Z Fold8 of Z Fold8 Ultra when trading in a selected smartphone plus an extra £100 off with code Z8^[1]
• Pre-order now and get £100 off when you checkout with PayPal^[2]
• Get 6 months of Google AI Pro (worth £113)^[3]

Galaxy Z Flip8 Offers:

• Customers can currently get £100 – £553off with trade in, plus an extra £100 off with code Z8^[4]
• Pre-order now and get £50off when you checkout with PayPal^[5]
• Get 6 months of Google AI Pro (worth £113)^[6]

Samsung Care+

Customers choosing the new Galaxy Z Series can also select Samsung Care+, Samsung’s official device protection service. Samsung Care+ offers Samsung customers a range of services, including accidental damage cover with unlimited repairs and, a seamless walk-in service, extended warranty, and theft and loss protection, to ensure total peace of mind for Samsung Galaxy users^[7]. For more information visit the Samsung website https://www.samsung.com/uk/offer/samsung-care-plus/.

Galaxy Z Series at a glance

The new Galaxy Z Series is Samsung’s most complete foldable line-up to date, adding the new Galaxy Z Fold8 to the well-established Galaxy Z Fold8 Ultra and Z Flip8 models.

The Galaxy Z Fold8 Ultra represents Galaxy’s highest standard for performance, capability and innovation, while the reimagined Galaxy Z Fold8 introduces a form factor designed to move easily from quick interactions on the cover screen to deeper viewing, reading and gaming on the main display. Completing the lineup, the Galaxy Z Flip8 is built for users who want their phone to feel as dynamic as they are.

Pre-orders for the new Galaxy Z Series are open until 23.59 on August 6 2026 at Samsung.com/uk, with the Galaxy Z Series on sale from August 7 2026.

[1]Purchase from Samsung.com by 06.08.26. £100 value based on Galaxy A56 256GB in working condition. £752 value based on Galaxy Z Fold7 1TB. Values over £100 vary by model and condition. Charges apply if you don’t send us your Trade In device. T&Cs apply. Trade in discount capped at 60% of product price before discount. Apply code at checkout when trading in a selected smartphone to redeem £100 discount

[2]Purchase from Samsung.com by 06.08.26. Only redeemable for a £100 discount when purchasing Galaxy Z Fold8 Ultra or Z Fold8. One 1 redemption per household; non-transferable. Samsung Student and Youth Store or Samsung Enhanced Partnership Program excluded. UK residents 18+ only. You must checkout using PayPal as the payment method

[3] Gemini is a trademark of Google LLC. Terms apply. By subscribing, you agree to terms for Google One, YouTube and offers. Offer ends Aug 1, 2027 at 11:59pm PT. Unless cancelled earlier, Google One will charge £18.99/mo after the trial ends. Cancel anytime. Return of purchased device may result in cancellation of subscription. See full terms at https://one.google.com/offer/terms-and-conditions/SamsungAIPro

[4] Purchase from Samsung.com by 06.08.26. £100 value based on Galaxy A56 256GB in working condition. £553 value based on Galaxy S25 Ultra 512GB. Values over £100 vary by model and condition. Charges apply if you don’t send us your Trade In device. T&Cs apply. Trade in discount capped at 60% of product price before discount. Apply code at checkout when trading in a selected smartphone to redeem £100 discount

[5]Purchase from Samsung.com by 06.08.26. Only redeemable for a £50 discount when purchasing Galaxy Z Flip8. One (1) redemption per household; non-transferable. Samsung Student and Youth Store or Samsung Enhanced Partnership Program excluded. UK residents 18+ only. You must checkout using PayPal as the payment method

[6]Gemini is a trademark of Google LLC. Terms apply. By subscribing, you agree to terms for Google One, YouTube and offers. Offer ends Aug 1, 2027 at 11:59pm PT. Unless cancelled earlier, Google One will charge £18.99/mo after the trial ends. Cancel anytime. Return of purchased device may result in cancellation of subscription. See full terms at https://one.google.com/offer/terms-and-conditions/SamsungAIPro

[7]Samsung Care+ is available within 60 days of device purchase. Excludes repairs for cosmetic damage. Theft and Loss requires activation of Knox Guard and is subject to limit of two claims per year. Excess payable. Walk in repair subject to local availability. Terms and conditions apply. Subject to eligibility. UK residents aged 18+. 3 months free cover applied automatically to monthly plans.  From month 4 after the purchase of Samsung Care+, the monthly premium for your chosen device cover will be charged on or around the same date of the month as the cover start date.

