At this exhibition, a range of future-forward solutions across various fields, including health care and education, are on display for visitors to explore. At this year’s CES alone, startups fostered by C-Lab have been awarded a total of 29 CES 2023 Innovation Awards, cementing their technological capabilities on the global stage.

Read on to learn more about the projects and startups by Samsung’s C-Lab programs on display at CES this year.

▲ Samsung’s C-Lab exhibition showcased a number of its in-house ventures (C-Lab Inside) and supported startups (C-Lab Outside) at Eureka Park in Las Vegas. Startups at C-Lab have taken home a whopping 29 CES 2023 Innovation Awards this year.

C-Lab Inside: Four In-House Projects Taking on Lifestyle, the Metaverse and More

Samsung has been operating its in-house startup fostering program C-Lab Inside since 2012 in order to lead the development of innovative technologies based on creative ideas and the spirit of stepping up to challenges. Out of the projects being fostered within the company, the ones on show at CES this year have been particularly recognized for their innovation, global marketability and overall completeness.

▲ Meta-Running, a coaching platform on the metaverse that helps users run with proper posture, displays the user’s running position in real-time alongside footage of a professional runner adopting the correct posture, helping users prevent injury.

“Most injuries sustained while running come from incorrect posture,” said Donghoon Kang, Creative Leader of Meta-Running, one of the in-house startups on show garnering a lot of attention from visitors to the exhibition. “We feel that harnessing the metaverse and AI technologies can help people run in a healthier and safer manner,” elaborated Kang on where the inspiration came from for this metaverse-powered running project.

Meta-Running can be used with just a mobile device, removing the need for an additional sensor. When a user actually runs, AI technologies will utilize the mobile device’s camera to recognize the user’s body, representing their movements via an avatar in the metaverse. The technologies then analyze their posture and immediately inform them of any changes they should make. Following their run, the user is then provided with a summary of their running postures across each part of their body, as well as a guide on how to correct any wrong posture. As a result, users can work on addressing their posture, muscle strength and any over-pacing issues — three of the main causes of injuries in running.

“We’ve been working day and night to participate in CES, and have also achieved the great accomplishment of applying for a Class A-level patent,” said Kang. “We’ve earned the confidence to say that our efforts have not been in vain and that our ideas are competitive enough.”

▲ Soom, a meditation solution that helps users enjoy more relaxing meditation through real-time feedback

▲ Polkamix, a metaverse concert platform that allows users to enjoy and react to concerts in real-time from the comfort of their home

▲ Falette, an interior service that provides users with 3D visualizations of fabric products, helping them choose the best product before purchasing

C-Lab Outside: Eight Startups Pioneering the Future of Robotics, AI, Digital Healthcare and Beyond

C-Lab Outside is a startup incubating program that was launched following the success of the C-Lab Inside program in order to expand the operational knowledge gained to those outside of the company and to vitalize the startup ecosystem. The startups chosen for the C-Lab Outside program receive a customized incubation program which includes project support funds, digital marketing assistance, financial consulting and more.

▲ NEUBILITY, an urban delivery service using self-driving robots, that redefines on-demand home delivery by providing autonomous home delivery in densely populated areas

▲ NdotLight, a web-based 3D design solution, that allows designers to collaborate on projects even when working remotely

▲ Wrtn Technologies, an AI-based writing practice software, that enables model and language swapping services for businesses looking to expand to global markets

Wrtn Technologies is an education-tech startup that harnesses natural language processing (NLP). At CES 2023, the company has been drawing visitors’ attention with its presentations of its AI writing practicing software, Wrtn Training, which lets users transform their thoughts into writing. “I witnessed many students struggle with expressing their thoughts in writing while I and my team members were participating in an education volunteering program at Korea Scholar’s Conference for Youth (KSCY),” said Seyoung Lee, Co-Founder of Wrtn Technologies. “We developed this AI-based writing practice software after much consideration into how we can make it easier for such individuals to improve their writing skills with the help of technology.”

One of the key factors that inspired the development of Wrtn Technologies has been the emergence of AI and the shift in the definition of creativity that has accompanied it. “Confluent services that combine AI with education are set to become even more important,” noted Lee. “What makes me happy is that Wrtn Technologies has been the first in the Generative AI field following these recent technological changes to receive a CES Innovation Award. Ever since we were selected by C-Lab Outside, we have been able to grow fast, thanks in particular to the commercialization support and marketing assistance we received from the program.”

▲ (from left to right, top to bottom) 40FY, a customizable online mental health care app that provides services from examination to treatment; Plask, a browser-based AI motion capture and animation editing tool that helps designers animate easier; Catius, an AI character capable of realistic conversations with children to help them develop their language skills; and Erangtek, an ultra-small micro repeater that helps enhance call quality

The electronic eye being displayed by startup CELLICO is another highlight of the exhibition. An electronic eye is a device that helps patients suffering from visual impairment to recover their vision across all stages of retinal disease. “In the case of those who have lost their vision due to retinal disease, the movement of their iris, which can be likened to the aperture in cameras, does not function properly,” explained Jeongseok Kim, CEO of CELLICO. “With our augmented reality (AR) glasses, equipped with a camera capable of capturing images and then projecting them to the user through video processing with a consistent amount of light for optimal reception, users get the most out of their time spent both indoors and outdoors.”

▲ CELLICO, the first high-tech healthcare company in Korea to develop a micro-bionic eye for patients with retinal disease

CELLICO’s CES Innovation Award-winning electronic eye technology has already registered a U.S. patent and is currently awaiting the results of review applications to China and Europe. “Honestly, I just about screamed with joy when we were notified that we had won our first CES Innovation Award,” said Kim. “We would like to make the AR-based electronic eye device that we are developing now into a true success in order to help even more visually-impaired people.”

▲The team members of CELLICO, one of Samsung’s C-Lab Outside startups

To learn more about the products and services of C-Lab, which works towards sustainable innovation, visit the CES 2023 C-Lab Exhibition website, and stay tuned to Samsung Newsroom for all the latest news about Samsung at CES 2023.

At CES^® 2023, Samsung Electronics is introducing its latest in-vehicle innovation developed jointly with HARMAN: Ready Care. This solution connects the driver’s personal experiences and the driving environment are more organically, wherein the vehicle is able to activate tailored interventions via in-car features according to changes in the driver. Also on the show is Ready Tune, HARMAN’s new car audio technology built with the company’s premium audio performance.

Samsung Newsroom is inviting you to take a tour of the company’s booth at CES to explore how the new In-Cabin eXperience (ICX) is going beyond merely just transportation and is expanding into the lifestyle arena.

Creating the Optimal Driving Environment That Puts the User First

One of the major variables that can determine the driving environment, no matter the trip, is the driver’s condition. Whether you’re distracted by making a mental to-do list for the chores that evening or simply exhausted from a long day’s work, cognitive distraction and drowsiness while driving are directly linked to safety. This is why Samsung’s latest solutions, which determine the condition of the driver and then activate car features correspondingly, have been designed to create a safer automotive environment.

Ready Care is an innovative solution that enables a vehicle to directly recognize the physical and emotional condition of its driver and amend car functionality accordingly thanks to such key features as its Cognitive Load measurement technology and Stress-free Routing.

Detecting and Resolving Driver Cognitive Distraction Through Machine Learning

Ready Care’s Cognitive Load measurement feature detects the driver’s condition through their facial expression, the gaze of their eyes, the way their eyelids open and more thanks to newly-developed machine learning technology. The subsequent key functionality of this solution is that, once the driver’s condition has been comprehensively assessed, features and steps customized to the situation can be applied.

This feature tracks the field of view and cognitive ability of the driver in real-time via in-car cameras and sensors. For example, say a driver has their eyes on the road but in actuality is deep in thought about some key presentation at work, the car’s internal environment will subsequently change in order to bring the driver’s attention back to driving through an alert as well as through changes to the audio volume, lighting and A/C.

Providing A More Comfortable Way Home With Stress-free Routing

In order to provide a stressed driver with the most peaceful way home, the Stress-free Routing feature harnesses the driver’s wearable device to detect their heart rate and, if necessary, will provide alternative routes if the current one being followed includes such stressful scenarios as traffic jams and weather-related issues.

What’s more, thanks to SmartThings connectivity between a driver’s car and their home, the driver can make sure their arrival is as pleasant as possible by remotely setting their devices to Relaxing mode — managing their TV, air purifier, lighting and more. Such inter-connectivity unites the user’s automotive experience with their home life, taking the stress out of the daily commute and allowing the driver to relax, knowing that their home is ready and waiting for them.

Upgrade Your Audio System at the Touch of a Button With Ready Tune

Samsung’s presentation at CES 2023 also features a dedicated booth showcasing HARMAN’s new car audio technology, Ready Tune, which utilizes proprietary acoustic technologies to upgrade base level audio systems for enhanced branded listening experiences at the touch of a button.

Ready Tune enables users to customize immersive, differentiated sound experiences according to their preferences and features Live Mode, which replicates the acoustics of live stadium performances; Talk Mode, which enhances spoken content, such as podcasts, audiobooks and phone conversations, through customized filters; and Club Mode, which provides crisp bass experiences beyond traditional speaker capabilities.

Consumers are growing ever more expectant that their experiences within their cars rival those that they have with their mobile and other IT devices. In order to provide such experiences, Samsung and HARMAN are working hard to develop automotive electronics technologies that provide differentiated ICX experiences to users.

Following their presentation at CES, Samsung plans to focus on continuing to develop technologies that make their users’ lives even more convenient by organically connecting their in-car experiences with their at-home and daily lifestyle ones. HARMAN is similarly set on solidifying its presence within the automotive electronic solution market through the digital cockpit, the key to providing such convenient services.

To learn more about the future-forward ICX being introduced at this year’s CES, take a look at the video below.

Samsung Electronics’ SmartThings uses Internet of Things (IoT) technology to connect your mobile devices and home appliances all in one convenient place. With SmartThings, you can transform your home into a connected space, allowing you to track the status and manage your devices with ease.

Building on Samsung’s vision for “Calm Technology,” SmartThings reflects the innovations that seamlessly link your smart devices together and enhance your daily life at home. Check out the infographic below to explore how SmartThings can enrich every aspect of our daily lives.

At CES, the world’s largest consumer electronics and information technology exhibition held in Las Vegas from January 5 local time, Samsung is introducing its all-new connected experience powered by SmartThings, along with all the latest on how the company is combining innovation with sustainability via eco-conscious initiatives for a brighter future for all.

If you are unable to make it out to Las Vegas in person this year, be sure to read on for a closer look at how Samsung is bringing its booth, united under the theme of “Bringing Calm to Our Connected World,” to life.

▲ As soon as they step into the exhibition hall, visitors are greeted and introduced to Samsung’s “Bringing Calm to Our Connected World” theme. The display includes the company’s vision for sustainability that will be achieved through eco-conscious products and technologies, in addition to its vision for daily life that will be enriched by SmartThings, an interconnected experience brand.

