“Consumers can’t wait to experience 5G and we are proud to offer a diverse portfolio of devices that deliver the best 5G experience possible,” said TM Roh, President and Head of Research and Development at IT & Mobile Communications Division, Samsung Electronics. “For Samsung, 2020 will be the year of Galaxy 5G and we are excited to bring 5G to even more device categories and introduce people to mobile experiences they never thought possible.”

The Galaxy Tab S6 5G, which will be available in Korea in the first quarter of 2020, will be the world’s first 5G tablet bringing ultra-fast speeds together with the power and performance of the Galaxy Tab series³. With its premium display, multimedia capabilities and now, 5G, the Galaxy Tab S6 5G offers high-quality video conferencing, as well as a premium experience for watching live and pre-recorded video streams or playing cloud and online games with friends.

“5G smartphones contributed to 1% of global smartphone sales in 2019. However, 2020 will be the breakout year, with 5G smartphones poised to grow⁴ 1,687% with contribution rising to 18% of the total global smartphone sales volumes, said, Neil Shah, VP of Research at Counterpoint Research. Further, Mr. Shah, adds, “Samsung has been one of the leading players catalyzing the 5G market development in 2019 with end-to-end 5G offerings from 3GPP standards contribution, semiconductors, mobile devices to networking equipment. With tremendous 5G growth opportunities on the horizon, Samsung, over the next decade, is in a great position to capitalize by further investing and building on the early lead and momentum.”

For nearly a decade, Samsung has worked to bring 5G from the lab to real life by working closely with carrier partners, regulatory groups and government agencies to develop the best 5G experience possible. As a leading contributor to industry groups like 3GPP and O-RAN Alliance, Samsung is committed to an open, collaborative approach to networking, which has helped to accelerate delivery of 5G to consumers and businesses. Over the past year, in addition to launching a robust 5G device portfolio, the company reached several historical milestones including providing network equipment for the world’s first 5G commercial service in Korea as well as working closely with global carrier partners to expand 5G networks and introduce 5G experiences and use cases.

In the year ahead, Samsung will continue to lead the market in 5G innovation by introducing new advancements that will improve the speed, performance and security of Galaxy 5G devices even further. In 2020, these advancements will give even more people access to new mobile experiences that change the way they watch and interact with movies, TV and sports, play games and talk with friends and family.

For more information about Samsung Galaxy 5G devices please visit news.samsung.com/galaxy, www.samsungmobilepress.com or www.samsung.com/galaxy.

¹ According to official Samsung Electronics shipment data.

² Counterpoint Research: Monthly Market Pulse – Global 5G Smartphone Shipments from January to November 2019

³ Requires optimal 5G connection; see carrier for network availability.

⁴ Counterpoint Research: Market Outlook – 5G Smartphone Forecast by OEM by Regions

Let’s take a closer look at how some of the Note10’s innovative and convenient features work on the Galaxy S10.

Enjoy Enriching Multimedia Experiences and Seamless Connectivity

The latest Galaxy S10 software update brings a more streamlined and seamless user experience to the device. The Gallery allows you to find your favorite photos quickly by refining searches with keywords.

Gallery Improvement

Discovering new songs, movies or TV shows is also easier with the improved device search, which brings up content recommendations from multimedia streaming apps. With the addition of Media & Devices to Quick Panel, you can easily control your multimedia experience across devices with just the Galaxy S10.

Media and Devices

Auto Hotspot offers an easy solution for transforming your Galaxy S10 into a Wi-Fi hub. After an initial setup, the feature will let the Galaxy S10 establish a hotspot automatically with other Samsung devices if they share the same Samsung account or family account. By offering troubleshooting guides and alerts, Wi-Fi Tips ensures your mobile connection will be stable and secure.

Intelligent Wi-Fi Auto Hotspot

Intelligent Wi-Fi Tips

Capture Your Vision

Launched in September, the previous software update brought Note10’s powerful creativity tools to the Galaxy S10. You can now add a personal touch to videos with fun, vibrant drawings – no S Pen required – with the device’s infinitely expressive AR Doodle function. With the camera’s enhanced Super steady video stabilization, you’ll never have to worry about shaky clips, even when the action heats up. Plus, capture crystal clear selfies after dark with Night Mode on the front camera.

A Pocket-sized Multimedia Suite

Users are already able to edit their favorite clips right on their smartphone thanks to the Galaxy S10’s Video Editor feature, but with the updated Samsung DeX, transforming your clips into dynamic videos is easier than ever before. Simply connect the device to a PC or Mac with a USB cable and you’ll be able to trim, edit, and personalize your clips with precision on Samsung DeX.

¹ Update release date may vary by country and carrier.
² Feature availability may vary by country.
* All examples of feature usability provided in this article are simulations. Actual user experience may vary.

Samsung Electronics, a global leader in technology, announced today that 46 of its new product innovations have been recognized as CES^® 2020 Innovation Awards winners, including three Best of Innovations accolades. This prestigious award honors devices and services that display outstanding design and engineering in cutting-edge technology. The Galaxy Note10+ 5G and two Samsung Visual Display products were the winners of Best of Innovation awards.

The awards highlight Samsung’s heritage of achievements in developing groundbreaking innovations that propel the industry forward. This year, Samsung’s award-winning honorees span a range of categories including Visual Displays, Gaming, Software and Mobile Apps, Embedded Technology, Tech for a Better World, Sustainability, Home AV Components & Accessories, Computer Hardware and Components, Health and Wellness, Fitness, Sports and Biotech, Wearables, Mobile Devices and Accessories, Computer Accessories, Home appliance and Smart Home.

“We are honored and humbled to once again be recognized for the ways that our consumer electronics and digital solutions impact consumers’ lives and push the boundaries of where technology can go,” said YH Eom, President and CEO of Samsung Electronics North America. “This year marks a new milestone for the number of Samsung honorees at CES, which I believe is a testament to the world-class Samsung team that is behind these innovative new solutions.”

The CES Innovation Awards are sponsored by the Consumer Technology Association (CTA), the owner and organizer of CES. Many of Samsung’s industry recognized products will be on display at CES 2020, which takes place January 7-10, 2020, in the Samsung booths (#15006) located in The Las Vegas Convention Center, Central Hall – Tech East.

Following are details of the selection of Samsung’s award-winning products:

Samsung Galaxy Fold – Galaxy Fold is a foldable device that has created an entirely new mobile category. It features the 7.3-inch Infinity Flex Display, which folds into a compact device with a 4.6-inch cover display, giving users the best of a smartphone and a tablet, all in one device. The Galaxy Fold is a first-of-its-kind device featuring new materials and technologies. Users now have a powerful new way to watch videos and multi-task like never before.

Samsung Galaxy Note10+ 5G – A CES 2020 Best of Innovation winner, the Galaxy Note10+ 5G is purposefully-designed to let people harness the power of 5G networks to experience streaming, gaming and productivity like never before. With the reimagined S Pen, a pro-grade camera, and best-in-class specs, the Galaxy Note10+ 5G allows consumers to work the way they want and showcase their creative spirit, all while tapping into the fastest networks available.

Samsung Galaxy Note10 / 10+ – Today’s Note users depend on their devices more than ever, turning to them as they shift from project to project, take on new challenges, and pursue their passions. The Galaxy Note10 and Galaxy Note10+ give people the freedom to work the way they want and showcase their creative spirit, all on-the-go. Packed with the Note’s most immersive display, a reimagined S Pen, a pro-grade camera in their pocket and best-in-class specs, the Galaxy Note10 and Note10+ help users do more of what they love.

Samsung Galaxy S10 5G – Samsung’s first 5G flagship phone, the Galaxy S10 5G offers a supercharged experience in the areas people care about the most: display, camera and performance. And, it’s ready for blazing-fast 5G connectivity. To take full advantage of 5G, the Galaxy S10 5G features a 6.7” Dynamic AMOLED display, the largest-ever in the S series; an advanced camera system, including 3D Depth Sensing lens with Time of Flight technology to shoot video with stunning bokeh effect; and an intelligent 4,500mAh battery to power through hours of gaming and streaming. With the Galaxy S10 5G, download a full season of a TV show in minutes, play graphics-rich cloud games with virtually no lag, enjoy enhanced VR and AR experiences, and more.

Samsung Galaxy A50 – The Samsung Galaxy A50 has everything you want in a smartphone at an accessible price point. Packed with advanced hardware and premium features, the Galaxy A50 is designed for the way people live: it offers a versatile camera with Ultra Wide and Depth lenses, a 6.4-inch immersive Super AMOLED Infinity-U display, and a fast-charging, long-lasting battery.

Galaxy Watch Active2 – Galaxy Watch Active2 is Samsung’s latest smartwatch that combines holistic health and wellness capabilities with customizable fashion features to support your style. With Samsung Health at the core, Galaxy Watch Active2 delivers detailed and actionable information on fitness, sleep, stress and more. Additionally, Galaxy Watch Active2 conveniently integrates with apps and services across the Galaxy ecosystem, perfectly suiting a connected lifestyle.

Samsung Pay – Samsung Pay is already a convenient and rewarding way to pay and shop, and over the past year it’s evolved to help give people more control over their financial life. New features, like Tap&Pay, make it easier to pay for everyday things like subway rides and bus fares, while services like Samsung Pay Cash and Money Transfer powered by Travelex make it easier to manage money and send it to those who are abroad – all on the go.

Samsung 30.72TB PCIe Gen4 NVMe SSD – The 30.72TB PM1733 is the industry’s fastest and largest capacity solid state drive, providing Internet and Big Data infrastructure enablement that is critical to consumers in the rapidly expanding world of data analytics, AI analysis and IoT.

Samsung Global Goals App – Developed by Samsung in partnership with the United Nations Development Programme (UNDP), the smartphone app is both an educational tool and a platform to raise money for philanthropic causes that address some of the world’s biggest challenges. Users can learn more about how the Global Goals were created and details about each goal including background information and facts and figures about each specific topic. The Global Goals app also helps raise money for the Global Goals in two main ways by allowing users to donate directly to the Global Goals via the app or UNDP website, or by choosing to engage with ads on the app to donate 100 percent of the ad revenue Samsung would have generated to the Global Goals. By leveraging technology we use every day to help make the world better, the ‘Samsung Global Goals’ app lets users do good and feel good too.

Once Galaxy S10 users download the update, they’ll notice that their smartphone’s pro-grade camera has become even more powerful. The update expands the camera’s Night Mode to include support for the front-facing camera as well – offering users more freedom to snap vivid shots after dark. It also introduces enhanced Super steady video stabilization, as well as support for dynamic Galaxy Note10 functions like AR Doodle and Live focus video recording. The former lets users enhance their videos with fun, augmented-reality drawings and messages, while the latter lets them apply bokeh effects (including blur, big circle, color point and glitch) to videos recorded with the front or rear camera.

Whenever Galaxy S10 users capture a memorable clip, the camera’s new, Gallery app-accessible video editor offers all the tools they’ll need to turn it into a share-worthy video. This versatile feature makes it easy to edit videos like a pro, and features simple tools for trimming clips, stitching them together, adjusting playback speed and more. You can even use the function to add subtitles and background music to clips to make your content more unique.

