11.08.21 / Product

Samsung Home Appliances Ranked Highest in Customer Satisfaction by 2021 ACSI Survey

American Customer Satisfaction Index Survey awards Samsung Home Appliances #1 in Reliability and Customer Service

Samsung Electronics America, Inc. – the number one selling brand of home appliances in America[1] – has earned the American Customer Satisfaction Index 2021 Award for ranking highest in U.S. Home Appliance Reliability and Customer Service.[2]

“At Samsung, we’re committed to making appliances that families can rely on to inspire and assist in our daily lives. We take pride in our nationwide network of retailers and service professionals that our customers trust.” said John Herrington, Senior Vice President, General Manager of Home Appliances, Samsung Electronics America. “Samsung is honored to be recognized by the 2021 ASCI Survey as the leading home appliance brand for reliability and customer satisfaction.”

The American Customer Satisfaction Index Survey (ACSI) is the nation’s only cross-industry measure of customer satisfaction. A leader in analyzing consumer sentiment about the products and services they use most often. Between July 2020 and June 2021, The ACSI Household Appliance and Electronics Study surveyed nearly 8,000 U.S. consumers who recently purchased appliances from leading manufacturers to evaluate the quality of their experiences in a variety of categories.


The survey evaluates 10 key product touchpoints: Durability, Exterior Design, Website Satisfaction, Reliability of Mobile App, Quality of Mobile App, Warranty Coverage, Courtesy and Helpfulness of Service Technician, Outcome of the Service Repair, Timeliness of the Service Repair, and Ease of Arranging Service.

To learn more about Samsung’s award-winning home appliances visit Samsung.com.

[1] TraQline, Number 1 market share of large U.S. home appliance (Q3 2021)
[2] Based on 2021 American Customer Satisfaction Index (ACSI) survey of customers rating their own household appliance’s performance

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