Samsung Air Conditioners Show That Comfort Never Takes a Season Off

With temperatures starting to climb as we usher summer in, Samsung is reminding South Africans that its Air Conditioners (AC’s) are more than just a way to beat the heat – they’re a year-round lifestyle essential. Designed for the different seasons, Samsung’s innovative WindFree™ Air Conditioners offer not only cooling relief in summer but also warmth in winter, cleaner air and smart, energy-efficient^[1] comfort all year long.

Samsung’s WindFree™ Air Conditioners redefine what comfort means – offering heating, dehumidifying and air purification capabilities that adapt seamlessly to your life, your habits and your home.

Warmth When It’s Cold, Cool When It’s Hot

Thanks to Heat Pump Technology, Samsung ACs provide efficient, even warmth – no dry air^[3], no energy waste^[3], no separate heating system required^[3]. And when the seasons shift again? Just a tap on your phone, using SmartThings^[2], switches things back to crisp, refreshing cooling. It’s the definition of effortless comfort.

Clean Air, Every Day

Beyond temperature control, Samsung air conditioners help you breathe cleaner^[3] air. Many models feature advanced filtration systems that capture ultrafine dust and allergens. That means cleaner, healthier indoor air – especially valuable during allergy season or winter, when homes are sealed tight and fresh air is hard to come by.

Smart Comfort, Wherever You Are

Because comfort isn’t one-size-fits-all, Samsung ACs use SmartThings^[4]to adjust automatically. Going from your work-from-home desk to the couch? Your air conditioner knows when to dial things down or dehumidify. Heading out for the day? It powers down to save energy, and your wallet.

You can even control everything from your smartphone, meaning comfort literally follows you from room to room, and from season to season.

Efficient. Quiet. Effortless. All Year

Running your air conditioner all year might sound costly, but Samsung’s Digital Inverter Technology ensures every watt of power is used wisely. It maintains your desired temperature without constant on-off cycling, using less energy^[1] and reducing noise^[5]. And with WindFree™ Cooling, you stay comfortable without the draft^[6] – 23,000 micro air holes gently disperse air for a quieter, even flow that feels natural, not harsh.

Comfort, Redefined for Every Season

Between the height of summer and the chilly winter, Samsung air conditioners are designed for your comfort. This range of air conditioners is about keeping control of your environment.

^[1] Tested on the AR07T9170HA3 model, based on the power consumption of Fast Cooling mode vs. WindFree™ Cooling mode.

^[2] SmartThings is available only on the AR9500 model.

^[3] Tested in Korea test lab (FITI). Data has been measured under specific testing conditions and may vary depending on environmental factors and individual use.

^[4] To use SmartThings, download the App from the Galaxy Store, Google Play Store, or Apple App Store. The SmartThings App requires Android OS 10↑ with a minimum of 3GB RAM space or iOS 15↑. Supported OS specifications and app screen configuration may change with app updates.

^[5] Tested on the AR12TXCAAWKNEU model. WindFree™ mode generates only 23dB of noise, compared to 26dB with the Samsung conventional model.

^[6] ASHRAE (American Society of Heating, Refrigerating, and Air-Conditioning Engineers) defines “Still Air” as air currents at speeds below 0.15m/s that lack the presence of cold drafts.