1. Towards a Sustainable Future: Eco-Conscious Innovation for Both People and Products

Samsung announced its New Environmental Management Strategy back in September of last year, wherein the company presented its approach to combating the climate crisis through innovative technologies, including ultra-low-power semiconductors and eco-conscious product development, as well as its goal of achieving carbon neutrality by 2050.

At this year’s CES, Samsung is further demonstrating its commitment to taking action to combat climate change, including the company’s latest efforts towards boosting resource circulation and the products and innovations it has developed to create an eco-conscious tech ecosystem.

▲ Visitors can learn about Samsung’s eco-conscious initiatives across product life cycles, from sourcing and production to packaging, use and disposal. Visitors can get a close-up look at Samsung’s Regenerative Catalytic System (RCS) process for the first time at CES. Samsung was the first in the industry to develop it and there is nothing else like it. In the time that it was introduced, we have continued to improve it, bringing process efficiency up to 95%.

▲ Samsung has developed a variety of accessibility features to provide more accessible technology for all. This includes the new Relumino mode, which adjusts picture settings to enhance viewing experiences for those with low vision, coming to select 2023 Samsung TV models.

▲ Visitors learn about Auto-caption mode, which harnesses AI to place captions in non-obstructive places on-screen.

▲ To commemorate the importance of such technologies, Samsung has curated an exhibition of artworks from the Drawing Diversity project, an artistic collaboration by individuals with developmental disabilities. The goal of the project was to break stereotypes previously created in art and the display attracted the attention of visitors as it painted a picture of a better future.

▲ Samsung is helping users live more sustainably, including through its Net Zero Home, wherein all household energy consumption is managed with energy generated within the home itself. Through SmartThings Energy, a Net Zero Home can effectively manage the flow of energy without waste and features such as AI Energy Mode can help optimize energy use when there’s a surplus or shortage in energy.

▲ Visitors can learn about how, by removing the need for complicated manuals, the Net Zero Home’s 3D Map View makes it easier than ever to monitor energy usage. The AI Saving Mode setting constantly monitors and reduces energy usage based on the estimated energy bill, with the Away Notification — compatible with Bixby — sending notifications when unnecessary energy usage is detected. Other SmartThings features, such as AI scan for washer detergent, are also set to revolutionize water usage within the home.

2. The Evolved SmartThings Platform: Bringing Hyper-Connected Experiences to All

SmartThings, Samsung’s proprietary smart home platform, has evolved into being more than just a connected home solution — it is an integrated experience brand. Bringing together the SmartThings platform, which connects products and other smart home objects, Bixby, which provides AI services beyond just voice commands, and Knox, which safely manages and protects users’ personal information, the Samsung offering is being showcased at CES through a total of six daily connection experiences.

Each of the innovative technologies featured throughout SmartThings, Knox and Bixby are set to improve user’s device connectivity, controllability and customizability experiences for more holistic connected living. By integrating the three platforms, Samsung aims to better enrich people’s lives across all aspects of their lifestyles, showcasing its 2023 vision for a new era of connected living.

▲ Create your own home device ecosystem with SmartThings. With all your devices and appliances registered to SmartThings, connecting to and monitoring device performance is a breeze thanks to an integrated IoT.

Upgrade Home Security With SmartThings Home Monitoring

▲ Visitors learn more about the ways Samsung is helping keep users safe, both digitally and physically. SmartThings’ Home Monitoring Mode works with more than 1,000 SmartThings-connected devices, including Samsung TVs, to help keep the house safe anytime and anywhere. With data kept securely stored by the highly advanced Knox Vault Security platform, you can be sure to know what’s going on at home in real-time via your smartphone by harnessing your smart TV’s camera as a home camera.

▲ By connecting a leak sensor and smoke detectors from partnered brands, SmartThings Home Monitoring can help keep your home safe against leaks and fires, alerting you if there is a potential problem in your home.

Family Care Made Easier With Galaxy Devices

▲ Thanks to the remote connectivity of SmartThings, those worried about elderly parents are able to keep track of their loved ones’ wellbeing thanks to Samsung Senior Care, which can harness a TV’s microphone and camera as well as an elderly user’s Galaxy Watch to monitor and send real-time alerts to family members in emergencies.

▲ Samsung’s Pet Care service can help you monitor and keep tabs on your furry companions, including both cats and dogs — because pets are members of the family, too.

Immersive Entertainment Experiences at the Touch of a Button

▲ Visitors test out Samsung’s new Ready Care system, helping to make users’ In-Cabin eXperience (ICX) safer and more comfortable. With a system including in-vehicle cameras and sensors, Ready Care helps monitor driver cognition and focus, alerting the driver when changes in the driver’s condition are sensed. In addition, Ready Care gives you the ability to easily set up your house’s environment from your vehicle remotely, helping you create the perfect in-home environment before arriving home.

▲ You can take your immersion to the next level when gaming or enjoying a film as the surround lighting’s color and brightness levels will match the content on-screen accordingly through Music Sync and Video Sync.

Take Control of Your Health & Wellness With Samsung Health

▲ SmartThings and Samsung Health are helping users take control of their health by providing guidance on how to exercise properly, eat better and keep track of their health and fitness goals.

▲ Samsung is also in the process of developing Remote Medical Care, a service that allows users to see doctors without having to travel by syncing and sharing their Samsung Health data with their remote physician — all from the comfort of their home.

▲ Samsung TV Plus, Samsung’s free streaming service, offers users seamless viewing experiences between devices. If you’ve been enjoying content on your mobile while out and about, you can pick up instantly where you left off once home on your TV.

Create a “Smart Work” Environment in Your Home Office

▲ Visitors learn about the ways Samsung is redefining the phrase “work from anywhere” with its frictionless phone-to-PC platforms and technologies. With Samsung’s Easy Connection, easily connect your PC to your Samsung Smart Monitor without the hassle of entering the PC’s IP address and name each time you connect.

▲ Thanks to Samsung’s DeX platform, working remotely has never been easier. Switch between programs, multitask effortlessly and increase your productivity — all wirelessly and from virtually anywhere.

A Revamped SmartThings Ecosystem Offers Endless Connection Possibilities

▲ The SmartThings platform currently offers approximately 3,000 Works-With SmartThings products from 300 partners, as well as compatibility with the Matter standard protocol, HCA standards and other devices outside the IoT network — made possible by Samsung’s many partnerships — for more seamless smart home life connectivity. These expansive services provide users with a diverse and wide range of interworking possibilities.

Samsung’s new environmental management strategy is a concept that goes beyond just environmental protection, encompassing both environmental strategies and ethical management across value and supply chains to help build a brighter future for all.

Samsung will continue to act upon its willingness to realize true sustainability, in all its forms, in order to create healthy, sustainable and connected ecosystems of connected devices.

Stay tuned to Samsung Newsroom for more on Samsung’s booth at CES 2023 and the connected innovations set to transform daily life this year and beyond.

In order to provide partners, media and consumers alike with a truly hands-on look at the company’s latest Bespoke Home innovations, Samsung Electronics is putting on a dedicated showcase in order to kick off CES 2023 in style.

The Bespoke Home 2023 lineup of home appliance products combines cutting-edge technologies with true aesthetic customization to meet any user’s preferences, setting a new standard for personalized, smart home living. At Samsung’s showcase, visitors are able to learn more about the interconnectivity of the latest lineup at the BESPOKE Home zone and experience a fully integrated device and appliance home system using IoT solutions in the SmartThings Home zone. Visitors can also view personalized kitchen concepts in the MyBespoke zone, showcasing a variety of Bespoke refrigerators with widely customizable panels, and can catch a glimpse of the latest products available in Latin America in the Latin America line-ups zone.

Read on for a detailed look at Samsung’s Bespoke Home Private Showcase at CES 2023, where the company is presenting visitors with the very latest in home appliance innovation.

▲ Samsung has introduced its Bespoke Home Private Showcase at CES 2023 held in Las Vegas. In the BESPOKE Home zone, visitors can see and experience the lineup of Bespoke home appliances up close.

▲ Users view a modern, revamped kitchen concept in the BESPOKE Home zone.

▲ The new Bespoke 4-Door Flex Refrigerator with Family Hub+, offered on a 32-inch, bezel-less FHD screen with more than double the screen area of the previous model, has been upgraded to allow users to view videos, photos and artworks more vividly.

▲ Visitors experience the new Bespoke 4-Door Flex Refrigerator with Family Hub+.

▲ All home appliances such as Family Hub+ refrigerator and washer are connected through SmartThings. People can monitor and control connections between devices on the Family Hub+ refrigerator.

▲ Bespoke refrigerators provide customized experiences with personalized panel designs, colors and materials according to users’ preferences. In the MyBespoke zone, visitors can take a peek at the various unique panel designs of Bespoke refrigerators, including the limited edition Bespoke Disney Collection that features characters loved by people around the world.

▲ Samsung’s MyBespoke service was showcased at the event. The service allows users to change the design of their fridges’ panels by uploading family photos or favorite artworks using their smartphones.

▲ Visitors try using the MyBespoke service, allowing them to display photos on the Bespoke refrigerator panel from their smartphone.

▲ The Auto Open Door function, featured on the Bespoke Side-by-Side refrigerator, opens automatically upon touching the door sensor, allowing you to easily open the door when you are cooking or holding ingredients.

▲ Visitors listen and experience the Auto Open Door in the zone.

▲ The Beverage Center in the Bespoke refrigerator is equipped with an AutoFill Water Pitcher that automatically fills and holds up to 1.4 liters of water and a Plumbing Water Dispenser that provides cold, refreshing water on demand. The Autofill Water Pitcher also comes with an Infuser, providing users with naturally flavored water or tea at any time.

▲ The Bespoke AI Washer with AI OptiWash automatically adjusts the amount of water and detergent inside the drum while also adjusting the soaking, rinsing and spinning times continually during the cycle. The function also detects the softness of the fabric and the level of soiling in each load, providing perfectly clean laundry every time.

▲ In the Latin America Line-ups zone, various home appliances, such as Bespoke AI washer and dryer and Bespoke Jet available in the region, were on display.

▲ Global partners view various Bespoke home appliances at the Bespoke Home Private Showcase, ahead of the openings of CES 2023.

The HCA is an organization founded by manufacturers of HVAC (heating, ventilation and air conditioning) systems, home appliances and TVs. The HCA was created with the goal to develop safe, interoperable standards for connected home ecosystems.

As a founding member of the Alliance, Samsung Electronics continues to relentlessly pursue innovation, including the industry-leading SmartThings platform, to aid the HCA’s mission to develop standards that promote interconnectivity.

“Through combined industry efforts in HCA, we are working to make the smart home more accessible to consumers via the devices they use every day in the home,” said Chanwoo Park, Executive Vice President and Head of Service Biz Group of the Digital Appliances Business at Samsung Electronics. “We are taking a fresh look at how devices can enhance consumers’ lives and how the appliance industry can work together to create a safer connected home that our customers can trust. Through energy savings and support for legacy household products, we believe that we can contribute to a world where sustainability starts at home.”

Interoperability To Promote Compatibility

The HCA Specification 1.0 expands on existing industry standards to clearly define interoperability standards that ensure long-lasting devices like appliances, HVAC systems and TVs operate seamlessly across brands, including legacy appliances already operating in consumers’ homes.

