Samsung Partners with Challenger, Geniebook and TeachingTutor.ai to Advance Edtech Offerings and Adoption in Singapore

Strategic partnerships to develop scalable, innovative technology rooted in trust to deliver trusted digital classroom experiences and improved reliability for all

At the Memorandum of Understanding (MOU) signing ceremony held at Edutech Asia 2024, Samsung Electronics Singapore (Samsung) cemented its partnership with Challenger Technologies Limited (Challenger), Geniebook and TeachingTutor.ai to enhance digital classroom experiences with a wide spectrum of AI-powered edtech solutions that are scalable and secured by government-grade Knox security.

In addition, Samsung and partners will jointly facilitate workshops and curate a library of multimedia resources to support AI adoption and expand AI literacy for educators and users in the education space.

“The age of artificial intelligence has accelerated the demand for suitable technology to build relevant 21st-century skills, including AI and digital literacy. By partnering with like-minded organisations, we are well placed to offer AI-ready solutions for the education sector with our devices and our partners’ comprehensive offerings,” said Dennis Jang, President of Samsung Electronics Singapore. “The MoUs signed are proof of our commitment, and we will work closely with partners within the sector to further the delivery of relevant digital skills, made possible with Galaxy and Samsung Knox.”

(From left) Sam Lahdo, CEO, Ross Paraskevas, Founder, Harry Katsiabanis, Chief Investment Officer of TeachingTutor.ai;
Dennis Jang, President of Samsung Electronics Singapore; Loo Pei Fen, Managing Director of Challenger Technologies Limited; Ronnie Ng, Head of Mobile eXperience; Timothy Tan, Head of Enterprise Business and Government Business of Mobile eXperience, Samsung Electronics Singapore and Neo Zhizhong, CEO of Geniebook.

Samsung & Challenger: Accelerating Adoption of Mobile AI Devices in Education Sector

Ronnie Ng, Head of Mobile eXperience Samsung Electronics Singapore, and Loo Pei Fen, Managing Director of Challenger Technologies Limited at the MoU signing ceremony.

Samsung’s partnership with homegrown consumer electronics retailer Challenger will pave the way for both brands to offer solutions targeted at the education sector, including hardware and post-sales support. To elevate AI literacy in the education sector, both brands aim to engage up to 2,000 educators and users through workshops designed by Samsung.

With deep retail experience and a growing commercial arm, Challenger will work closely with Samsung to reach out to customers by showcasing how Galaxy devices, along with Samsung’s enterprise offerings, can be tailored for specific education use cases.  Both brands will lead the charge in creating safe learning environments by deploying and introduce guardrails for users and leveraging the defence-grade Samsung Knox security solutions.

Challenger will also conduct ‘Gen-AI for Educators’ introductory workshops to support AI adoption and elevate AI literacy. The workshops will also equip technical staff with the expertise on creating safe learning environments using Knox Platform to manage large device fleet in schools and implement usage guardrails in the classroom and after school hours.

“As a leading IT provider in Singapore, we are excited to work with Samsung to deliver technology tools and resources for the education sector, especially in addressing increased demand for AI tools in a secure and trusted environment. We are aligned in providing robust, quality and accessible education learning products and services to the next generation, and we believe that this partnership will allow us to tap of Samsung’s expertise to accelerate the uptake of mobile AI devices across various learning environments,” said Loo Pei Fen, Managing Director of Challenger Technologies Limited.

“Challenger has been a long-time partner of Samsung, and we are glad that we share a similar vision in empowering our next generation with 21^st century skills. By leveraging Challenger’s experience and network, we are confident that our respective strengths will enable us to achieve breakthrough in the education market, especially in advancing the adoption of our Galaxy devices,” said Dennis Jang, President of Samsung Electronics Singapore.

Samsung & Geniebook: Redefining Learning Experiences with AI

Ronnie Ng, Head of Mobile eXperience Samsung Electronics Singapore and Neo Zhizhong, CEO of Geniebook at the MoU signing ceremony.

Geniebook entered a partnership with Samsung to deliver AI-powered e-learning experiences on Galaxy tablets secured by Knox.