The update also incorporates support for Samsung DeX for PC. Once users download the app from SamsungDeX.com, they’ll be able to launch Samsung DeX on their PC or Mac simply by connecting their Galaxy S10 to their computer via USB cable. Link to Windows support has also been added, which means that Galaxy S10 users will be able to wirelessly connect their phone to their Windows 10 PC and easily view its contents, send and receive messages, and sync recent photos directly from their computer.

Apps that Galaxy S10 users rely on every day, including Samsung Pass and Messages, have also been made more versatile and convenient. Now, Samsung Pass’s setup has been simplified, making it easier for Galaxy S10 users to utilize their device’s advanced biometric technologies to log in to apps and websites quickly and securely. In the Messages app, new icons for adding photos and videos have been positioned to the left of the text window to offer users easy access to the files they need.

As Jiyoung Mun, an engineer at Samsung Electronics’ Mobile R&D Office, explained, the Galaxy S10’s update reflects Samsung’s commitment to offering more users access to exceptional innovations. “At Samsung Electronics, we’re constantly exploring ways to offer Galaxy device users the best possible smartphone experience, and this software update is an extension of that commitment,” said Mun.

¹ Update release date may vary by country and carrier.

² Each global market will receive the same features through the update with the exception of the U.S., where features may vary by carrier.

(left) Dr. June Hee Lee, Senior Vice President and Head of the Technology Strategy Team and Dr. Won Joon Choi, Senior Vice President and Head of the Flagship R&D Team

For more than 35 years, Samsung has been a leader across the mobile industry, from smartphones to mobile chipsets to network solutions. Over the past decade, the company’s dedication to pushing the boundaries of what is possible has paved the way to the development of the first end-to-end 5G solution.

This trailblazing spirit has led Samsung to become the first company to introduce breakthrough consumer-centric 5G experiences, including Samsung’s first commercialized 5G smartphone, the Galaxy S10 5G, which was launched in South Korea in April and is set for a global rollout.

But, the question is, – What will 5G enable? Why is 5G important? How do consumers experience 5G today? and what were the challenges that Samsung had to overcome to commercialize 5G?

Two figures at Samsung, Dr. Won Joon Choi, Senior Vice President and Head of the Flagship R&D Team, and Dr. June Hee Lee, Senior Vice President and Head of the Technology Strategy Team, were integral in leading 5G-ready hardware and software development, and they recently shared their behind-the-scenes stories of 5G development and technology leadership in more detail.

Pushing Boundaries

5G technology will revolutionize what is possible on a data network, much like the unprecedented possibilities 4G unlocked when it launched. 4G put the internet in your pocket and opened the ability to work and play while on the go. With increased speeds and lower latency of the 5G bandwidth, 5G will offer more than just mobile advantages when compared with LTE. “When 5G service is completely actualized, its capabilities will not be limited just to smartphones; the concept of a connected, autonomous vehicle can be fully realized, as well as smart factories and smart robots in the medical field, for instance,” explains Choi. “Video conferencing will no longer be in 2D but will take place in 3D,” adds Lee, “and furthermore, no one can imagine streaming 360-degree video on your smartphone with mobile data as it exists now, but with 5G, this will become a reality,” stresses Lee. But making this a reality has been no small undertaking.

In order to institute the 5G bandwidth, every aspect of the network infrastructure ecosystem, from antenna models to device chipsets, had to be reconfigured to account for its separate frequency range from existing bandwidths. “Samsung has been directly engaged with the 5G market from the start, from research to technology to setting international standards,” notes Lee. “What prompted Samsung to spearhead 5G was our mindset that, when there is a direction that the industry should be headed, it is important to blaze that trail, no matter how challenging it seems.”

What It Takes to Champion 5G

The establishment of an end-to-end solution has been key to Samsung’s development of a global 5G network. From the beginning, the company took the unique approach of developing the capabilities to not only make a 5G device, but also to establish the necessary partnerships crucial to the full ecosystem roll-out, from chipset and infrastructure vendors to carriers and content & service providers. “5G development started with figuring out what the core technologies of 5G were and how we would secure them – early on, we took the lead in collaborating with numerous partners such as chipset vendors, for example,” explains Choi. “All of this enabled us to take a leading role in the development of 5G.”

The capabilities Samsung developed in these exploratory phases began more than a decade ago and allowed the company to stay at the forefront of each new phase of 5G development. The frequency 5G operates on, mmWave and Sub-6GHz, called for numerous innovations to device hardware and software, including a 5G modem chip, a 5G RF chip, RF front-end components, and 5G receivers. In 2013, Samsung successfully developed its first 5G proof of concept (POC) and, two years later, its first-ever pre-5G spec opened the door to other milestones – including the creation of a 5G smartphone set to 3GPP and international standards.

What has made Samsung a leader in 5G is its commitment to bringing together all elements of the development process, from research to development, not just on a mobile level, but on a global network scale. “The first 5G New Radio standard spec was approved at the end of 2017,” highlights Choi, “and Samsung took a leading role in setting this international standard.” This network leadership is not without precedent for Samsung; the company also participated in setting the international network standards for the transition from 3G to LTE, and this experience, not only on a network infrastructure level but also on a consumer-facing one, meant the company was primed and ready to lead 5G development.

Understanding that a global 5G network infrastructure must come into full operation gradually, Samsung ensured its current service minimizes network interruptions by providing an LTE-5G transition period through Non-Stand-Alone (NSA) network standardization. “The current 5G service utilizes the stable LTE network for transmitting important information such as control and signaling details, including LTE to 5G handover, while using 5G for data transmission,” clarifies Choi. “Regarding the Galaxy S10 5G, the device was designed on both hardware and software levels to be ready to use the NSA network throughout the handover. Furthermore, there are always some unprecedented issues that arise during a transition period. We are taking all consumer feedback very seriously and thanks to our close coordination with all relevant partners, as the infrastructure improves, so will the full 5G experience.”

Creating a Device Built for the 5G Era

 In order to ensure its first 5G device remained as user-friendly and intuitive as consumers have come to expect from the Galaxy series, Samsung developed a major hardware innovation. “Because a 5G phone must support all LTE legacy hardware, adding 5G-specific components such as the 5G modem chip and 5G RF chip naturally involved incorporating additional parts,” explains Choi. “If we had simply mounted these onto a device, the phone would have become bulky. Instead, we meticulously designed how and where to include these extra components to retain the Galaxy series’ streamlined unibody design.” Even after mounting the necessary extra components, the Galaxy S10 5G still possesses a slim, unibody form factor.

This was not the only hurdle Samsung had to overcome with the Galaxy S10 5G; 5G networks consume a lot of battery power due to the large amount of data they have to transmit. “We mitigated this challenge by incorporating the latest vapor chamber technology featuring new AI software that automatically optimizes battery, CPU, RAM, and even device temperature based on how people use their phones. This smart software learns from its user and continues to over time,” notes Choi.

The most challenging issue Samsung addressed with the Galaxy S10 5G was developing technology to support 5G bandwidth, operating on the higher frequencies. “High-frequency spectrum had never been supported on mobile devices before,” explains Choi. “From a hardware perspective, creating a solution for this meant years of research into mitigating weak signals as a result of physical barriers or obstacles in the path of frequencies, particularly when encountering metal objects.” On the software side, Samsung was dedicated to providing a seamless customer experience. “Our solution is based on a wide range of accumulated experience and know-hows,” remarks Lee. “Our longtime interactions with consumers, which provided us with an understanding of how, for example, consumers use and grip their phones, allowed us to develop software that keeps the device connected to the 5G signal.”

The Future of 5G Connectivity

Not only will Samsung’s achievements in 5G transform the mobile data experience for consumers, they will also have exciting implications for the future of Connected Living and will play a huge role in optimizing the operation and connectivity of devices that harness artificial intelligence (AI) and IoT (Internet of Things). “The world of 5G will bring so much potential into the future technology field, including helping the realization of smart factories and smart cities,” affirms Lee.

“With the advent of 4G, speed was the only key improvement, but it is different with 5G,” notes Choi. “We consider 5G technology to be a key underlying technology that can enable a truly new, non-mobile-exclusive broadband market.”

Not only does 5G offer eMBB (Enhanced Mobile Broadband) thanks to transmit speeds of up to 20 times what LTE provides, its URLLC (Ultra Reliable Low Latency Communication) minimizes the time it takes for data to travel from one point to another and mMTC (Massive Machine-Type Communication) paves the way for smart factories and supply chains. “In being able to transmit information with minimum latency and maximum reliability, 5G technology is crucial to the safety features of smart cars, the stability of smart factories and the accuracy of smart robots in the medical field; essentially, it is the key technology to making these future technologies a possibility,” explains Choi.

“With 5G, the absolute bandwidth of the network has increased,” adds Lee. “With the example of the connected car, data needs to be transmitted to the driver extremely fast. For instance, in the case of a car driving at a speed of 100km per hour, a 0.1 second delay in latency could result in a 3-meter difference. Furthermore, regarding smart cities, 5G offers another important advantage thanks to its increased connectivity capabilities. With 5G, in theory, we can possibly connect 10 times the devices LTE can – simultaneously.”

5G is therefore crucial for industries outside of mobile. The ramifications of its implementation look to be truly global, and Samsung, who has been developing its solutions with this in mind from the start, is at the forefront of bringing about the 5G revolution.

According to recent findings from Counterpoint Research, nearly half of all global smartphone users spend more than five hours a day on their mobile device. Once the sun goes down, studies show that the blue light from your smartphone’s screen and other artificial light sources can throw your biological clock out of whack – making it harder to fall asleep, and possibly causing more serious problems down the line.

To safeguard users’ eyes from blue light’s potentially harmful effects, Samsung equipped the Galaxy S10 line with a display that reduces users’ exposure to blue light wavelengths – without compromising picture quality. Let’s take a closer look at how blue light affects our eyes, and how the Galaxy S10’s display protects them.

Why Blue Light Exposure Matters

Blue light is generally defined as a high-intensity, short-wavelength (380 to 500-nanometer) range of light on the visible light spectrum.

These days, whether it’s through our electronic devices’ screens, energy efficient lighting, or simply sunlight, we’re constantly being exposed to blue light. Which isn’t all bad. According to the Royal Society Te Apārangi, a not-for-profit organization based in New Zealand, “Adequate exposure to daylight, particularly during the morning, is important for synchronizing the circadian body clock, which can affect many processes including sleep, metabolism, immune function and even our mood.”

However, when viewed at night, blue light has been shown to suppress the production of melatonin (a hormone that regulates sleep–wake cycles) more powerfully than other types of light, affecting our ability to sleep. Recent research from the University of Toledo also suggests that blue light from mobile devices can cause harm to the eye’s retina.

In this digital age, with smartphone users spending increasingly more time on their mobile devices, it’s easy to see why blue-light reducing technology has become absolutely necessary.

How the Galaxy S10 Reduces Blue Light Transmission

The Galaxy S10, Galaxy S10+, Galaxy S10e and Galaxy S10 5G’s Dynamic AMOLED display was built from the ground up to minimize eye strain so users can get a better night’s sleep.