As a pioneer in the smart home industry, the SmartThings platform has paved the way for interoperability within the connected home. SmartThings supports Internet of Things (IoT)-enabled devices from a range of manufacturers, as well as first-party smart home appliances, providing consumers with more convenience and options within their connected home.

With the introduction of the HCA Specification 1.0, this enhanced interoperable experience will soon make the connected home attainable by more consumers than ever.

Bringing Sustainability Into the Heart of the Connected Home

The release of the HCA Specification 1.0 paves the way for enhanced energy efficiency throughout a consumer’s entire connected home through holistic data insights. Customers can raise their Energy IQ by identifying the appliances and devices in their homes that consume the most energy and adjusting usage accordingly.

Furthermore, innovations like SmartThings AI Energy Mode allow consumers to automatically manage their energy usage and costs using intelligent, real-time insights via a single app on their phone. The HCA Specification 1.0 enables member brands to provide consumers with sustainability-focused, actionable insights for better energy efficiency and real-world savings.

Competitors Working Together for Our Consumers’ Connected Future

The introduction of the HCA Specification 1.0 for interoperability is just the first step in the HCA’s standards journey. The HCA is already working in parallel with energy industry leaders to provide even more energy-efficient solutions across the household.

HCA currently includes 15 global brands, including Samsung, AEG, American Standards, Arcelik, Electrolux, GE Appliances, Haier, LG, Resideo, Trane, Vestel and others. Membership provides the opportunity to collaboratively innovate and share expertise with peers to further develop the connected home ecosystem and bring more convenience and options to consumers.

With almost 250 million registered users across over 108 million connected devices, Samsung is leveraging its leadership within the smart home industry and working hand in hand with fellow HCA members to develop and launch new solutions within the connected home landscape.

The HCA C2C interoperability demonstration is open to the public at CES 2023 as part of the Smart Home exhibition — Venetian Expo Center Booth #52739 — taking place from January 5 to 8 in Las Vegas. This technical demonstration features HCA member company solutions that leverage C2C connectivity to enable multiple apps to control multiple brands of appliances, HVAC systems and TVs for optimized interoperability.

About Home Connectivity Alliance

The Home Connectivity Alliance is a member-driven organization comprised of 15 global brands dedicated to the development and promotion of safe and secure interoperability and energy savings across long-life appliances, HVAC systems and TVs within the connected home ecosystem. For more information, visit www.homeconnectivityalliance.org.

As the smart home market continues to grow, users need simple, interoperable and dependable ways to connect a more significant number of devices. SmartThings Station offers quick setup and compatibility with a range of smart home products, including Matter devices, with the simplicity that users expect from Samsung. With SmartThings Station, users can automate different aspects of their home environment, setting routines that add convenience to their day and help to reduce energy waste such as switching off lights and appliances easily.

“Having a smarter home shouldn’t be complicated or expensive. So we wanted to create SmartThings Station as a simple, reliable and expandable smart home hub,” said Jaeyeon Jung, Executive Vice President and Head of SmartThings, Device Platform Center at Samsung Electronics. “The number of devices in a connected home continues to grow, especially in light of the recent Matter standard launch. We’re proud to play a role in making it easier to embrace this exciting technology.”

A Smarter Home With Minimal Effort

Samsung’s SmartThings Station is easy to set up. When a user powers the device on for the first time, pop-up messages will appear on a user’s Samsung Galaxy smartphone to help guide users through the connection process smoothly.² Users may also choose the option to efficiently onboard devices with a simple scan of a QR code³ with a smartphone camera.

Intuitively Adapts to Users’ Daily Routines

A smart home hub helps multiple devices, including thermostats, lighting and power outlets, seamlessly interconnect with other devices connected to the smart home server so they all work together to create a harmonized environment. SmartThings Station makes it easy to automate pre-set routines created via the SmartThings mobile app without requiring users to control individual devices manually.

With a press of the Smart Button on the SmartThings Station, users can activate a routine created on their SmartThings app. For example, when it’s time for bed, a quick tap could trigger a routine for sleep — which could turn off the lights, close the blinds and lower the temperature. Or, if a movie night is on the cards, a movie routine could turn on the TV and dim the lights. When leaving home, the SmartThings Station can turn off power outlets and unused appliances to save energy and activate a security system. Users might also want a gaming routine, which could activate specific TV and lighting settings and turn on “Do not Disturb” mode.

Consumers can trigger up to three different routines just by pressing the Smart Button, with short press, long press or double press activations. Routines can also be activated via the SmartThings app whether people are at home or away.

Find and Manage Your Devices Around Home More Accurately

SmartThings Station is also integrated with Samsung’s SmartThings Find, a rapidly growing asset tracking service. It helps users to find misplaced devices — double pressing the Smart Button can ring your nearby phone, making it easier to find.⁴

Serving as an always-at-home device scanner, SmartThings Station helps Samsung Galaxy users to keep track of the locations of their registered devices — from smartphones, tablets, watches and earbuds to personal belongings such as keys or a wallet that have a Galaxy SmartTag or SmartTag+⁵ device attached. By routinely scanning for devices, SmartThings Station will tell users the location of connected smart devices or tags around the home and share an alert on the user’s smartphone when a tag or device leaves or returns home.⁶

A Fast Charging Pad That Fits Perfectly in a Smart Home

SmartThings Station is also a powerful charging pad supporting up to 15W wireless charging.⁷ Fast charging is an ingenious addition to a smart home hub because it works so well with the rhythms of life. Users can choose to receive an alert when charging is completed so they can pick up play where they have left off or switch to charge another device.

Availability

SmartThings Station will launch in the U.S. and Korea. The device will be available in black or white from early February 2023 in the U.S. market.

¹ Up to 15W wireless charging is available for devices that support 15W. Actual charging speeds may vary by device and depending on usage charging conditions and other factors.

² Available on Samsung Galaxy Smartphones with SmartThings app installed.

³ Only for Matter devices with a QR code.

⁴ Requires turning on the feature on the SmartThings app. Users also can turn off the feature or replace it with other routines or trigger both simultaneously.

⁵ Galaxy SmartTag/SmartTag+ sold separately.

⁶ Requires set-up on the SmartThings app.

⁷ Wireless charger requires power connection.

SmartThings Station makes it easy for users to automate their smart home environment¹ offering compatibility with a wide range of smart home products.² You can also keep track of your devices with SmartThings Station. Misplaced your smartphone? Just double press the Smart Button to trigger a pre-set activation to have your phone ring nearby. SmartThings Station also acts as a powerful fast charging pad with up to 15W wireless charging.

To learn more about SmartThings Station and how it can help you make the most of your smart home ecosystem, take a look at the infographic below.

¹ Pre-setting is required for features in advance via the SmartThings app.
² Compatible devices only such as certified Zigbee or Matter devices.

Samsung Electronics today shared its vision for a calmer connected world through cutting-edge technologies that enhance the lives of users by providing smarter and more intuitive experiences. Speaking at a press conference at CES^® 2023, Samsung and its key partners came together to outline details about how they plan to build a better-connected world while contributing to a more sustainable future.

Jong-Hee (JH) Han, Vice Chairman, CEO and Head of the DX (Device eXperience) Division at Samsung Electronics, opened the company’s presence at CES by highlighting Samsung’s strategy to deliver on the promise of the connected experience across the key touchpoints in our lives — in our homes, cars and at work — while also working to build a more sustainable future. The strategy outlined during the press conference focuses on the company’s aim of bringing calm to our connected world so that devices and innovation can genuinely enable better, more personal and more intuitive experiences. To do this, Samsung is focusing on seamlessly connecting devices and designing products to make the everyday use of technology more sustainable.

▲ Jong-Hee (JH) Han, Vice Chairman, CEO and Head of the DX (Device eXperience) Division at Samsung Electronics, introduces the theme of “Bringing Calm to Our Connected World,” the aim of which is to make life easier by connecting technology seamlessly.

“We recognize our vision is a big one,” said CEO JH Han. “It’s about solving real challenges today and understanding consumers’ future needs and aspirations. It will take time, innovation and cooperation with partners worldwide. But we are committed to achieving it and already getting started.”

Samsung Incorporates Sustainability at Every Level

To address our planet’s ongoing challenges, Samsung highlighted how it continues to prioritize the environment through a combination of sustainability targets, innovative product design and strategic partnerships. As a result, by 2050, all of Samsung’s businesses will match their electricity needs with renewable energy and reach net zero carbon emissions. In the nearer term, the DX Division will transition to 100 percent renewable energy by 2027 and achieve net zero carbon emissions by 2030.

▲ Inhee Chung, Vice President of Corporate Sustainability Center at Samsung Electronics, outlines the company’s new environmental strategy for everyday sustainability.

To further the company’s sustainability goals, Samsung outlined how Everyday Sustainability — building sustainability features into the company’s most popular products and services — will contribute to a healthier environment. This includes creating more sustainable products through innovative design in materials and energy efficiency.

“By building sustainability into the product experience, we, and the many people around the world who use our products, can contribute to a healthier planet,” said Inhee Chung, Vice President of Corporate Sustainability Center at Samsung. “As a result, some of our most popular products are now some of our most sustainable.”

Samsung announced that many of its TVs and smartphones use recycled materials, including recycled plastic from discarded finishing nets, while the company’s home appliances, memory and 5G radio network chipsets are contributing to energy savings for customers. In addition, Samsung’s connected services, such as SmartThings Energy and AI Energy Mode, are also helping consumers save energy and cut costs while lowering their overall climate impact.

▲ Vincent Stanley, Director of Philosophy at Patagonia, highlights the company’s collaboration with Samsung to create a new wash cycle called Less Microfiber, a groundbreaking function that reduces microplastic release by 54% during a laundry cycle.

Samsung also shared the stage with Patagonia, a global leader in outdoor clothing, to discuss a partnership to combat the issue of microplastics – the tiny particles often found in clothes and released into oceans, lakes and rivers through the laundry. Vincent Stanley, Director of Philosophy at Patagonia, spoke at the Samsung press conference about how the two companies have developed a new wash technology called the Less Microfiber Cycle,¹ currently being incorporated into Samsung washing machines, which can reduce microplastic release by 54%² during a laundry cycle. Like the Less Microfiber Cycle, Samsung and Patagonia recently developed the new Less Microfiber Filter,³ which reduces microplastic discharge by preventing them from escaping into the ocean at the end of a wash cycle.

▲ James Kwon, Product Manager, ENERGY STAR for Consumer Electronics at the U.S. Environmental Protection Agency (EPA), discusses Samsung’s efforts to increase energy savings throughout its products.

Meanwhile, James Kwon, Product Manager, ENERGY STAR for Consumer Electronics at the U.S. Environmental Protection Agency (EPA), announced that Samsung’s connected home experience with SmartThings is the first mass-market Smart Home Energy Management System to earn the prestigious ENERGY STAR SHEMS Certification. Samsung also continues to collaborate with diverse stakeholders in its sustainability efforts. For example, Samsung joined with the Carbon Trust and other technology leaders to develop the industry’s first specification for measuring, accounting for and decarbonizing the emissions associated with connected devices while being used by customers.

