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Samsung and the Kansas City Current Kick Off a Historic Season Opener With the Debut of New Videoboard

All eyes were on the team in teal during the inaugural match in CPKC Stadium, the world’s first venue purpose-built for women’s professional soccer

3/19/2024

Last December, Samsung Electronics America, Inc. announced a multi-year partnership as the Official Display Partner to provide display technology throughout the Kansas City Current’s CPKC Stadium, the trailblazing first venue purpose-built for a professional women’s soccer team. On March 16, 2024, CPKC Stadium officially opened its doors to KC Current fans ready to cheer the team on during their winning season opener against the Portland Thorns FC.

The KC Current vs. Portland Thorns FC match-up was a historic moment on many fronts. It was the first match inside a stadium dedicated to professional women’s soccer and KC Current’s first game in its new home featuring the 75-foot-wide Samsung videoboard. It also marked the first time the ABC network broadcasted a National Women’s Soccer League (NWSL) match, providing a national showcase for how far the team and league have come.

Women soccer players of Kansas City Current embracing and cheering, Samsung video board in background

“With March being Women’s History Month, there could be no better time to celebrate the start of a new NWSL season and chapter in KC Current’s legacy in women’s sports,” said Sukhmani Mohta, Chief Marketing Officer, Samsung Electronics America. “Through immersive displays installed throughout the stadium, we hope to create unforgettable gameday experiences that will inspire the next generation of female trailblazers — whether their dream is to pursue a career on the soccer field or in the tech field.”

The fan energy inside the 11,500-seat stadium was electric throughout the opening game. The stands roared with excitement every time KC Current scored, and the Samsung videoboard above the field and XFB Outdoor LED panels along the perimeter of the pitch would light up with “GOAL!” The videoboard pumped up the fans with hype videos and highlight reels that drew them closer to the action on the soccer pitch. State-of-the-art Samsung TVs and audio systems throughout the stadium created a world-class experience that fans will enjoy for seasons to come.

Soccer field at CPKC Stadium with Samsung videoboard

If the opening game serves any indication, KC Current fans will be in for a monumental 2024 season. With local supporters eager to experience gameday at CPKC Stadium, the team already sold out of season tickets for the 2024 regular season soon after announcing its partnership with Samsung in December 2023.

“The sold-out crowd for the inaugural match at CPKC stadium was undeniably a moving and powerful experience for women’s soccer fans who were present and watching from home,” said Jocelyn Monroe, KC Current’s Vice President of Marketing. “The team’s growing fanbase, game attendance and media coverage strongly validate the market potential in professional women’s soccer for future investors. The global interest in women’s sports is clearly on the rise, and KC Current is leading the charge.”

Samsung videoboard displaying KC Current logo

About the Kansas City Current
Founded in December 2020, the Kansas City Current is led by the ownership group of Angie Long, Chris Long, Brittany Mahomes and Patrick Mahomes. The team competes in the National Women’s Soccer League (NWSL). The Kansas City Current opened the first stadium purpose-built for a professional women’s soccer team on March 16, 2024. To receive periodic updates on CPKC Stadium at Berkley Riverfront Park, visit here to sign-up for more information or to stay connected.

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