Galaxy S10 users can sleep soundly knowing that their smartphone’s display has been certified by world-renowned testing firm TÜV Rheinland¹ to drastically reduce blue light’s harmful effects. When building the display, which received TÜV Rheinland’s official ‘Eye Comfort’ certification, Samsung applied new organic materials that reduce blue light wavelengths measuring between 415 and 455nm (the range that research² suggests is particularly harmful to the retina) by up to 42 percent³ – without the use of filters.

This significant reduction in blue light transmission is the product of Samsung’s continuous commitment to developing industry-leading AMOLED technology. The Dynamic AMOLED display reduces the transmission of ‘harmful’ blue light (wavelengths in the 415 to 455nm range) to below 7 percent – the industry’s lowest mark. This means that the Galaxy S10’s display reduces nearly 50 percent more blue light than previous AMOLED displays (approx. 12 percent), and more than 60 percent more than most smartphone LCD displays (approx. 18 percent).

The Galaxy S10’s display also produces incredibly lifelike colors. To enable users to enjoy crisp, immersive colors day or night, Samsung went to great lengths to ensure that the display’s blue-light reducing innovations wouldn’t compromise image quality.

Samsung’s Mobile Digital Natural Image engine (mDNIe) is one such example of an image quality-preserving innovation. Whereas with previous smartphones’ displays, activating a blue-light filter would inevitably add a noticeable tint to the screen, this proprietary technology enables the Galaxy S10’s display to produce vibrant, immersive colors⁴ and reduce blue light transmission at the same time.

To offer users additional protection, the Galaxy S10 also features a built-in blue-light filter, accessible via the Quick Panel, that blocks up to 99 percent of blue light wavelengths. Users also have the option to set the blue-light filter to turn on automatically before they go to bed by activating Bixby’s preset ‘Before bed’ Routine, accessible under Settings > Advanced features > Bixby Routines.

As ByungChang Kwak of Samsung’s Mobile Communications Division explained, in addition to opting for a blue-light reducing smartphone like the Galaxy S10, there are simple things that consumers can do to help protect their eyes when using electronics devices. “For example, adjusting ambient lighting to minimize screen glare can help reduce eye strain,” said Kwak, “and remembering to blink frequently can help prevent dry eye.”

Going forward, Kwak added, “Samsung will continue to develop technologies that promote better health and make the user experience more convenient.”

¹ TÜV Rheinland, a globally recognized certification institute, awarded Galaxy S10e, S10, S10+, S10 5G’s display the Eye Comfort Certification based on its ability to drastically reduce the harmful effects of blue light. This certification can be found on www.tuv.com with the ID 1419064785.
² Arnault E, Barrau C, Nanteau C, Gondouin P, Bigot K, et al. (2013) Phototoxic Action Spectrum on a Retinal Pigment Epithelium Model of Age-Related Macular Degeneration Exposed to Sunlight Normalized Conditions. PLOS ONE 8(8): e71398. https://doi.org/10.1371/journal.pone.0071398
³ Compared to previous AMOLED displays
⁴ The Dynamic AMOLED display has been certified by Verband Deutscher Elektrotechniker (VDE) to deliver 100 percent mobile color volume in the DCI-P3 color range.

Visualize Your New Room

Samsung’s AR service, Bixby Vision¹, acts as a visual guide, allowing you to see more with your smartphone camera. The home décor function of the Galaxy S10’s Bixby Vision can show you how your home might look with new home appliances and furniture, virtually positioning them wherever you wish to see them. To enable the function, simply open up Bixby Vision, select the home décor function from the apps menu and point your camera to the area where you want to place home appliances or furniture. After choosing an appliance or piece of furniture, the object will appear wherever you tap on the screen. You can choose sofas, rugs, tables, fridges, or any other home product that you want, and virtually place them wherever you like.

The discovery doesn’t end there: Bixby Vision offers even more services that allow you to visualize your new appliances and furniture from the comfort of your own home. The AR service can apply a 3D effect to key Samsung home appliances, allowing you to see how doors open, for example. Collaborating with U.S. online furniture company, Wayfair, Bixby Vision’s home décor function runs automatically whenever you encounter 3D content on the website within the Samsung Internet app, enabling you to see what the product would look like in your room without leaving your house.

“We are planning to increase the types of home appliances and furniture that support the home décor function,” said Martin Lee of Product Strategy team at Samsung Electronics.

Check for the Right Fit

With the Galaxy S10 5G, you can make speedy assessments of an object’s dimensions without frantically searching for the tape measure. Using the 3D Depth Camera on the Galaxy S10 5G, the Quick Measure app shows you the height, width and length of the object captured by your camera. This feature makes it easier for you to buy a mattress that fits your bed frame, or a set of chairs that are the right height for your kitchen table.

¹ Service availability and content provider may vary by country and device.

The Galaxy S10 5G’s rear camera photo and video capabilities were both ranked number one on the DxOMark Mobile scale, achieving an overall score of 112, with 117 in photo and 100 in video, the first device to hit 100 bar. DxOMark’s testing recognizes that the Galaxy S10 5G’s rear camera features fast and accurate autofocus, capturing photos that have a good level of detail preservation, color rendering and exposure under various conditions.

The Galaxy S10 5G also scored first place on the DxOMark Selfie ranking for its front camera with an overall score of 97, receiving a score of 101 in the photo category, and 90 in the video category. To evaluate the Galaxy S10 5G’s camera performance, DxOMark tested Exposure and Contrast, Color, Autofocus, Texture, Noise, Flash, Artifacts, Zoom and Bokeh under low light, indoor and bright light conditions.

The Galaxy S10 5G features a professional-grade camera set-up with a total of six cameras – two on the front and four on the back. Its Dual Pixel AF Selfie front-facing camera takes next-level selfies, and the rear-facing camera benefits from Samsung’s Ultra Wide Lens, for those who want to create and share stunning content effortlessly. The Galaxy S10 5G also significantly upgrades the smartphone camera with a neural processing unit (NPU), to help with the perfect shot including the 3D Depth Camera. It accurately provides depth information by measuring the length of time for a light signal to bounce off subjects to deliver bokeh effects with Live focus video, measure objects with Quick Measure.

For more information about the Galaxy S10 5G, visit news.samsung.com/galaxy, www.samsungmobilepress.com, or www.samsung.com/galaxy. For more information about the DxOMark Selfie and DxOMark Mobile tests, visit www.dxomark.com.

Consumers in South Korea will be the first to get their hands on the world’s first 5G smartphone. A monumental release not just for Samsung but for the mobile industry as a whole, the Galaxy S10 5G allows users to unlock an entirely new mobile experience – one that combines bar-raising display, camera and performance innovations with support for the next-generation telecommunications standard, 5G.

How will putting the power of 5G into consumers’ hands change the way we enjoy things like AR, VR, 8K video and cloud-based content? To answer those questions and more, Samsung Newsroom spoke with Albert Hoseong Kang, of Samsung Electronics’ Innovative Product Planning Group.

Creating a Faster Future

The Galaxy S10 5G opens the door for users to access unprecedented speeds – up to 20 times faster than 4G.

As Kang explained, 5G speeds will fast-track the development of cloud-based services, make the idea of buffering videos a thing of the past, and change the way we create content and enjoy our favorite multimedia. “Downloads and uploads speeds will be dramatically reduced, which means more people will be watching and shooting high-definition content,” said Kang.

5G will also revolutionize gaming, sports, and other entertainment. “When 5G networks are implemented, response speeds will be drastically shortened, which means you’ll experience real-time responsiveness with most types of content,” said Kang. “Delay times will be virtually eliminated during sports broadcasts, and games like first-person shooters and racing games, which could be difficult to enjoy due to mobile devices’ technical limitations, will be taken to a whole new level.”

This also includes cloud-based games, or games that may be played in real time via a cloud server. Cloud-based games don’t have to be downloaded to your phone, don’t take up storage space, and don’t require individual updates. They do, however, require fast and stable network speeds, which makes them difficult to fully enjoy when connected to 4G networks. But with its 5G network support, the Galaxy S10 5G will allow users to experience graphics-intensive cloud-based games in all their glory.

The launches of 5G networks will also lead to more utilization of AR services. The Galaxy S10 5G’s innovative 3D Depth Camera works by measuring the length of time it takes for an infrared light signal to bounce off subjects, and uses that data to enhance AR services, generate Live Focus bokeh effects when shooting videos, and measure objects’ size – as well as the distance between them – with Quick Measure.

“The Galaxy S10 5G’s 3D Depth Camera will help bring about a variety of useful services,” said Kang. “All of these innovations are the results of careful consideration of how to deliver more value – and new multimedia experiences – to 5G smartphone users.”

Optimized Inside and Out

The Galaxy S10 5G was designed for consumers who want it all, and optimized to take full advantage of the incredible speed, power and connectivity that comes with 5G networks.

To maximize users’ immersion when viewing high-quality HD video and other digital 5G content, Samsung equipped the device with a 6.7-inch, edge-to-edge display – the largest in the Galaxy S10 line. To enable users to spend more time streaming, playing and doing, and less time charging, Samsung incorporated a high-capacity 4,500mAh battery, as well as support for Super Fast Charging of 25W.

When the time came to decide upon an optimal storage setup, Samsung focused on usability, carefully considering how smartphone users will utilize their devices in the 5G era. This ultimately led to the decision to equip the Galaxy S10 5G with 8GB of RAM and 256GB of baseline storage – the largest baseline storage in the Galaxy S10 line.

The Galaxy S10 5G has a futuristic feel to it, which, as Kang pointed out, extends to the design and color of the device. When refining the design, he explained, “We tried to create the impression that using a 5G smartphone is like using the smartphone of the future.”

Some of these enhancements included making the side metal frame thinner than on the other Galaxy S10 models, which makes the Galaxy S10 5G more comfortable to hold, and offering the phone in its own unique range of colors¹: Crown Silver, Majestic Black and Royal Gold. The Crown Silver model features a prismatic color treatment, which means that its color changes depending on the angle of the light.

Driving 5G Innovation

As Kang explained, developing the first smartphone optimized for 5G wasn’t easy. Because 5G phones had never been developed before, the process required venturing into unknown territory.

“Since it was the first time, we needed to overcome a number of technological barriers,” said Kang. “We also faced difficulties developing new hardware and software.”

To overcome those barriers, the company drew from its long history of developing industry-leading mobile innovations.

“Although it was our first time developing a 5G device, we have a wealth of experience when it comes to developing technologies for new telecommunications standards,” said Kang. “The know-how we accumulated during the shifts from 2G to 3G and from 3G to 4G enabled us to gather valuable insights into the market for 5G devices and their users.”

When it came to testing and refining the device, the development team leaned on their company’s leadership in 5G network solutions. As Kang explained, “Samsung has already developed a wide array of end-to-end solutions for 5G services – ranging from network equipment to processors, memory semiconductors and handsets – which made testing easier.”

According to Kang, Samsung’s ultimate goal for these solutions, and for the Galaxy S10 5G, is to “create a world where anyone can enjoy 5G,” and create an environment in which cloud, AR, VR and ultra-high definition video services can truly flourish. “We will continue to provide new experiences that deliver the promise of the 5G era by working with our partners and strengthening our leadership in this area,” said Kang.

