There’s no one-size-fits-all approach to smartphones. Some people want a device that slips easily into a pocket and is always ready to capture content. Others want a bigger screen for streaming, gaming and reading, while for some, their smartphone has become an essential productivity tool.

As the ways people use their smartphones continue to evolve, so too has Samsung’s foldable line-up. Now in its eighth generation, the Galaxy Z8 Series offers three distinct foldable experiences, giving consumers more choice over the form factor and features that best suit the way they use their device.

The Galaxy Z Fold8 Ultra, Galaxy Z Fold8 and Galaxy Z Flip8 each take a different approach to the foldable experience, spanning productivity, entertainment, portability and content creation. While each has its own focus, all three bring together Samsung’s latest foldable design, durability and Galaxy AI experiences.

So, which Galaxy Z8 foldable is right for you?

To make that choice a little easier, Samsung has created a new visual guide that matches different smartphone habits and priorities with the Galaxy Z8 device designed around them.

For the serious multitasker: Galaxy Z Fold8 Ultra

For those who expect their smartphone to keep up with a demanding day, the Galaxy Z Fold8 Ultra puts productivity and performance front and center.

Its 8-inch foldable display provides space to work across multiple tasks, supporting up to three apps running simultaneously. Combined with AI-powered multitasking, a powerful camera, and a 5,000mAh battery¹, it is designed for users who want to get more done from a single device.

Powered by the Qualcomm Snapdragon® 8 Elite Gen 5 for Galaxy², the Galaxy Z Fold8 Ultra brings together a large-screen foldable experience and the performance to match.

For the entertainment lover: Galaxy Z Fold8

If your phone is as much about switching off as switching on, the Galaxy Z Fold8 puts the viewing experience at the heart of its design.

A new 4:3 display³ format is designed for streaming, gaming and reading, creating more room for the entertainment people already enjoy on their smartphones. It’s 4,800mAh⁴ battery enables more than 26 hours of video playback, helping keep that experience going for longer.

Plus, a bigger screen doesn’t have to mean a heavier device. At 201g, the Galaxy Z Fold8 is the lightest Galaxy Z Fold to date⁵, combining an expansive foldable display with a design made for everyday use.

For the content creator: Galaxy Z Flip8

For those whose camera roll is never far from full, the Galaxy Z Flip8 combines portability with features designed around capturing and creating content.

Weighing 180g and measuring just 6.1mm when unfolded, its compact form factor makes it easy to carry throughout the day. Enhanced high-resolution selfie capabilities and Samsung’s signature Camcorder Grip, exclusive to the Galaxy Z Flip Series, allow for stable one-handed shooting, while an upgraded cover screen provides quick access to key features.

Its distinctive form factor also gives users different ways to capture photos and video without needing a traditional smartphone set-up, putting content creation at the center of the Flip experience.

Eight generations of foldable choice

Across eight generations of foldable smartphones, Samsung has continued to refine the foldable experience across display, durability, weight, performance and software.

With three distinct devices in the Galaxy Z8 Series, that experience is now expressed through three different form factors, giving consumers the ability to choose a foldable around what matters most to them, rather than taking a one-size-fits-all approach.

Whether that means a compact device built around content creation, a larger screen for entertainment or a powerful multitasking experience, the Galaxy Z8 Series offers a different way to fold.

1. Typical value tested under third-party laboratory condition. Typical value is the estimated average value considering the deviation in battery capacity among the battery samples tested under IEC 61960 standard. Rated capacity is 4854 mAh for Galaxy Z Fold8 Ultra. ︎
2. Snapdragon branded products are products of Qualcomm Technologies, Inc. and/or its subsidiaries. Snapdragon is a trademark or registered trademark of Qualcomm Incorporated. ︎
3. Aspect ratios shown are approximate, based on representative model values. ︎
4. Compared to previous Galaxy Z Fold models. Based on Samsung internal lab test conditions with pre-release version of given model connected to earphone via Bluetooth under default settings over LTE. Estimated against battery capacity and measured current over battery power consumption during video playback (video file resolution 720 p, saved on device) on the main screen. Actual video playback time may vary by network connection, settings, video file format, screen brightness, battery condition and many other factors. ︎
5. Compared to previous Galaxy Z Fold models. ︎

A smartphone doesn’t always need to be open to be useful. Whether it’s checking a message, capturing a group photo or quickly accessing a favourite app, Galaxy Z Flip8 has been designed to make everyday interactions quicker – sometimes without needing to unfold it at all.

And while its folding design might be the first thing you notice, some of the features that make the biggest difference day-to-day are easy to miss.

There’s plenty to explore beyond the Galaxy Z Flip8’s foldable design. Here, Samsung UK’s Smartphone Specialist, Kadesh Beckford answers some of the key questions around getting more from Galaxy Z Flip8 – from what you can do on the FlexWindow to taking hands-free selfies and personalising your device.

1. What can I do with the FlexWindow on Galaxy Z Flip8?

Galaxy Z Flip8’s 4.1-inch FlexWindow lets you access messages, manage notifications and launch favourite apps without needing to unfold your phone.

It’s one of Kadesh’s favourite Galaxy Z Flip8 features.

“I love the FlexWindow,” says Kadesh. “Having instant access to important apps, messages and notifications without opening the phone genuinely saves time and changes how I interact with my device throughout the day.”

Rather than treating the FlexWindow as simply somewhere to glance at notifications, Kadesh recommends setting it up around the things you actually reach for throughout the day.

Kadesh’s tip: Don’t overlook what you can do from the FlexWindow. From accessing important apps to reading and replying to messages and managing notifications, plenty of everyday tasks can be handled without unfolding your phone.

2. How can I take hands-free selfies on Galaxy Z Flip8?

FlexCam lets you position Galaxy Z Flip8 at different angles to capture hands-free photos, while using the phone’s 50MP rear camera for high-resolution selfies.

For Kadesh, it’s the standout Galaxy Z Flip8 feature.

“The standout feature for me is FlexCam,” he says. “Being able to capture high-resolution 50MP selfies using the rear camera ensures I never compromise on image quality.”