Samsung Care+ is brought to you by bolttech Insurance Services (UK) Limited, authorised and regulated by the Financial Conduct Authority (FRN 832644) with registered office in 27 Old Gloucester Street, London, United Kingdom, WC1N 3AX, company house number 11187028. The insurance is administered by bolttech Device Protection (Ireland) Limited, with registered office in in Block C 77 Sir John Rogerson Quay Dublin 2 D02 VK60 Dublin 2, Dublin, Ireland, company house number 675680. The policy is underwritten by AmTrust Specialty Limited, authorised and regulated by the Prudential Regulation Authority and the Financial Conduct Authority (FRN 202189) with registered office in Exchequer Court 33 St. Mary Axe London UK EC3A 8AA company house number 01229676(FRN 202189).

▲ (From left) Galaxy Z Flip8, Galaxy Z Fold8 and Galaxy Z Fold8 Ultra

Pre-order is coming to an end! With Galaxy Z Fold8, Galaxy Z Fold8 Ultra, Galaxy Z Flip8, Galaxy Watch Ultra2 and Galaxy Watch9 going on sale this Friday Aug. 7, customers have just three days left to pre-order Samsung’s latest Galaxy devices.

The new Galaxy range combines Samsung’s most advanced Galaxy AI experiences with redesigned hardware across foldables and wearables, offering customers more choice than ever whether they’re looking for ultimate productivity, pocketable creativity or personalised health insights.

Customers can benefit from a range of offers including Samsung’s Trade-In Price Promise, promotional offers, and for a limited time during the pre-order period, PayPal savings.

It’s also now easier than ever to switch to Galaxy. From your favourite apps to years of group chats and photos, Smart Switch moves it all over smoothly to Galaxy, no cables or additional apps needed^[1]

Z Fold Series Promotional Offers:

Already receiving five-star reviews in UK media for its refined design, the Samsung Galaxy Z Fold8 is compact and versatile, making it the ideal device for consuming all kinds of content. Combining long-lasting performance, camera capabilities and long-lasting battery, the Galaxy Z Fold8 Ultra is the slimmest Z Fold design yet, pushing the standard for productivity on the go.

• Customers who purchase from Samsung.com or Samsung Experience Stores can get between £100 – £752 off the Galaxy Z Fold8 of Z Fold8 Ultra when trading in a selected smartphone plus an extra £100 off with code Z8^[2]
• Pre-order now and get £100 off when you checkout with PayPal^[3]
• Get 6 months of Google AI Pro (worth £113)^[4]

Galaxy Z Flip8 – Samsung’s thinnest and lightest Flip yet, designed to be pocket-friendly with a compact yet powerful screen brings the power of Galaxy AI closer to everyday moments.

• Customers can currently get £100 – £553 off with trade in, plus an extra £100 off with code Z8^[5]
• Pre-order now and get £50 off when you checkout with PayPal^[6]
• Get 6 months of Google AI Pro (worth £113)^[7]

Watch Ultra2 and Watch9 Promotional Offers:

Recognised with 5-star reviews amongst UK tech reviewers, the Samsung Galaxy Watch Ultra2 is designed for adventure without limits, combining top-tier performance with exceptional durability, whilst the Galaxy Watch9 is your daily health companion, providing personalised wellness guidance in a slimmer, more comfortable design.

• Customers can currently get £27 – £132 off your Galaxy Watch Ultra2 when you trade in your smartwatch, plus an extra £30 off with code W9^[8]
• Pre-order the Watch Ultra2 now and get £50 off when you checkout with PayPal^[9]
• Customers can currently get £27 – £132 off Galaxy Watch9 with trade in, plus extra £15 off with code W9^[10]
• Pre-order now and get£30 off Galaxy Watch9 when you checkout with PayPal^[11]

All devices are supported by Samsung’s Trade in Price Promise, meaning if you’ve found a better trade-in price for your Galaxy smartphone from a selected retailer within 3 days, we’ll refund the difference^[12]

For more information about the new Galaxy Z series, please visit: Samsung Global Newsroom or Samsung.com.

[1] Wired transfers from iOS require the receiving device to have Android 17 or later and One UI 9 or later, and the second device to have iOS 26.6 or later. Transfers can be completed without a cable through a wireless connection. For wireless connections, the receiving device must have Android 17 or later and One UI 9 or later, and the sending device must have iOS 26.6 or later. Availability of eSIM transfer may vary by carrier

[2] Purchase from Samsung.com by 06.08.26. £100 value based on Galaxy A56 256GB in working condition. £752 value based on Galaxy Z Fold7 1TB. Values over £100 vary by model and condition. Charges apply if you don’t send us your Trade In device. T&Cs apply. Trade in discount capped at 60% of product price before discount. Apply code at checkout when trading in a selected smartphone to redeem £100 discount

[3] Purchase from Samsung.com by 06.08.26. Only redeemable for a £100 discount when purchasing Galaxy Z Fold8 Ultra or Z Fold8. One ¹ redemption per household; non-transferable. Samsung Student and Youth Store or Samsung Enhanced Partnership Program excluded. UK residents 18+ only. You must checkout using PayPal as the payment method