The Galaxy S10 5G’s Korean release is just the beginning. Soon, Samsung’s groundbreaking 5G phone will be released in markets around the world to help usher in the 5G era.

¹ May differ by region and carrier

Samsung Electronics today announced the Samsung Galaxy S10 5G will be available for purchase in Korea starting April 5, 2019. Over the past decade, Samsung has worked closely with network operators, device manufacturers and software developers to make 5G a reality with its complete end-to-end solution. Now, consumers will be able to unlock an entirely new mobile experience with the most advanced network available and the powerful and innovative features of the Samsung Galaxy S10 5G.

“We are at the beginning of a new era where the incredible speed and connectivity of 5G becomes a reality, bringing the world closer to Samsung’s vision of connected living,” said DJ Koh, President and CEO of IT & Mobile Communications Division, Samsung Electronics. “We are proud of the work we’ve accomplished to bring our first 5G smartphone to market and look forward to bringing it to everyone around the world in the coming year.”

Leading the World to 5G

As one of the only companies with an end-to-end 5G solution from chipsets, network core, radio solutions and user devices, Samsung is uniquely positioned to deliver a next-generation smartphone and network – in Korea, the 5G commercial network has been on air since December 1, 2018 by all mobile operators using Samsung’s 5G network core and radio solutions.

The introduction of the Galaxy S10 5G is a key milestone in Samsung’s research and development that also includes key breakthroughs like the world’s first gigabit speed 5G transmission, the first 5G handover between multiple cells, and now, its first 5G smartphone available on the market.

Bringing the New Era of Connectivity to Life

The Galaxy S10 5G puts the unrivaled power, speed and connectivity of 5G networks directly into the hands of consumers. With speeds up to roughly 20 times faster than 4G networks, consumers on a 5G network can download a full season of a TV show in minutes, play graphics-rich cloud games, stream 4K video with virtually no lag and enjoy enhanced VR and AR experiences. Additionally, 5G will unite more than 1 million devices per square kilometer transforming how consumers live, communicate and work by connecting not only smartphones but vehicles, factories, offices and cities as well.¹

To take full advantage of the increased power of 5G, the Galaxy S10 5G includes new advanced features that expand the viewing experience with the largest display available on a S Series device, create stunning photos and videos with intelligence and offer the powerful performance needed to keep pace.

• Large Viewing Experience: The Galaxy S10 5G’s 6.7-inch Dynamic AMOLED display with edge-to-edge screen allows digital 5G content to be seen as it was intended. Samsung has developed a visual display that fully immerses consumers in the high-quality HD content, games, augmented reality and video conferencing made possible through 5G.

• Pro–Grade Hexa Camera: The Galaxy S10 5G significantly upgrades the smartphone camera with a neural processing unit (NPU), to help with the perfect shot, as well as six total cameras including the 3D Depth Camera. It accurately provides depth information by measuring the length of time for a light signal to bounce off subjects to deliver bokeh effects with Live focus video, measure objects with Quick Measure.

• Ultimate Performance: In addition to delivering the speed to download a season of HD television in minutes or buffer-free experiences for uninterrupted streaming, the Galaxy S10 5G packs a 4,500mAh battery for streaming content and playing games without needing to recharge frequently. For those times where power may be low, the Galaxy S10 5G uses Super Fast charging at 25W.

Galaxy S10 5G will be available in Majestic Black, Royal Gold, Crown Silver colors starting in Korea beginning April 5, 2019 and will expand to additional markets after.

For more information about the Galaxy S10 5G, visit news.samsung.com/global/galaxy, www.samsungmobilepress.com, or www.samsung.com/galaxy.

¹ According to Samsung Research & Development

^*All functionality, features, specifications and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability, and capabilities of the product are subject to change without notice.

KT has used its 5G commercial network using 3.5GHz frequency deployed in Gwanghwamun, Seoul, which comprised of Samsung’s 5G NR end-to-end network solutions including 5G radio and virtual core (vCore) supporting both 4G LTE and 5G simultaneously, and 5G smartphone (Galaxy S10 5G). The two companies have focused on providing end users with real-world outdoor mobile experiences, achieving overall 1Gbps speed on 5G smartphone connected to 5G commercial network.

This has been one of the key accomplishments for the two companies – proving that 5G commercial network is ready to deliver stable gigabit speed for end-users since last December – signifying the impact of 5G commercialization and promising enhanced user experiences in a real outdoor environment.

After KT selected Samsung as the key 5G network solution provider in November 2018, the companies have jointly built the 5G commercial network, on-air already from last December. Since then, the two companies have been focusing on optimizing the 5G network for both wider coverage and exponential data traffic derived by 5G’s higher speed.

As 5G commercial service for end-users is set to arrive this spring, KT announced today that 5G network will be ready for end-user mobility service in 85 cities nationwide including the Seoul metropolitan area by end of March 2019. This includes 5G service coverage expansion throughout a number of major national highway and high-speed railways (KTX and SRT) connecting cities. In addition, it will gradually cover 464 colleges and universities, subways, landmark buildings and parts of mountainous areas.

“KT has shown unparalleled leadership in technology through its 5G trial services in PyeongChang, which led to early 5G commercialization,” said Chang-Seok Seo, Executive Vice President of Network Strategy Unit and Network Group at KT. “Based on our technical expertise and years of experience working on 5G, KT will continue to establish its 5G network across the nation to provide differentiated services to our valued customers in collaboration with Samsung.”

“Samsung and KT will continue to work closely in collaboration to push beyond the limits of today’s technology and offer a glimpse of the revolutionary world led by 5G,” said Jaeho Jeon, Executive Vice President and Head of R&D, Networks Business at Samsung Electronics. “Harnessing our assets and cutting-edge 5G end-to-end solutions, Samsung aims to be at the forefront to push the limits of 5G even further.”

This achievement is a part of an ongoing collaboration between KT and Samsung of many years toward 5G commercialization. The two companies successfully delivered the 5G pilot services during the winter sports games in February 2018, being the first to bring 5G network and device that utilize 28GHz frequency. Leveraging this experience, they succeeded in live video call conducted with Samsung’s 5G network built in USA and Korea (Link), respectively. Further, the companies achieved 5G NR based interoperability test using both 3.5GHz and 28GHz in February 2018 (Link).

These joint efforts have led Samsung to become a major 5G partner of KT in November 2018 and launch 5G mobility commercial service in South Korea on December 1, 2018.

During the test, both companies have successfully achieved 2.65Gbps in data speeds on the 5G smartphone, combining both 1.5Gbps in 5G using 3.5GHz frequency (100MHz bandwidth) with 1.15Gbps in LTE using 1.8GHz, 2.1GHz, and 2.6GHz frequencies (65MHz bandwidth) all of which are for commercial use by SK Telecom.

The test, carried out at Samsung Electronics located in Suwon, Korea, used Samsung’s commercial 4G and 5G NR end-to-end networks solutions which have been provided to the operator’s current service. In addition, companies used Samsung’s virtual core (vCore) that supports simultaneous 4G and 5G as well as its Galaxy S10 5G, Samsung’s first 5G smartphone which was unveiled last month.

SK Telecom, in particular, will be able to boost the overall transmission data speed by 80% by leveraging the 4G and 5G dual connectivity. It will allow users who are staying in the 5G service coverage to download UHD videos of 2GB in just 6 seconds, and large video content such as 4K VR video of 10GB in less than 30 seconds.

The two companies demonstrated the delivery of multi-gigabit speeds for 5G device, with a focus on seamless user experiences. Wherever mobile service subscribers are without being limited to 4G or 5G service areas, they can expect seamless, consistent, and stable mobile services. In the early stages of 5G era, the combined capabilities of 4G and 5G networks are important forces for mobile carriers to maximize the characteristics of the 5G network – ultra-fast speed, low-latency, and massive-connectivity by leveraging widely deployed 4G network coverage.

The success of the demonstration by SK Telecom and Samsung signifies a blueprint of early 5G deployment, spotlighting a rapid, stable and effective path to 5G service using a dual 4G and 5G approach.

This success is part of an ongoing collaboration between SK Telecom and Samsung of many years. Pushing forward early 5G commercialization, the companies have succeeded in the world’s first 4G and 5G interworking back in 2017 (Link) and world’s first 5G Next-Generation Core (5G NC) trial in June 2018 (Link), which featured control and user planes separation and VNFs implementation based on 3GPP release 15 standard. These joint forces have led Samsung to become a major partner for SK Telecom to successfully launch 5G mobility commercial service in Korea, December 1^st 2018.

About SK Telecom

SK Telecom is the largest mobile operator in Korea with nearly 50 percent of the market share. As the pioneer of all generations of mobile networks, the company has launched the fifth generation (5G) network on December 1, 2018. The company is not only leading innovations in the field of mobile network, but is also creating unprecedented value in areas such as media, security and commerce. In the Fourth Industrial Revolution, SK Telecom will inspire the world, building a future beyond expectations.

MWC19 is officially underway and attendees have been flocking to see the very latest offerings Samsung Electronics has on show. This year’s iteration of the world’s largest mobile industry exhibition is themed ‘Intelligent Connectivity’, and in the exhibition’s 4-day span, over 100,000 visitors are expected to attend.

Right at the center of Barcelona’s cutting-edge Fira Gran Via exhibition center, Samsung has installed two dynamic booths showcasing the company’s latest innovations in mobile technology. This year, visitors have been amazed not only by the chance to get a first, hands-on look at the newest mobile devices such as Galaxy S10 5G and Galaxy Fold, but also by Samsung’s groundbreaking advancements in 5G connectivity, which the company has been working on bringing to life over the past decade.

If you’re not able to stop by the Fira Gran Via to learn more about ‘Everything 5G’ this year, here is a rundown of the five biggest topics underlying Samsung’s presence at MWC this year.

Samsung Electronics’ MWC19 booth is packed with attendees eager to take a closer look at the company’s latest innovations.

#1 Introducing Samsung’s First 5G Smartphone, Galaxy S10 5G

At Samsung’s MWC Mobile booth, visitors have been able to get up close and experience the full range of Samsung’s latest mobile innovations. The company’s interactive Mobile booth features the latest additions to flagship range, the Galaxy S10 series, with its latest innovations in display, camera and performance. At the center of Samsung’s MWC Mobile Booth is the Galaxy S10 5G, the company’s first 5G smartphone.

The booth showcased Samsung’s latest mobile offerings – the release of which marks a decade of Galaxy innovation – as well as network solutions that draw from the company’s decades-long expertise in this area.

The Galaxy S10 5G delivers the power of 5G straight to consumers, providing increased network speeds around 20 times faster than 4G and super-low 1ms latency. Users can, with the Galaxy S10 5G, harness the power of 5G to download their favorite HD TV shows and load apps in the blink of an eye, stream their favorite content interruption-free, and break through high-traffic networks at crowded events thanks to its bandwidth capabilities. Visitors to the Samsung booth are also learning how the Galaxy S10 5G allows high-quality, real-time video calling, dynamic maps and AR experiences.

Visitors to the booth enjoy an up-close look at the new Galaxy S10 5G.