The foldable form means Galaxy Z Flip8 can be positioned at different angles for hands-free photos, letting you step away from the camera and get yourself – and everyone else – into the frame without needing someone to hold the phone.

You can also use the FlexWindow to preview your shot while using the rear camera, so you can check your framing before capturing it.

Kadesh’s tip: Next time you’re taking a group photo, try positioning your Flip in FlexMode rather than handing your phone to someone else. It effectively becomes its own camera stand, while the FlexWindow lets you make sure everyone is in shot.

3. What is Mirror View on Galaxy Z Flip8 and how do I use it?

Mirror View is available through Camera Assistant and gives Galaxy Z Flip8 users a clearer preview of their selfie through the FlexWindow.

To access it, download Camera Assistant through the Camera settings menu and explore the additional options available for Galaxy Z Flip8.

Called a “hidden gem” by Kadesh, this feature provides a clearer preview through the FlexWindow, with intelligent lighting adjustments designed to help you frame your selfie whether it’s day or night.

Kadesh’s tip: If you regularly take selfies using the FlexWindow, head into your Camera settings, download Camera Assistant and explore Mirror View. It’s a small setting that turns your camera into a true-to-life mirror, even in the dark, making it easier to get your shot right before you press the shutter.

4. How can I personalise Galaxy Z Flip8?

Personalisation is one of the areas where the Galaxy Z Flip8 form factor really comes into its own. “What I love most about the Galaxy Z Series is that Samsung has created a foldable for everyone,” he says. “For users looking for something lightweight, stylish and highly portable, the Galaxy Z Flip8 is an easy recommendation.”

At 180g and 6.1mm when unfolded, Galaxy Z Flip8 is Samsung’s slimmest and lightest Z Flip device yet, while opening out to reveal a 6.9-inch Main Display.

And personalisation doesn’t stop at how you arrange your FlexWindow. One UI 9 offers extensive customisation options, while Galaxy AI-powered Photo Assist lets you add, remove, restyle and enhance elements within your photos.

Whether you’re using the FlexWindow to get through everyday tasks, turning your Flip8 into a hands-free camera or digging a little deeper into its settings, Kadesh’s advice is simple: spend some time exploring what your Galaxy Z Flip8 can do before assuming you’ve seen it all.

Galaxy Z Flip8 is available now: https://www.samsung.com/uk/smartphones/galaxy-z-flip8/

Following record pre-order numbers in Europe, which saw the new line-up become Samsung’s most pre-ordered foldable range ever, the new foldables are now in the hands of consumers. The average review score from European consumer reviews is 4.8/5 stars, showing how the new Galaxy Z Series is capturing the imagination of consumers across Europe.

One Size No Longer Fits All: Europeans Want More Smartphone Screen Space

The consumer excitement for the new Galaxy Z Series is no surprise, as recent research¹ revealed smartphone users are demanding more from their devices than ever before. Nearly seven in ten (69%) Europeans want the flexibility of a slim, everyday phone that also unfolds into a larger screen.

Whether it’s multitasking across apps, marking up a document or editing a video, today’s consumers are pushing smaller screens to their limits. Based on a survey of 4,006 people regarding their smartphone habits, the majority (85%) of respondents agreed that they leave tasks unfinished on their phone and complete later on a device with a bigger screen.

Consumer habits show how foldable devices have become a practical solution to these needs, with the most cited benefits being:

• Comparing information side by side (31%)
• Finishing tasks without switching devices (30%)
• Watching, reading or gaming on a larger screen (29%)

Consumers Applaud the Innovation

The Galaxy Z Fold8 Ultra has quickly established itself as a favorite among power users and mobile professionals seeking uncompromised multi-tasking performance and immersive display technology.

Early consumer reviews² praise the large screen for multitasking and content viewing, as well as quality of the camera.

“I love the simplicity of switching from a normal screen to a large screen. Then spitting the screen to increase productivity. Watching my favourite streaming service on a larger screen is great too.” 

“The camera quality is incredible, the battery life is super long and it is very lightweight.”

“I love that it stands out from every other smartphone while still delivering all the speed and features I need.” 

Next, the Galaxy Z Fold8 continues to widen the mainstream appeal of book-style foldables with its lighter, slimmer chassis. The new form factor has been well received by consumers, according for over 40% of all pre-orders of the Galaxy Z 8 series in Europe.

Consumers are loving their Galaxy Z Fold8, according to early reviews. In particular the new form factor is a hit, with many calling it the “perfect size” and praising the foldable technology with a reduced crease.

“…the fold actually is the perfect size for content I watch and a mini on the go tablet.” 

“The crease quality I has extremely improved. The screen size itself is very unique….Overall really good new product.” 

“What really intrigued me about the Galaxy Z Fold8 is the futuristic look and versatility, providing multiple screen sizes for mixed uses.” 

The Galaxy Z Flip8 has seen an overwhelmingly positive response in early European consumer reviews. The small form factor that opens into a larger screen, as well as the enhanced FlexWindow are getting rave reviews from consumers.

Finally, the iconic Galaxy Z Flip8 remains a top choice for style-conscious creators drawn to its upgraded Flex Window and versatile hands-free camera experiences.

“The new layout on the cover screen allows you to use all apps! I love the pink colour and all the different ways to customise it!””

“The folding form factor makes it so compact and convenient to carry, yet it opens up into a gorgeous, premium 6.9-inch display.” 

“It’s great and easy for me to carry for work as it fits better in my pocket …light weight and performance is great.”

The new Galaxy Z Fold8 Ultra, Galaxy Fold8 and Galaxy Flip8 are available now at Samsung.com.

1. Survey amongst 4,006 smartphone users across UK, France, Germany, Spain and Italy in July 2026 by Censuswide ︎
2. Reviews collected from attendees at early access events ︎

Smart Switch is Samsung’s data transfer app¹ that allows users to move contacts, photos, videos, messages, apps, settings and more from an Android or iOS device to a new Galaxy device.

With One UI 9 on the new eighth-generation Galaxy Z series, Smart Switch makes switching devices easier and more seamless than before. Quick Share has also been enhanced, making it easier to share files with friends, family and colleagues using different platforms.