[4] Gemini is a trademark of Google LLC. Terms apply. By subscribing, you agree to terms for Google One, YouTube and offers. Offer ends Aug 1, 2027 at 11:59pm PT. Unless cancelled earlier, Google One will charge £18.99/mo after the trial ends. Cancel anytime. Return of purchased device may result in cancellation of subscription. See full terms at https://one.google.com/offer/terms-and-conditions/SamsungAIPro

[5] Purchase from Samsung.com by 06.08.26. £100 value based on Galaxy A56 256GB in working condition. £553 value based on Galaxy S25 Ultra 512GB. Values over £100 vary by model and condition. Charges apply if you don’t send us your Trade In device. T&Cs apply. Trade in discount capped at 60% of product price before discount. Apply code at checkout when trading in a selected smartphone to redeem £100 discount

[6] Purchase from Samsung.com by 06.08.26. Only redeemable for a £50 discount when purchasing Galaxy Z Flip8. One (1) redemption per household; non-transferable. Samsung Student and Youth Store or Samsung Enhanced Partnership Program excluded. UK residents 18+ only. You must checkout using PayPal as the payment method

[7] Gemini is a trademark of Google LLC. Terms apply. By subscribing, you agree to terms for Google One, YouTube and offers. Offer ends Aug 1, 2027 at 11:59pm PT. Unless cancelled earlier, Google One will charge £18.99/mo after the trial ends. Cancel anytime. Return of purchased device may result in cancellation of subscription. See full terms at https://one.google.com/offer/terms-and-conditions/SamsungAIPro 

[8] Purchase from Samsung.com or Samsung Experience Stores by 06.08.26. *£27 value based on any Approach Garmin Smartwatch. £132 value based on any Samsung Galaxy Watch Ultra. Values can vary by model and condition of Trade In device, and on purchases of exclusive colour devices. Limited to one Trade In Watch per transaction. Charges apply if you don’t send us your Trade In device. T&Cs apply. **Apply code at checkout when trading in a selected smartwatch to redeem £30 discount

[9] Purchase from Samsung.com by 06.08.26. Only redeemable for a £50 discount when purchasing Galaxy Watch Ultra2. One (1) redemption per household; non-transferable. Samsung Student and Youth Store and Samsung Enhanced Partnership Program excluded. UK residents 18+ only. You must checkout using PayPal as the payment method

[10] Purchase from Samsung.com or Samsung Experience Stores by 06.08.26. *£27 value based on any Approach Garmin Smartwatch. £132 value based on any Samsung Galaxy Watch Ultra. Values can vary by model and condition of Trade In device, and on purchases of exclusive colour devices. Limited to one Trade In Watch per transaction. Charges apply if you don’t send us your Trade In device. T&Cs apply. **Apply code at checkout when trading in a selected smartwatch to redeem £15 discount

[11] Purchase from Samsung.com by 06.08.26. Only redeemable for a £30 discount when purchasing Galaxy Watch9. One (1) redemption per household; non-transferable. Samsung Student and Youth Store and Samsung Enhanced Partnership Program excluded. UK residents 18+ only. You must checkout using PayPal as the payment method

[12] Purchase from Samsung.com, Samsung Student and Youth Store, Samsung Enhanced Partnership Program or Samsung Experience Stores and trade in a Samsung Galaxy Smartphone or Watch for an instant discount between 22/07/26 and 22/10/26. Receive a higher quoted cash value for their trade in device from a selected retailer within 3 days of purchase and receive a cashback amount equal to the difference between Samsung’s trade in value and the higher cash value offered. Both Trade-In values must exclude any bonuses, enhancements or top-ups and be for the same condition which is not downgraded after inspection. Max 1 claim per individual and two per household. To register, claim and for full terms see https://samsungoffers.claims/tradeinpricepromise

From foldables to smartwatches, Samsung’s latest Galaxy devices take different forms but share the same design philosophy — comfort.

Samsung Newsroom spoke with Hubert Lee, Executive Vice President and Head of the Design Team, Mobile eXperience (MX) Business at Samsung Electronics, to hear how this approach shaped the new lineup.

▲Hubert Lee

Q. What were the key design considerations for this year’s Galaxy foldable lineup?

Today’s Galaxy devices are faster and more powerful than ever. We considered how we could go one step further to deliver a more natural and comfortable experience.

Slimness and lightness are essential to creating a comfortable user experience, since they influence how naturally a device opens, how comfortable it feels in the hand and how easily it fits into everyday life. That is why we consider not only the product itself, but also every moment of the user experience it creates.

From an aesthetic perspective, we applied the concept of “Emotive Geometry.” This design approach brings human warmth to Galaxy’s simple, refined forms, creating a balanced design that goes beyond powerful performance to connect with users on an emotional level.

▲ Product sketches and design elements on display illustrate the design process behind the new Galaxy Z series.

