How the Galaxy S6 edge Links the Past, Present and Future of Louis Vuitton

on July 19, 2015
Share open/close
URL Copied.

Samsung Louis Vuitton


Louis Vuitton recently celebrated the opening of its private museum, La Galerie, located its historical venue at Asnières-sur-Seine. Inaugurated in 1859, Louis Vuitton Asnières has been the heart and soul of the French house: the Family House continues to receive guests upon invitation, while the neighboring workshops continue to fabricate high-end leather goods and trunks as of today. The new “La Galerie”, available for visits upon reservation only, will add excitement and will allow visitors to better understand the past, present and future of Louis Vuitton. This private museum carries a specially designed application for the Galaxy S6 edge, created to serve as a digital docent.


Samsung Louis Vuitton


Powered by smart sensors, the app allows the smartphone to communicate with the exhibitions using beacon, NFC and camera image detection, triggering historical images to be displayed on-screen at certain points of interest. The Galaxy S6 edge helps to dynamically link the past to the present, making the museum tour truly exceptional.


Samsung Louis Vuitton


The two-story museum has eight sections on each floor. Visitors can open the app on the Galaxy S6 edge and select one of the sections before looking around.


In the Culture of Design section, NFC has been installed. Placing the Galaxy S6 edge on the spot marked ‘Pateki’ instantly displays show window images designed by Louis Vuitton on the screen.


Samsung Louis Vuitton


In the Possibility of Adventure section, users can use the app for an interactive experience. After choosing the Possibility of Adventure on the app menu, users place their smartphone in front of an early travel-themed advertisement. Doing so will display a current ad with the same concept. On the second floor, visitors can view couture outfits of early days and the collection of Gaston-Louis Vuitton. By capturing pieces from the collection with the app, visitors can watch interviews of Gaston-Louis Vuitton.


Samsung Louis Vuitton


The digital docent presents various images on the screen throughout the tour that help to create a link between the past and present. This unusual and remarkable approach will surely allow visitors to have a more in-depth understanding of the exhibition.


Samsung Louis Vuitton


This digital docent is more than just an explainer. It presents unforgettable memories to its users. At the Personal Initials section, visitors can input their initials to make a Monogram, which can then be sent by email. In addition, it helps visitors to never lose their way because of the installed Beacon, which provides the user’s current location information at La Galerie in real-time.


Louis Vuitton, in order to celebrate this collaborative project, created smartphone cases exclusively for the Galaxy S6 edge patterned with its iconic Monogram and Damier designs.


The digital docent available for the Galaxy S6 edge has taken the museum experience to a whole new level, demonstrating that advanced technologies and artist works can generate a huge synergy effect. The project also proved that this type of technology still has massive potential. Going forward, Samsung will continue to offer more exciting experiences that go beyond expectations.

Products > Mobile

For any issues related to customer service, please go to Customer Support page for assistance.
For media inquiries, please click Media Contact to move to the form.