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Samsung Firmly Rejects The Guardian’s Article on TV Compliance Testing
Motion Lighting Is A Standard Out-Of-The-Box Feature, Not A Test-Cheat
Earlier today, The Guardian newspaper in the UK suggested that one of the power saving modes used in our TVs has been designed for regulatory lab tests, rather than real world viewing. We firmly reject this suggestion, and in the interests of full transparency we have decided to publish the following information:
Motion lighting helps save energy in real life
The feature mentioned in the article is called ‘motion lighting’, which reduces power consumption by reducing screen brightness when the picture on the screen is in motion. It is a standard out-of-the-box feature, which is switched on when the customer takes delivery of their TV, and remains on whenever the customer chooses to watch their TV in Standard viewing mode.
Motion lighting is not a test-cheat
Motion lighting is not a setting that only activates during compliance testing. On the contrary, it is a default setting which works both in the lab and at home; delivering energy savings and helping us to reduce our environmental impact.
Motion lighting was introduced in 2011 across all our TVs as part of a range of features we have developed to help reduce the environmental impact of our TV technology. We are immensely proud of these technologies and look forward to innovating further in this area.
If the customer chooses to alter their display settings or switch to a different mode then the feature switches off, which gives our customers a simple choice of whether they choose to prioritise power efficiency or performance in their TV. The setting is explained in all of our instruction manuals, and also features on our website – click here for more details.