Samsung and Marimekko Join Forces for a Limited Edition Collaboration Featuring Unikko and Other Iconic Prints for The Frame and Stylish Lifestyle Accessories
In a brand-new collaboration, Samsung and Finnish lifestyle company Marimekko launch a series of over 40 Marimekko artworks for The Frame and a limited-edition collection of Samsung lifestyle accessories featuring Marimekko’s iconic Unikko prints.
Samsung, a global technology leader, and Marimekko, the esteemed Finnish design house will launch a limited-edition collaboration combining Marimekko’s joyful lifestyle philosophy and art of printmaking with Samsung’s innovative design to inspire the world. This collaboration introduces over 40 Marimekko’s designs that will be available as artworks on Samsung Art Store for The Frame from February 1, 2024. Later in the year, Samsung will also introduce a catalog of limited-edition accessories to Samsung’s already existing broad library of Samsung Galaxy products featuring the iconic Unikko floral print, which celebrates its 60th anniversary.
“We at Marimekko have always appreciated beautiful and joyful everyday life. We are excited about our new collaboration with Samsung as it brings our bold patterns available as accessories and everyday art to new audiences. In this collaboration with Samsung, we are particularly happy to celebrate the 60th anniversary of Unikko,” says Sanna-Kaisa Niikko, Chief Marketing Officer of Marimekko.
Samsung Art Store and Marimekko: Where Art Meets Innovation
Samsung’s commitment to innovation takes a stylish turn with the limited-edition collaboration that brings Marimekko’s timeless prints to The Frame. The collection will feature a carefully curated library of 30 Marimekko designs and 3 seasonal collections of 12 prints rotating throughout the year that will allow users to transform their TV into a captivating work of art that is relevant to each season of the year.
The collection will offer Samsung Art Store subscribers a generous amount of iconic art prints from Maija Isola, the designer that created over 500 patterns for Marimekko, and the famous Unikko flower pattern; Fujiwo Ishimoto, an award-winning Japanese designer that worked with the brand since the 70s; Katsuji Wakisaka, a well-known artist, known for his organic shapes and bold colors; Vuokko Eskolin-Nurmesniemi, celebrated for her functional and timeless designs; and Maija Louekari, designer combining narrative line drawing with skillful use of powerful color surfaces.
“Samsung is proud to introduce the first ever addition of a Finnish design house to the Samsung Art Store collection,” says Sofia Monteiro, European Product Manager for Samsung Art Store. “Our vision with this partnership is to bring timeless design directly to our users, enabling them to personalize their living spaces with a touch of Finnish creativity. The collection was carefully selected to bring iconic design to our users’ homes with tasteful timeless prints and continue bringing value to our appreciated users.”