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Samsung Electronics’ Unpacked event unveils new Galaxy devices, signifying the launch of a new era of mobile innovation. The Galaxy S was first introduced to the world in Las Vegas at the inaugural Unpacked in March 2010. Since then, the biannual event has been held in major cities around the world, including Barcelona, Berlin, London, New York City and San Francisco, attracting mobile industry professionals and thousands of global media representatives. The upcoming Galaxy Unpacked event on July 26, 2023 – held for the first time ever in South Korea’s capital, Seoul – will be streamed live on Samsung US Newsroom, Samsung.com and Samsung’s YouTube channel.

Discover the Unpacked event venues from 2010 until now in the infographic below.