Samsung’s 115” Micro RGB R95. Image simulated for illustrative purposes. Cables not shown.

Samsung Australia has today announced pricing and availability of its ground-breaking Micro RGB R95 display – the  115” Micro RGB TV – which is set to redefine ultra-premium TV experiences by bringing colour beyond cinema-standards to Australian homes. Priced at $41,999, Samsung Micro RGB R95H will roll out nationwide, gifting premium consumers an opportunity to unlock incredible viewing experiences in time for Christmas.

Incredible Colour Expression Beyond Mini LED and Mini RGB

Samsung’s 115” Micro RGB R95 TV utilises individually controlled red, green, and blue micro RGB LEDs—each less than 100µm in size[1]—arranged in an ultra-fine pattern behind the panel. To contextualise the incredibly small size of these Micro RGB LEDs: a Micro RGB LED in Samsung’s R95 is approximately 1/2 the size of a Mini LED[2]. As a result, the Micro RGB R95 is the first Samsung ultra-large TV to support 81 bit processing (27 bitX3) and has received VDE’s certification for Micro RGB Precision Colour. The result is an ultra-large, ultra-premium TV that can deliver hyper realistic picture quality with exceptional colour accuracy.

“In making Micro RGB display technology a reality for Australian consumers via the new Micro RGB R95 TV, Samsung is offering an ultra-large home cinema experience that goes beyond  expectations by unlocking new levels of colour accuracy, contrast and immersive content experiences,” said Simon Howe, Director – Audio Visual, Samsung Australia. “Supported by Vision AI and Samsung’s Glare-Free technology,[3] Micro RGB reinforces our commitment to provide a screen for virtually every experience, tailored to suit various needs.”

Samsung’s 115” Micro RGB R95 TV sets a new benchmark by incorporating the following features:

• Micro RGB AI Engine[4]: Powered by AI, the Micro RGB R95’s engine optimises picture and sound in real time, enhancing colour output for a lifelike and immersive experience. The Micro RGB AI Engine also supports the best of Samsung Vision AI capabilities and R/G/B Colour LED local dimming, creating an overwhelmingly vivid picture.
• Micro RGB Precision Colour: Certified by VDE for Micro RBG Precision Colour, it finely and precisely controls colours that delivers picture quality almost indistinguishable from reality.
• Glare-Free Technology[5]: Designed to help reduce reflections, Samsung’s certified anti-glare technology minimises discomfort from glare enabling a clear, comfortable and focused viewing experience in various indoor lighting environments.
• Metal SuperSlim Design: Incredibly sleek and minimalistic premium profile which elevates home décor, blending seamlessly into virtually any space. With a width measuring 35.7mm top to bottom and weighing 90.5kgs overall, the Micro RGB R95 is Samsung’s thinnest and lightest 115″+ RGB TV in Australia[6].
• Samsung Art Store: Transform the Micro RGB R95 TV into an expansive 115” gallery, with classic pieces coming to life in Pantone Validated, ultra-precise Micro RGB colours[7].
• Security and Longevity: Secured by Samsung Knox and supported by a 7-year free Tizen OS Upgrade program, ensuring up-to-date security and software enhancements.

Samsung Micro RGB R95 will also feature Samsung Vision AI supporting personalised viewing experiences in addition to endless free content via Samsung TV Plus[8], console-free gaming through Samsung Gaming Hub[9], and seamless smart home control via SmartThings[10].

The 115” Samsung Micro RGB R95 will be available via Samsung.com/au and leading retailers nationwide for $41,999 AUD. To stay updated on the latest information about the Micro RGB R95, register your details via https://www.samsung.com/au/tvs/micro-rgb-tv/

[1] Each R, G and B is the smallest available in any LED TV as of 24 October 2025

[2] Dimensions measured from the front of the LED

[3] * The R95F has been independently verified as Glare Free: Reflection Glare UGR <10, Discomfort Glare UGR <22, Disability Glare UGR <34 by UL LLC. (UL Solutions), Certificate Number: V166045 – Exp. 31/12/2025.

[4] Viewing experience may vary according to types of content and format. Upscaling may not apply to PC connection and Game Mode.

[5] The R95F has been independently verified as Glare Free: Reflection Glare UGR <10, Discomfort Glare UGR <22, Disability Glare UGR <34 by UL LLC. (UL Solutions), Certificate Number: V166045 – Exp. 31/12/2025.

[6] As of 27 October 2025. Compared to Hisense 116″ RGB-Mini LED which measures 40mm wide and weighs 102kgs with the stand.

