Samsung and ENERGY STAR: Creating an Everyday Sustainable Customer Journey
By Mark Newton, Head of Corporate Sustainability, Samsung Electronics America
At Samsung, sustainability is at the core of all we do. This year, our commitment to reducing our environmental footprint and preserving the planet for future generations is once again being celebrated by the EPA and ENERGY STAR. By receiving our tenth Excellence Award for Product Brand Owner, leading to our entry into the Sustained category. It is also our third Partner of the Year Award for facilities Energy Management, showing – that once again – our focus is on consumers while also doing our own part for the planet we all share.
Environmental responsibility is a critical part of our business strategy and our work with partners in government – like the EPA – are a central part of what we do. ENERGY STAR goes well beyond legal requirements for energy efficiency, and our certified energy-efficient products have contributed to consumers globally avoiding more than 334 million metric tons of greenhouse gas emissions over the past 10 years. While our dedication to sustainability has earned us 474 ENERGY STAR model family certifications across our product lines last year, including more than 80% of all home appliances sold in the US, we believe this is just the beginning. In 2023, we will work even harder to accelerate our positive impact, while helping our customers to achieve their sustainability goals Every Day. This commitment to people and to the planet – is just as bold as our business is diverse. Let me share with you a few examples:
Building the Home of Tomorrow
The future of our homes will be driven by connectivity – from our home appliances and smartphones to our TVs, cars, and more. With each new product we create, we aim to make it less impactful on the environment and more connected, while helping you to be more productive. We call this idea – Everyday Sustainability. It’s where the products that you use will not only make your life easier through our SmartThings connected home program but operate more efficiently as a system, contributing to a healthier, more livable planet.
In 2021 we introduced our SmartThings Energy App, giving you the ability to view real-time energy usage and providing tips on ways to further reduce energy across your home. This year, we’ve introduced the first mass-market Smart Home Energy Management System to earn ENERGY STAR certification. Certified systems offer a variety of energy-saving attributes, including standby limits, grid capabilities to enable demand response functionality, utility time of use pricing integration to run appliances or EV charging off peak, and the ability to suggest energy saving actions based on room or home occupancy. The value of an ENERGY STAR certified SHEMS is that it simplifies your efforts to save energy use and allows you to reap the full benefits of home efficiency, independent of your level of personal involvement.
As we push the boundaries of smart and sustainable technology for your home, we will continue to innovate while contributing to a greener future for our planet. Our groundbreaking collaboration with Patagonia to develop a washing machine that minimizes the amount of micro-plastics entering waterways through each laundry cycle, is a great example. Our near-zero standby power is bringing us phone chargers that consume virtually no energy when they’re not in use. And we are sharing, with all industries, the technology we’ve developed for our SolarCell TV remotes, which are projected to eliminate more than 200 million batteries from entering landfills across the globe.
Driving Our Environmental Strategy Forward
We’ve made bold everyday sustainability commitments – but yet our work cannot stop here. Our future commitments, such as zero waste for all our global businesses, incorporating recycled resin into all of the plastic we use, and transitioning to 100% renewable energy across all our facilities globally are not just our guiding principles, but are industry-setting standards that inspire our entire value chain to lean in with us.
Creating Responsible Innovation
At Samsung, we’re proud to be at the cutting edge of technology innovations. But for us – it’s also a recognition that responsible innovation requires that we integrate sustainability and environmental stewardship in every step we take and every decision we make. Whether it is by developing ultra-low power memory chips that reduce the energy consumption for everything from home and consumer electronics to mobile products to the networks that they run on, or by finding more efficient ways to manufacture these, our efforts must always seek to help you achieve your sustainability goals while we do our part to lessen the impact on the surroundings we all share.
And today – this future is one step closer to reality. Our work with partners like the EPA to build a better future is only beginning. Together, we are committed to being a force for sustainable prosperity, and we invite you to join us in this journey – Every Day.