Samsung Canada launches new TV built for business

Samsung Business TV offers companies an easy and flexible way of displaying signage content and accessing live television

Samsung Electronics Canada, a leader in visual display technology with cutting-edge innovations, recently introduced Business TV to the Canadian market as a new offering for businesses of all sizes. Business TV from Samsung brings together the brand’s expertise in commercial signage displays with its advanced TV technology to give businesses the ideal solution for customer communication with impactful visuals.

In these rapidly changing times, digital signage from Samsung helps businesses dynamically communicate how they are operating and serving their communities – all while maintaining physical distancing. For example, with Business TV, retailers can showcase store-entry bulletins, such as store hours and customer capacity, physical distancing and safety protocols and product availability and promotions. Additionally, they can display checkout guidance, such as wait time and customer lineup details, branded messaging and community support and pick-up or checkout procedures.

“We know many business owners are time strapped and have limited resources, but need to keep up with customers’ expectations in our technology-friendly environments from restaurants to stores to their doctor’s office,” said Mary Peterson, Vice President, Enterprise Business Division, Samsung Electronics Canada. “The purpose of Business TV is to offer businesses of all sizes a simple and affordable solution that they can manage themselves and quickly integrate into their business to ensure they are meeting customers’ needs.”

Samsung Business TV provides flexible functionality suited for a wide range of retail stores and businesses looking to do more with their TV, while at the same time not overburdening staff with complicated features. From menu boards to advertising and promotion alongside TV programs, Business TV from Samsung is the ideal solution for businesses looking for a straightforward and effective way to communicate with their customers.

As visual display technology continues to improve, TVs with advanced visual capabilities have become less cost prohibitive for various businesses. In today’s media-saturated environment, many small business owners want to directly manage their own digital and video channels, leaving behind outdated and costly printed materials previously used for customer communication.

The Business TV lineup from Samsung delivers an eye-catching visual experience with UHD resolution in a range of sizes to fit any space or budget. While Crystal Display ensures optimized colour expression, High-Dynamic Range improves brightness levels to better catch the attention of potential customers. Featuring an impressive warranty for three years, Business TV is built to operate even with extended daily business hours, 16 hours a day, 7 days a week.

Simple set up

Knowing that many small and medium businesses may not have dedicated internal staff, the new Samsung Business TV has been developed to enable quick and simple set up. Business owners or employees can easily switch on their Samsung Business TV and follow the how-to guide on the screen. The guide will explain how to download the Samsung Business TV app from the mobile app store and how to pair the two together.

Easy control

To maximize the convenience of the Samsung Business TV range, the products also include an automatic running feature. This enables users to enjoy flexible control by setting an On and Off Timer. Once the TV switches itself on, it will auto boot the Samsung Business TV App, meaning that following initial set up, the Samsung Business TV can run automatically each day without the need to reprogram. Paired TV’s will automatically show on a user’s mobile phone device, allowing them to deploy content to the TV, or even multiple TVs at once. The Samsung Business TV range also offers an operating time of 16 hours a day, 7 days per week.

Effortless usability

Sharing display content and signage is both fast and easy with the Samsung Business TV. Featuring a simple three step process, users can quickly and effortlessly play professional content on their TV screens by choosing from a range of pre-designed templates, editing their selected image and text, before sending it to the TV. The app includes a mobile friendly user interface for easy content editing and supports more than 100 templates for non-experts. These include over 30 L-Bar templates, which allow companies to play promotion content while TV programming remains on screen. Motion-embedded templates and seasonal promotion templates can be updated periodically.

Added security

With business security front of mind, the Samsung Business TV range includes secured pairing with the Samsung Business TV app using an easy PIN code setup. It further includes a panel button lock and a USB port lock for added security to give business owners peace of mind.

Sleek design

The range of Business TVs includes full size variation with 43, 50, 55, 65, 70, 75-inch size options available in Canada. With a sleek design in carbon silver, the Samsung Business TV provides an immersive viewing experience.

Samsung Business TV is now available in Canada through traditional professional B2B display channels. To learn more about Samsung Business TV, visit: www.samsung.com/ca/business.