A Connected Home and Connected Life Built on Convenience

▲ Jaeyeon Jung, Executive Vice President and Head of SmartThings, introduces Samsung’s SmartThings system that provides more efficient and intuitive personalized experiences by maximizing connected devices and home appliances.

Samsung detailed plans to fulfill the connected experience today and in the future. During the company’s press conference, Jaeyeon Jung, Executive Vice President and Head of SmartThings, highlighted how features like SmartThings Home Monitor and SmartThings Pet Care bring convenience to the connected experience by monitoring and sharing alerts for anything out of the ordinary – for people and pets. Prompted by Samsung Smart TV, these services are some of the many ways Samsung and the connected platform SmartThings are creating an even smarter home.

▲ Alana Gomez-Solis, Corporate Communications Specialist at Samsung Electronics America, highlights how the many diverse features of SmartThings shape our daily lives.

A key part of this vision is increased interoperability, enabling consumers to connect more of their devices, whether they are Samsung’s or from a partner brand. As the industry looks to bring about a new level of compatibility through the Matter smart home standard, Samsung stated its commitment to this partnership philosophy. SmartThings was one of the first brands to adopt Matter, and Samsung is a founding member of the Home Connectivity Alliance (HCA).

Also, at the CES press conference, Samsung announced the latest smart home innovation, with the SmartThings Station — its first product to have Matter support built-in right from the beginning. It is a convenient, new way to kick-start SmartThings experiences at home and make it easier to interact with connected devices. SmartThings Station turns Samsung’s wireless charger into a smart home hub that can seamlessly transform the state of your home at the touch of a button.⁴

▲ Jasper Vervoort, Senior Vice President and General Manager at Philips Hue, presents the concept for a wholistic smart home experience, made possible through a growing technological ecosystem of various partnerships.

The focus on connected experiences also extended to unveiling new partnerships, including announcing an expanded collaboration with Philips Hue. Jasper Vervoort, Senior Vice President and General Manager at Philips Hue, discussed a new way to sync the content from Samsung TVs with Philips Hue lighting through the Philips Hue Sync TV app, which can be downloaded from the app store on Samsung TVs. This is the first solution to sync lighting and content from Samsung TVs without additional hardware.

▲ Shin Baik, Principal Engineer of Security Team, Mobile eXperience Business, shares the latest advancements in security and privacy with Knox Matrix, built on Samsung’s defense-grade security platform, to underscore the company’s commitment to keeping users’ data safe and secure.

With more devices connected than ever, Samsung also detailed how security and privacy innovations will be keys to building connected device ecosystems. The company is taking its device security experiences to the next level with its upcoming solution, Samsung Knox Matrix, which will conveniently and safely sync credentials across devices while protecting sensitive information via multi-layered mutual monitoring enabled by private blockchain technology.

▲ Marcus Futterlieb of HARMAN presents revamped in-vehicle experiences, including Ready Care that make driving safer and more comfortable using the latest technologies.

The connected experience is also extending to your commute. Marcus Futterlieb from HARMAN unveiled Samsung and HARMAN’s plans to inject a new level of intelligence, personalization and convenience into the in-cabin experience (ICX). Central to this effort is HARMAN Ready Care, which uses a machine learning algorithm to gather and process data from the car’s sensors to measure driver drowsiness and distraction, providing tailored interventions to mitigate risks and help improve the well-being of the driver.

A Vision for the Future

▲ Sebastian Seung, President of Samsung Research, explains the future of SmartThings related to Spatial AI and how it will continue to enrich our interactions with technology in the future.

The company also showcased next-generation innovations and technologies using the latest artificial intelligence (AI). Experiences enabled by Spatial AI — like in the JetBot AI+ — are laying the groundwork for better in-home experiences specific to the dimensions and environment of your space.

Samsung also gave a preview of Relumino Mode, which will come to select 2023 Samsung Neo QLED 8K and 4K TVs this year to make content viewing possible for people with vision impairment. Relumino Mode highlights outlines and improves contrast and color so that content is clearer and easier to enjoy.⁵ In addition, Samsung also displayed a new pair of Relumino glasses, which first debuted at CES 2018 as part of its startup acceleration program C-Lab project, as well as its mobile app to make the visual experience more enjoyable and personalized on every screen.

For more information, please visit Samsung.com.

¹ Already available for Samsung washers in Europe and will expand availability to Korea in February and to the U.S. soon.

² Tested with 2kg load of 100% polyester hoodies, comparing Synthetics cycle on Samsung Conventional model of European washer WW4000T and the Less Microfiber cycle on WW7000B. The results may be different depending on the clothes and environment. Tested by the Ocean Wise Plastics Lab.

³ Will be available in the first half of this year in Europe.

⁴ Available with SmartThings App on Android or iOS devices. A Wi-Fi connection is required.

⁵ Relumino Mode targets those who suffer from severe visual acuity loss (Source: WHO, World report on vision, 2019) and symptoms of blurry vision. Some features may be supported at a different time, and service availability may not be available at the time of purchase of this product. Relumino Mode is applied for TV models QN80C, QN90C, QN800C, QN900C and works on sources provided through DTV and HDMI only. The Mode does not work on other sources, OTTs, etc.

Samsung’s wide portfolio of offerings helps users build their own tailored experiences with the devices they use every day, with more intuitive technology than ever before. This year, Samsung takes one step further in its ever-evolving journey to simplify consumers’ everyday lives with seamless multi-device integration across its entire ecosystem through its smart home platform SmartThings.

“In 2023, we are pushing boundaries of innovation to offer consumers more than just premium picture quality, but a holistic, premium device experience tailored to what they need and want out of their connected home,” said Cheolgi Kim, EVP of Visual Display Business at Samsung Electronics. “With SmartThings, our advanced technology is seamless and intuitive, making life more sustainable, accessible and enjoyable everyday.”

Premium and Connected Experiences With Neo QLED

Samsung’s latest suite of Neo QLED 8K and 4K televisions provide consumers with premium options that suit every need. Neo QLED picture quality is powered by Samsung’s advanced Neural Quantum Processor, which supports the Quantum Mini LED-lit TV with 14-bit processing and AI upscaling, enabling features such as Shape Adaptive Light Control and Real Depth Enhancer Pro for a three-dimensional, lifelike picture.

Samsung’s 2023 Neo QLEDs also go beyond just a clear picture, with a high-resolution panel and Samsung’s proprietary algorithm that power Samsung’s new Auto HDR Remastering. It uses AI deep learning technology to analyze and apply real-time High Dynamic Range (HDR) effects on Standard Dynamic Range (SDR) content on a scene-by-scene basis, making SDR content brighter and livelier for absolute immersion.

In addition, SmartThings users no longer need to purchase a separate SmartThings dongle to connect and control Zigbee and Thread devices. In 2023, the SmartThings Zigbee & Matter Thread One-Chip Module will be directly built into Samsung products. And for the ultimate connected device experience, SmartThings automatically syncs devices for easier control of not just Samsung devices but also third-party appliances and IoT devices¹ for seamless connections.

• Chat Together: Users can easily enter a live chat group to share thoughts and react in real-time with others who are also watching the same content.
• ConnecTime: Make it easier to take video calls from connected devices, providing a larger platform for video calls on the TV and a seamless transition to a smaller device if a user wants to walk away and transfer the call to another screen.
• 3D Map View: Designed to let users conveniently control and monitor connected devices, Samsung’s 3D Map View provides users a bird’s eye view of their home and all of their SmartThings devices at-a-glance.

Broadening Viewing Options With MICRO LED and Samsung OLED

The 2023 MICRO LED lineup offers new models ranging from 50 to 140-inches² to provide consumers with a breadth of options for unparalleled picture quality and screen experience. Thanks to its modular nature, MICRO LED is not bound by shape, ratio and size, making it completely customizable to fit a consumer’s desired set up. In addition, it comes without bezels, so regardless of configuration, the boundary between screen and real life is seamless.

And to provide consumers with even more viewing options, Samsung’s 2023 OLED lineup is now available in 55, 65 and the new ultra-large 77-inch models. Samsung’s latest OLED lineup comes with Quantum Dot technology that has been developed for Samsung’s Neo QLEDs as well as Neural Quantum Processors to retain OLED technology’s core strengths while simultaneously improving limitations in its brightness and color representation.

The expanded lineup comes with a 144Hz refresh rate and all of Samsung’s smart features, including Samsung Gaming Hub. And for the first time on an OLED TV, Samsung OLEDs come with AMD’s FreeSync Premium Pro certification for the ultimate OLED gaming experience.

Finally, to expand viewing options, Samsung offers Samsung TV Plus on all of its Smart TV lineup. The free ad-supported TV (FAST) and video-on-demand service deliver over 1,800 channels globally, including over 50 owned & operated channels, reaching 24 countries and 465 million devices globally across the company’s TV and mobile devices. It is 100% free and doesn’t require any downloads, subscriptions or additional devices.

Explore a New World of Gaming With Samsung Gaming Hub

The Samsung Gaming Hub, the new home for gaming on Samsung Smart TVs, offers users unlimited access to thousands of their favorite games from partners such as Xbox, NVIDIA GeForce NOW, Amazon Luna and Utomik with no downloads, storage limits or consoles required. Moreover, it is the most intuitive gaming experience where players can simply switch on their TVs and play.

Samsung Gaming Hub, which was launched last year, delivers incredible picture quality and an entirely new way to approach gaming — with multitasking, expanded partnerships and 4K streaming. Players can even watch multiple types of content at the same time.

In 2023, upgrades for GameBar 3.0 with MiniMap Sharing³ and Virtual Aim Point elevate the experience for every type of gamer. MiniMap Sharing enables players to see the minimap of their game at-a-glance on any display, while Virtual Aim Point, designed for first-person shooters (FPS), allows players to view more noticeable crosshairs in any game so they can make the perfect shot.

The Samsung Gaming Hub is also available on Samsung smart monitors and gaming screens — including the Odyssey series. With Odyssey Ark, gamers can rotate their screens vertically or horizontally based on their desired orientation and enjoy immersive games with a 55-inch 1000R curved screen and powerful sound.

Elevate Your Lifestyle With Expanded Lifestyle Lineup and New Features

Consumer’s lifestyle needs are constantly shifting. To navigate this landscape, Samsung has unveiled new lifestyle products and features to elevate the user experience to another level, allowing consumers to customize the way they view and experience screens.

• The Premiere 8K: In 2023, Samsung is introducing a new iteration of its laser projector, The Premiere 8K. The ultra-short throw projector lineup now comes with an 8K model, giving users the same ultra-large screen in even higher resolution. It supports a maximum screen size of 150-inches for a massive screen with exquisite resolution to match.
• The Freestyle with Smart EDGE Blending: The Freestyle is the ultimate flexible device, allowing consumers to watch whatever they want wherever they want. In 2023, users can take advantage of the new Smart EDGE Blending feature, which allows users to use two of the devices and watch content in a 21:9 configuration with no manual lining up or adjusting. The 2023 Freestyle will also support Samsung Gaming Hub for more entertainment on the go.
• New UI and Accessories: In 2023, Samsung is introducing a new and improved Samsung Art Store with features such as previews at-a-glance and extended content offerings, which mimic the experience of visiting a gallery or museum. Also new is a metal bezel option for a modern and luxurious look on The Frame. Samsung’s latest TV lineup can be mounted with the optional Auto Rotating Wall Mount & Stand, which brings the automatic rotation and vertical media viewing experience of The Sero to other TVs, including The Frame and Neo QLEDs.