Q. What drove the expansion of the Galaxy Z series portfolio?

Across seven generations of foldable innovation, we’ve gained a deeper understanding of how people use their devices. As user expectations for foldables have become more diverse, we have also recognised that no single foldable can meet every need – one size does not fit all.

Some users prioritise productivity and multitasking, while others value portability. Based on these insights, we expanded the Galaxy Z series lineup so each device could better serve different priorities.

Q. Galaxy Z Fold8 Ultra is the slimmest Galaxy Z Fold yet. What shaped its exceptionally slim design?

The design concept behind the newest Galaxy Z series is “Emotive Slim” — an approach that focuses not only on reducing thickness, but also on how slim it looks and feels in everyday use.

We applied a gentle slope to the frame to make the foldable easier to open and created a more curved outer silhouette for a softer, more comfortable grip. We also minimised the flat side profile to create a visually slimmer appearance.

Q. Why was a passport chosen as the design inspiration for the new Galaxy Z Fold8?

The classic passport is designed to be easy to carry, hold with one hand and read at a glance. Those same ergonomic principles shaped Galaxy Z Fold8, extending our focus on comfort throughout the device’s overall layout.

When folded, it features a 16:10 aspect ratio optimised for one-handed use. Unfolded, it becomes a more immersive 4:3 display with balanced symmetry.

Q. How were these colors chosen for the new Galaxy Z series?

Each colour was chosen to reflect the lifestyle of the people each device is designed for. Violet Shadow gives Galaxy Z Fold8 Ultra a chic, sophisticated look, while Lavender brings freshness and softness to Galaxy Z Fold8. Pink adds vibrant, playful energy to Galaxy Z Flip8. Cream and Graphite round out the palette with timeless versatility.

Q. How did Samsung refine the design of Galaxy Watch Ultra2 and Galaxy Watch9?

If a smartphone lives in the hand, a smartwatch delivers its greatest value when it’s comfortable enough to wear every day. That’s why our approach to the new Galaxy Watch series focused on refinement rather than reinvention, preserving our core design while enhancing the details that matter most.

At the centre of Galaxy Watch is the cushion design. More than a shape, it defines the watch’s identity by balancing presence with softness and precision with comfort. For Galaxy Watch Ultra2, we brought the screen, bezel and cushion body into a seamless form, creating a cleaner profile and a more premium look. We also carefully refined the spacing and tactile separation between the buttons, making each one easier to distinguish by touch and enabling precise control without looking at the screen.

Q. How have the bands on Galaxy Watch Ultra2 and Galaxy Watch9 changed?

Bands play a critical role in wearability. For this generation, we made them lighter, thinner and more breathable with a new air pocket structure.

Because every wrist is different, we used computational design to validate comfort and fit using more than one hundred million real-user wrist data and ten thousand of simulations.

We refined the balance between the watch body and band for greater stability on the wrist, while expanded band options give users more ways to express their personal style.

Q. What design philosophy ties this year’s Galaxy devices together?

In an era shaped by AI-driven change, human-centred values are more important than ever. Design shouldn’t only be seen — it should also be felt. For design to feel truly human, it must begin with a deep understanding of how people live, work and interact with technology every day. That belief has guided our approach to designing foldables and smartwatches.

Samsung Newsroom got an early look at the new wearables during Galaxy Unpacked 2026 — from Galaxy Watch Ultra2, built for precise workout tracking and structured training in demanding environments, to Galaxy Watch9, designed for everyday health management spanning sleep, cardiovascular health, exercise and recovery.

▲ (From left) Galaxy Watch Ultra2 and Galaxy Watch9

Galaxy Watch Ultra2: Adventure Without Limits

Combining top-tier performance with exceptional durability, Galaxy Watch Ultra2 is optimised for high-intensity sports and outdoor activities.

Galaxy Watch Ultra2 is the first Galaxy Watch powered by the Qualcomm Snapdragon® Wear Elite Platform,^[1] delivering fast performance and precise GPS tracking. Its 800mAh battery offers 35% more capacity than that of previous generations. The display reaches up to 5,000 nits of brightness — a first for a smartwatch — making on-screen information easy to read even under bright lighting^[2].

▲ Galaxy Watch Ultra2 is available in a 47-millimetre size.

Comfort has also improved. The cushion design seamlessly integrates the display, bezel and body. Despite its larger battery, the watch is 12% thinner than the previous generation thanks to component optimisation and an internal redesign. The band is 26% lighter with a new air pocket structure, providing a secure yet comfortable fit.

▲ A slim profile provides lasting comfort.

Trail Run^[3], a new feature exclusive to Galaxy Watch Ultra2, offers real-time insights including detailed elevation data, climbing progress and cumulative ascent and descent distance. With this information, users can gauge workout intensity and adjust their pace accordingly.