Users can look forward to a more intuitive and personalised learning experience with Geniebook on Galaxy tablets that seamlessly combines both on-device and cloud AI-powered capabilities – all accessible with just a touch or through the S Pen. They can also be assured of a more secure customised experience with access to parental controls and Knox features.

Geniebook is a powerful suite of online learning products comprising AI-personalised worksheets, live online classes, and teacher chats, complemented by physical tuition classes to help students learn smarter and do better. With over 220,000 users in the region, and as Singapore’s largest online learning platform for English, Mathematics, and Science (EMS) syllabi, Geniebook offers its users an optimised experience that is powerfully personalised and trusted.

“At Geniebook, we rely on technology to deliver personalised learning experiences for students. Education is personal, and in order to scale the customised approach, we turned to AI to help create a robust solution where both students and their parents can be on top of learning progress. Working with Samsung allows us to further enhance our students’ learning experience with Galaxy AI while also securing the experience through Samsung Knox, and we look forward to redefining the learning experience for our mobile-first students,” said Neo Zhizhong, CEO of Geniebook.

“Digitising learning is beyond adoption of tablets and smartphones. By working with Geniebook, users can now look forward to a holistic learning experience with our Galaxy devices, enhanced by best-in-class hardware performance, including leveraging our Galaxy AI and S Pen to unlock new learning scenarios. Parents and educators can also have better control on how children are using Geniebook for learning with the aid of manageability features, powered by Samsung Knox,” said Dennis Jang, President of Samsung Electronics Singapore.

Geniebook’s customised Galaxy devices will be made available to Singapore customers in November, starting with its Geniebook CAMPUS and AfterSkool subscribers. Visit geniebook.com for the latest updates.

Samsung & TeachingTutor.ai: Transforming Education with AI-Powered Learning Journey

Samsung is entering a partnership with TeachingTutor.ai, a personalised AI learning platform built on deep learning models. The Australia-based edtech startup aims to deliver high-quality, personalised learning curriculum for learners of all ages, and relies on AI to offer real-time insights on student performance, along with the ability to deliver custom learning journeys based on the learner’s usage of the platform.

“Many AI services today require active network connectivity, but this may be a challenge in educational institutions where cost and infrastructure may be a challenge. Hence, our partnership with Samsung is a breakthrough for AI learning platforms as the Galaxy device architecture will allow for TeachingTutor.ai platform to perform, even when the device is not connected online. This will allow learners to enjoy learning without worries,” said Harry Katsiabanis, Chief Investment Officer of TeachingTutor.ai.

“TeachingTutor.ai’s innovative AI learning platform will unlock more opportunities for learning across all ages, and we are pleased to be working with the company to deliver innovative learning experiences with our AI-ready Galaxy devices. This will allow users to learn anywhere, anytime, and without network constraints,” said Dennis Jang, President of Samsung Electronics Singapore.

Samsung for Education

As Singapore and other markets rely more on technology to enhance teaching and learning, Samsung is also committed in providing customers in the education sectors the right solutions for learning. This spans across Samsung’s digital devices, Galaxy AI, and security offerings.

• Samsung recently announced the Galaxy Tab S10 Series, Samsung’s first AI-ready tablet, which offers features that allow users to enhance their learning experience with features such as the Galaxy S Pen and the Galaxy AI Key on the Book Cover Keyboard for written prompts, allowing users to switch between Samsung’s Bixby and Google’s Gemini.

• Samsung announced Galaxy AI in early 2024, which brings everyday AI tools to its latest range of Galaxy devices. Features such as Notes Assist, Photo Assist and Interpreter have empowered Galaxy users to be more productive and creative for more seamless learning experiences. For example, students can lean on Note Assist to organise and summarise study notes, helping them to study smart, not hard.

• Samsung Knox platform offers government-grade security, along with full device management and deployment capabilities for students and staffs from schools, private learning centres and other education organisations. IT teams are now able to oversee students’ data usage and manage large fleet of Galaxy devices with ease and efficiency.

Please visit the Samsung for Education website for more details.