Everyday Sustainability With Samsung Screens

In line with the latest environmental strategy announced in 2022, Samsung is consistently working with partners and customers to be eco-conscious, providing a broader impact throughout the product’s lifecycle. As a result, each step is made more eco-conscious, from making the manufacturing process more efficient to reducing packaging and changing how consumers use their products.

• Recycled Materials: For the 2023 lineup, Samsung will replace 20% of the bracket parts used for the SolarCell Remote with recycled ocean-bound plastic. In addition, the main parts of the power board use recycled aluminum cans and copper, replacing approximately 12% of the original materials used.
• Reducing Manufacturing Impact: Samsung designed a light-weight injection mold that requires fewer materials, with a structure that can be repurposed, bringing down the overall energy consumption and raw materials needed for production.
• AI Energy Saving Mode: Through SmartThings, Samsung’s 2023 TVs support AI Energy Saving Mode, helping users save more energy in new ways. SmartThings Energy Service on TVs helps reduce carbon footprint of connected devices with simple changes, such as automatic switches to energy saving mode on specific devices when not in use. And with 3D Map View, it will be easier to get a holistic overview of connected devices and put energy saving ideas into practice.
• Eco-Packaging: In 2023, Samsung Eco-Packaging will come with minimal print, so less ink is consumed in its production, and Samsung will use paper tape to reduce the use of plastic in its packaging. Additionally, package sizes will be reduced to lower overall carbon emissions.

Multidimensional Soundscape and Audio Quality With AI

A premium screen experience would only be complete with ultra-immersive audio. While Samsung TVs come with impressive built-in speakers, they also have powerful audio features and devices to enhance the viewing experience for something truly cinematic.

• AI Sound Remastering: In 2023, Samsung’s flagship TV and soundbar offer Sound Remastering, which utilizes AI to remaster each sound object to ensure voices are clear, environmental sounds are totally enveloping and that each component is just the right volume.
• New Soundbars: In addition to the flagship soundbar, HW-Q990C, with 11.1.4 channel sound supporting Dolby Atmos, the ultra-slim HW-S800B offers powerful immersive sound in Dolby Atmos from a 3.1.2 channel device that is just 40mm tall and 38mm deep. It is easily placed with any TV and still offers clear sound with punchy bass.
• Q-Symphony: A new iteration of harmony between the TV and soundbar, 2023 new Q-Symphony will provide vastly evolved sound for which the soundbar taps into the TV’s Neural Processing Unit to analyze audio signals and process each sound for more detail than ever before.

In 2023 by pairing Samsung TVs with Samsung Soundbars, these devices will offer the most powerful, customizable and personalized ecosystem available to date.

To learn more about Samsung’s 2023 products which Samsung is announcing at CES 2023, please visit www.samsung.com/firstlook,⁴ where you can register to get the latest updates and special offers throughout 2023.

* All functionality, features, specifications and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability and capabilities of the product are subject to change without notice or obligation. Availability of the above-mentioned products, services and features may vary by region.

¹ SmartThings will support Matter and HCA in 2023. This will enable SmartThings users to add a thousand of compatible devices seamlessly into their SmartThings Home Environment.
² Samsung’s MICRO LED lineup will be offered in 50, 63, 76, 89, 101, 114 and 140-inches in 2023.
³ MiniMap Sharing will be available via software update in the first half of 2023.
⁴ Participating Countries only: U.S., U.K., Germany, Turkey, Australia, Korea and India.

Bespoke kitchen appliances, including the Bespoke AI Oven and Bespoke 4 Door Flex with Family Hub+ with the latest SmartThings Cooking as introduced at CES 2023, are perfect examples of how intuitive, AI-based services can bring a whole new level of customization, convenience, and most importantly, personalization to your home appliance experiences in order to meet your everyday needs.

In today’s busy world, a little extra help in our daily routines can go a long way toward fostering healthier, happier and more productive lifestyles. Read on and learn more about how Samsung’s smart appliances and services are here to support you at every step in the kitchen.

Family Hub+ on the Bespoke 4 Door Flex Helps You Take Full Charge of Your Kitchen

The new Bespoke 4 Door Flex with Family Hub+ refrigerator is more than just a powerful multipurpose home appliance. When it comes to cooking, it’s your joint head chef, helping you to take comprehensive control of your kitchen, multi-task across a range of cooking-related functions and get more done all from one screen thanks to its new 32-inch display.

With its intuitive dashboard on this larger screen, you can take in the whole meal preparation process at a glance, monitor and receive updates on connected appliances with a single swipe and make quick configurations to your smart home appliances beyond just the kitchen thanks to SmartThings.

During your cooking downtime, you can select from hundreds of shows to watch across more than 190 free Samsung TV Plus channels¹, and thanks to the new picture-in-picture (PIP) feature, you can keep shows playing in a separate window while you examine recipes, adjust your appliances or check in on the progress of your meal. You can also even take the opportunity to keep track of and stock up on pantry items with the Amazon Your Essentials app, which allows you to order household staples with a single click.

SmartThings Cooking Makes Staying Healthy Your Way a Breeze

SmartThings Cooking is every home chef’s dream automated assistant. From helping you find recipes curated to what ingredients you have available to auto-setting your connected appliances to the correct cooking instructions and helping you easily keep track of your shopping list, making the most of the food in your fridge has never been easier.

SmartThings Cooking can also serve as your own personal nutritionist by syncing with Samsung Health and harnessing your Body Mass Index (BMI) and daily activity data to provide customized meal suggestions to help you meet your health goals. Whatever your dietary needs may be, these personalized recipes are matched to your tastes as well as your health information to ensure you’re never at a loss as to what to prepare next.

What’s more, thanks to its Cooking Community feature, SmartThings Cooking also makes it easy for you to find and try out thousands of different recipes from all around the world. Through Cooking Community, you can also share your own favorites with other cooking enthusiasts for a truly connected experience. Discover new inspiration from other food lovers, peruse new and exciting ideas for date night or even find tips on how to perfect tried-and-tested family recipes for your next big get-together.

An Intelligent Bespoke AI^TM Oven Able To Adapt and Advise

Your appliances should not only be able to cater to your diet, they should also be able to elevate your kitchen experiences by actively assisting you in the cooking process. Accordingly, Samsung is introducing its updated Bespoke AI^TM Oven to help make your connected kitchen experiences even easier.

The Bespoke AI Oven comes with a range of upgraded features to assist you with your meal prep. Along with the Full Steam feature, your AI Oven also offers Air Fry and Sous Vide options to expand and enhance the way you prepare food. What’s more, the updated Oven Camera utilizes intelligent, image-oriented food recognition technology to optimize oven cook settings while timing and monitoring your dish as it cooks, even providing you with burn notifications so that you don’t have to worry about overcooking your main dish.

When you’re ready to start cooking, your SmartThings Cooking assistant provides easy-to-follow cooking instructions, and will automatically sync to your connected appliances such as the Bespoke AI Oven to recommend optimized cooking settings by recognizing close to 106 different dishes and ingredients (80 dishes and ingredients for U.S. models). Plus, thanks to its upgraded inside cameras, users can easily monitor and control what’s going on inside their oven remotely using SmartThings.

Whether you’re trying to cook the perfect steak, bake a centerpiece cake or simply to air fry vegetables to the perfect temperature, Samsung Cooking and the intelligent features of your connected Samsung appliances can take the stress out of any cooking endeavor.

Samsung’s latest kitchen appliances provide even more seamless, connected and customized experiences for cooks of all types, capabilities and household sizes, no matter what is on the menu. From customizable exteriors to convenient and connected capabilities, Samsung’s Bespoke appliances are designed to meet the needs of every customer’s personalized décor and lifestyle.

Stay tuned to Samsung Newsroom for more updates ahead of CES 2023.

¹ The number of channels may vary over time.

Samsung Electronics today announced the global launch of the Bespoke Infinite Line Refrigerator in select markets around the world. Having originally launched in Europe,¹ the Bespoke Infinite Line Refrigerator will expand to countries including Mexico, Thailand and Australia by the end of the year.

Samsung’s new premium built-in refrigerator is available with a choice of fridge, freezer or wine cellar models and features a timelessly contemporary modular design that seamlessly blends into any interior. With simple lines, high-quality natural materials and features that maximize convenience and streamline food storage, the Bespoke Infinite Line Refrigerator adds lasting value to consumers’ kitchens.

“Each expansion of the Bespoke lineup introduces the joys of customizing experience to more users,” said Junhwa Lee, EVP and Head of the Customer Experience Team of the Digital Appliances Business at Samsung Electronics. “Combining high-quality materials with modular designs, the Bespoke Infinite Line Refrigerator reimagines Bespoke customization in a premium fridge, creating the ultimate blend of style and performance.”

A Timeless Design That Elevates Any Kitchen

With a timeless aesthetic that reflects the latest trends, the Bespoke Infinite Line Refrigerator is built to last. Known as Infinite Design, the new aesthetic is distinguished by its seamless look, durable materials, premium finishing and elegant design cues.

As a Bespoke refrigerator, the Bespoke Infinite Line fridge naturally features a modular design made from high-quality materials that can be customized and combined to suit consumers’ changing needs. Infinite Design enhances that versatility by ensuring that the refrigerator will remain stylish no matter how consumers’ lifestyles change. With its simple lines, smooth surface, Timeless Greige finish and elegant gold copper edge frame, the Bespoke Infinite Line Refrigerator looks outstanding in any interior and will not become outdated.

The refrigerator’s exterior is made from premium aluminum that is more dent- and scratch-resistant and allows marks and stains to be easily wiped away. The interior is bright and refined with its Black Metal Cooling and Tunnel Lighting — two features that epitomize the refrigerator’s elegant balance of form and function.

Applied to the duct and door, Black Metal Cooling not only creates a sense of depth for a distinctly premium look, but it also helps keep food fresher for longer by quickly compensating for heat loss. The Tunnel Lighting on the frame and shelves enhances the aesthetic while giving users clear views of every corner of their fridge. Not only is the interior striking, but it is also spacious. The fridge and freezer feature a combined capacity of 805 liters², while the wine cellar offers room to store up to 101 bottles.

Raising the Bar for Kitchen Convenience

To offer users an experience that is more in tune with how they use their fridge today, the Bespoke Infinite Line Refrigerator comes packed with features that maximize convenience. Together, these technologies provide instant access to food and refreshments for a truly outstanding user experience.

The new Auto Open Door features a sensor on its side³ that instantly opens the door with a simple touch.⁴ This makes it easy for users to access their fridge even when their hands are full of groceries or sticky from food prep. The door’s built-in sensor means there is no handle to get in the way while its stylishly simple look reflects modern consumers’ demand for clutter-free designs.