Start Switching With Just a QR Code

With One UI 9, users no longer need to install the Smart Switch app separately on their iOS device. By simply scanning the QR code displayed on their new Galaxy, they can start transferring data through Smart Switch.

The updated Smart Switch also makes it easier to connect wirelessly. The two devices can connect without users needing to find the right cable or adapter before getting their new phone set up.

Bring More of Your Phone With You

With One UI 9, Smart Switch has expanded the types of data that can move from iOS devices to Galaxy. In addition to previously supported data such as photos, messages, contacts, calendars and apps, users can also transfer passwords and passkeys, call history, accessibility settings and eSIM information.

These may be less visible than a photo library, but they can make a big difference to how quickly a new device feels ready to use. A saved password means one less account to set up again. Bringing over accessibility settings can reduce the need to recreate a personalised experience. eSIM information can also be transferred, making it easier to continue using an existing mobile setup.

Make Galaxy Feel More Familiar

Whether switching to Galaxy Z Fold8 Ultra, Z Fold8 or Z Flip8, users can make their new device feel familiar from the start. Beyond transferring data, they can adjust key settings such as Swipe gestures and Home screen layout to suit the way they use their phone.

With the UI customisation app Good Lock, users can also personalise the Home screen, app switching and more, giving them greater freedom to use Galaxy in the way that works best for them.

For those switching from iOS to Galaxy, these options can help recreate familiar ways of navigating and organising their previous smartphone, reducing the adjustment that can come with moving to a new environment. This helps users settle into their new Galaxy more comfortably and naturally from the start.

Keep Sharing After the Switch

Changing smartphones does not mean everyone around a user changes theirs too.

Friends, family and colleagues may continue using different devices, which makes cross-platform sharing an important part of the experience long after setup is finished.

Devices running One UI 9 and One UI 8.5 can benefit from an enhanced cross-device sharing experience with Quick Share. With AirDrop compatibility, Quick Share makes it easier to share files between Galaxy and iOS devices².

Choosing a new smartphone should come down to the experience people want next. By simplifying how the switch begins, expanding what can move across and making it easier to keep sharing afterward, Samsung is reducing more of the practical barriers between smartphone ecosystems.

The result is a simpler way to move to Galaxy, while bringing more of what already matters along for the journey.

1. Switching to Galaxy is now easier than ever, thanks to a more seamless migration experience across a wider range of devices. With the updated Smart Switch, iOS users can scan a QR code on their current devices and wirelessly transfer data without downloading additional apps. Smart Switch can also bring over additional types of data including password and passkeys, call history, accessibility settings, eSIM data and more, helping reduce the time needed to set up a new device.  And with Quick Share’s new compatibility with AirDrop24, sharing files between iOS and Galaxy devices is now seamless in both directions ︎
2. Quick Share feature between Galaxy devices available with the following OS: smartphones and tablets with Android OS version 10.0 (Q) and One UI 2.1 or above, Galaxy Books released in 2020 or later. Requires Samsung Account and Wi-Fi and Bluetooth connection. To share with Apple devices, a Galaxy device with Quick Share app version 13.8.51.27 or later and Google Play services version 26.11.xx or later is required. As of July 2026, “Share with Apple devices” is supported on Galaxy S26 series, Galaxy Z Fold8 Ultra, Galaxy Z Fold8 and Galaxy Z Flip8 and will be expanded to select flagship models in the future. Galaxy S26 series requires a software update. Availability subject to change. Compatibility supported only by Google. Must be within Bluetooth distance. AirDrop® is a registered trademark of Apple Inc. Your phone may temporarily disconnect from Wi-Fi networks when searching for or sharing with iOS devices. Your phone may temporarily disconnect from Wi-Fi networks when searching for or sharing with Apple devices. ︎

Managing warranties and coverage for a Galaxy mobile phone, Galaxy Watch, Galaxy Buds, and Galaxy Tab can be a hassle. That’s where Warranty and care comes in. Introduced with One UI 9, it brings essential device management features together in one place, letting users check warranty status, run diagnostics, book repairs, and get support in just a few taps — all without leaving Settings.

Here’s a closer look at what Warranty and care, available with One UI 9 on Galaxy Z Fold8 Ultra, Galaxy Z Fold8, and Galaxy Z Flip8 offers.

Check Warranty Status Across Galaxy Devices

Keeping track of warranty periods and expiration dates across Galaxy devices isn’t always easy. Warranty and care consolidates this information in a single hub.

▲ Access Warranty and care instantly from Settings.

Available in Settings, Warranty and care displays information about the device in use at the top of the screen — including remaining warranty period and eligibility for Samsung Care+ enrollment.^[1] Below, users can find the same details for other Galaxy devices linked to their Samsung account, making it easy to check warranty and coverage status across their Galaxy ecosystem.

For added protection beyond the standard warranty, users can easily explore and enroll in a Samsung Care+ plan that matches their needs.

Resolve Device Issues With Diagnostics and Bixby

When something doesn’t feel quite right, quickly finding out what’s wrong can make all the difference. The built-in Diagnostics feature checks the device — including its battery, charging, sensors, touch response, and connectivity — to help pinpoint the issue and guide users to the next step, whether that’s a suggested solution or a repair request.

▲ Bixby offers customized responses to your inquiries.

Users can also access Bixby^[2] from Warranty and care to ask about an issue and get help on the spot. For example, if a user asks, “My battery is draining too fast. What should I do?” Bixby can walk them through possible solutions step by step. It’s a convenient way to get answers to everyday questions without switching screens.

Book Repairs and Check Estimated Costs in One Place

When professional help is needed, users can tap “Request a repair” to book a repair at a Samsung-authorised service center without having to make phone calls. All repairs are carried out by Samsung-certified technicians using genuine parts. If users are unable to visit a service center, they can start remote support from the same screen and get help directly on their device.

Warranty and care also makes device care service information easy to check. After selecting an issue, users can view estimated repair costs^[3] for major parts alongside the cost of the same repair with Samsung Care+. This helps users see cost information in one place and helps them understand the available service and protection options at the moment they need them.