[7] Stream complimentary curated art or additional artworks available via subscription. Internet connection required. Offering 30 refreshed artworks monthly through Art Store Streams and over 70 ambient content supported complimentary throughout the year.

[8] Channel number counts including Samsung TV Plus and Plex (third-party app) are current as of January 2025. Internet connection and Samsung account required.

[9] A controller may be required depending on the specific game being played on the Gaming Hub.

Internet connection, additional gaming service subscriptions and third party apps (depending on game or service) may be required. Content services are subject to change without notice. Requires Samsung Account. Xbox Game Pass Ultimate subscription and compatible controller required. Fees apply.

[10] Requires Samsung Account, internet connection and SmartThings enabled devices. Please visit www.samsung.com/au/apps/smartthings/ for a list of current compatible devices.

However, simply having a larger screen does not always result in a hyper-realistic viewing experience. As we enter the era of ultra-large TVs, Samsung Electronics has been upgrading its screen technology to provide incredible in-home entertainment. To learn more about these changes, Samsung Newsroom is exploring three key features that make the large-screen experience truly exceptional.

8K Resolution: The Key to Unlocking the Full Potential of Bigger TVs

While screen sizes may be getting bigger, this does not mean that picture quality is better by default. If the size of a TV screen was increased without considering the number of pixels, the resulting image would be blurry, low-resolution and, overall, much worse.

If the number of pixels does not change, image quality becomes compromised as screens grow larger.

In order to improve picture quality, the space on a bigger screen must be filled with more pixels. As such, Samsung’s Neo QLED 8K has four times the number of pixels than 4K TVs. This means that even on ultra-large screens, Samsung’s Real 8K Resolution[1] maintains premium picture quality with densely packed Mini LEDs and upgraded processing.

The Neo QLED 8K offers four times as many pixels compared to the Neo QLED 4K.

While Samsung has been at the forefront of evolving screen trends as a leader in the era of ultra-large TVs, it has also been innovating the technologies that power them. The two driving forces that enhance picture quality for Samsung’s latest Neo QLED 8K are the Neural Quantum Processor 8K, which analyses and optimises content to make full use of the 33 million pixels, and Quantum Matrix Technology Pro, which leverages a plethora of technologies to offer precise control for each of the Mini LEDs.

Neural Quantum Processor 8K: Enhancing the Resolution, Colour and Depth With 64 Neural Networks

While Samsung Neo QLED 8K TVs offer Samsung’s best-in-market picture quality, not all content is readily available in 8K.[2] To ensure that every detail springs to life on screen, Samsung’s Neo QLED 8K is powered by the state-of-the-art Neural Quantum Processor 8K to upscale lower-resolution content in real time.[3] Samsung’s Neural Quantum Processor 8K is trained to recognise underlying patterns and relationships in pictures, transforming low-resolution images into high-resolution by comparing the original set of images to processed results in each neural network.

While higher resolution sources ultimately create better picture outputs, there may be sources that come in Standard Definition (SD or 480p), High Definition (HD or 720p) or Full High Definition (FHD or 1080p). With Samsung’s Neural Quantum Processor 8K, those shows and movies will be transformed into stunning 8K resolution to deliver the most immersive picture yet.[4]

Enjoy optimal picture quality no matter the source with Neural Quantum Processor 8K.

Samsung’s advanced processor also powers innovations such as Auto HDR Remastering, a feature that takes full advantage of the screen’s wide colour gamut and incredible peak brightness. AI technology analyses each scene to make it colourful and vivid, bringing out the details in both bright and dark spots.

High Dynamic Range (HDR) video formats the display using a wider range of colours with brighter highlights when compared to Standard Dynamic Range content. This means that with Auto HDR Remastering – and the extraordinary contrast powered by Quantum Matrix Technology Pro with Quantum Dot technology – virtually everything you watch is compelling.[5]

HDR displays a wider range of colours with brighter highlights compared to SDR.

Samsung’s Neo QLED 8K also offers Real Depth Enhancer Pro. With upgraded AI deep learning, Real Depth Enhancer Pro pinpoints where the viewer is focusing on the screen and brings that object into the foreground. With figures on the screen separated from their background, you see a three-dimensional looking image. Additionally, the Neural Quantum Processor provides a sense of depth paired with incredible levels of detail and vivid colour reproduction, immersing you in virtually everything you choose to watch.

Real Depth Enhancer Pro finds the point the viewer is focusing on and brings the object into the foreground.