The dishwasher-safe,⁵ BPA-free⁶ AutoFill Pitcher⁷ provides easy access to refreshingly cold filtered water anytime. It also features a built-in infuser⁸ that allows users to create deliciously flavored beverages by adding any fruits and herbs they like. The Dual Auto Ice Maker,⁹ meanwhile, ensures that users always have plenty of ice, offering a choice of either whiskey ball ice or cubed ice.

Flexible Cooling for Optimal Freshness

The Bespoke Infinite Line Refrigerator’s flexible storage options allow users to simultaneously store different foods under optimal conditions, keeping everything inside deliciously fresh.

The Flex Pantry¹⁰ is an independently controlled drawer that can be quickly converted to different preset temperatures to suit users’ daily needs. The two built-in temperature modes are ideal for storing a wide range of high-quality ingredients, from meat and fish to fruits and vegetables, preserving their natural flavors and textures for longer.

The wine cellar’s Triple Temperature Zone¹¹ brings that same level of optimized freshness to wine storage. With three separate climate zones and precise temperature controls, it allows users to simultaneously store different bottles of wine under optimal conditions, delivering the ultimate in wine preservation. The UV Protect Glass Door has triple-glazed glass with UV ray protection. It safeguards it from changes in the outside temperature, so the internal temperature remains stable and shields it from harmful UV rays.¹²

Seamless SmartThings Integration

The refrigerator’s seamless connectivity makes using it a breeze by simplifying everything from wine storage to managing energy use.

Support for SmartThings Sommelier at Home offers users a richer and more delicious dining experience. Part of the SmartThings app,¹³ SmartThings Sommelier at Home takes the guesswork out of storing wine by analyzing wine labels and offering details on optimal storage conditions. When combined with SmartThings Cooking, the service recommends the perfect food to pair with wine, just like a real sommelier.¹⁴

SmartThings Energy¹⁵ support allows users to easily monitor and manage their refrigerator’s electricity use and offers tips to reduce their carbon footprint and save money. AI Energy Mode takes that efficiency to the next level by analyzing usage patterns and other factors and optimizing settings to save energy.

For more information about the Bespoke Infinite Line Refrigerator, please visit Samsung.com.

¹ Launch markets include the U.K., Germany, Italy, France and Benelux.
² Fridge capacity: 393L; freezer capacity: 412L.
³ Auto Open Door’s hinge is placed on the right side of the fridge and wine models and on the left side of the freezer.
⁴ Door automatically opens to about 25mm. If you do not open the door further, it will close automatically after 2 seconds (automatic closing may not be possible in certain environments).
⁵ Tested for 125 cycles in accordance with the “Mechanical dishwashing resistance of utensils” test method (BS EN 12875-1:2005) and certified as dishwasher safe by SGS.
⁶ Bisphenol A (BPA) is found in polycarbonate plastics and epoxy resins, which are often used in food and beverage containers, and has been linked with possible adverse health effects.
⁷ Exclusive to refrigerator model.
⁸ To produce flavored water the Infuser should be filled with your preferred fruits or herbs before use.
⁹ Exclusive to freezer model.
¹⁰ Exclusive to the refrigerator model.
¹¹ Exclusive to wine cellar model.
¹² Based on internal tests.
¹³ Available on Android and iOS devices. A Wi-Fi connection and Samsung account are required.
¹⁴ Food pairing service is available in certain countries.
¹⁵ Available on Android and iOS devices. A Wi-Fi connection and a Samsung account are required.

“At CES 2023, we are continuing to build on the success of our Bespoke lineup with the introduction of new Bespoke refrigerators and built-in appliances that give consumers even more ways to express themselves in their kitchens,” said Junhwa Lee, EVP and Head of the Customer Experience Team of the Digital Appliances Business at Samsung Electronics. “Our goal is to maximize the freedom customers have to pursue personalization and productivity in their kitchens, with new features enhanced with everything from large, responsive screens on our refrigerators to AI-powered cooking assistance. These latest features and products go beyond simply helping users in the kitchen and allow them to truly express themselves through the power of customization for more enjoyable experiences. Furthermore, with the latest kitchen innovations and customizable designs, these new appliances work seamlessly with SmartThings services to provide unmatched convenience and savings at home.”

Bespoke 4-Door Flex With Family Hub+ Brings Bigger Display and Better Connectivity

The new Bespoke 4-Door Flex Refrigerator with Family Hub+ introduces powerful Family Hub features to a 4-door Bespoke design, combining an all-in-one communication and entertainment hub with an impressively large display.

The Bespoke 4-Door Flex Refrigerator with Family Hub+’s dynamic features are showcased on its 32-inch, bezel-less FHD screen that is nearly two times larger than that of previous models. In addition, the new larger dashboard takes advantage of the bigger screen, allowing users to conveniently experience SmartThings services as well as monitor and control their compatible home appliances.

The refrigerator also features new Family Hub software. Samsung TV Plus¹ now offers more than 190 free channels,² while Google Photos integration transforms the platform into a digital photo frame that makes it easy to share and display photos. Thanks to the larger screen space and Samsung TV Plus’s new picture-in-picture (PIP) feature, users can catch up on their favorite TV shows while checking and monitoring the status of other kitchen appliances while keeping an eye on what they are cooking at the same time.

The Bespoke 4-Door Flex Refrigerator with Family Hub+ is set to launch in North America and Korea in the first half of 2023. In addition, a Family Hub software update will roll out to all markets where Family Hub refrigerators are sold in 2023. This includes Korea, the U.S., East and West Asia, Latin America and Europe.

Bespoke Expands To Include Popular Side-By-Side and Top-Mounted Freezer Refrigerator Models To Provide Even More Customization in the Kitchen

In keeping with the Bespoke design aesthetic, the Bespoke Side-by-Side refrigerator features a flat, minimalist design with a customizable front panel available in both glass and stainless-steel finishes. Users have the option to choose from a wide range of door colors³ and finishes to harmonize their refrigerator with their home décor. The fridge’s sleek design is completed by Auto Open Door,⁴ featuring a recessed handle for a streamlined design and easy opening via a tap that releases the door.

Inside, the Bespoke Side-by-Side Refrigerator features the latest in food storage and cooling technologies. The internal Beverage Center provides easy access to the Plumbing Water Dispenser and AutoFill Water Pitcher with Infuser, providing you with cold or naturally flavored water⁵ at any time. Meanwhile, the Dual Auto Ice Maker is always ready to chill users’ drinks with Cubed Ice or Ice Bites.

Like the Bespoke Side-by-Side Refrigerator, the Bespoke Top-Mounted Freezer Refrigerator is available in stylish colors that seamlessly blend with contemporary kitchen interiors. Inside, Samsung’s Optimal Fresh Zone+ and Active Fresh Filter keep food fresh for long while eliminating 99.99% of bacteria.⁶ Users of Samsung’s Bespoke Side-by-Side or Top-Mounted Freezer Refrigerator can also enjoy added energy savings through SmartThings Energy’s AI Energy Mode. While enabled, AI Energy Mode will optimize the compressor speed and the frequency of the defrost cycle, based on users’ usage patterns and surroundings,⁷ helping households save money and reduce their carbon footprint.

The Bespoke Side-by-Side Refrigerator will be available in the U.S. in the first quarter of 2023, while the Bespoke Top-Mounted Freezer Refrigerator will be available first in Thailand in March 2023⁸ and will be subsequently launched globally.⁹

Prepare Healthy Meals Like a Master Chef With the Bespoke AI Oven

The Bespoke AI Oven¹⁰ makes meal prep a breeze, combining powerful intelligence with innovative cooking technologies to produce delicious meals that cater to users’ dietary preferences.

AI Pro Cooking optimizes cooking settings while monitoring food. If the oven is set to cook a recognized dish using the cooking mode, temperature and time the oven recommends, the AI Pro Cooking system will even send users food warning notifications to prevent burning.¹¹ Using an internal camera and powerful AI,¹² the oven’s Sense Inside¹³ feature — the first food recognition and burn detection¹⁴ AI algorithm of its kind to receive an AI cooking appliance verification by UL Solutions — can recommend cooking settings by recognizing 80 different dishes and ingredients.¹⁵

Whether users are testing a healthy recipe or looking to elevate everyday recipes at home, the Bespoke AI Oven makes mealtimes more convenient. Integration with SmartThings Cooking and Samsung Health allows the Bespoke AI Oven to analyze users’ workout stats and diet goals to recommend meal options based on the ingredients they have at home.

Topping off the Bespoke AI Oven’s modern, clutter-free design is its convenient Push to Open Door, which replaces a traditional handle for a simpler and more streamlined look. Available in five elegant and modern design options, the Bespoke AI Oven is currently available in Europe and will launch in North America in the third quarter of 2023.

Samsung’s latest Bespoke home appliances take the smart kitchen to the next level by powering more personalized cooking experiences and making it easier for households to save energy. To learn more about the latest additions to the Bespoke lineup, please visit Samsung.com.

¹ Samsung TV Plus for the Bespoke 4-Door Flex Refrigerator with Family Hub+ is currently only available in Korean and U.S. markets.
² Channel offerings are updated monthly. Total number of channels may change in January of 2023.
³ Color options may vary by region.
⁴ The door automatically opens about 25 mm. If you do not open the door further, it will close automatically after 2 seconds (automatic closing may not be possible in certain environments).
⁵ To produce flavored water, the Infuser should be filled with your preferred fruits or herbs before using it.
⁶ Verified by global quality testing and product certification company Intertek to eliminate 99.99% of Staphylococcus Aureus and Escherichia Coli bacteria.
⁷ * Available on specific models from May 2023 through a Wi-Fi update. The test results are based on a comparison of the factory setting temperature when using AI Energy mode and without using AI Energy mode. Results may vary depending on the usage conditions and patterns.
** Available on Android and iOS devices. A Wi-Fi connection and a Samsung account are required.
*** SmartThings will display a notification before activating the saving algorithm in both “Maximum mode” and “Custom mode.”
⁸ The Bespoke Top-Mounted Freezer Refrigerator’s availability excludes the U.S. market.
⁹ Features may vary by region.
¹⁰ Features may vary by region.
¹¹ EU models provide users with alert to prevent overcooking and are able to send burn notifications for recognized dishes.
¹² Available on Android and iOS devices. A Wi-Fi connection and Samsung account are required.
¹³ Only available when using the Customer Recipe menu. The type and quantity of some ingredients may not be recognized.
¹⁴ The probe method in burn detection is out of the verification scope.
¹⁵ European model recognized 106 dishes.

New offerings in the Odyssey, ViewFinity and Smart Monitor lineups at CES^® 2023 will deliver unmatched image quality and a range of innovative features for people looking to work, play and live through their monitor display.

Samsung is revolutionizing the ultra-wide display category by launching the Odyssey Neo G9, the world’s first single monitor with dual ultra-high definition resolution. This innovation is a testament to Samsung’s industry-leading position in delivering the most immersive and lifelike gaming experience available on the market.