Other devices on display for attendees include the Galaxy Fold, Samsung’s first foldable smartphone, Galaxy A30 and Galaxy A50, the upgraded Galaxy A Series starting from the mid-tier portfolio, the new Galaxy Tab S5e, the first tablet to feature Bixby 2.0, the latest additions to Samsung’s wearable mobile ecosystem, the Galaxy Watch Active and Galaxy Buds.

The new Galaxy Fold was on display for the first time to the public at MWC19.

#2 The 5G Era Is Here – And With It Are Brand-New, Super-Fast Experiences

At MWC 2019, Samsung is not only continuing to establish its leadership in 5G connectivity, but also showcasing real-world usage experiences through innovative live demonstrations. Along with providing visitors with a hands-on experience with the Galaxy S10 5G at its MWC Mobile Booth, Samsung has a dedicated Network booth at which visitors are learning about the breadth of the company’s 5G developments firsthand.

Samsung showcased a variety of real-world 5G usage experiences at the event. Here we see side-by-side comparisons – spanning various sectors – of 8K video streaming on 5G and 4G networks.

Global development of 5G networks has seen countries develop 5G solution for frequency spectrums both below 6GHz or above 6GHz, and at the Networks booth, visitors are witnessing how Samsung is paving the way as one of few companies to have commercialized network solutions suitable for both these spectrums including 3.5GHz and 28GHz. Attendees have also been stopping by to see Samsung demonstrate live data communications between its 5G smartphones and 5G radio base stations, with interoperability demonstrations showcasing super-fast speeds of over 1 Gbps.

Furthermore, to the booth are also learning more about Samsung’s pioneering developments in the field of connected products, 5G Vertical – from public safety and Vehicles-to-Everything (V2X) to Smart Factories.

Situated around the Fira Gran Via venue as well as throughout select hotels around Barcelona, Samsung is demonstrating its 5G network solutions by live broadcasting the official media channel of MWC19, ‘Mobile World Live TV’.

Samsung utilized its 5G network solutions to live broadcast MWC19’s official media channel, ‘Mobile World Live TV,’ on screens throughout the venue, and at select hotels across Barcelona.

#3 Industry Transformation: Blending AI and 5G

At this year’s event, Samsung is demonstrating not only the latest in connected living with its 5G solutions, but also in intelligent lifestyle. At the Samsung Mobile booth, a dedicated exhibit is showcasing the latest in the Galaxy Smart Home ecosystem featuring Bixby – connectivity powered by intelligence.

Nearby the Fira Gran Via, Samsung is hosting a Bixby Experience Studio until March 3, where visitors are being provided with an experiential look at Samsung’s seamlessly connected home ecosystem powered by the intelligent Bixby feature inside an interactive smart home environment.

Visitors to Samsung’s booth observe a demonstration of Bixby’s AI-based intelligent home solutions.

Following a full acquisition of Zhilabs in October 2018, Samsung has been developing its artificial intelligence (AI)-based 5G network management solutions; attendees are seeing how, through AI-based deep learning, this system helps to intuitively monitor and analyze 5G network performance.

The adoption of 5G is set to usher in the next wave of technological innovation by accelerating new breakthroughs. MWC attendees can see for themselves brand new use cases of this at partner exhibitor Orange’s booth, which features drones and industrial robot powered by Samsung’s 5G solutions.

A representative demonstrates how, through AI-based deep learning, Zhilabs’ solution helps monitor and analyze 5G network performance.

#4 5G Industry Leadership

Samsung’s end-to-end 5G solutions have taken center stage at this year’s MWC.

Also the attendees are learning about how Samsung’s 5G R&D breakthroughs have been driving wider 5G commercial services around the world. This 5G network leadership has been the key driving forces behind early 5G commercial services in the U.S and Korea since 2018.

Samsung’s latest end-to-end 5G network solutions were on full display at MWC19.

On February 25, the U.S. partner Sprint announced that the company is using Samsung’s 5G New Radio (NR) solutions to prepare the launch of its 5G services, saying in a statement that they were looking forward to giving Sprint customers even greater experiences with 5G. Samsung’s 5G NR solution will be in the commercial network for one of Sprint’s first 5G cities, Chicago, IL.

In addition, Samsung showcased its new next generation 5G Radio Frequency (RF) chipsets, supporting 28GHz and 39GHz. With new RF chipsets, Samsung 5G base stations will be approximately 25 percent smaller, lighter and less power consuming compared to previous iterations. Furthermore, as of February 2019, Samsung has shipped over 36,000 base stations to mobile carriers worldwide.

#5 5G Partnership, on a Global Scale

Taking center stage not only at Samsung’s own Mobile booth, the Galaxy S10 5G is also a feature of various leading partner booths. Visitors to the booths of Vodafone, Orange, Telefonica, Deutsche Telekom and KT among others are able to experience the future of mobile content streaming, gaming and video calling on the brand-new Galaxy S10 5G.

The Galaxy S10 5G is also being showcased at American partner Qualcomm’s booth. On February 25, the Qualcomm 5G Press Conference saw Samsung Electronics Senior Vice President June Hee Lee present Samsung’s future 5G mission and the importance of a connected global ecosystem of partnerships with those who share the 5G vision.

The Galaxy S10 5G was also showcased at Qualcomm’s MWC19 booth.

On day two of MWC, at the GTI Summit 2019, DJ Koh, President and CEO of IT & Mobile Communications Division, announced Samsung’s 5G strategy in the Chinese market in collaboration with China Mobile, which looks to bring the 5G era to China by launching field trials with the Galaxy S10 5G with an end to providing full commercial 5G availability.

Samsung has also unveiled several exciting new carrier partnerships. Having begun early February and running for a five-month period, Samsung and Fastweb announced that they are conducting Italy’s first 5G Fixed Wireless Access (FWA) trial on a commercial spectrum in Milan. This month also saw Telefonica Deutschland and Samsung conclude a successful fixed wireless access pilot with 5G in Hamburg, Germany. Both are a testament to Samsung’s dedication to collaborating with partners who share the Samsung vision of technology that puts people first.

For more information on the topics and innovations mentioned here, stay tuned to the Samsung Global Newsroom for in-depth breakdowns and more information on Samsung’s pioneering 5G technology.

The Galaxy S10 5G is a premium device featuring a 6.7-inch Infinity-O Display – the biggest screen yet seen on Galaxy S series devices. This visionary smartphone also includes front and rear 3D Depth cameras for Video Live focus and Quick Message, as well as a 4,500mAh battery with Super Fast Charging at 25W so that consumers can take full advantage of the huge range of streaming and content possibilities brought about by hyper-fast 5G connectivity.

With the Galaxy S10 5G and a 5G network connection, users can download a full season of a TV show in minutes, stream movies or sporting events buffer-free, enjoy their favorite graphics-rich games with virtually no lag, engage in enhanced VR and AR experiences, and catch up with friends and family on real-time 4K-quality video calls.

Attendees to MWC 2019 are experiencing the full range of possibilities offered by the Galaxy S10 5G firsthand at Samsung’s dedicated Mobile booth in Hall 3 of the Fira Gran Via venue. In the video below, you, too can experience Galaxy S10 5G up close at its MWC debut.

For more information on the Galaxy S10 5G and Samsung’s other 5G innovations, stay tuned to the Samsung Global Newsroom for the latest news and announcements.

Samsung Electronics is showcasing a wide range of connected mobile and network technologies at this year’s Mobile World Congress (MWC19) in Barcelona, Spain.

In addition to offering a first look at innovations that are accelerating the development of 5G networks, the interactive demos in Samsung’s Mobile and Networks booths offer visitors the opportunity to get hands-on with the company’s latest groundbreaking mobile devices – including the new Galaxy Fold and Galaxy S10 5G. The former features a revolutionary foldable form, while the latter places the power of 5G networks in consumers’ hands.

The dynamic exhibits also offer visitors up-close looks at Samsung’s newest wearable devices, and demonstrate exciting ways that 5G network capabilities will transform how Galaxy users download and enjoy their favorite content.

Experience the excitement for yourself by taking a virtual tour of the booths via the video above.

With its MWC exhibits, Samsung has been celebrating a decade of Galaxy innovation with a dynamic showcase featuring the brand-new Galaxy S10 range, the centerpiece of which being the company’s first-ever 5G smartphone, the Galaxy S10 5G. MWC attendees have also been able to catch a first glimpse of the Galaxy Fold, the groundbreaking folding smartphone unveiled at the recent Galaxy Unpacked.

Moreover, visitors have been learning about Samsung’s industry-defining end-to-end 5G solutions and the connectivity potential brought about by its latest innovations, from chips and networking equipment to devices.

If you weren’t able to stop by and check out this year’s Samsung exhibit, take a look at the pictures below to see how Samsung brought its latest connected mobile solutions to life at MWC19.

Samsung is celebrating decades of innovation at MWC19

Samsung brings its latest technology and innovations to MWC19

Samsung showcases the Galaxy Fold at MWC19, featuring the breakthrough 7.3-inch Dynamic AMOLED Infinity Flex Display

Celebrating 10 years of Galaxy innovation with the stunning new Galaxy S10+ range

Samsung showcases 5G innovations at MWC19, including the new Galaxy S10 5G

The Samsung booth at MWC19 showcases the latest in technology and innovation, including its first ever 5G smartphone, the Galaxy S10 5G

The dynamic new Galaxy S10 5G, putting the power of 5G in the palm of users’ hands

The Galaxy S10 5G features a hexa camera, including two cameras on the front and four on the back

The Galaxy S10 5G features a slim and stylish design

With Galaxy S10 5G’s 3D Depth Camera, users can add a bokeh effect in their video, real-time, using Video Live focus

5G network capability on Galaxy S10 5G enables fast download speeds of massive amounts of data, ideal for streaming live sport events and switching between multiple viewing angles for the best view

Samsung’s complete end-to-end 5G solutions, from first 5G-enabled smartphone to 5G Multi-Mode Modem chip and network equipment

At MWC19, Samsung will show how, through innovation, openness and scale, it’s leading the way in 5G and changing how people connect and communicate. For the first time ever on display, Samsung will show its new Galaxy S10 5G mobile phone, designed with the best hardware and software to take advantage of the full 5G experience. Also on display will be a full spectrum of equipment that helps make widescale 5G deployment possible. They include the next generation multi-mode modem chips and RF modules that are smaller in size, more energy-efficient and at the cutting-edge of technology, demonstrating Samsung’s innovation leadership beyond mobile and display. Samsung will also announce new partnerships with carriers and technology suppliers to support everyone’s path to 5G.

“At Samsung, we believe in delivering innovations that impact consumer lives,” said DJ Koh, President and CEO of IT & Mobile Communications Division, Samsung Electronics. “For more than 35 years, we’ve led the industry in new hardware and services that have helped to revolutionize the consumer experience. At MWC this year, we’re showcasing the remarkable breadth of our expanding connected ecosystem, from game-changing 5G end-to-end solutions to outstanding new additions to the Galaxy family such as Galaxy Fold and Galaxy S10 5G.”

