RIDGEFIELD PARK, N.J. – June 1, 2015 –  Samsung Electronics America, Inc. has announced that Michael Lawder has joined the company as the Senior Vice President of its Customer Service Division, effective June 1st. In the role, he will oversee all U.S. customer service operations, including contact centers, field and depot operations, walk-in support locations, parts supply and quality assurance.

“At Samsung we aspire to provide best-in-class support to all of our customers anytime, anywhere,” said Gregory Lee, President and CEO of Samsung Electronics America. “While we already have a very strong portfolio of service operations in the U.S., with Michael’s decades of experience, we look forward to growing our offerings to ensure that all of our customers receive the world-class service they expect from our brand.”

Lawder brings to Samsung more than 15 years of global and local experience in customer excellence operations for technology companies. He most recently served as the vice president of worldwide customer experience at Electronic Arts, Inc. He will be based in Ridgefield Park, NJ, Samsung’s North American headquarters.

For more information about Samsung’s customer service operations, please visit: http://www.samsung.com/us/support/.

About Samsung Electronics America, Inc.

Headquartered in Ridgefield Park, NJ, Samsung Electronics America, Inc. (SEA), is a recognized innovation leader in consumer electronics design and technology. A wholly owned subsidiary of Samsung Electronics Co., Ltd., SEA delivers a broad range of digital consumer electronics, mobile products and wearables, wireless infrastructure, IT and home appliance products. Samsung is the market leader for HDTVs in the U.S and one of America’s fastest growing home appliance brand. To discover more, please visit www.samsung.com.

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. inspires the world and shapes the future with transformative ideas and technologies, redefining the worlds of TVs, smartphones, wearable devices, tablets, cameras, digital appliances, printers, medical equipment, network systems, and semiconductor and LED solutions. We are also leading in the Internet of Things space through, among others, our Smart Home and Digital Health initiatives. We employ 307,000 people across 84 countries with annual sales of US $196 billion. To discover more, please visit our official website at www.samsung.com and our official blog at global.samsungtomorrow.com