Samsung Malaysia Electronics Continues to Shine at the Putra Brand Awards 2017

Kuala Lumpur, 3 November 2017 – For an impressive sixth year in a row, Samsung Malaysia Electronics proudly scooped a total of three esteemed awards at the Putra Brand Awards 2017, recognising Samsung’s excellence in the fields of “Communication Devices”, “IT and Office & Business Equipment” and “Personal, Household & Outdoor Appliances”.

“On behalf of Samsung Malaysia Electronics, we would like to convey our gratitude to our customers for their strong and continuing support, trust and confidence in Samsung throughout the years. Ultimately, it is they who have made this possible. We are honored to be recognised for our success and we aim to create possibilities to sustain our enhanced value for you in the long run across categories,” said Elaine Soh, Chief Marketing Officer of Samsung Malaysia Electronics.

“In Samsung, our consumers always come first. We marry our vision, creativity and innovation to solve every day consumers’ needs. We focus on how to better interact and connect with consumers, how to build stronger relationships, and how to ensure that those relationships create trust and meaningful engagement over time,” Elaine continued.

Voted by 6,000 consumers to determine the award winning, the Putra Brand Awards is the true benchmark of corporate companies’ communication with its consumers which strive to continuously improve consumers’ lives through innovation and creativity in their products and services.

The Putra Brand Awards first began in 2010 is the premier brand awards in Malaysia, initiated by the Association of Accredited Advertising Agents Malaysia (4As) in association with the Malaysia’s Most Valuable Brands (MMVB).

For more information about Samsung Malaysia Electronics, please visit www.samsung.com/my/.