Samsung Defines the New Business Experience at Gartner Symposium (ITxpo 2012)

on November 6, 2012
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Samsung Electronics will present its vision for the new business experience with a showcase of user-inspired solutions that drive productivity, security, collaboration and mobility for an empowered workforce at the Gartner Symposium (ITxpo 2012) in Barcelona, Spain.




Samsung has an in-depth knowledge of what people want from technology and a deep understanding of how users interact with devices. This has allowed Samsung to develop a portfolio of intuitive, powerful and enterprise-ready solutions for the business. Samsung’s smart devices – from multifunction printers, digital signage and virtualization solutions to mobile PCs, tablets and smart phones – are being deployed not only by enterprises large and small, but also by government, educational institutions and in healthcare to improve mobility, enable collaboration and enhance customer experience.


However, the consumerization of IT and the surge of ‘Bring-Your-Own-Device’ policies in the enterprise pose challenges for CIOs and their IT departments. Samsung is helping companies to overcome these challenges with the European launch of SAFE, its Samsung for Enterprise program. SAFE brings standardized and certified security features to mobile devices – both for the hardware and the enterprise software solutions that run on them.



Samsung’s debut at ITxpo in Barcelona also coincides with the launch of a raft of new Windows 8 devices that provide users with a consistent and seamless experience across tablets, PCs and smartphones.




Samsung will also showcase its wide range of Display Solutions, from outstanding desktop monitors to large screens that will transform how a company provides information to customers.




From November 5th to 8th, Samsung will exhibit its latest IT, commercial display, mobile and software offerings at the event. Samsung’s booth (#PS10) is located in the center of ITxpo, next to the Wireless Lounge Café and comprises four zones: mobility, security, collaboration and smart. Visitors to the booth will be able to learn more about Samsung’s approach to business and enterprise innovation.


Attendees can also relax at the Samsung Café, and experience some of our newest mobile devices at the Gartner Interactive Lounge.

Additionally, Samsung leadership will be speaking about the latest trends and developments in the business world.



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