▲ Repair estimates on main parts can also be verified.

Protect Device Value for the Long Term

By bringing warranty information, diagnostics, support and repair services together, Warranty and care gives Galaxy users a simpler way to manage their devices for greater peace of mind. Checking the feature during setup makes it easier to know where to turn if an issue comes up later — from running diagnostics and asking Bixby or a chatbot for help to requesting a repair. With these essential services close at hand, users can keep their devices in good condition for longer and help preserve their value.

For peace of mind today and lasting value tomorrow, Galaxy devices are supported by professional care at nearby Samsung-authorised service centers, both at home and abroad.

Samsung Care+ is brought to you by bolttech Insurance Services (UK) limited, which is authorised and regulated by the Financial Conduct Authority (FRN 832644). Claims are administered by bolttech Device Protection (Ireland) Limited registered in Ireland and underwritten by AmTrust Specialty Limited, authorised and regulated by the Prudential Regulation Authority and the Financial Conduct Authority (FRN 202189).

[1] Samsung Care+ is available within 60 days of device purchase. Excludes repairs for cosmetic damage. Walk in repair subject to local availability. Excess payable. Terms and conditions apply. UK residents aged 18+.

[2] Samsung account login and network connection required.

[3] Availability of estimated repair costs may vary by device model or region.

Combining refined hardware with powerful AI capabilities, the new Galaxy Z series delivers an advanced camera experience across professional-quality landscapes, dynamic video, and expressive selfies.

Fresh from Galaxy Unpacked July 2026, Samsung Newsroom took all three devices across London to put their cameras to the test.

Galaxy Z Fold8 Ultra: Brilliant Detail, Day and Night

The journey began in Westminster. The Palace of Westminster, with Big Ben rising above it, sits along the River Thames, while the London Eye stands across the water on the South Bank — a view that brings together London’s past and present.

Shot with Galaxy Z Fold8 Ultra, Big Ben and the surrounding cityscape came through in crisp detail.

▲ (From top to bottom) Photo taken with Galaxy Z Fold8 Ultra and a cropped zoom of Big Ben enlarged by more than 10x

Galaxy Z Fold8 Ultra’s 200MP main camera brings distant subjects into sharp focus. A new high dynamic range (HDR) capability in 200MP mode delivers richer colors and finer detail. Zooming in reveals Big Ben’s intricate stonework and even the Latin inscription beneath the clock face, demonstrating Ultra-level clarity down to the smallest details.

▲ Photo taken with the 200MP camera from the London Eye on Galaxy Z Fold8 Ultra

At 135 meters tall, the London Eye is difficult to fit into a single frame from up close. The Galaxy Z Fold series’ first 50MP ultra-wide camera makes it possible to capture the towering landmark, ticket office, and nearby visitors in a single shot.

▲ (From left) Photos taken with the 1x camera and 50MP ultra-wide camera on Galaxy Z Fold8 Ultra

After sunset, London took on a different character. At Tower Bridge, enhanced Nightography reduced noise in low light while preserving the illuminated bridge and texture of the flowing river in vivid detail.

▲ Tower Bridge captured with enhanced Nightography

▲ Photo taken with Nightography

Galaxy Z Fold8: Ready for Moments in Motion

Some travel moments are worth seeing from both sides of the camera. As Tower Bridge slowly lifted, Dual Recording captured the bridge in motion and the reactions of those watching in a single video.

▲ Dual Recording

Dual Recording uses the rear and front cameras simultaneously, with real-time previews on the expansive main display for easy framing. The two perspectives are combined into a single split-screen video, making the feature ideal for vlog-style content that captures both the moment and the reaction.

▲ Video recorded with Dual Recording

Away from the busy tourist hotspots, the journey continued to St. James’s Park. Filming one of the park’s resident pelicans proved challenging, as it moved quickly across the frame. For fast-moving action like this, Super Steady came in handy.

▲ Users can capture stable footage in high-motion situations.

Even as the phone moved sharply from side to side to follow the pelican, Super Steady with Horizontal Lock kept the footage level.

▲ Video recorded using Super Steady with Horizontal Lock

▲ Users can edit content on Galaxy Z Fold8’s large 7.6-inch main display.

Galaxy Z Fold8’s expansive 4:3 main display makes it easy to review clips, edit them to the desired aspect ratio, and share them with friends. From shooting to viewing and editing, the creative process flows seamlessly on one device.

Galaxy Z Flip8: Freedom From Every Shot

Galaxy Z Flip8 brings more fun and flexibility to travel photography. With Flex Mode, users can position the phone for hands-free shots from multiple angles — without help from others.

▲ Flex Mode on Galaxy Z Flip8

Galaxy Z Flip8, the thinnest and lightest Galaxy Z Flip yet, fits comfortably in one hand. FlexWindow on the cover screen provides a real-time preview, making it easier to frame selfies.

Equipped with a 50MP wide-angle camera and AI-powered ProVisual Engine, Galaxy Z Flip8 captures high-quality selfies in fine detail, down to individual strands of hair.

▲ Galaxy Z Flip8’s improved AI Bokeh feature naturally separates subjects from the background for portraits with greater depth.

The journey ended aboard one of London’s iconic double-decker buses. Folded halfway, Galaxy Z Flip8’s Camcorder Grip made the device comfortable to hold like a camcorder while recording on the move.

▲ Camcorder Grip

Zoom Rocker with Camcorder Grip provides precise control over zoom speed for smooth, natural zoom-ins.

▲ Camcorder Grip with Zoom Rocker

Exploring London with the latest Galaxy Z series revealed new ways to see — and remember — the city through each device.

With Galaxy cameras, Samsung will continue to help users capture the moments that matter and preserve those memories for years to come.

While rankings can be helpful, they can’t answer the most important question: which phone is best for me? That answer depends on personal considerations like how you prefer to work, create, and stay connected throughout your day.

Why Does Samsung Offer Multiple Foldable Form Factors?