▲ Trail Run

Galaxy Watch Ultra2’s capabilities now extend beneath the surface. From the moment users enter the water, it automatically records depth, dive time and water temperature.

Backed by EN13319 certification for diving instruments, along with 10ATM water resistance and an IP69K rating for dust and water resistance, the device is engineered to support safe underwater activities^[4]. Furthermore, in collaboration with global diving equipment brand Mares, Galaxy Watch Ultra2 will support advanced diving features — including real-time ascent and descent rates as well as safety decompression time.^[5]

During workouts, users can take advantage of hydration guidance, newly added to Nutrition Alert^[6]. Based on sweat loss relative to body weight, it calculates recommended fluid intake in real time to help users stay hydrated during extended exercise sessions.

▲ Hydration guidance

Galaxy Watch9: A Companion for Everyday Health

Galaxy Watch9 is designed to be an everyday companion for continuous health management. Its slimmer body and band with a new air pocket structure fit comfortably and securely around the wrist, making it ideal for all-day wear — from workouts to sleep.

Powered by the Snapdragon Wear Elite platform, Galaxy Watch9 features a 390mAh battery^[7] with 20% more capacity than that of previous generations to support fast performance and consistent health monitoring throughout the day.

▲ (From left) Galaxy Watch9 comes in 40- and 44-millimetre sizes.

The Galaxy Watch series’ digital health experience is centred around the updated Samsung Health, an all-in-one health coach that brings together five core pillars — Activity, Mindfulness, Nutrition, Sleep and Vitals — in one place. By capturing signals from the body and presenting them at a glance, the app helps users stay ahead of their health.

▲ The five core pillars of Samsung Health

Key health metrics measured during sleep can be viewed at a glance in Vitals^[8]. Using heart rate, heart rate variability, respiratory rate, skin temperature, blood oxygen saturation, Galaxy Watch9 establishes a personalised baseline to help identify meaningful changes in health.

Heart Health Score^[9] provides an easy-to-understand snapshot of cardiovascular health by combining factors such as activity level, sleep, body composition and stress trends into a single score representing the user’s current condition.

Workout plans can also be tailored to fitness levels. Fitness Index^[10] uses body composition and workout history to assess whether a user’s current exercise volume is appropriate, helping set individualised goals. On days with more intensive workouts, Daily Cardio Load helps users assess training balance and determine how much recovery time they need.

▲ Heart Health Score

Galaxy Watch Ultra2 excels in high-intensity training, while Galaxy Watch9 supports everyday health management. Together with enhanced hardware and Samsung Health, the next-generation Galaxy Watch series delivers a smarter, more personalised health experience.

[1]Snapdragon and Snapdragon Wear Elite Platform branded products are products of Qualcomm Technologies, Inc. and/or its subsidiaries. Snapdragon is a trademark or registered trademark of Qualcomm Incorporated.

[2]Refers to the localised peak brightness achieved under high ambient light, and full-screen brightness may differ. Actual brightness may vary or be limited depending on environmental factors, device temperature, and usage conditions.

[3]Trail Run is available on Android phones (Android 13 or above) and requires the Samsung Health app (v7.0 or above). Samsung account login required. Service only available with Galaxy Watch Ultra2.

[4]According to the ISO22810 standard. The test was conducted in 5% salt water and 4ppm chlorine water. Galaxy Watch Ultra2 has obtained EN13319, for measuring water depth by the environmental pressure. Water resistance is not a permanent condition and can diminish over time. If it’s been exposed to seawater, rinse it in freshwater and dry after use.

[5]Available later this year with a separate app download required.

[6]To activate Nutrition Alert, users should go to the exercise settings and enable the Nutrition feature. Please note that the Nutrition Alert is only supported for certain specific activities.

[7]Based on the 40-millimeter Galaxy Watch9 model.

[8]Not intended for use in the diagnosis or treatment of any medical condition. If you have health concerns, be sure to see a medical professional. Vitals is available on Android phones (Android 11 or above) and requires the Samsung Health app (v7.0 or above). Samsung account login required.

[9] Heart health tracking features are intended for general wellness and fitness purposes only. Not intended for use in detection, diagnosis, treatment of any medical condition or sleep disorder.

[10] To use the features, at least one measurement each of BIA and VO2Max is required, along with two days of activity records and step count data.

“AI’s greatest potential lies in shifting healthcare from addressing issues after they arise to proactive care, helping people maintain wellness through continuous, personal monitoring,” said Annika Bizon, VP of Product and Marketing, Mobile Experience, Samsung UK & Ireland. “This is part of a wider cultural shift where people are prioritising their health and sleep, and Samsung’s vision is for everyone to be better informed with tailored, actionable insights. The new Galaxy Watch Ultra2 and Galaxy Watch9 will empower people to conquer their biggest fitness goals and give them gentle nudges when they might need more rest.”