Quantum Matrix Technology Pro: The Ultimate Precision With Quantum Mini LEDs and 14-bit Processing

Another critical piece of technology powering the Neo QLED 8K’s picture is Quantum Matrix Technology Pro, which uses Quantum Mini LEDs to dramatically enhance black levels and contrast with precise backlight control.

.[6] This makes for a screen that is more densely packed with LEDs, improving picture quality while maintaining the Neo QLED 8K TV’s vibrant colours and bright highlights.

Precise backlight control with Quantum Matrix Technology Pro.

To provide the best image quality, 14-bit HDR processing allows for maximised contrast, expressing unimaginable levels of detail in both the brightest and darkest parts of the image. This ensures even the most subtle details are visible to users in virtually every single scene.

Furthermore, Quantum Matrix Technology powers Samsung’s Shape Adaptive Light Control. This feature precisely adjusts backlighting to accommodate what’s on the screen, enhancing the clarity of everything you watch. Because the backlight control is so accurate, this prevents blooming – or when bright light from on-screen objects bleeds into surrounding darker areas. As a result, bright highlights stay bright and dark scenes stay dark with more details visible than ever before.

Expanding Consumers’ TV Usage

In a nutshell, 8K resolution densely fills the ultra-large screens while the Neural Quantum Processor 8K and Quantum Matrix Technology work together to create a picture that is intensely cinematic. Sharp details, accurate colours, precise contrast and a realistic sense of depth allow the Neo QLED 8K to showcase stunning picture quality and captivate viewers everywhere.

[1] Native 8K content availability is very limited. Picture quality of upscaled content will vary depending on the quality and resolution of source content. Upscaling may not apply to PC connection and Game Mode.

[2] Native 8K content availability is very limited.

[3] Picture quality of upscaled content will vary depending on the quality and resolution of source content. Upscaling may not apply to PC connection and Game Mode.

[4] Picture quality of upscaled content will vary depending on the quality and resolution of source content. Upscaling may not apply to PC connection and Game Mode.

[5] The Range of Quantum HDR claims luminance based on internal testing standards and is subject to change according to viewing environment or specific conditions.

[6] Compared to Q80C QLED 4K Smart TV backlights. Picture quality will vary depending on quality and resolution of source content.

Samsung Electronics has played a part in shaping the history of television through the development of its technological innovations, from FHD and 4K through to 8K, thanks to its far-sighted strategic vision and an endless passion to bring new technologies to the market.

In order to learn more about the achievements made so far in the field of TV technological innovation, as well as the future of display technologies in the age of UHD screens, Samsung Newsroom sat down with the TV experts.

(From left) Sangmin Lee, Head of the Picture Quality Solution Lab, Hyunchul Song from the Product Development Group and Youngseok Han from H/W Platform Lab of Samsung’s Visual Display Business

Pioneering the Future of TV Through Endless Innovation

These days, picture quality has become one of the most crucial factors consumers consider when choosing a TV. In 1977, Samsung succeeded in the development and mass production of a colour TV, the Colour Economy TV, for the first time in Korea, ushering in the era of colour television for the country. Samsung earned the title of the first colour TV manufacturer in Korea thanks to its steadfast dedication to innovation, and the company was never complacent about the colossal success of its black and white TV model, the Econo TV, which took the lion’s share within the monthly TV market at the time[1].

Samsung’s first LED TV, launched in 2009, wowed the world as a breakthrough in TV technology[2].

Next to be developed was the LCD TV, and, in 2009, Samsung unveiled its breakthrough model – the Samsung LED TV. The LED TV was the culmination of all the innovative technologies available at the time, allowing for unrivalled picture quality brought about by light-emitting diodes. All components of Samsung’s LED TV were designed anew, and the number of patents acquired for this model exceeded 3,000.

Samsung’s QLED TV made its global debut at CES in 2017.

In 2017, Samsung then went on to introduce the world’s first QLED TV based on cadmium-free quantum dot technology at the Consumer Electronics Show (CES). The company’s innovative TV was at the centre of attention that year, boasting superb picture quality.

A year later, the company brought to the market a QLED 8K model that incorporated 8K resolution into Samsung’s proprietary quantum dot technology. It featured Direct Full Array, a backlight technology able to precisely control the lighting balance across virtually every part of the picture on-screen, as well as 8K AI Upscaling, an upscaling technology designed to intelligently upgrade lower-quality videos into vivid 8K resolution.