The best foldable isn’t the same for everyone. That’s exactly why Samsung offers three distinct foldable designs with the new Galaxy Z series.

Whether you want to consolidate with a single mobile device that can power through your to-do list, a screen built for streaming and reading, or looking for something more compact and convenient, Galaxy Z series has options.

Through eight generations of refinement, Samsung understands what users want most from foldables. The new Galaxy Z series is the result of all that experience. Every device delivers in the areas users care about most: displays, durability, portability, and performance.

Which Galaxy Z Foldable Is Right for You?

The latest Galaxy Z series offers a range of innovative foldable form factors, the compact Galaxy Z Flip8, the brand-new Galaxy Z Fold8, and the powerful Galaxy Z Fold8 Ultra.

Deciding which is right for you ultimately depends on what you want from your smartphone experience, and how your phone fits into your life.

Choose Galaxy Z Flip8 if you want:

• The slimmest and lightest Z Flip device from Samsung
• An experience built around self-expression and capturing the best selfies
• Everyday convenience for quick tasks without opening your phone

Choose Galaxy Z Fold8 if you’re looking for:

• A new foldable shape designed for modern content formats
• An immersive viewing experience for watching, reading, and gaming
• Samsung’s lightest Galaxy Z Fold yet

Choose Galaxy Z Fold8 Ultra if you prioritise:

• Samsung’s top-of the line experience reserved for Ultra devices
• Multitasking on an expansive 8-inch folding main screen^[1]
• Productivity and flagship performance
• The most versatile and capable camera system in the Galaxy Z series

Across the lineup, the durability of the Galaxy Z series is complemented by Galaxy’s latest mobile AI^[2] experiences and software optimized for each form factor, giving you a bespoke experience built around each unique design.

The best phone is the one that fits your life, and Samsung Galaxy’s portfolio is designed to help you find it. From the Galaxy Z TriFold introduced earlier this year to the latest Galaxy Z series, Samsung is committed to evolving its foldable portfolio to meet a wide range of needs and lifestyles.

[1] Measured diagonally, Galaxy Z Fold8 Ultra’s Cover Screen size is 6.5” in the full rectangle and 6.5” accounting for the rounded corners. The Main Screen size is 8.0” in the full rectangle and 8.0” accounting for the rounded corners; actual viewable area is smaller due to the rounded corners and camera hole

[2] Galaxy AI basic features provided by Samsung are free. Any Samsung enhanced AI features and all third-party AI features are subject to different terms and may be subject to fees.

Strong early demand reflects growing excitement for Samsung’s latest Galaxy Z series, with pre-orders for the new lineup having increased by more than 30% compared with the previous generation. Graphite was the most popular colour overall for Galaxy Z Fold8 Ultra and Galaxy Z Fold8, while Pink led pre-orders for Galaxy Z Flip8. Among Samsung.com pre-order customers aged 15 to 34, exclusive colours Green Shadow, Pistachio and Mint emerged as the top choices for Galaxy Z Fold8 Ultra, Z Fold8 and Z Flip8, respectively.

The New Galaxy Z Series: Three Distinct Foldable Experiences

Built on seven generations of foldable innovation and consumer insight, the new Galaxy Z series gives users more choice than ever, with three distinct experiences engineered to fit different needs.

Galaxy Z Fold8 introduces a fresh form factor built around the way people explore, discover and immerse themselves in their favourite content. Its display ratios are designed to move naturally with users throughout the day – from quick interactions like messaging, browsing and short-form video on the wider cover screen to more immersive viewing, reading and gaming on the 4:3 main display.

With Gemini Notebook, users can bring together notes, images, recordings, files, and documents in one workspace to collect, organise, and develop their ideas. At just 201g, it is Samsung’s lightest Galaxy Z Fold yet, while Samsung’s new Flex Titanium technology helps support a slimmer display structure with lasting durability and reduced crease visibility over time.

Galaxy Z Fold8 Ultra brings Galaxy’s renowned Ultra standard to foldables, combining a larger workspace with an upgraded camera system and performance built for demanding creative workflows. Its expansive 8-inch main display opens up more room for multitasking, while Now Nudge^[1];helps users move from conversation to action by suggesting relevant next steps across supported apps.

The 200 MP main camera now supports High Dynamic Range (HDR) in 200 MP mode for richer detail, colour and clarity. A new 50 MP ultra-wide camera adds greater flexibility for wider scenes and macro shots, helping users capture more from one device.

Across Galaxy Z Fold8 Ultra, Z Fold8 and Z Flip8, Dual Recording captures both the action and the user’s reaction, while My FanCam^[2] automatically tracks and reframes a selected subject.

Galaxy Z Fold8 Ultra also features a 5,000 mAh battery^[3], 45W Super Fast Charging 2.0^[4] and an expanded graphite cooling structure – all in Galaxy’s slimmest Z Fold design yet, measuring just 4.1mm when unfolded and weighing 215g.

Galaxy Z Flip8, Samsung’s sleekest Flip ever released, is built for expression and quick interaction on the go. Its reimagined FlexWindow brings apps, insights, actions and assistance directly to the cover screen. Now Brief^[5] surfaces personalised information based on users’ schedules, routines and interests.

Users can also access Gemini from the FlexWindow through side-key activation or natural voice requests, making it easier to complete connected actions on the go.

Galaxy Z Flip8 further enhances Samsung’s signature Flip camera experience with a 50 MP camera, ProVisual Engine and FlexCam experiences that make it easier to capture, preview and share polished photos and videos from flexible angles.

Galaxy Watch Ultra2 and Galaxy Watch9: Effortless Health Management From the Wrist

Galaxy Watch Ultra2 and Galaxy Watch9 extend the Galaxy experience to the wrist, helping users turn daily health data into more meaningful, actionable guidance through effortless everyday wear. Both devices are powered by the Snapdragon Wear® Elite^[6] Platform and are designed to support continuous health tracking with improved performance, comfort and battery life.