Galaxy Watch Ultra2: Fueling Ambitions and Enabling Peak Performance Through Unrivaled Hardware and Specialised Sports Tracking

Galaxy Watch Ultra2 is Samsung’s most powerful and advanced Galaxy Watch ever. It is built for extreme outdoor adventures and high-performance seekers who demand long-lasting performance, reliable durability, precision tracking and continuous health monitoring in extreme conditions.

Galaxy Watch Ultra2’s dedicated tracking modes for outdoor sports help users excel and safely push their limits. The Trail Run^[2] feature tracks detailed elevation, climbing progress and terrain impact so users can better pace themselves and reduce injury risk. It also provides real-time hydration guidance through Nutrition Alert,^[3] a new addition to the existing Sweat Loss feature. By estimating sweat loss relative to body weight, it provides guidance on when and how much to hydrate, helping users achieve their running goals.

Galaxy Watch Ultra2 also supports professional diving. Rated IP69K, 10 ATM and EN13319 certified,^[4] it’s not just dust- and water-resistant — it’s dive-ready. The moment the user enters the water, it can automatically track real-time diving data such as depth, time and water temperature right from their wrist^[5]. Moreover, users can access the exclusive Ultra2 Diving app expected to be available later this year. Developed with Mares,^[6] the world’s leading diving equipment brand, these features significantly enhance the watch’s diving capabilities.

To power these pro-level sports health features, Galaxy Watch Ultra2 is built with unprecedented hardware performance. It is equipped with a massive 800 mAh battery — a 35% capacity increase compared to the previous Ultra model. Powered by the Snapdragon Wear® Elite platform, it establishes a new benchmark in power, speed and highly accurate GPS tracking for the Ultra line. The expanded display provides our brightest display ever with 5,000 nits of brightness,^[7] making crystal-clear visibility possibility even under intense sunlight.

Galaxy Watch Ultra2 retains its shock-resistant titanium casing to ensure rugged durability, while also introducing enhanced comfort and stability for a broader, more diverse range of users. Despite a significantly larger battery, Galaxy Watch Ultra2 achieves an innovative slimmer^[8] design that transitions seamlessly from rugged outdoor and sports activities to everyday lifestyle use. Advanced internal re-engineering significantly reduces the device’s thickness by 12% compared to the previous generation. Coupled with lighter and softer bands that reduce weight, Galaxy Watch Ultra2 delivers 24/7 wearability, highly precise biometric data tracking and exceptional comfort.

Galaxy Watch9: Everyday Wellness With All-Day Comfort and a Lasting Battery

Galaxy Watch9 is the ultimate everyday health companion, designed for wellness-conscious users who want to build healthier habits through effortless, continuous activity and sleep tracking. This versatile watch turns personal biomarkers into actionable health insights, empowering users to effortlessly manage their daily routines by simply wearing.

To maximise its role as a health companion, Galaxy Watch9 is backed by powerful hardware and an incredibly comfortable design. It features a lightweight yet durable aluminum casing that preserves Galaxy Watch’s signature cushion silhouette, refined specifically for a closer, more natural fit on the wrist. Combined with a wide range of interchangeable, soft-touch bands, Galaxy Watch9 helps ensure unmatched all-day comfort — enabling the continuous, 24/7 wear required to help capture accurate and consistent health data.

This exceptional wearability is powered by next-generation internal innovations. The new Snapdragon Wear® Elite platform gives Galaxy Watch9 a massive boost in speed and efficiency for lag-free, seamless health monitoring.

Its efficient 390 mAh battery^[9] delivers dependable, around-the-clock tracking from day to night. Furthermore, a brilliant 3,000–nit display supports effortless readability and crystal-clear visibility under any lighting condition, making it easy for users to check their health status at a glance.

AI-Powered Health Intelligence: Comprehensive and Actionable Health Insights

At the core of Galaxy Watch Ultra2 and Galaxy Watch9 are Samsung’s AI-powered health features. Galaxy Watch’s BioActive sensor captures continuous biometric data about a user’s lifestyle habits to develop a deep understanding of their health. Galaxy Watch then translates this complex biometric data into simple, proactive recommendations, helping users understand not just what is happening in their bodies, but what to do next.

The new capabilities — available on both Galaxy Watch Ultra2 and Galaxy Watch9 — advance Samsung’s preventive care vision by combining everyday data with years of rigorous clinical research conducted with world-renowned universities and medical institutions. Built on this foundation, Galaxy Watch delivers more accurate and meaningful health guidance across key pillars including sleep, activity, cardiovascular health and recovery.

• Vitals: ^[10] Proactively monitors a user’s personal health baseline during sleep and provides seamless alerts for significant deviations.
• Heart Health Score:^[11] Provides an effortless understanding of cardiovascular wellness through a simple, actionable score and personalised lifestyle recommendations.
• Daily Cardio Load:^[12] Optimises training through tailored guidance on workout volume and estimated recovery needs.
• Fitness Index:^[13] Delivers a holistic view of your physical fitness with personalised goals to improve everyday performance.
• Hearing:^[14] Helps protect long-term hearing health with alerts for unsafe noise levels and detailed reports.