“We are introducing the future of gaming monitors with our Odyssey Neo G9, making each game more lifelike with innovative features and picture quality on a new scale,” said Hoon Chung, Executive Vice President of Visual Display Business at Samsung Electronics. “CES is the perfect place to showcase our innovations that can take not only gamers but also graphic designers or TV fans to the next level while providing personalized experiences across a range of integrated smart apps.”

Odyssey Neo G9: The World’s First Dual UHD Gaming Monitor

The Samsung Odyssey Neo G9 Gaming Monitor (Model Name: G95NC) lets gamers see new levels of detail with an unparalleled field of view. The gaming monitor delivers 7,680×2,160 resolution and a 32:9 aspect ratio in one screen for the first time.

Its 1000R curved 57” screen uses quantum mini LED technology with VESA Display HDR 1000 specification to deliver superior imaging in any gaming environment, from shadows to bright scenes. The Matte Display reduces light reflection on the screen, minimizing distractions during the most intense gaming sessions.

It also boasts the world’s first DisplayPort 2.1 support, which transfers data approximately twice as fast as the previously used DisplayPort 1.4. In addition, the new DP2.1 allows lossless industry-standard Display Stream Compression (DSC) to transmit information without distortion.

The Odyssey Neo G9 also supports a refresh rate of 240Hz so that gamers will not miss a thing during fast-paced gameplay.

Odyssey OLED G9: Brighter Whites, Deeper Blacks and Near Infinite Color Contrast

The Odyssey OLED G9 (Model Number: G95SC) is the latest addition to the Odyssey lineup, featuring a dual quad-HD 49” 1800R curved display with a 32:9 ratio. Its quantum dot technology OLED lighting is controlled pixel-by-pixel, allowing a near-infinite color contrast ratio.

The OLED screen illuminates each pixel separately and does not rely on a backlight, allowing a 1,000,000:1 dynamic contrast ratio while delivering true RGB and true black without color filters.

For smooth gameplay, the Odyssey OLED G9 also features a 0.1ms response time and 240Hz refresh rate to eliminate lagging and skipping.

The Odyssey OLED G9 also uses apps from partners like Prime Video, Netflix and YouTube through Smart Hub, which allows users to enjoy various over-the-top content using an internet connection without the need for a PC.

It is also equipped with Samsung Gaming Hub, an all-in-one game streaming platform that allows gamers to discover and play games in the cloud from partners such as Xbox and NVIDIA GeForce Now without needing a console or to download games.

ViewFinity S9: Smart Color Calibration Designed for Creative Professionals

The ViewFinity S9 (Model Number: S90PC) is Samsung’s newest addition to its monitor lineup. It features a 5K 27” screen for the first time and is optimized for creative professionals such as graphic designers and photographers. Its 5,120 x 2,880 resolution, combined with its wide color gamut of 99% DCI-P3, provides crisp and true-to-form details, and its average Delta E ≦2¹ color accuracy also produces clear and precise color representation, even in complicated or nuanced visual environments.

The monitor’s built-in Color Calibration Engine ensures precise screen color and brightness, allowing users to adjust white balance, Gamma and RGB color balance for perfect accuracy with their smartphones through the Samsung Smart Calibration application. The Matte Display limits light reflection and glare to minimize distractions while working.

Users can connect cameras and other devices to the monitor through USB-C and Thunderbolt 4 connections to easily transfer gigantic files of high-resolution video or other large data sets from storage devices to their PC.

Smart Monitor M8: Bringing Productivity, Entertainment and Personal Life Together

The Smart Monitor M8 (Model Number: M80C) features stylish and slim design and now comes in a new 27” size in addition to the existing 32” size, both with 4K resolution. It comes in four color options that allow this monitor to fit in any room: Daylight Blue, Spring Green, Sunset Pink or Warm White.

The height-adjustable stand with tilt support gives users the best angle. The screen can now pivot 90 degrees, which helps users view long documents with less scrolling. It also meets VESA mount compatibility standards to help save space and retain a clutter-free environment.

The Smart Monitor M8 can connect, control and manage hundreds of compatible connected devices through the built-in SmartThings Hub, including lights, cameras, doorbells, locks, thermostats and more. Samsung plans to expand device choices and usability by supporting Matter functionality and Home Connectivity Alliance standards from this year onwards.

Mouse control functionality has been added to many of the Smart Monitor’s over-the-top apps, including SmartThings and the Smart Hub, for a new level of convenient control without a remote.

Users can use the Smart Monitor M8 to get instant access to Prime Video, Netflix, YouTube and other over-the-top services through Smart Hub. They can also easily access Samsung Gaming Hub, the all-in-one game streaming platform.

The new My Contents feature provides users with helpful information at a glance. When the monitor is on standby mode and detects a registered smartphone through low-power Bluetooth, it shows the user’s personalized photos, schedule and more on the screen. The monitor returns to standby mode when the phone moves out of range.

In addition, the Smart Monitor M8 is also protected by Samsung Knox Vault, which encrypts personal data and keeps stored files and information isolated from the device’s main operating system to safeguard it from attacks.

* The content was revised on Feb 28, 2024 to provide more accurate information.

¹ Delta E is the standard calculation metric which correlates the human visual judgment of differences between two perceived colors. Delta E ≦2 color accuracy means superior, accurate color reproduction, achieving better than the eye can see color difference.

C-Lab Inside: Metaverse and Lifestyle Projects From Samsung Employees Go on Show

Since 2016, Samsung has been exhibiting its C-Lab Inside projects at CES, and the upcoming projects for 2023 have been highly evaluated in terms of innovation, marketability and completeness among those currently being fostered in-house. And they are as follows:

• Meta-Running, a metaverse platform to learn proper running form
• Polkamix, a metaverse platform that provides an interactive concert experience
• Soom, a new meditation experience with real-time feedback
• Falette, a 3D digital transformation for home fabric products

C-Lab Outside: Startups Showcasing Robots, AI and More To Receive CES Spotlight

Created in October 2018, C-Lab Outside is a startup acceleration program launched to invigorate the startup ecosystem in Korea. Startups enrolled in the C-Lab Outside program are provided with office workspaces, expert mentoring from Samsung employees and digital marketing & financial consulting. Additional support includes potential partnerships with Samsung Electronics and opportunities to participate in influential IT exhibitions such as CES and KES (Korea Electronics Show).

For the past year, Samsung, the Daegu Center and the Gyeong-buk Center for Creative Economy & Innovation, which are parts of C-Lab Outside, have been incubating these startups to develop their technology and be ready to meet the world at CES 2023. The eight chosen startups are:

• NdotLight, a web-based 3D design solution
• NEUBILITY, an urban delivery service through self-driving robots
• 40FY, a digital mental health care app service from examination to treatment,
• CELLICO, a micro-bionic eye for patients with retinal disease
• Plask, an AI and browser-based motion capture and animation editing tool
• Wrtn Technologies, writing training and content creation services using Generative AI
• Catius, a multi-turn conversational AI companion for children
• Erangtek, an IoT micro repeater for home users to improve call quality

C-Lab Startups Bring Record-Breaking 29 Wins of the CES 2023 Innovation Awards

In November 2022, the Consumer Technology Association (CTA) announced the winners of the CES 2023 Innovation Awards across 28 product categories, including Best of Innovation. Projects from the C-Lab startups received two Best of Innovation Awards, and 27 were named Innovation Awards Honorees. As a result, C-Lab took home 22 Innovation Awards in 2022 and seven more in 2023 for their standout technologies.

Samsung Electronics is sharing its knowledge of how to win the CES Innovation Award and enter the global market.

“It is a great pleasure to see that C-Lab startups have proven their technological prowess on the global stage, as evidenced by the most Innovation Awards ever at CES,” said Hark Kyu Park, President and Chief Financial Officer at Samsung Electronics. “We hope that C-Lab startups will be able to more actively target the global market and show the excellence of Korean startups.”

Notably, Dot Inc., which develops devices and software for the visually impaired, was named a CES 2023 Best of Innovation Award winner in the Accessibility category and also named two CES Innovation Awards Honorees. Verses, which developed the Meta Music System for streaming, was named a CES 2023 Best of Innovation Award winner in the Streaming category.

Seven of the eight startups to exhibit in the C-Lab booth — NEUBILITY, 40FY, NdotLight, CELLICO, Plask, Catius, Wrtn Technologies — won Innovation Awards.

Additionally, seven spun-off startups from C-Lab Inside and 11 former C-Lab Outside startups won two Best of Innovation Awards and 20 Innovation Awards.

Samsung Has Achieved Its Goal of Nurturing 500 Startups and Projects Over Five Years

In 2018, Samsung Electronics announced that it would accelerate 300 Korean startups through C-Lab Outside and 200 projects through C-Lab Inside over a five-year period. The company has nurtured a total of 506 startups and projects (304 from C-Lab Outside and 202 from C-Lab Inside) so far.

Samsung recently established C-Lab Family, a unique professional network through which alumni startups can continue to co-operate with Samsung even after graduating from C-Lab Outside or spun-off from C-Lab. It also created C-Lab Scale-Up Committee and plans to gradually expand partnerships and investments for C-Lab Family in the future.

¹ Starting in December 2012, Samsung C-Lab Inside was established to encourage Samsung employees to discover new ideas and foster a culture of creativity. Those that have proven marketability will either transfer to an in-house division of Samsung or become spin-off projects the company supports.

We now have to navigate uncharted waters where everything is changing — from technology to markets to consumers — and we face additional challenges of the pandemic and uncertainties in the global economy.

As such, the “environment” and the “experience” of how we live has become more important, and our concern for creating a sustainable future has deepened.

As the global leader in consumer electronics and Information and Communication Technologies (ICT), I believe Samsung Electronics has a responsibility to establish an eco-conscious value chain through our innovative technologies and products, as well as to provide more valuable and enlightening experiences to each and every consumer.

That is why Samsung has been focusing all its efforts to recognize sustainable innovation as the essential value and key element in our business.

At CES 2023 in January, Samsung will outline its plan for “Bringing Calm to Our Connected World” by underlining our responsibilities and vision to strive towards this goal and share our journey together for creating a sustainable and prosperous future.

SmartThings: Providing Evolved Hyper-Connected Experiences That Are Invisible Yet Present in Our Lives

At CES 2023, Samsung will present a new and expanded SmartThings experience that integrates your home ecosystem even more seamlessly with a system, that is supported by enhanced security.

We will also explore easier and safer ways to connect devices and appliances, and how to make customized experiences for each user even more precise with AI.

We are closely cooperating with various industry partners to embody the SmartThings experience, creating a new path to provide optimal and customized connected experiences to users according to their individual preferences and lifestyles.

Sustainable Future in the Hyper-Connected Era

In order to provide better daily life experiences, Samsung has been paying attention to how technology can address difficulties and problems encountered in everyday life. In addition, we have continued to identify ways to contribute to creating a more sustainable future by developing products that are sustainable and equipped with innovative technologies.

Since we announced our new environmental strategy in September, we have underlined how we plan to contribute to overcoming the climate crisis through our innovative technologies, including ultra-low power semiconductors and energy saving products. We also announced our goal to achieve net zero carbon emissions by 2050.