Galaxy Watch Ultra2 is built for outdoor adventures and high-performance users who need long-lasting endurance, reliable durability and precise tracking. Available in a 47 mm size, it features an 800 mAh battery^[7], a display with up to 5,000 nits^[8] of brightness, shock-resistant titanium casing and dedicated tracking modes for outdoor sports, including Trail Run^[9]. It is also rated IP69K and 10 ATM and certified to EN 13319^[10].

Galaxy Watch9 is designed as an everyday health companion for wellness-conscious users who want to build healthier habits through continuous activity and sleep tracking.

Available in 40 mm and 44 mm sizes, Galaxy Watch9 features a lightweight aluminum casing, a comfortable design for 24/7 wear, a display with up to 3,000 nits of brightness and health features such as Vitals^[11], Heart Health Score^[12], Daily Cardio Load^[13], Fitness Index^[15] and Hearing^[15].

Together with the new Galaxy Z series, Galaxy Watch Ultra2 and Galaxy Watch9 expand Samsung’s AI ecosystem, bringing connected companion experiences across phone and wrist.

Smart Switch

Switching to Galaxy is now easier than ever, thanks to a more seamless migration experience across a wider range of devices^[16]. With the updated Smart Switch, iOS users can scan a QR code on their current device and wirelessly transfer data without downloading an additional app.

Smart Switch can also transfer more types of data, including passwords and passkeys, call history, accessibility settings and eSIM information, helping reduce the time needed to set up a new device. With new compatibility between Quick Share and AirDrop, users can also share files seamlessly between iOS and Galaxy devices in both directions.

Availability

Starting August 7, Galaxy Z Fold8 Ultra, Z Fold8, Z Flip8, Watch Ultra2 and Watch9 will be available through carriers, retailers, Samsung.com/uk and Samsung Experience Stores.

Galaxy Z Fold8 Ultra, Z Fold8, and Z Flip8 are available in a range of colours, including Violet Shadow, Lavender, and Pink, respectively — with additional options available exclusively on Samsung.com/uk.

Galaxy Watch Ultra2 is available in 47 mm, while Watch9 is offered in 40 mm and 44 mm. Colour, size, connectivity option, model, and availability may vary by retailer.

Offers

Customers purchasing a new Galaxy Z series device will receive a six-month trial of Google AI Pro^[17], including 5 TB of cloud storage – equivalent to £18.99 per month. With expanded access to Google’s AI models, users can enhance productivity and creativity on their foldable devices.

Galaxy Watch Ultra2 and Galaxy Watch9 users can access an exclusive two-month iFIT subscription trial valued at £14.98^[18]. Users will be able to explore global destinations with elite iFIT trainers and track workouts directly on their watch.

Samsung Care+

To give customers complete peace of mind, Samsung Care+^[19] is there for life’s unexpected moments. Whether it’s an accidental drop, spill or knock, customers can rely on Samsung for unlimited repairs for accidental damage, optional Theft & Loss cover and access to Samsung’s worldwide repair service, helping them stay connected wherever they are.

Pricing

Galaxy Z Fold8 Ultra RRP:

• 256GB – £1,899.00
• 512GB – £2,069.00
• 1TB – £2,409.00

Galaxy Z Fold8 RRP:

• 256GB – £1,699.00
• 512GB – £1,869.00
• 1TB – £2,209.00

Galaxy Z Flip8 RRP:

• 256GB – £1,149.00
• 512GB – £1,319.00

Galaxy Watch9 RRP:

• 40mm BT – £349.00
• 40mm LTE – £399.00
• 44mm BT – £379.00
• 44mm LTE – £429.00

Galaxy Watch Ultra2 RRP:

• 47mm LTE – £649.00

[1] Samsung account login required. Supported apps only. Accuracy of results is not guaranteed..

[2] My FanCam feature requires a Samsung Account login. Availability may vary by video. Not supported if there is no subject to track. Accuracy of results is not guaranteed.

[3] Typical value tested under third-party laboratory condition. Typical value is the estimated average value considering the deviation in battery capacity among the battery samples tested under IEC 61960 standard. Rated capacity is 4854 mAh for Galaxy Z Fold8 Ultra.

[4] 45W Super Fast Charger Sold Separately.

[5] Samsung account login and network connection required.

[6] Snapdragon and Snapdragon Wear Elite Platform branded products are products of Qualcomm Technologies, Inc. and/or its subsidiaries. Snapdragon is a trademark or registered trademark of Qualcomm Incorporated..

[7] Typical value tested under third party laboratory condition. Typical value is the estimated average value considering the deviation in battery capacity among the battery samples tested under IEC 61960 standard. Typical capacity is 800 mAh (35 % increase compared to previous Galaxy Watch Ultra). Actual battery life may vary depending on network environment, usage patterns and other factors.

[8] Refers to the localised peak brightness achieved under high ambient light, and full-screen brightness may differ. Actual brightness may vary or be limited depending on environmental factors, device temperature, and usage conditions.

[9] Trail Run is available on Android phones (Android 13 or above) and requires the Samsung Health app (v7.0 or above). Samsung account login required. Service only available with Galaxy Watch Ultra2..

[10] According to the ISO22810 standard. The test was conducted in 5% salt water and 4ppm chlorine water. Galaxy Watch Ultra2 has obtained EN13319, for measuring water depth by the environmental pressure. Water resistance is not a permanent condition and can diminish over time. If it’s been exposed to seawater, rinse it in freshwater and dry after use..

[11] Not intended for use in the diagnosis or treatment of any medical condition. If you have health concerns, be sure to see a medical professional. Vitals is available on Android phones (Android 11 or above) and requires the Samsung Health app (v7.0 or above). Samsung account login required..

[12] Heart health tracking features are intended for general wellness and fitness purposes only. Not intended for use in detection, diagnosis, treatment of any medical condition or sleep disorder./span>

[13] To use the features, at least 7 days of activity records are required, while 28 days of continuous wear is recommended for optimal accuracy. Please note that values may increase in daily situations where heart rate rises, such as during tension, anxiety or stress.

[14] To use the features, at least one measurement each of BIA and VO2Max is required, along with two days of activity records and step count data.

[15] Feature must be activated from the Watch to be used (Samsung Health > Hearing > Settings > Sound Monitoring “On”).