With these features, users gain access to intelligent, personalised insights that empower them to seamlessly manage their long-term wellness journey and reach their goals.

Purpose-Built Band Collections: Designed for Every Lifestyle

A smartwatch should be as unique as the user, and both Galaxy Watch Ultra2 and Galaxy Watch9 offer a range of diverse band options to fit every lifestyle.

Because elite performance demands the right gear for the right moment, Samsung offers a specialised collection of Ultra bands. Whether users are tackling rugged terrain, diving deep or heading into a business meeting, they have the flexibility to choose the perfect band tailored to their specific purpose and environment, ensuring optimal functionality without compromising on style. Users have the following options to choose from:

• Marine Band: an even lighter, breathable silicone band designed for all-day adventures and extreme conditions.
• PeakForm Band: a hybrid material band delivering a premium finish optimised for both elegance and athletic performance
• Trail Band: a classic fabric band featuring enhanced breathability and a superior fit for lasting comfort, even during demanding outdoor activities like running.

Designed with ultimate self-expression in mind, the expansive new Watch9 band collection empowers users to showcase their personal style and customise their look. Featuring innovative new materials and a vibrant spectrum of colours, these bands maximise comfort across diverse activities — from intense workouts to your everyday routines:

• Sports Band: a thinner, softer all-rounder for ultimate comfort and effortless transitions from workouts to daily life.
• Misty Band: crafted from premium soft silicone that securely wraps around the wrist for a stable, bounce-free fit. Featuring subtle and soft two-tone colours, it delivers a sophisticated look that effortlessly complements a user’s everyday style.
• Fabric Band: a lightweight, breathable daily band offering maximum comfort — even during sleep.

Samsung Care+

To give customers complete peace of mind, Samsung Care+^[15] is there for life’s unexpected moments. Whether it’s an accidental drop, spill or knock, customers can rely on Samsung for unlimited repairs for accidental damage, optional Theft & Loss cover and access to Samsung’s worldwide repair service, helping them stay connected wherever they are.

What’s more, customers who purchase a new Galaxy device on Samsung.com and sign up to a monthly Samsung Care+ plan can now get 3 months free cover.

Galaxy Watch Ultra2 and Galaxy Watch9 come with an exclusive subscription trial benefit

• iFIT 2-Month Free Trial^[16]: Users can explore global destinations with elite iFIT trainers and track workouts directly on their watch. To activate a free trial, users can open the Samsung Health app on their mobile phone and tap promotion in the Settings menu.

Availability & Pricing

Together with the new Galaxy Z series, Galaxy Watch Ultra2 and Watch9 expands Samsung’s AI ecosystem, bringing life companion experiences across every form factor, from wrist to pocket to home.

Galaxy Watch Ultra2 will be available in a 47 mm size, while Galaxy Watch9 will be available in two sizes: 40 mm and 44 mm. Galaxy Watch Ultra2 users will be able to choose from Titanium Silver or Titanium Grey. Meanwhile, the 40mm Galaxy Watch9 will be available in Cream and Graphite, while the 44mm Galaxy Watch9 will be available in Graphite and Silver.

Galaxy Watch Ultra2 and Galaxy Watch9 are available for pre-order starting July 22, with general availability starting Aug 7.

Galaxy Watch9 RRP:

• 40mm BT – £349.00
• 40mm LTE – £399.00
• 44mm BT – £379.00
• 44mm LTE – £429.00

Galaxy Watch Ultra2 RRP:

• 47mm LTE – £649.00

Offers

• Pre-order Galaxy Watch9 or Watch Ultra2 now and get up to £50 off when you checkout with PayPal^[17].
• Get £22 – £132 off when you trade in your smartwatch^[18], plus up to an extra £30 off with code W9^[19].
• Pre-order today and try our latest Galaxy Watch for 100 days, love it or your money back^[20].

To learn more about Galaxy Watch Ultra2 and Galaxy Watch9, please visit: Samsung Global Newsroom or Samsung.com/uk.

Specifications

[1]Snapdragon and Snapdragon Wear Elite Platform branded products are products of Qualcomm Technologies, Inc. and/or its subsidiaries. Snapdragon is a trademark or registered trademark of Qualcomm Incorporated.

[2]Trail Run is available on Android phones (Android 13 or above) and requires the Samsung Health app (v7.0 or above). Samsung account login required. Service only available with Galaxy Watch Ultra2.

[3]To activate Nutrition Alert, users should go to the exercise settings and enable the Nutrition feature. Please note that the Nutrition Alert is only supported for certain specific activities.

