Samsung’s Hypercube and ‘360 Infinity Selfie’ Experience Hits Reading Festival 2017

August 29, 2017
Share open/close
URL copied.

Over the Bank Holiday weekend, Samsung’s Hypercube continued its tour of the UK, opening the doors to more excited festival-goers at Reading Festival.



Visitors in the queue were able to view VR content from rock duo Royal Blood, and took selfies on the 360 cameras, before entering the tunnel that led them into the Hypercube. Once inside, the Samsung Galaxy S8 took centre stage, controlling the audio and visual effects, building to create a fully immersive experience. On Sunday evening, DJ Max Hagenbach joined the action to entertain guests within the Hypercube.



Over 4000 festival-goers enjoyed the experience, with users continuing to share their #ShareTheStage moment.


The Hypercube will complete its summer festivals journey at Bestival next week (7 – 10th September), in Dorset.


For more info on the Hypercube, please visit:


To read more about the Hypercube at Boardmasters see here.


Follow the action live via #ShareTheStage.

Products > Mobile

Press Resources > Press Release


  • IMG_2398-e1504178779983.jpg

  • IMG_2526-e1504178797199.jpg

For any issues related to customer service, please go to for assistance.
For media inquiries, please contact

Check out the latest stories about Samsung

Learn More