[16] Switching to Galaxy is now easier than ever, thanks to a more seamless migration experience across a wider range of devices. With the updated Smart Switch, iOS users can scan a QR code on their current devices and wirelessly transfer data without downloading additional apps. Smart Switch can also bring over additional types of data including password and passkeys, call history, accessibility settings, eSIM data and more, helping reduce the time needed to set up a new device.  And with Quick Share’s new compatibility with AirDrop24, sharing files between iOS and Galaxy devices is now seamless in both directions.

[17] Gemini is a trademark of Google LLC. Terms apply. By subscribing, you agree to terms for Google One, YouTube and offers. Offer ends Aug 1, 2027 at 11:59pm PT. unless canceled earlier, Google One will charge £18.99/mo after the trial ends. Cancel anytime. Return of purchased device may result in cancellation of subscription. See full terms at https://one.google.com/offer/terms-and-conditions/SamsungAIPro.

[18] Purchase a Galaxy Watch Utlra2 or Watch9 by 31.12.26 from a participating retailer. Activate via the promotion tab in the Samsung Health app by 31.12.26. Subscription will automatically renew monthly at £7.49 once the two-month trial ends. UK/ROI. 18+ only.

[19] Samsung Care+ is available within 60 days of device purchase. Excludes repairs for cosmetic damage. Theft and Loss requires activation of Knox Guard and is subject to limit of two claims per year. Excess payable. Walk in repair subject to local availability. Terms and conditions apply. Subject to eligibility. UK residents aged 18+. 3 months free cover applied automatically to monthly plans.  From month 4 after the purchase of Samsung Care+, the monthly premium for your chosen device cover will be charged on or around the same date of the month as the cover start date.

Samsung Care+ is brought to you by bolttech Insurance Services (UK) Limited, authorised and regulated by the Financial Conduct Authority (FRN 832644) with registered office in 27 Old Gloucester Street, London, United Kingdom, WC1N 3AX, company house number 11187028. The insurance is administered by bolttech Device Protection (Ireland) Limited, with registered office in in Block C 77 Sir John Rogerson Quay Dublin 2 D02 VK60 Dublin 2, Dublin, Ireland, company house number 675680. The policy is underwritten by AmTrust Specialty Limited, authorised and regulated by the Prudential Regulation Authority and the Financial Conduct Authority (FRN 202189) with registered office in Exchequer Court 33 St. Mary Axe London UK EC3A 8AA company house number 01229676(FRN 202189).

Ahead of Galaxy Z Fold8 officially going on sale in the UK on Friday 7 August, Samsung’s latest foldable generation is already receiving widespread recognition from leading technology publications and consumers alike.

The Galaxy Z Series has become Samsung’s most awarded foldable series yet^[1], with Galaxy Z Fold8 receiving the highest number of five-star reviews for a Galaxy foldable to date^[2]. The recognition comes alongside strong consumer demand, with UK pre-orders for the new Galaxy Z Series increasing by 21% year on year. Already, pre-orders have surpassed those of any previous Galaxy foldable generation, with Galaxy Z Fold8 accounting for almost 40% of total pre-orders.

Among the strongest endorsements came from UK technology publication T3^[3], which awarded Galaxy Z Fold8 its prestigious 5-Star Platinum Award and said the device “represents the future of foldables”. The publication praised Samsung’s latest innovation as “a landmark step towards folding phones’ wider acceptance”, adding that the new form factor “transforms the foldable experience for the better and sets a new bar.”

The positive reception has been echoed across the UK technology media landscape, with reviewers recognising Galaxy Z Fold8’s refined design, versatile display experience and performance. Stuff^[4] described Galaxy Z Fold8 as “arguably the most exciting new Samsung device in years”, praising its redesigned form factor and noting that using the device had convinced the reviewer that “wide foldables are the future”.

As Galaxy Z Fold8 arrives in stores across the UK this Friday, one thing is already clear. From five-star reviews to record recognition across the Galaxy Z Series, Samsung’s latest foldable is helping define the next generation of smartphones – showing that the future of foldables is truly here.

It is also now easier than ever for non-Samsung users to switch to Galaxy. From your favourite apps to years of group chats and photos, Smart Switch^[5] moves it all over smoothly to Galaxy, no cables or additional apps needed.

Pricing and availability

Galaxy Z Fold8 Ultra (RRP)

• 256GB – £1,899.00
• 512GB – £2,069.00
• 1TB – £2,409.00

Galaxy Z Fold8 (RRP)

• 256GB – £1,699.00
• 512GB – £1,869.00
• 1TB – £2,209.00

Galaxy Z Flip8 (RRP)

• 256GB – £1,149.00
• 512GB – £1,319.00

For more information about the new Galaxy Z series, please visit our newsroom at news.samsung.com/uk/ or samsung.com/uk/.

[1] Based on Samsung internal tracking of verified media awards and accolades for Galaxy Z Series. Recognised awards included in the following publications: GQ, Stuff, T3, Trusted Reviews, Tom’s Guide, Tech Advisor.

[2] Based on Samsung internal tracking of five-star reviews awarded to Galaxy foldable smartphones. Recognised five-stars included in the following publications: T3, London Standard, The Sun, Daily Express.

[3] https://www.t3.com/tech/phones/samsung-galaxy-z-fold-8-review.

[4] https://www.stuff.tv/review/samsung-galaxy-z-fold8-review.

[5] Wired transfers from iOS require the receiving device to have Android 17 or later and One UI 9 or later, and the second device to have iOS 26.6 or later. Transfers can be completed without a cable through a wireless connection. For wireless connections, the receiving device must have Android 17 or later and One UI 9 or later, and the sending device must have iOS 26.6 or later. Availability of eSIM transfer may vary by carrier.

Samsung Electronics Co., Ltd. today announced pre-orders for the new Galaxy Z Series have set a new record – making the Galaxy Z Fold8 Ultra, Galaxy Z Fold8 and Galaxy Flip8 the most pre-ordered foldables range ever in Europe.

