[Design Story] Visualizing the Next-Generation Display Technology of MICRO LED With Refik Anadol StudioShare open/close
With their 2021 MICRO LED line, Samsung is bringing users breathtaking visual experiences on an ultra-large TV for the very first time. In order to celebrate the next-generation display technology of MICRO LED, globally renowned media art and design studio Refik Anadol Studio has custom-designed a series of dynamic data sculptures, entitled Artificial Landscapes.
Mirroring the way Samsung seeks to bring transformation to its users’ daily lives through innovative technologies, the data sculptures that comprise the collaboration explore the connection between reality, simulation and systemic reflection.
Blurring the Lines
Anadol’s body of work addresses the challenges and possibilities imposed on mankind by ubiquitous computing, and what it means to be a human in the age of machine intelligence. Artificial Landscapes consists of three unique chapters, each offering a visual representation of how memories of nature can be simulated and represented through cutting-edge machine learning algorithms such as those included in Samsung’s innovative new MICRO LED TV line.
Fluid Dreams, the first in the Artificial Landscapes collection, draws inspiration from fluid dynamics. The millions of particles that form the MICRO LED display are illustrated in this piece through cinematic visuals that resemble the dynamic movements of the sea and ocean surfaces, with the waves transforming into shades of Samsung Blue as a nod to the way the MICRO LED line serves as a means for visualizing information.
Land Dreams, the second data sculpture in Artificial Landscapes, offers a unique visual experience showcasing the natural colors able to be showcased on MICRO LED displays, and is based on the data of landscapes and ecological scenery of the world around us. The piece incorporates pigments, shapes and patterns that we associate with our experiences of nature as an homage to the realism offered in the display quality of the innovative MICRO LED TV line.
The final piece in the Artificial Landscapes series is Space Dreams, an artwork that takes a more avant-garde approach to showcasing cartographic aesthetics. In the same way that the MICRO LED TV’s Monolith design removes the boundaries between content and screen, the artwork applies machine learning to millions of celestial images of Earth’s topology in order to generate a layered design that removes the boundaries between known and unknown, and alludes to an infinite cosmos of unimaginably vast data, all without bounds.
Like a canvas, a screen can contain anything. Standing out thanks to its simplicity, Samsung’s MICRO LED TV’s Monolith design allows users to make the most of their viewing experiences without any obstructions. Both Samsung’s designers and Refik Anadol have sought to demonstrate the sheer possibility of the MICRO LED display with Artificial Landscapes, and the company will continue to work towards the future and all the possibilities it holds with their latest display innovations.
You can also find more details at Design Samsung website.