Samsung Announces Epic Smartphone Pop-Up Experiences: The Galaxy S22 series Launch Has Become a Must-See Event

JOHANNESBURG, South Africa – 17 March 2022 – Starting on 11 March 2022 the Samsung Galaxy S22 series is set to capture the hearts, minds, and imagination of South Africans. To celebrate the launch and bring the epic features of these ground-breaking devices to life, Samsung has created a completely immersive, interactive, and entertainment-packed experience that is simply unmissable. You now have the opportunity to experience the joy of breaking the rules of light, content creation, gaming, and even distance, through the Galaxy S22 series which is redefining what you can do with a smartphone. The epic pop-up experience weaves in the imaginative and integrated features of the Galaxy S22, S22+, Galaxy S22 Ultra, Galaxy Tab S8 tablet as we’ll as wearables such as the Galaxy Watch 4.

The must-see experiences take place 11- 27 March 2022 at Mall of Africa, Canal Walk, and Gateway Mall. For almost 3 weeks at each venue, you can experience a jam packed programme, with some of South Africa’s best-known content creators and influencers, photography master classes, and the chance to win amazing prizes1. Don’t miss out on an unforgettable journey through this incredible new Galaxy and mesmerizing experience zones including:

• Nightography Zone – Enter this area where the day turns into night in an instant, a world where you can break the rules of light with the Galaxy S22’s Nightography features – armed with the famous Galaxy
S Pen, that suddenly illuminates the invisible.

• S Pen Illustrator Zone – Experience an illustration master class with the ultra-creative S Pen – and the versatile Galaxy Tab S as your canvas.

• Super Resolution Photo Zone – This is a thrilling opportunity to find 22 hidden objects with the Galaxy S22’s 3X Optical Zoom.

• Galaxy Ecosystem Zone – Explore how you can harness the Galaxy Ecosystem in exciting new ways in the Integrated Experience Zone. Here, you can discover how your favourite technology is designed for your life, whether you’re working or playing.

• Gaming Zone – Feel the power and performance at the 22-hour Game-a-thon running over the weekends, showcasing Samsung’s most powerful processor backed by super-fast refresh rates and long-lasting batteries2 – for a gaming experience that’s next level.

Are you ready to break the rules with the Galaxy S22 series? Then make sure you be at the Galaxy S22 Experience near you.