The introduction of a form factor in the Galaxy Fold8 is exciting consumers across Europe, setting a new benchmark in foldable phone innovation and accounting for 40% of total European pre-orders. Combined pre-orders for the Galaxy Z Fold8 an Z Fold8 Ultra have increased 70% year-on year compared to the Galaxy Z Fold7.

Together with the Galaxy Z Fold8 Ultra and Galaxy Z Flip8, pre-orders for the new Z Series have surpassed the previous pre-order record by over 17% in Europe – with pre-orders still open for one more day before on-sale on August 7 2026.

Pre-Order Offers

Consumers who still want to pre-order the Galaxy Z Series have a short time left to do so and take advantage of pre-order offers.

Galaxy Z Fold8 and Z Fold8 Ultra Offers:

• Customers who purchase from Samsung.com or Samsung Experience Stores can get between £100 – £752 offthe Galaxy Z Fold8 of Z Fold8 Ultra when trading in a selected smartphone plus an extra £100 off with code Z8^[1]
• Pre-order now and get £100 off when you checkout with PayPal^[2]
• Get 6 months of Google AI Pro (worth £113)^[3]

Galaxy Z Flip8 Offers:

• Customers can currently get £100 – £553off with trade in, plus an extra £100 off with code Z8^[4]
• Pre-order now and get £50off when you checkout with PayPal^[5]
• Get 6 months of Google AI Pro (worth £113)^[6]

Samsung Care+

Customers choosing the new Galaxy Z Series can also select Samsung Care+, Samsung’s official device protection service. Samsung Care+ offers Samsung customers a range of services, including accidental damage cover with unlimited repairs and, a seamless walk-in service, extended warranty, and theft and loss protection, to ensure total peace of mind for Samsung Galaxy users^[7]. For more information visit the Samsung website https://www.samsung.com/uk/offer/samsung-care-plus/.

Galaxy Z Series at a glance

The new Galaxy Z Series is Samsung’s most complete foldable line-up to date, adding the new Galaxy Z Fold8 to the well-established Galaxy Z Fold8 Ultra and Z Flip8 models.

The Galaxy Z Fold8 Ultra represents Galaxy’s highest standard for performance, capability and innovation, while the reimagined Galaxy Z Fold8 introduces a form factor designed to move easily from quick interactions on the cover screen to deeper viewing, reading and gaming on the main display. Completing the lineup, the Galaxy Z Flip8 is built for users who want their phone to feel as dynamic as they are.

Pre-orders for the new Galaxy Z Series are open until 23.59 on August 6 2026 at Samsung.com/uk, with the Galaxy Z Series on sale from August 7 2026.

[1]Purchase from Samsung.com by 06.08.26. £100 value based on Galaxy A56 256GB in working condition. £752 value based on Galaxy Z Fold7 1TB. Values over £100 vary by model and condition. Charges apply if you don’t send us your Trade In device. T&Cs apply. Trade in discount capped at 60% of product price before discount. Apply code at checkout when trading in a selected smartphone to redeem £100 discount

[2]Purchase from Samsung.com by 06.08.26. Only redeemable for a £100 discount when purchasing Galaxy Z Fold8 Ultra or Z Fold8. One 1 redemption per household; non-transferable. Samsung Student and Youth Store or Samsung Enhanced Partnership Program excluded. UK residents 18+ only. You must checkout using PayPal as the payment method

[3] Gemini is a trademark of Google LLC. Terms apply. By subscribing, you agree to terms for Google One, YouTube and offers. Offer ends Aug 1, 2027 at 11:59pm PT. Unless cancelled earlier, Google One will charge £18.99/mo after the trial ends. Cancel anytime. Return of purchased device may result in cancellation of subscription. See full terms at https://one.google.com/offer/terms-and-conditions/SamsungAIPro

[4] Purchase from Samsung.com by 06.08.26. £100 value based on Galaxy A56 256GB in working condition. £553 value based on Galaxy S25 Ultra 512GB. Values over £100 vary by model and condition. Charges apply if you don’t send us your Trade In device. T&Cs apply. Trade in discount capped at 60% of product price before discount. Apply code at checkout when trading in a selected smartphone to redeem £100 discount

[5]Purchase from Samsung.com by 06.08.26. Only redeemable for a £50 discount when purchasing Galaxy Z Flip8. One (1) redemption per household; non-transferable. Samsung Student and Youth Store or Samsung Enhanced Partnership Program excluded. UK residents 18+ only. You must checkout using PayPal as the payment method

[6]Gemini is a trademark of Google LLC. Terms apply. By subscribing, you agree to terms for Google One, YouTube and offers. Offer ends Aug 1, 2027 at 11:59pm PT. Unless cancelled earlier, Google One will charge £18.99/mo after the trial ends. Cancel anytime. Return of purchased device may result in cancellation of subscription. See full terms at https://one.google.com/offer/terms-and-conditions/SamsungAIPro

[7]Samsung Care+ is available within 60 days of device purchase. Excludes repairs for cosmetic damage. Theft and Loss requires activation of Knox Guard and is subject to limit of two claims per year. Excess payable. Walk in repair subject to local availability. Terms and conditions apply. Subject to eligibility. UK residents aged 18+. 3 months free cover applied automatically to monthly plans.  From month 4 after the purchase of Samsung Care+, the monthly premium for your chosen device cover will be charged on or around the same date of the month as the cover start date.

Samsung Care+ is brought to you by bolttech Insurance Services (UK) Limited, authorised and regulated by the Financial Conduct Authority (FRN 832644) with registered office in 27 Old Gloucester Street, London, United Kingdom, WC1N 3AX, company house number 11187028. The insurance is administered by bolttech Device Protection (Ireland) Limited, with registered office in in Block C 77 Sir John Rogerson Quay Dublin 2 D02 VK60 Dublin 2, Dublin, Ireland, company house number 675680. The policy is underwritten by AmTrust Specialty Limited, authorised and regulated by the Prudential Regulation Authority and the Financial Conduct Authority (FRN 202189) with registered office in Exchequer Court 33 St. Mary Axe London UK EC3A 8AA company house number 01229676(FRN 202189).