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Samsung Introduces New, All-In-One Outdoor LED Signage Solution to Support Small Businesses


Samsung Electronics America, Inc. is proud to introduce the newest product in its outdoor LED display portfolio, the XPR-B, a flexible, all-in-one display solution for a variety of small and medium-sized businesses including schools, local entertainment complexes, quick-serve restaurants (QSRs) and hospitality. Dubbed the ‘LED in a Box’ the XPR-B comes complete with a simple, web-based content management solution allowing business owners, restauranteurs and administrators to disseminate important information quickly.

“At the onset of the pandemic, Samsung saw an opportunity to help a multitude of industries – including retailers, restauranteurs, schools and medical campuses – get back to business through the use of display technology,” says Mark Quiroz, Vice President, Display Division, Samsung Electronics America. “The XPR-B was developed to help small and medium-sized business owners stay nimble by providing a platform for seasonal and time-specific advertising, wayfinding and provide an additional method of direct communication with customers.”

With a stress-free installation of uni-body cabinet structure, businesses do not need to worry about a cumbersome setup. With a distinctive cabinet design, the display is tailored to the user’s needs with a flexible and effortless installation meaning users can obtain the LED Signage in as little as two weeks. Additionally, the integrated content management solution that allows users to conveniently create, schedule and deploy exclusive content that is inviting to customers.

Further, the display provides exceptional picture quality with clear visibility in all conditions. It was built to weather the elements through rigorous performance testing, ensuring high uptime even in the toughest environments giving business owners peace of mind. Moreover, the display offers multiple operational safeguards to prevent errors and interruptions and features a new, more efficient power supply that comes with a back-up built-in so the display will never lose power and shut-down.

“XPR-B signage provides a turnkey solution for customers. That ease of use brings the potential for higher ROI on ad dollars compared to traditional advertising methods for small businesses,” says Kevin Izatt, Product Manager, Outdoor LED, Samsung Electronics America. “Whether you’re a school that needs a new display to welcome students or a small business who wants to update customers on what it’s doing to keep shoppers safe, this solution has something for everyone.”

The XPR-B joins Samsung’s growing portfolio of XPR displays, which includes the XPR-S, a solution developed for professional sports and customers that need max brightness, and the XPR-E, meant for customers who do not require prolonged periods of max brightness. Using the same technology behind the popular XPR-E modules and components, the XPR-B comes in two sizes – 1m x 2m and 1.5m x 3m – with each size available in single and double face and in 8mm, 10mm and 16mm pitch to match the unique needs of each customer. Further, the display’s low profile design and 5.9” depth creates a more aesthetically pleasing display while the front ventilation removes side and rear airflow clearance requirements.

For more information about Samsung’s display offerings and the XPR-B LED Signage Solution, visit


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