[4]According to the ISO22810 standard. The test was conducted in 5% salt water and 4ppm chlorine water. Galaxy Watch Ultra2 has obtained EN13319, for measuring water depth by the environmental pressure. Water resistance is not a permanent condition and can diminish over time. If it’s been exposed to seawater, rinse it in freshwater and dry after use.

[5]To use the features, activation from the Watch is needed (Settings> Advanced feature>Auto launch on dive> Depth “On”)

[6]Starting later this year, these diving features developed with Mares will be exclusively available on Galaxy Watch Ultra2 for the next two years on Wear OS smartwatches.

[7]Refers to the localised peak brightness achieved under high ambient light, and full-screen brightness may differ. Actual brightness may vary or be limited depending on environmental factors, device temperature, and usage conditions.

[8]Compared to the previous Galaxy Watch Ultra.

[9]Galaxy Watch9 40mm.

[10]Not intended for use in the diagnosis or treatment of any medical condition. If you have health concerns, be sure to see a medical professional. Vitals is available on Android phones (Android 11 or above) and requires the Samsung Health app (v7.0 or above). Samsung account login required.

[11]Heart health tracking features are intended for general wellness and fitness purposes only. Not intended for use in detection, diagnosis, treatment of any medical condition or sleep disorder.

[12]To use the features, at least 7 days of activity records are required, while 28 days of continuous wear is recommended for optimal accuracy. Please note that values may increase in daily situations where heart rate rises, such as during tension, anxiety or stress.

[13]To use the features, at least one measurement each of BIA and VO2Max is required, along with two days of activity records and step count data.

[14]Feature must be activated from the Watch to be used (Samsung Health > Hearing > Settings > Sound Monitoring “On”).

[15]Samsung Care+ is available within 60 days of device purchase. Excludes repairs for cosmetic damage. Theft and Loss requires activation of Knox Guard and is subject to limit of two claims per year. Excess payable. Walk in repair subject to local availability. Terms and conditions apply. Subject to eligibility. UK residents aged 18+. 3 months free cover applied automatically to monthly plans.  From month 4 after the purchase of Samsung Care+, the monthly premium for your chosen device cover will be charged on or around the same date of the month as the cover start date.

Samsung Care+ is brought to you by bolttech Insurance Services (UK) Limited, authorised and regulated by the Financial Conduct Authority (FRN 832644) with registered office in 27 Old Gloucester Street, London, United Kingdom, WC1N 3AX, company house number 11187028. The insurance is administered by bolttech Device Protection (Ireland) Limited, with registered office in in Block C 77 Sir John Rogerson Quay Dublin 2 D02 VK60 Dublin 2, Dublin, Ireland, company house number 675680. The policy is underwritten by AmTrust Specialty Limited, authorised and regulated by the Prudential Regulation Authority and the Financial Conduct Authority (FRN 202189) with registered office in Exchequer Court 33 St. Mary Axe London UK EC3A 8AA company house number 01229676(FRN 202189).

[16]Purchase a Galaxy Watch Utlra2 or Watch9 by 31.12.26 from a participating retailer. Activate via the promotion tab in the Samsung Health app by 31.12.26. Subscription will automatically renew monthly at £7.49 once the two month trial ends. UK/ROI. 18+ only.

[17]Purchase from Samsung.com by 06.08.26. Only redeemable for £50 when purchasing Galaxy Watch Ultra2 or £30 when purchasing Galaxy Watch9. One (1) redemption per household; non-transferable. Samsung Student and Youth Store and Samsung Enhanced Partnership Program excluded. UK residents 18+ only. You must checkout using PayPal as the payment method.

[18]Purchase from Samsung.com or Samsung Experience Stores by 06.08.26. £22 value based on any Approach Garmin Smartwatch. £132 value based on any Samsung Galaxy Watch Ultra. Values can vary by model and condition of Trade In device, and on purchases of exclusive colour devices. Limited to one Trade In Watch per transaction. Charges apply if you don’t send us your Trade In device. T&Cs apply.

[19]Apply code at checkout when trading in a selected smartwatch to redeem £30 discount off Galaxy Watch Ultra2, or £15 discount off Galaxy Watch9.

[20]Promoter: Samsung Electronics (UK) Limited. Purchase any SIM free Samsung Galaxy Z Fold8 Ultra, H8, B8, Galaxy Watch Ultra2 or Galaxy Watch9from a participating retailer before 08/09/2026 and register for the promotion using the link below within 30 days. If dissatisfied, Participant may claim within 45-100 days after purchase (or delivery in the case of pre-orders) and return the product in good condition to Samsung within 30 days of provisional claim approval and Samsung will pay the purchase price (capped at RRP) by bank transfer. SIM Free purchases only. Maximum one claim per product and four per household and ten per business. For full terms and more information see www.samsungoffers.claims/buyandtry2026