The Great Samsung Takeover is Here with Shopee Super Brand Day 2024

One of Samsung’s largest annual sales event is taking over Shopee with the biggest deals for consumers in Southeast Asia

Brace yourself for the ultimate shopping spree on 18 July, the sixth edition of the highly-anticipated Samsung x Shopee Super Brand Day in Singapore, presented by Samsung Electronics Co., Ltd in partnership with Shopee, the leading e-commerce platform in Southeast Asia and Taiwan. Samsung x Shopee Super Brand Day is a regional campaign aimed at establishing engagement with consumers across Indonesia, Malaysia, Singapore, Thailand, Vietnam, and the Philippines.

Themed ‘The Great Samsung Takeover’, this year’s event in Singapore excites shoppers with an interactive shopping experience as they cart out their wish lists of Samsung devices and innovations with amazing deals.

The wait for Samsung’s foldable innovations is over – shoppers in Southeast Asia can seize this opportunity to check out the all-new Galaxy Z Fold6 and Galaxy Z Flip6, and experience a versatile and flexible form factor like no other. Whether it is utilising Circle to Search on the Galaxy Z Fold6’s expansive screen, or Chat Assist for seamless communication on the Galaxy Z Flip6, both Galaxy fans and non-Samsung users can unlock long-awaited possibilities with Galaxy AI on the Galaxy Z Series. Shoppers can conveniently pre-order the Galaxy Z Fold6 and the Galaxy Z Flip6 from Shopee, and take advantage of exclusive offers and promotions^[1]. Wellness enthusiasts can also look forward to special offers on the latest wearables.^[2] Meanwhile, new homeowners and consumers looking to upgrade their home set-ups can check out a whole range of consumer electronics, including cutting-edge TVs, to refrigerators and washing machines.^[3]

Samsung is committed to make the shopping experience for Shopee users more engaging and rewarding in several ways. To drum up excitement, a secret promo code will be revealed at the end of “The Great Samsung Scroll”, an interactive game page for shoppers to scroll and answer a trivia at the end. Shoppers can also take advantage of upsized and time-limited vouchers and offers, as well as live streams to get great deals.

Shawn Kwon, Vice President and Head of Regional Online Business for Samsung Electronics, Southeast Asia and Oceania said, “We’re thrilled to bring back the Samsung x Shopee Super Brand Day for its sixth edition, and provide an unparalleled shopping experience for our valued customers. This year’s theme, ‘The Great Samsung Takeover’ captures Southeast Asian consumers’ excitement to unlock experiences transformed by the power of Galaxy AI on our latest Galaxy innovations. In close partnership with Shopee, we are recording more consumers shopping directly from our official stores on Shopee Mall, and through this campaign, we want to continue building on our ongoing commitment to engage with current and new customers to deliver our best innovations.”

Ryan Tay, Head of Online Business for Samsung Electronics Singapore said, “We remain dedicated to understanding and meeting the needs of our consumers, who increasingly seek innovation and value in their shopping experiences. This year’s Samsung x Shopee Super Brand Day in Singapore offers an exciting and interactive opportunity for shoppers to explore and purchase their favourite Samsung devices. Partnering with Shopee, we’re thrilled to present exceptional deals during Shopee Super Brand Day, ensuring our customers enjoy the best of Samsung’s latest innovations.”

Highlights of Samsung x Shopee Super Brand Day in Singapore include:

• Get up to 60% off + $220 off voucher and free gifts worth $2,899 on your favourite Samsung products. Pre-order the latest Galaxy Z Series for deals worth up to $688! Don’t forget to join the Great Samsung Scroll to collect an amazing prizes.
• Answer a question on https://newsfeedsmartapp.com/GreatSamsungScroll_SESP/, and receive a $30 off $300 voucher for mobile products (excluding new launch items).

Mark your calendars and be part of this shopping experience! Find out more about the Samsung x Shopee Super Brand Day at https://shopee.sg/m/samsung-sbd. Download the Shopee app on the Google Play Store or App Store to visit the Samsung official Brand Store on Shopee Mall today.

^{[1]  Enjoy up to $450 Enhanced Overtrade Bonus, free 1-year Samsung Care+ Screen Care and a free Clear Case (total worth up to $688)! Plus, additional $100 off with UOB | DCS credit card and $200 off Galaxy Watch Ultra when you pre-order the latest Galaxy Z Series.}

^{[2] Buy Galaxy Watch Ultra and enjoy $100 overtrade bonus, free Galaxy Watch Ultra Trail Band (White) and a 10,000 mAh Wireless Battery Pack (total worth $316)! Plus, get Galaxy Buds3 Pro and enjoy $30 overtrade bonus, Clip Case with Carabiner and 25W Travel Adapter w/o cable (total worth $116)!}

^{[3] Our top-selling 43″ 4K UHD Smart TV is now just $419, 9KG Laundry Washer is available for $679, and the latest 32″ OLED G8 Gaming Monitor is priced at $1572. Remember to stack vouchers and grab the limited-time flash deals to maximise your savings on 18 July!}