Pictured: Hyunchul Song from the Product Development Group

“In 2020, Samsung unveiled the world’s first[3] virtually bezel-less TV that practically eliminates the bezels from around the display,“ said Hyunchul Song from the Product Development Group. “A year later, we further solidified our position as an industry leader by introducing our Neo QLED technology based on Quantum Mini LED displays. From FHD through to 8K, we have undertaken ceaseless efforts to develop innovative products that offer differentiated experiences based on consumer needs.”

Striving for Superior Picture Quality Through In-Depth Research Into Human Behaviour

Samsung continues to strive to offer the best possible viewer experiences by delivering incredible picture quality. However, what does “good picture quality” mean to someone who works on its development?

Pictured: Youngseok Han from H/W Platform Lab of Samsung’s Visual Display Business.

“Picture quality is considered good when it delivers a sense of reality to the viewer that feels as if you are witnessing the images on-screen first-hand,” explained Youngseok Han, a developer from the H/W Lab. “To ensure good picture quality, display performance indicators such as high resolution, high luminance and excellent colour expression are essential. What also matters is how well-balanced the other cutting-edge technologies of the display are, including the chip design, the picture quality algorithms and the sound.”

Han went on to provide further insight into the importance of balance to the corresponding picture quality. “The factors that impact picture quality the most are how well you organise the various relevant technologies. These include those designed to reduce distortion and any image transmission noise, those that reproduce colours precisely and richly and create sharp contrast for more vivid, clear images and those motion technologies that ensure the movement of objects on-screen appears smooth and fluid.”

It would be difficult to develop good picture quality with just one singular technology, no matter how great that technology is. This is why Samsung is committed to developing innovative technologies through all kinds of different approaches without resting on their laurels as a leader in the industry. Recently introduced on the 2023 Neo QLED TV, Real Depth Enhancer is one of the new features that has been developed to the end of further improving picture quality.

Real Depth Enhancer. Image simulated for illustrative purposes.

When human eyes are focused on an object, attention is directed onto the object by optimising sharpness, clarity and texture, all while also maintaining the background scene. Samsung’s Real Depth Enhancer technology was developed based on an understanding of this human behaviour, and harnesses AI to automatically separate an object from its background to create a greater sense of depth and make the images truly pop.

Furthermore, Neo Quantum Matrix Pro technology improves the playback of fine details through precise control of the quantum mini LEDs. This meticulous adjustment further adds dimension and a sense of reality to the images on-screen.

“Our Real Depth Enhancer technology is the result of an optimisation of all the relevant technologies in a way that takes human psychology into account, instead of focusing only on improving resolution,” noted Han.

From 8K Games to Artworks on Samsung TVs in the Age of 8K Technology

These days, users are being bombarded by new content. Tens of thousands of new pieces of media and content are being published every day across all manner of platforms – but does the same apply to those contents being made in 8K?

Pictured: Sangmin Lee, Head of the Picture Quality Solution Lab.

“Following the recent growth of 8K devices including smartphones, anyone is able to create 8K content and view it in ultra-high resolution,” said Sangmin Lee, Head of the Picture Quality Solution Lab. “High-performance graphics cards also now make it possible for users to play 8K games, meaning that we are already living in the age of 8K UHD.”

Image simulated for illustrative purposes.

Song further detailed the growth of 8K content in today’s viewing market. “There is a growing amount of 8K content available on social media channels, and artists are creating digital artworks in 8K,” he explained. “We added in ‘YouTube Videos in 8K’ feature to the 2023 Neo QLED TV to allow users to peruse the 8K content available on YouTube and explore digital artworks, such as an image in NFT^[4] form, at a single glance.”

Samsung is also taking the lead in expanding the 8K content ecosystem by being at the helm of the 8K Association, a global non-profit organisation established in 2019 with the aim of establishing 8K standards and expanding 8K content. As of February 2023, the association has 33 members, including Samsung, TV panel producers, SoC chip makers and leading content creators. Last year, Samsung released a teaser for The Lord of the Rings: The Rings of Power series in 8K developed in collaboration with Amazon Prime Video, another member of the 8K Association.

Developing Optimal Picture Quality That Takes Viewing Experiences to the Next Level

In order to learn more about the next steps for Samsung, an industry leader in terms of picture quality in the age of 8K technology, Samsung Newsroom asked the three TV professionals what their goals are.

“As a developer, I feel the most accomplished when I hear the feedback that viewers think the images on-screen seem real to them,” said Han. “My goal is to further improve our algorithms by optimising a range of components in order to deliver picture quality that is ‘more real than real’ to viewers.”