Saving energy through SmartThings and developing eco-conscious innovative products showcase how we are upholding our sustainable, forward-thinking values.

In addition, we are actively promoting our environmental and societal efforts by participating in sustainable business management partnerships with other stakeholders, such as international organizations, industries and citizens.

We joined the steering committee for the Asia Clean Energy Coalition (ACEC) together with major global companies and NGOs to expand renewable energy supply to its major production bases in Asia.

Furthermore, we joined the Semiconductor Climate Consortium (SCC) as a founding member during the COP27 UN Climate Change Conference held in November. Through this organization, we aim to set and implement plans to reduce the overall greenhouse gas emissions of the semiconductor industry, create eco-conscious ecosystems by setting a carbon reduction target, develop greenhouse gas reduction technologies and support green technology startups.

We will continue to pave the way for the hyper-connected era, empowering consumers to help create a sustainable future by simply using Samsung products.

One More Step for Mankind: Samsung’s Sustainable Journey

When developing new technology for users, we have always been asking the question, “What should we do?” rather than “What can we do?” This is because technology can change the way people communicate with and experience the world, make daily life more enriching and can act as the driving force toward a better future.

At CES 2023, we will show our industry-leading efforts that go beyond simply making great products with advanced technologies and aim to unleash new experiences through technology, making our daily lives and the world even better.

On January 4, Samsung Electronics will kick off the 2023 Consumer Electronics Show (CES) with a press conference held a day before the world’s most influential technology event is set to begin.

Taking place at 2:00 p.m. local time (5:00 p.m. EST) at the Mandalay Bay Ballroom in Las Vegas, the press conference will be opened by Jong-Hee (JH) Han, Vice Chairman, CEO and Head of Samsung’s DX (Device eXperience) Division and will introduce the theme of ‘Bringing Calm to Our Connected World.’

A livestream of the press conference will be available at Samsung Newsroom. Until then, stay tuned to Samsung Newsroom for more updates on the company’s plans for CES 2023.

Samsung Electronics, a global leader in technology, announced today that 46 of its new products and service innovations have received CES^® 2023 Innovation Award honors, including three Best of Innovation Honorees from the Consumer Technology Association (CTA)^®. The annual program honors outstanding design and engineering across a multitude of consumer technology product categories.

Samsung was honored across multiple categories, reinforcing the company’s commitment to providing a seamlessly connected, customizable experience for consumers while contributing to an eco-conscious world. With sustainability at the heart of all that Samsung does, consumers were encouraged to join with the company as they make everyday changes, having a meaningful impact on the environment. Bold new ideas were brought to life, including investment in sustainable materials, increased energy efficiency in products and responsible recycling, as well as refurbished and repairable devices, while lowering the company’s carbon footprint by using 100% renewable energy in all facilities in the U.S., Europe and China.

Samsung products were distinguished as Innovation Awards Honorees in Digital Imaging/Photography, Mobile Devices & Accessories, Gaming, Digital Health, Wearable Technologies and Video Displays, Home AV Components & Accessories and Software & Mobile Apps categories. Several of these honorees incorporate eco-conscious features, including the Galaxy Z Flip4 and Galaxy Z Fold4, which are both made with repurposed fishing nets and include 100% recycled paper for flagship product packaging. The company received recognition as prestigious Best of Innovation Honoree in Computer Peripherals & Accessories, Video Displays and Cybersecurity & Personal Privacy categories.

The Innovation Awards are sponsored by CTA, the host and organizer of CES — recognized worldwide as the global stage for innovation and the most influential tech event in the world. CES 2023 will take place from January 5 to 8 in Las Vegas, Nevada with a deeper focus on sustainability.

Highlighted Best of Innovation Honoree:

Samsung S3B512C Security Chip — As a Best of Innovation Honoree in the Cybersecurity & Personal Privacy category, Samsung’s S3B512C biometric card solution integrates a fingerprint sensor, Security Element (SE) and Secure Processor (SP) on a single chip, as well as enhanced security features made possible by Samsung’s proprietary fingerprint authentication algorithm and anti-spoofing technology. It is the cybersecurity industry’s first all-in-one security chip that reads biometric information through a fingerprint sensor, stores and authenticates encrypted data in a tamper-proof way and processes data securely.

Highlighted Innovation Awards Honorees:

Galaxy Z Flip4, Galaxy Z Flip4 Bespoke Edition — As the ultimate foldable smartphone for self-expression, the Galaxy Z Flip4 is packed with innovative camera upgrades, a larger battery and even more opportunities for customization than its predecessor. Galaxy Z Flip4 and Z Flip4 Bespoke Edition were recognized in the Digital Imaging/Photography and Mobile Devices & Accessories categories. Z Flip4’s form factor enables unique camera functionality like FlexCam that allows you to shoot hands-free photos and videos directly on your favorite social networking apps. It also allows you to take a photo from the Cover Screen without even opening your phone using Quick Shot. The Z Flip4 Bespoke Edition offers another level of customization with glass colors and frame options that provide 75 unique combinations.

Galaxy Z Fold4 — Honored in the Digital Imaging/Photography, Mobile Devices & Accessories and Gaming categories, the Galaxy Z Fold4’s top-of-the-line performance, upgraded camera and groundbreaking design make it the productivity powerhouse of our next generation of foldable smartphones. The Z Fold4 delivers unparalleled experiences for powerful gaming and increased productivity thanks to its 7.6-inch Main Display and Android 12L features.

Galaxy Watch5, Galaxy Watch5 Pro — Both Galaxy Watch5 and Galaxy Watch5 Pro were recognized in the Digital Health and Wearable Technology categories for their advanced health tracking, increased durability and charging capabilities, making it Samsung’s most feature-packed watch yet. Galaxy Watch5 Pro is designed for adventure and a heavy-duty lifestyle with upgraded GPS-based features, the longest battery in a Galaxy Watch and expansive Super AMOLED display protected by an enhanced Sapphire Crystal. With the groundbreaking BioActive Sensor, the Galaxy Watch5 series empower users with the most complete picture of their health-related insights yet.

Samsung Wallet — With its reputation as an all-in-one, go-everywhere app, Samsung Wallet was recognized in the Software & Mobile Apps category. It combines Samsung Pass, Samsung Pay and more to provide Galaxy users a new and simple way to keep all their digital essentials in one place — from bank cards and digital keys to travel passes, driver’s licenses and student IDs. With the integration of platforms, such as SmartThings and Samsung Knox, the program offers a secure and refined interface and one-swipe access to your important digital items and information.

Bespoke AI Laundry — Samsung’s Bespoke AI Laundry products were recognized for its innovative design and integrated AI technologies. Bespoke AI Washer with AI OptiWash was recognized in the Smart Home category, and Bespoke AI Dryer with AI Optimal Dry was recognized in the Home Appliance category. Bespoke AI Washer automatically identifies fabric types and dirt levels, optimizing its performance accordingly while cycles themselves can be controlled with Samsung’s SmartThings app. Bespoke AI Dryer uses sensors and algorithms to measure the moisture content of clothes, adjusting drying time and temperature to seamlessly optimize drying cycles. The Bespoke AI Laundry pair responds to frequent washing habits for a highly personalized experience, and the laundry pair has a range of color choices to help inspire more ways to customize home laundry spaces.

SmartThings Energy — Recognized in the Software & Mobile Apps category, Samsung’s SmartThings Energy app provides an effortless solution for consumers to reduce home energy consumption. In addition to tracking energy usage, SmartThings Energy offers actionable insights and recommendations based on the devices connected to the platform and usage pattern.

Samsung 990 PRO with Heatsink SSD 2TB — As an Innovation Awards Honoree in the Computer Peripherals & Accessories category, the Samsung 990 PRO with Heatsink SSD 2TB is the company’s fastest PCIe 4.0 solid state drive (SSD) with superior power efficiency. Designed for gaming consoles or PCs, it delivers lightning-fast speeds for faster loading times. The combination of a heatsink, nickel coating on the controller and Samsung’s Dynamic Thermal Guard maximizes the cooling effects to prevent performance degradation due to overheating. The drive is also equipped with RGB lights to match the style of any setup.

Samsung Automotive NVMe BGA SSD 1TB (AM991) — This breakthrough advancement provides the industry’s highest sequential read speed for automotive storage, as well as an exceptionally large operational capacity for AD/ADAS, cockpit and vehicular infotainment systems. Earning recognition in the In-Vehicle Entertainment & Safety category, it also features the highest sustainable automotive write speed of up to 1150MB/s thanks to Samsung V-NAND technology, a proprietary in-house controller and an exclusive firmware design while functioning safely in even the most in-climate weather (-40’C to 105’C).

Samsung 512GB CXL Memory Expander — Recognized in the Computer Hardware & Components category, Samsung’s 512GB CXL Memory Expander module will be the first memory device that supports the eagerly-awaited CXL 2.0 interface and will come in an EDSFF (E3.S) form factor — especially suitable for next-generation high-capacity enterprise servers and data centers. This new memory module is built with an application-specific integrated circuit (ASIC) CXL controller, using DDR5 DRAM to support maximum bandwidth and capacity and for the first time, enabling memory to scale beyond tens of terabytes with the processing demands of big data and AI/ML workloads.

Samsung 16GB LPDDR5X and 1TB UFS 3.1 Multi-Chip Package — In the first integration of 14nm-based 16GB LPDDR5X DRAM and Samsung’s seventh-generation quad-level cell (QLC) V-NAND 1TB UFS (Universal Flash Storage) 3.1, this uMCP is providing a giant industry-leading leap forward. Honored in the Embedded Technologies category, the integrated UFS-based multichip package is taking the industry toward higher-density, higher-speed and low-power memory for premium smartphones and other leading IT applications.

Samsung ISOCELL HP3 CMOS Image Sensor — As a state-of-the-art mobile sensor with a 1/1.4-inch optical format and 0.56㎛pixel size for slimmer camera designs, the Samsung ISOCELL HP3 was honored in the Digital Imaging/Photography category. It features the smallest pixel technology in mobile cameras for greater design convenience and 200 megapixels that deliver the most detailed images available. The Tetra²pixel technology allows the pixels to operate in a 1.12㎛ or 2.24㎛ size, capturing more light information in low light and taking 8K video with minimal loss in the field of view. Furthermore, using Super QPD technology, the ISOCELL HP3 can detect autofocus information horizontally and vertically.

Samsung W920+RF 6550 Next-gen Enhancement for Wearables — Recognized in the Wearable Technologies category, Samsung’s Exynos W920 System on a Chip (SoC) and Exynos RF 6550 connectivity solution is a next-generation tandem offering that adds a new dimension to wearable devices. The Exynos W920 processor, built on a 5-nanometer (nm) Extreme Ultra-Violet (EUV) process node, includes an LTE modem and provides the performance demanded by next-generation wearable devices with a powerful GPU and dual-core CPU. The companion RF 6550 chip, built on a 28nm process, integrates Wi-Fi, Bluetooth and GNSS connectivity with the utmost reliability into the Exynos W920 design.