The Galaxy S10 5G is being showcased for the first time at Barcelona’s Mobile World Congress 2019

Pioneering the Next Decade with New Mobile Devices

For the past decade, Samsung has been at the forefront of 5G research and development, and the fruit of its labor is the transformation of 5G from an ambitious theoretical concept into reality. The company delivered the world’s first gigabit speed 5G transmission, the first 5G handover between multiple cells, and now, the company’s first 5G smartphone in the Galaxy S10 5G.

The Galaxy S10 5G puts unprecedented power, speed and connectivity directly into the hands of consumers with the most powerful feature set available on a Galaxy S line device. With 5G connectivity, Galaxy S10 5G can access network speeds up to roughly 20 times faster than 4G networks, enabling an elevated mobile experience that benefits from powerful hot-spotting, hyper-fast streaming, 4K video-calls and next-level mobile gaming.

In addition to 5G mobile devices, Samsung continues to expand its complete ecosystem of devices, delivering exciting and powerful new mobile experiences, from wearables to tablets. At MWC this year, Samsung will showcase its latest product innovations – all seamlessly united under the renowned Galaxy family.

• The future unfolds with Galaxy Fold: Experience the world’s first 7.3-inch, Dynamic AMOLED Infinity Flex Display on the Galaxy Fold. Category-defining innovation, Galaxy Fold showcases a breakthrough design and an entirely new user experience.

• Celebrating a decade of innovation with the new Galaxy S line-up: With four unique premium options, including the 5G model, the new Galaxy S10 range is engineered to deliver next-generation features in display, camera and next-level performance.

• The reinforced mid-tier portfolio with the new Galaxy A series: Galaxy A50 and A30 offer innovations to essential features with high specifications. Designed for the way we connect today, the new line-up offers a range of variants to welcome an even more diverse range of consumers into the Galaxy family.

• Balanced and connected living with new Galaxy wearables: Samsung expands its Galaxy ecosystem with the Galaxy Watch Active and Galaxy Buds. Built for the health-focused consumers, these wearables put the style in healthy lifestyle.

• The versatile Galaxy Tab S5e: The Tab S5e is a new super slim, light and sleek Galaxy tablet designed with powerful entertainment features packed into a stylish and affordable device, which features Bixby for the first time in a tablet.

Demonstrating Real-World 5G Scenarios Unlocked by Samsung Commercial Solutions          

Leveraging its commercially-proven 5G leadership, Samsung will present multiple live demonstrations to show real-world 5G experiences:

• 5G NR live demonstration with Samsung network and smartphone using 3.5GHz and 28GHz bands: A mobile edge cloud game on the company’s first 5G smartphone will be demonstrated live, by being connected to Samsung’s live 5G network solutions. In addition, 5G Multi-user MIMO will be demonstrated.

• First live 5G broadcast at MWC19: The first live broadcasting of GSMA ‘Mobile World Live TV’ using Samsung’s 5G network solutions at Broadcast Village, Gran Via. It will broadcast live throughout the venue and to 280 hotels in Barcelona during the show.

• Live demonstration of 5G-powered technology for the industry: Samsung, Cisco and Orange Spain will demonstrate diverse 5G-powered use cases to show how low latency and high speed of 5G technology can be applied for the industry at Orange booth (Hall3 3K10).

• Samsung & Zhilabs’ automated 5G network solutions: Samsung will demonstrate live AI-based 5G network management solutions with Zhilabs, acquired by Samsung through acquisition in October 2018. It helps operators to optimize 5G network performance automatically.

Next Generation 5G Chipsets

In addition, Samsung will show its new next generation 5G Radio Frequency (RF) chipsets, supporting 28GHz and 39GHz. Using these new RF chipsets, Samsung 5G base stations will be approximately 25 percent smaller, lighter and less power consuming compared to previous iterations.

5G base stations use almost one thousand antennas and several radio frequency integrated circuits (RFIC) to utilize mmWave spectrum. With this next-generation chipset, Samsung helps improve network equipment performance through decreased noise levels, and improvement in the linearity characteristics of the RF power amplifier.

“We at Samsung have combined our expertise in being one of the early innovators in 5G commercial services – above and below 6GHz bands to date and this ground-breaking leadership led us to achieve over 36,000 5G base station shipments as of February 2019,” said Paul Kyungwhoon Cheun, Executive Vice President and Head of Networks Business at Samsung Electronics. “Being the only company in the world to deploy and provide 5G end-to-end solutions in the U.S. and Korea, we will continue to advance our innovative endeavors and push the boundaries in 5G technology.”

Samsung’s portfolio of chips includes the Exynos Modem 5100, fully compliant with the 3GPP 5G NR standard to support new spectrums including below and above 6GHz for faster data speeds up to 6Gbps.Their innovative capabilities and the technological innovations are fully demonstrated through the range of 5G products.

Visit Samsung at MWC19 

To gain first-hand experience and to see live demonstrations of Samsung’s end-to-end 5G solutions, attendees can visit the official Samsung booth located in Hall 3 and the Samsung network booth in Hall 2 Stand 2M20 (invitational-only).

Now, with the introduction of the Galaxy S10 line, Samsung has taken Bixby to the next level – introducing new capabilities to Bixby Voice and Bixby Vision, as well as more ways to make users’ lives easier with personalized Bixby Routines.

Let’s take a closer look at how Bixby’s newest tools will help you streamline your day.

Simplify Your Routine

We all have our routines that help us manage our day, and time is, of course, precious. That’s why Samsung developed Bixby Routines – a clever feature that allows Bixby to learn your unique routines and recommend ways to save more time.

Bixby Routines utilizes machine learning to analyze your personal patterns and preferences based on how you use your phone. It uses that insight to suggest easily configurable routines – incorporating specific native apps, settings or features – that can instantly automate multiple tasks to make your life easier.

In addition to offering nine convenient preset options, Bixby Routines presents you with up to six personalized routines – based on how you use your phone at certain times and places – that minimize the steps required to get things done. For example, when you go to bed, your Galaxy S10 may run your personal “Before Bed” routine, which may include automatically turning on Night Mode, lowering the brightness, and muting sound. It’s as simple – and convenient – as that.

Instant Insight with Bixby Vision

Featuring a built-in AI that provides better image recognition and is capable of recognizing a wide range of objects, the camera’s enhanced Bixby Vision function places all-new AR capabilities at users’ fingertips.

Bixby Vision’s expanded Lens Mode features a variety of image-recognition options, including a new Wish List option. When you see a product you’re interested in buying, Wish List makes it easy to save it for later reference.¹

The new Apps Mode offers users more convenient ways to utilize AR in their everyday lives. Use it to, for instance, virtually try on a new pair of sunglasses or some new makeup, or see how your hair would look dyed, or how your living space would look if you added an appliance or piece of furniture that you’re interested in buying.²

Apps Mode also makes it easy to learn more about movies you’re interested in through its new Picture Play³ feature. When you see a poster for an upcoming release, simply show it to Bixby and it’ll instantly play the trailer.

Hands-Free Convenience

Galaxy device users are used to asking Bixby to help them search the web, make a reservation, or launch an app when their hands are full. Now, Bixby’s new Voice Unlock⁴ feature allows you to activate and interact with Bixby when your phone is locked for an even more comfortable user experience.

Bixby Voice Unlock creates a convenient way to utilize Bixby when your phone is out of reach. Say you’re in the middle of making dinner and you need to double check exactly how much of a particular ingredient the recipe calls for. With Bixby Voice Unlock, rather than smudging up your screen with sauce and bits of food, you can simply say “Hi Bixby” to unlock your phone, and then ask Bixby to pull up the recipe for you.

Make Bixby Your Own

To offer users more freedom to utilize Bixby’s handy button, the Galaxy S10 introduces Bixby Key Customization.⁵ Now, you can customize the button to launch Bixby with either a single or double press, and map the other option to launch your favorite app or Quick command. It’s just another convenient way to make Bixby your own.

Speaking of Quick commands, Bixby’s update also makes it easy to share customized Quick commands with your friends.

Quick commands make using Bixby even more convenient by allowing you to replace one or more commands with a simple word or phrase. The opportunities for personalization are endless, and your Quick commands can also be saved as shortcut icons on your phone’s home screen for easy access.⁶ This is especially useful in situations when you’d rather not speak out loud. So for example, when you’re heading into a theater, if you tap the icon for your “Movie Time” Quick command, Bixby will instantly switch your phone to silent mode, turn on “Do not disturb,” reduce brightness completely, and turn off the screen so you can sit back, relax, and enjoy the film without interruptions.

And now, with the Galaxy S10, if you’ve crafted the perfect Quick command and you want to send it to someone else, you can simply tap “share” to instantly send it as a link via text message or messaging app.⁷

1 Availability will vary by country.

2 Availability will vary by country.

3 Availability will vary by country.

4 Bixby Voice Unlock is compatible with the Galaxy S10, and will be available via a software update on previously released Bixby-enabled flagship smartphones running Android Pie OS.

5 Bixby Key Customization is compatible with the Galaxy S10, and will be available via a software update on previously released Bixby-enabled flagship smartphones running Android Pie OS.

6 Quick command’s “Add to Home screen” function is available on the Galaxy S10, and will be available via a software update on previously released Bixby-enabled flagship smartphones running Android Pie OS.

7 Quick command’s “Sharing” function is available on the Galaxy S10, and will be available via a software update on previously released Bixby-enabled flagship smartphones running Android Pie OS.

Held at San Francisco’s Bill Graham Civic Auditorium on February 20, Galaxy Unpacked 2019 saw the company unveil a total of five new flagship phones: the highly anticipated Galaxy Fold, which features a game-changing foldable form and Samsung’s largest-ever mobile display, as well as four Galaxy S10 models that allow users to choose the phone that’s best for them.

But that’s not all. The company also announced exciting partnerships that will enable Galaxy S10 users to capture and share moments in dynamic new ways, and revealed three new wearables – the Galaxy Buds, Galaxy Watch Active and Galaxy Fit – that will change how users enjoy their favorite music and keep track of their fitness.

It was an event that celebrated a decade of Galaxy innovation by adding a new chapter that history – one that points to a faster, bolder and brighter future for mobile technologies. In case you missed it, check out the photos below to see how Samsung’s showcase unfolded.

Anticipation builds as Galaxy Unpacked 2019 attendees make their way to the Bill Graham Civic Auditorium (top), and take their seats before the start of the show (below).

Samsung Electronics America’s Senior Vice President of Product Marketing, Justin Denison, kicks off the event by introducing the world to the Galaxy Fold – a device that marks the beginning of a whole new mobile category. Summing up the Galaxy Fold as phone “unlike any you’ve ever seen,” Denison demonstrates how the device’s breakthrough design, seamless portability, and intuitive user experience will change everything from multitasking to mobile entertainment, to snapping selfies.

Josh Kim (far right), of Samsung Electronics’ Mobile Communications Business, demonstrates how the Galaxy Fold’s seamless app continuity and three-app multitasking allow you to do more, comfortably.

Samsung Electronics’ President and CEO and Head of IT and Mobile Communications Division, DJ Koh, presents the Galaxy Fold to the crowd.

DJ Koh introduces the Galaxy S10 as a new line of premium devices, which includes the Galaxy S10e, Galaxy S10, and Galaxy S10+.

