Back in 2006, Samsung introduced the Bordeaux TV, which came with a round Swivel stand, giving the TV and stand together the shape of a wine glass.
Hot Tips for Buying a Cool TV, Part 3-B: Samsung TV Stands
As a pioneer in TV design, Samsung Electronics is also a leader in TV stands. Over the years, Samsung has introduced many unique and premium designs to the TV industry.
![](https://img.global.news.samsung.com/za/wp-content/uploads/2016/02/article-hot-tips-for-buying-a-cool-tv-part-3-b-tv-av-02.jpg)
With the rise of curved TVs, Samsung changed its stand designs again. In 2014, Samsung introduced the Aero stand, which had the same 4200R curvature (that is, curved with a radius of 4.2 meters) as the TV. It perfectly matched with the curved screen from all angles.
Then, in 2015, the V-Beam stand was introduced for SUHD screens, creating the illusion of the TV floating freely in the air.
![](https://img.global.news.samsung.com/za/wp-content/uploads/2016/02/article-hot-tips-for-buying-a-cool-tv-part-3-b-tv-av-03.jpg)
The S9W brought new meaning to state-of-the-art technology, with a unique look created by Yves Béhar, an internationally acclaimed designer. The large and thin curved screen rests upon a gallery-like cube stand. The cube’s chrome material reflects the surface around it, with a black gradient at the top to make the frame look as though it is floating above, fading into the plinth.
![](https://img.global.news.samsung.com/za/wp-content/uploads/2016/02/article-hot-tips-for-buying-a-cool-tv-part-3-b-tv-av-04.jpg)
In September 2015, Samsung introduced the Serif TV, teaming up with the famous furniture designers Ronan and Erwan Bouroullec. Serif TV forms a clear capital “I” shape, its slim body broadening to form a flat surface at the top, like a small shelf. The Serif TV can be placed anywhere, either resting on a flat surface or standing directly on the floor using the detachable legs.
![](https://img.global.news.samsung.com/za/wp-content/uploads/2016/02/article-hot-tips-for-buying-a-cool-tv-part-3-b-tv-av-05.jpg)
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