For Song, creating technologies that bring real value to users is of the utmost importance. “While the development department works to create the best picture quality through technological innovation, I am more involved in optimising products to bring high-quality experiences to as many viewers as possible,” said Song. “I will continue to deliberate on what other kinds of user value we can bring to our viewers.”

Finally, from Lee’s perspective, the goal is and always has been to provide users with experiences that go beyond simply watching content. “The most important value that a display can provide is to present images that seem more real than reality itself,” explained Lee. “Through the best picture quality algorithms and leading sound performance, the optimal picture quality that is delivered then allows users to enjoy their favourite content without having to worry about adjusting the settings. Our ultimate goal is to offer superb picture quality that enables users to thoroughly enjoy their viewing experiences that go beyond simply watching content.”

Stay tuned to Samsung Newsroom for the second and final part in this series highlighting the role of the 8K TV and the innovative technologies Samsung has been developing to provide the best possible viewing experiences to its users.

[1] For more information, visit: https://news.samsung.com/global/history-of-samsung-electronics-3-meeting-demands-for-energy-efficiency-19751976

[2] For more information, visit: https://news.samsung.com/global/15-years-of-tv-leadership-1-samsung-tvs-a-legacy-of-innovation

[3] https://www.dailymail.co.uk/sciencetech/article-7841467/Samsung-set-unveil-worlds-bezel-free-TV-week-CES-Las-Vegas.html

[4] SAVAGE is not currently available for users in Australia and is expected to launch in April 2023 however this may be subject to delays. SAVAGE is a high quality NFT marketplace featuring 4K/8K video and photography. With over 50 titles expected at launch, SAVAGE is expected to expand throughout the year with more new pieces from top creators and brands.

This year’s Neo QLED 8K lineup includes features that produce its most “real life” images yet, taking its picture quality to another level. Between the updated Neural Quantum Processor 8K, the new AI upscaling feature and the new calibration app, a consumer’s on-screen experience becomes virtually true to life, allowing them to easily manage their on-screen experience in a much more personal manner.[1]

To fully grasp the technologies and features behind the 2022 Neo QLED 8K range, Samsung Newsroom is showcasing them in a dynamic graphic format for easy comprehension.

14-bit Contrast Mapping

Image simulated for illustrative purposes.

The 2022 Neo QLED 8K panels are built to provide extreme details in all types of scenes with the newly added 14-bit contrast mapping, building on top of the existing 12-bit control offered in 2021. The result is a new 8K screen that is capable of showing extraordinary picture quality with more contrast and control over details.[2] As shown above, 14-bit contrast mapping allows us to see the fine details on the surface of the water as well as the granular texture of the rocks under water.

Real Depth Enhancer

Compared to Samsung’s Crystal UHD TV range. Image simulated for illustrative purposes.

When the eye is focused on the object, it directs its attention to the object, focusing on the sharpness, clarity and texture of the object while maintaining the background. The 2022 Samsung Neo QLED 8K’s Neural Quantum Processor 8K acts quite similarly through its new feature, the Real Depth Enhancer, which increases overall contrast and definition of the object — creating a sense of depth and making the images pop.

As you can see in this example, the Real Depth Enhancer naturally guides the consumers’ eyes to focus on the object in front of them, creating depth and allowing the rhinoceros to truly stand out from the background.

Smart Calibration

Image simulated for illustrative purposes. Sequence shortened.

With a new year of image quality improvements, comes a new sense of control for Samsung Neo QLED 8K. Now, viewers can calibrate and optimize their display from the menu bar or through the Smart Calibration on the Smart Things app on their smartphone.[3] With Basic Mode, the app offers calibrated images in as little as 30 seconds, while Professional Mode offers thorough image calibration and optimization within 5 to 8 minutes. Both modes require a simple one-step process from the users’ part to optimize the on-screen image. As shown here, the Professional Mode’s enhancement is very apparent, allowing Neo QLED 8K viewers to take advantage of its premium hardware and AI upscaling technology.[4]

[1] Compared to Samsung’s 2021 Neo QLED lineup.

[2] Compared to Samsung’s Neo QLED 8K Smart TV – QN900A.

[3] Requires Galaxy S, Note, Z Flip or Z Fold series models released after January 2019, or an iPhone that supports Face ID. Supported models may differ depending on the situation. For more information, please check the product manual at samsung.com/support

[4] Picture quality of upscaled content will vary depending on the quality and resolution of source content.