Samsung Electronics America’s Director of Product Marketing, Suzanne de Silva, discusses the ins and outs of the Galaxy S10’s Infinity-O Display. With the world’s first Dynamic AMOLED display and support for HDR10+, she explains, the Galaxy S10 offers “a truly next-generation, cinematic experience.” She also describes how the display’s first-of-its-kind Ultrasonic Fingerprint Scanner provides vault-like security to keep your device safe.

De Silva explains how the Galaxy S10’s triple rear camera system, which includes an all-new, 123-degree Ultra Wide lens, offers users “a pro-grade camera for every situation.”

After de Silva announces a partnership with Adobe to design a version of (video editing software) Premiere Rush specifically for Galaxy devices, Brazilian YouTube stars Leon Martins and Nilce Moretto demonstrate how the Galaxy S10’s camera and Adobe Premiere Rush CC for Samsung allow users to create incredible content on the go.

De Silva welcomes the Head of Instagram, Adam Mosseri (center right), to the stage to discuss how the Galaxy S10 makes sharing photos faster, easier, and better than ever. He reveals that the Galaxy S10 includes a new Instagram Mode built into its camera that allows you to take a photo or video and immediately upload it to your Instagram feed. He also sums up the Galaxy S10 as “the best way to express yourself on Instagram,” and to demonstrate just how easy it is to use, he snaps and posts a quick selfie with his friend, DJ Koh (center left).

“From expansive storage to advanced speeds, the (Galaxy) S10 is like having a super computer in your pocket,” says Drew Blackard, Samsung Electronics America’s Senior Director of Product Marketing. As he explains, the Galaxy S10+ is available with up to 12GB of RAM and a terabyte of base storage, and the Galaxy S10’s new processor enables 29 percent faster CPU speeds and 37 percent faster GPU speeds. He also announces that the Galaxy S10 models will be the first mobile devices optimized to work seamlessly with Unity’s new, gaming engine-enhancing Adaptive Performance feature. The combination of premium performance specs and Adaptive Performance support will enable the Galaxy S10 to power next-level gaming experiences.

Blackard offers the crowd an up-close look at the Galaxy S10 line’s specs, and reveals that the smartphones will be available on March 8, and will also feature new, eco-friendly packaging.

Elina Vives, Samsung Electronics America’s Senior Director of Marketing, introduces Samsung’s new, cord-free Galaxy Buds. Featuring built-in Bixby support, easy controls, clear and smart sound, and a comfortable and compact form factor, the Galaxy Buds are an everyday, in-ear lifestyle companion. They’re designed to keep up with you all day – offering up to six hours of music and up to five hours of calls – and feature a compact case that delivers 1.7 hours of use after a quick 15-minute charge.

Vives explains how the new Galaxy Watch Active and Galaxy Fit combine exercise-tracking functions with innovations that can help users keep track of their overall wellness. These include heart rate monitors that check for irregular heartbeats, and continuous stress tracking – “to keep you calm when life gets overwhelming.”

Blackard returns to the stage to reveal the final member of the Galaxy S10 family: the Galaxy S10 5G. The first Galaxy phone to be compatible with 5G networks, the Galaxy S10 5G places the power of ultra-high speeds directly into users’ hands. It also features a powerful new 3D Depth Camera, as well as the largest screen and most powerful battery ever included in a Galaxy S device.

After discussing Samsung technologies that have helped accelerate the development of 5G commercial networks over the last ten years, DJ Koh hands the stage over to Hans Vestberg, CEO of Verizon, who reveals that his company will be the first carrier to launch the Galaxy S10 5G.

After the showcase, Unpacked attendees get a closer look at Samsung’s latest innovations in the event’s experience zone.

Attendees ‘across the pond’ at Galaxy Unpacked 2019’s satellite event in London watch a live stream of the showcase (top), and test out Samsung’s new devices in their own private experience zone (bottom).

Galaxy Unpacked 2019 is officially a wrap, which means the countdowns to the global launches of Samsung’s Galaxy Fold, Galaxy S10 line, Galaxy Buds, Galaxy Watch Active, and Galaxy Fit have officially begun!

Those who missed the Unpacked event can click on the video above to view a replay of the showcase in its entirety. To learn more about Samsung’s newest flagship phones and wearables, be sure to check out Samsung Newsroom’s comprehensive coverage.

“With a long history of groundbreaking industry-firsts, Samsung is proud to be making 5G a reality for European consumers by collaborating with some of our most trusted operator partners to introduce Galaxy S10 5G to the market this summer,” said DJ Koh, President and CEO of IT & Mobile Communications Division at Samsung Electronics. “For over a decade, Samsung has spearheaded major advances in global connectivity, leveraging a heritage in visionary innovation and unrivalled expertise in hardware and services. These new mobile network partnerships reflect our deep commitment to ongoing open collaboration, so that we can continue to deliver meaningful innovations and unparalleled connectivity that will fundamentally change the way we work, communicate and consume content.”

Partnering with major mobile network operators in France, Germany, Italy, Spain, Switzerland and the UK, Galaxy S10 5G pioneers Samsung’s vision for global 5G network connectivity. Galaxy S10 5G users will be able to experience true 5G connectivity via the following operators:

• – Deutsche Telekom
• – EE
• – Orange
• – Sunrise
• – Swisscom
• – TIM
• – Telefonica
• – Vodafone

“Deutsche Telekom is very excited to work together with Samsung as partner for the development of best in class 5G experience,” said Tim Hoettges, CEO of Deutsche Telekom AG.

“EE customers enjoy the UK’s best mobile experience today, and as leaders in 5G and converged smart networks we’ll be going even further to keep them connected wherever they go,” said Marc Allera, CEO of BT’s Consumer division. “We’ll be launching 5G across 16 UK cities this year with leading partners such as Samsung to give our customers the very best experience – providing the fastest and most reliable connection when they need it the most.”

“We’re proud of this new milestone in our partnership with Samsung,” said Stéphane Richard, Chairman and CEO at Orange Group. “We welcome the availability of their first 5G device ready for European 5G networks.”

“We intend to continue being a frontrunner in the development of 5G in Europe and we have been working together with Samsung to speed up the launch of 5G services through their 5G smartphone,” said Luigi Gubitosi, Chief Executive Officer and General Manager of Telecom Italia. “We have set ourselves a challenging schedule and we will use every tool available to achieve our goal of playing a leading role in the deployment of 5G in Italy.”

“Vodafone is excited to partner again with Samsung at the start of the 5G era, working together to provide customers with the benefits of advanced speeds and great services from Vodafone’s 5G network during 2019,” said Nick Read, Vodafone Group CEO.

Committed to an open approach to collaboration and with major partnerships around the globe, Samsung is supported by leading global service providers to bring secure, trusted and powerful 5G connectivity to the region. Up to roughly 20 times faster than 4G, 5G on Galaxy S10 5G introduces hyper-fast streaming and download speeds, powerful mobile hot-spotting, 4K video calling and an elevated mobile gaming experience. The first-ever true 5G smartphone, Galaxy S10 5G champions a seamless and near-instantaneous mobile experience, delivering the next step in mobile connectivity today.

For more information on Galaxy S10 5G, visit news.samsung.com/galaxy, http://www.samsungmobilepress.com or www.samsung.com/galaxy.

The new flagship line combines groundbreaking innovations in display, camera and performance technologies to offer users more screen space for gaming, browsing and viewing content; more tools to help them get the most out of their phone; more ways to capture incredible photos and videos; and more choices, so they can find the phone that’s right for them.

Check out the infographic below to learn more about how the Galaxy S10 line sets a new standard for smartphones.

By introducing an array of industry-first technologies, including next-generation display, camera and performance upgrades, the Galaxy S10 points the way to a faster, bolder, and brighter future. In other words, Samsung Electronics’ new flagship family has taken the Galaxy experience that users love and refined and reimagined it for a brand new era.

A Premium Design

The Galaxy S10 lineup is composed of four unique devices: the Galaxy S10, S10+, S10e and S10 5G. Each features a premium design that builds on the Galaxy series’ signature heritage, and raises the bar for smartphones to follow.

The Galaxy S10 takes the barely there top and bottom bezels that have become synonymous with Samsung’s flagship phones and reduces them even further. This creates more room to watch movies, read books, and play games on the immersive, 19:9 Infinity-O Display. The devices also feature an in-display camera design that maximizes screen real estate by packing sensors and camera technologies into a tiny hole.

Even with their larger screens and more immersive visuals, the Galaxy S10 models feature slimmer and lighter¹ designs than last year’s editions, and offer users a comfortable one-handed grip. Each Galaxy S10 is available in a variety of attractive colors, including Prism White, Prism Black, Prism Green, Prism Blue, Flamingo Pink and Canary Yellow. Additional color variants include Ceramic Black and Ceramic White.²

An Epic Camera

The Galaxy S10’s intuitive camera brings images to life through a combination of new technologies and advanced intelligence.

Step up your photo game with a set of powerful lenses that lets you capture more moments in exquisite detail. Each Galaxy S10 comes equipped with Samsung’s all-new 123-degree Ultra Wide lens – which features a field of view that’s similar to the human eye, and allows you to capture the world exactly as you see it – as well as a 12MP, Wide-angle, Dual Aperture, Super Speed Dual Pixel lens. The Galaxy S10 and S10+’s triple rear camera setup also includes a 12MP Telephoto (zoom) lens, and the Galaxy S10 5G’s quad rear camera setup features an additional 3D Depth Camera, which improves the quality of portrait-style images.

Each Galaxy S10 also comes equipped with a 10MP, UHD, Dual Pixel front-facing camera that’s perfect for taking high-quality selfies. On the Galaxy S10+ and S10 5G, it’s paired with an RGB depth lens for added capabilities.

Working behind the scenes to help you snap stellar pics is a Neural Processing Unit (NPU) that streamlines image processing and makes features like Scene Optimizer even better. The camera also takes video recording to the next level with its Super Steady video stabilization technology, which lets you take fluid videos during even your most active moments – like when you’re in the middle of an amazing concert or on a bumpy bike ride. And in an industry first, the rear camera also allows you to record in HDR10+ for brilliantly detailed videos.

A ‘Dynamic’ Display

The Galaxy series has a history of introducing groundbreaking display technologies, and the Galaxy S10 adds an exciting new chapter to that legacy.

Capable of producing over 16 million colors, with 100 percent mobile color volume in the DCI-P3 color range, the Galaxy S10’s Dynamic AMOLED display offers extraordinary contrast for even deeper blacks and brighter whites. It features a peak luminance of 1200 nits, and it’s the first mobile display to support HDR10+: a next-generation open standard for HDR video. This powerful combination of industry-leading specs allows the display to depict content in incredible detail.

The Dynamic AMOLED display also includes an in-display fingerprint-recognition system that adds new levels of comfort and security to unlocking your phone. Samsung’s new in-display Ultrasonic Fingerprint Scanner utilizes ultrasonic waves to map out your fingerprint’s unique pattern, and features an anti-spoofing algorithm that enables it to recognize your real, physical fingerprint and reject images or copies of it.

Powerful Charging Options

In addition to boasting support for Fast Wireless Charging 2.0, the Galaxy S10 features an all-new wireless charging innovation that will change how you power your other devices.

