Samsung Canada Celebrates the Grand Opening of the New Samsung Experience Store at Square One

The new location offers hands-on experiences with innovative technology and expert insights

Samsung Canada is proud to announce the opening of the newest Samsung Experience Store at Square One Shopping Centre, welcoming customers for a grand opening celebration on December 6. This strategic expansion enhances Samsung’s ability to serve communities across Greater Toronto, Mississauga, Oakville, Brampton, and Milton, offering an immersive retail experience.

The new Square One location represents the next evolution of Samsung’s retail footprint in Canada. As a full Samsung Experience Store, it joins established flagship locations across the country, including Yorkdale, Sherway Gardens, Montreal Eaton Centre, Scarborough Town Centre, and Metrotown. Together, these stores reflect Samsung’s commitment to providing immersive spaces where customers can engage directly with the brand’s most innovative products and services.

“The opening of the Samsung Experience Store at Square One reflects our commitment to bringing world-class innovation to Canadians,” said Brian Shin, Samsung Electronics Canada Inc., President & CEO. “This new location embodies our vision for immersive retail, where customers can explore, learn, and connect with technology that enhances everyday life. We look forward to welcoming the community and showcasing our latest AI-powered devices.”

Visitors to the Square One store can expect a fully interactive experience. The location offers hands-on opportunities to explore the complete Galaxy AI lineup and learn how Samsung’s AI-powered technologies can enrich everyday life. Customers can also discover the broader Samsung mobile ecosystem, including smartphones, tablets, PCs, wearables, and accessories, all designed to work seamlessly together.

“We are thrilled to bring this immersive experience to the heart of Mississauga, offering our community a chance to engage with our latest technology and explore how Samsung’s ecosystem can seamlessly integrate into their daily lives,” said Krista Collinson, Head of Direct-to-Consumer Division. “This store is a testament to our dedication to delivering exceptional customer experiences and fostering meaningful interactions with our products.”

Guest can enjoy exclusive offers and giveaways while exploring the latest innovations. In addition, they can take advantage of Samsung Care+ support and on-site technical services, with dedicated Galaxy Service Consultants available for expert guidance and device repairs. The store also provides convenient shopping options, including buy online, pick up in-store services and extended aisle access to a wide range of Samsung products.

Samsung invites the community to visit the new Square One location, discover its latest offerings, and experience firsthand how the company is shaping the future of technology.