Samsung Canada partners with the ‘BTS WORLD TOUR ‘ARIRANG” at the only Canadian Tour stop in Toronto
When the ‘BTS WORLD TOUR ‘ARIRANG” arrives in Toronto, Samsung Canada will host the Samsung Galaxy & ‘BTS WORLD TOUR ‘ARIRANG” activation experience. In partnership with HYBE, this on-site activation will offer attendees a chance to share their passion and get hands-on with the incredible features of the Galaxy Z Fold8. This activation is part of a global partnership with the ‘BTS WORLD TOUR ‘ARIRANG” that was announced back in March.
At the Samsung experience booth at Rogers Stadium, concert goers will have the opportunity to engage in three main touchpoints, powered by Samsung Galaxy, featuring the Galaxy Z Fold8. Attendees can take advantage of the Galaxy Z Fold8’s amazing camera features and create ‘BTS WORLD TOUR ‘ARIRANG” themed shareable content.

*Image simulated
At the activation, attendees will have the exclusive opportunity to use Galaxy AI Interpreter[1] to send a message in Korean, get a one-of-a-kind printed souvenir photo (while supplies last) and snap a cute mirror selfie customized just for the concert, before they take their seats.

The day of each concert, the first 1,500 attendees who complete the experiences at the Samsung Galaxy & BTS WORLD TOUR ‘ARIRANG’ experience booth at the Rogers Stadium will receive an exclusive collector’s pin for the Toronto stop on the tour[2].

In addition, from August 15 to 28, 2026 at select Samsung Experience Stores (Scarborough Town Centre, Sherway Gardens, Square One and Yorkdale), visitors can also enjoy a concert pop-up experience in-store with a custom BTS WORLD TOUR ‘ARIRANG’ frame for selfies as well as a Galaxy Buds4 series case decorating station (while supplies last). Click here to find the participating Samsung Experience Store closest to you.
To learn more about how the Galaxy Z Fold8 can enhance your concert experience, please visit Samsung Canada.
[1] Interpreter requires Samsung account login. Certain languages may require language pack download. Service availability may vary by language. Accuracy of results is not guaranteed. Availability and supported features may vary by country, region or carrier. Availability of supported languages may vary. Visit Galaxy AI page at samsung.com for details.
[2] Terms and conditions apply.
For any issues related to customer service, please go to samsung.com/ca/support for assistance.
For media inquiries, please contact canadanewsroom@samsung.com.