Samsung Opens Brand Shop in SS2 to Serve PJ Residents

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Samsung and E.S.H Electrical Sdn Bhd take partnership to the next level by offering quality products and dedicated service


Samsung Malaysia Electronics top management team (from left) Lina Jeong, Business Director for AV Division, Jimmy Tan, Head of Consumer Electronics, and Yoonsoo Kim, President officiated the opening of the new Samsung Brand Shop in SS2 with Edward Ng Chit Yong, General Manager from E.S.H Electrical Sdn Bhd and its representatives, James Ng and Jacqui Ng.


Petaling Jaya, 30 January 2018 – Samsung Malaysia Electronics in collaboration with E.S.H Electrical Sdn Bhd recently launched its second Samsung Brand Shop in SS2, Petaling Jaya, cementing another milestone in the 8-year partnership.


The management of Samsung Malaysia and E.S.H Electrical Sdn Bhd were present at the opening ceremony of the store which is set to offer a range of innovative digital appliances and a team of dedicated staff trained to respond to customers’ queries.


“At Samsung, we constantly create a sense of comfort, recognition, and trust in our engagement and message to our partners and customers.Now with the opening of this Samsung Brand Shop in SS2, more consumers within the vicinity can shop for the best in TV and digital appliances and they can be assured that assistance is just around the corner if they ever need it. We are delighted that our partnership with E.S.H. Electrical Sdn Bhd has expanded to ensure that our customers get quality products, service and top-notch retail experience that surpass their expectations,” said Mr. Yoonsoo Kim, President of Samsung Malaysia Electronics.



The Samsung Brand Shop retails a wide range of products including the latest QLED TV, The Frame TV, soundbar, washing machines, refrigerators and other digital appliances. The brand shop serves as a one-stop service center to ensure optimum customer satisfaction while aiming to bring advanced Samsung digital appliances and home entertainment products closer to consumers.


Also present at the event was E.S.H. Electrical Sdn Bhd’s General Manager, Mr. Edward Ng Chit Yong. “We set our foot in SS2 since 30 years ago and have since established ourselves as a trusted retail outlet in Petaling Jaya. We share the same vision as Samsung when it comes to providing the best quality products and services to Malaysian consumers. Samsung Malaysia Electronics have steadfastly supported us since 2009 and moving forward we can continue to strengthen the partnership. With the opening of Samsung Brand Shop in SS2, we strive to deliver ideal services and product information for our customers. We hope we can continue to offer Petaling Jaya residents with Samsung’s innovative appliances and home entertainment products that enrich their life journey.”


In celebration of its opening and in conjunction with the upcoming Chinese New Year, Samsung and E.S.H. Electrical Sdn Bhd are extending special promotions for customers visiting the new Samsung Brand Shop.


The first three purchases of The Frame TV at the Samsung Brand Store in SS2 will come with one FREE customisable frame and a FREE Studio Stand. Samsung is also offering an extended 2+2 years warranty for the selected Samsung washing machines and refrigerators, which will come with a free Napping Pillow-Blanket with each purchase. Visit the new Samsung Brand Shop in SS2, Petaling Jaya today for more details on the opening promotions!

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