The Galaxy S10’s Wireless PowerShare³ technology allows you to share your power with compatible phones and wearables when they need it most. This means that if you’re away from an outlet and your Galaxy Buds are running low on power, you’ll be able to charge them up by simply placing their case on the back of your phone. It’s as simple as that. The Galaxy S10 also includes dual charging support, which allows you to charge your phone and another compatible device simultaneously using a single wired charger.

¹ Excluding the Ceramic Black and Ceramic White Galaxy S10+ models.

² Available for the Galaxy S10+.

³ Wireless PowerShare limited to Samsung or other brand smartphones with WPC Qi wireless charging, such as Galaxy S9, S9+, S8, S8+, S8 Active, S7, S7 edge, S7 Active, S6, S6 edge, S6 Active, S6 edge+, Note9, Note8, Note FE, Note5, and wearables such as Galaxy Watch Active, Gear Sport, Gear S3, Galaxy Watch (46/42mm), and Galaxy Buds. May not work with certain accessories, covers, or other brand devices. May affect call reception or data services, depending on your network environment.

Put simply, the Galaxy S10 features the most beautiful display that the Galaxy family has ever seen. If you thought you’d seen immersive before, you haven’t seen anything yet.

O So Beautiful

The Galaxy S10 introduces Samsung’s new, 19:9 Infinity-O Display, which maximizes screen space to offer users more room to do more, more comfortably. Bezels have been reduced to create more space for what matters most, like watching movies, reading books, and playing games. In fact, compared to the Galaxy S9, the ultra-slim top bezel has been decreased by more than three times.¹

To free up even more pixels for users’ content, the Galaxy S10 features an in-display camera design that packs an array of sensors and camera technologies into a small space. Samsung used a proprietary laser cutting technology to carve a tiny hole in the display – while minimizing damage to the surrounding pixels – that would enable users to enjoy all the essential camera and sensor technologies without losing any screen.

Perfecting this aspect of the design enabled Samsung to craft a revolutionary display that covers the entire front of the phone and makes everything from watching a movie to playing games that much more immersive and enjoyable.

In addition, users can trust that whatever activity they’re engaged in, thanks to its use of Gorilla Glass 6, which is twice as durable as Gorilla Glass 5, the Galaxy S10 is built to last.²

Cinema Screen

The Galaxy S10’s new Dynamic AMOLED display fosters truly cinematic viewing experiences. Featuring a peak luminance of 1200 nits, the display is capable of producing over 16 million colors (36 percent better color range than SDR), with 100 percent mobile color volume in the DCI-P3 color range.

When tested by the experts at DisplayMate, the Dynamic AMOLED display received a 0.4 Just Noticeable Color Difference (JNCD) score. An improvement on the Galaxy S9’s 0.7 JNCD rating, this score confirms the Galaxy S10’s exceptionally accurate color reproduction. In other words, the colors you see on Samsung’s new smartphones are a near-perfect match to colors in real life.

The company’s latest groundbreaking display is also the first smartphone display in the world to support HDR10+: a next-generation open standard for high dynamic range (HDR) video. HDR10+ support effectively delivers cinema-quality visuals to users’ pockets by enabling compatible content to be depicted precisely as the creators intended. This means that when streaming a favorite film, for instance, colors are more accurate, and the viewing experience is more immersive.

The display utilizes dynamic tone mapping technology to optimize colors from scene to scene, and to produce better contrast between light and dark scenes. It also optimizes brightness levels so that even the smallest details look beautiful, and produces true black colors³ for better shadow detail, even in low-light conditions.

The Galaxy S10’s Dynamic AMOLED display utilizes dynamic tone mapping to produce a brilliant, realistic picture

The Galaxy S10’s bright, brilliant screen ensures that colors are crisp even under harsh sunlight. So when you’re out and about or lounging by the pool, the sun won’t stop you from catching up on a favorite show, or checking out that video clip your friend just sent.

Beefed-Up Biometric Security

Embedded beneath the Dynamic AMOLED display is Samsung’s new, in-display Ultrasonic Fingerprint Scanner,⁴ which offers vault-like security to keep your device safe.

The scanner works by emitting ultrasonic waves that map the unique pattern of your fingerprint by sensing the tiny air gaps between your finger and the screen. That wave data is then sent back to the scanner and analyzed by the phone’s main chipset in order to determine whether it’s a match.

It works in the blink of an eye, and features 3D anti-spoofing technology that applies a machine learning-based algorithm to the on-screen fingerprint to offer a high level of security. This ensures that your phone will only open once it’s registered your physical fingerprint, and not an image of it. Its security is backed by the world’s first FIDO Alliance Biometric Component certification, and it’s been tested to work in the most challenging of conditions, including in sub-zero temperatures and under bright sunlight.

Easy on the Eyes

Comfort is key when it comes to the Galaxy S10, which is why Samsung optimized its newest flagships with innovations that make these beautiful devices even easier on the eyes.

If you regularly check your phone before going to bed, you’re likely familiar with blue light emissions, which studies indicate can affect your sleep. The Dynamic AMOLED display has been certified by the experts at TÜV Rheinland to reduce blue light by a full 42 percent,⁵ which can help users protect their eyes. Best of all, in addition to making it easier for users to get a good night’s rest, the smartphones’ blue light-reducing technology doesn’t require filters, and won’t compromise the display’s picture quality.

To offer users greater comfort and convenience, each Galaxy S10 also features a comfortable, lightweight design, as well as Samsung’s revolutionary One UI. The latter features a clean, intuitive interface that reduces clutter to help users stay focused, and places important information at the bottom of the display to enable them to comfortably manage their device with one hand. It also includes a built-in Night Mode that optimizes the display for nighttime viewing, and allows users to seamlessly transition to darker environments.

¹ Figure describes the Galaxy S10

² The Galaxy S10e’s display features Gorilla Glass 5.

³ Accurate low-gradation color expression technology is not included in the Galaxy S10e.

⁴ The Galaxy S10e features a Capacitive Fingerprint Scanner that’s mounted on the side of the device.

⁵ Compared to the Galaxy S9.

The Galaxy S10 line builds on Samsung’s camera leadership – which includes the company’s game-changing Super Speed Dual Pixel and Dual Aperture technologies – by introducing a slew of exciting enhancements and even more advanced intelligence. Together, these innovations offer users all the tools they need to take truly epic shots and videos.

See More, Snap More

Each Galaxy S10 is like a professional-grade camera that fits in your pocket. The devices’ easy-to-use cameras were designed to allow you to capture any shot and angle. So no matter what you’re shooting, you’ll always have the right lens for the job.

At 123-degrees, the rear camera’s new 16MP Ultra Wide lens features a field of view that’s similar to the human eye. It covers approximately 4.3 times more area¹ than a 77-degree Wide-angle lens, and allows you to capture the world as you see it. Perfect for taking epic landscape shots, big panoramas (both horizontally and vertically), or simply fitting the entire family into a photo, the Ultra Wide lens ensures that you’re always able to capture the full scene.

Pictures taken with Galaxy S10’s Wide-angle (left) and Ultra Wide lens

Each Galaxy S10’s rear camera setup also includes a 12MP Wide-angle, Dual Aperture, Super Speed Dual Pixel lens. It combines an f/1.5-aperture lens with an f/2.4, and automatically adjusts to light just like our eyes to help users snap professional-looking photos, day or night. The Galaxy S10 and S10+’s triple rear camera setup also includes a 12MP Telephoto (zoom) lens. For those times when you need to get a little closer to your subject, the Telephoto lens provides two times optical zoom and ten times digital zoom.

Each Galaxy S10 comes equipped with a 10MP UHD Dual Pixel front-facing camera that’s perfect for taking high-quality selfies. The Galaxy S10+’s dual front camera setup offers improved megapixels and super-fast autofocus,² and includes an RGB depth lens for enhanced quality of bokeh effects.

A Smarter Way to Shoot

The Galaxy S10’s hardware is complemented by a next-generation Neural Processing Unit (NPU) – a layer of intelligence for all your photos – that streamlines image processing and makes already smart features better.

The addition of the advanced NPU makes the camera’s Scene Optimizer function that much more powerful. Now, Scene Optimizer is capable of analyzing even more complex scenes, and can simultaneously process more image recognition data than before. The camera recognizes up to 30 different types of scenes in all (up from 20 with the Galaxy Note9), including “Face,” “Baby,” “Dog,” “Vehicles,” and more. The function will also automatically optimize the color, saturation, white balance and contrast in order to ensure that the image you see on your screen appears as true to life as possible.

Pictures (right) taken with Scene Optimizer

When the camera recognizes specific scenes, it will also suggest other ways to potentially improve your photo. For example, if you’re taking a picture of a sunrise, the camera will automatically ask you if you’d like to switch to the Ultra Wide lens to ensure that you capture the scene in all its glory. If you’re taking a picture in extreme low-light conditions, it will propose that you take a Bright Night Shot for a professional-quality picture.

The camera also offers users instant, automatic recommendations on how to best frame their photo through its Shot Suggestion feature. Utilizing a database of over 100 million pictures, Shot Suggestion’s composition guide offers helpful tips to help you improve your photo’s proportions, positioning and overall composition.

The camera’s upgraded Live Focus mode allows you to customize your photos with artistic effects. The Galaxy S10+ utilizes its dual front cameras to support the feature, which includes options to add new spin bokeh, zoom bokeh, and color point effects, while the Galaxy S10 and S10e’s front-facing camera utilizes the NPU’s intelligence.

(From left) Live Focus’s new spin bokeh, zoom bokeh and color point effects

Silky Smooth Videos

Recorded videos are so much smoother with the Galaxy S10, thanks to groundbreaking innovations that ensure that users’ footage looks fantastic.

The camera’s Super Steady video-recording feature is the first of its kind on a smartphone, and offers users up to three times better video stabilization than conventional technologies. Powered by anti-shake stabilization technology (VDIS), Super Steady evens out shaky footage, allowing you to record fluid video during even your most active moments. So whether you’re dancing at a concert or recording a bumpy bike ride, with the Galaxy S10, the content you capture will be nice and steady.

Both the front and rear cameras are capable of recording pro-grade UHD footage, which allows users to step up their social game with true-to-life video quality. And in another smartphone first, the rear camera offers users the ability to take their recordings to the next level by capturing them in stunning HDR10+.

Utilizing dynamic tone mapping technology that provides 2.1 times broader color range than SDR, the Galaxy S10 allows you to take videos that are brighter and more dynamic than those taken with other smartphone cameras. That’s because the camera uses tone mapping techniques to go frame-by-frame and optimize the color for every scene.

A New AR Emoji Experience

Samsung’s latest flagships offer users a brand new AR Emoji experience, highlighted by a revamped design, greater customization options, and the ability to track not just your face but also your eyes, tongue and body movements, including your arms and legs.

AR Emoji’s new Mask Mode offers a fun way to touch up a less-than-stellar photo. Not satisfied with the expression you made in your last shot? Simply choose an AR Emoji that nails the emotion you want to express, and place its face over yours.

Users can also customize their AR Emojis like never before. In addition to choosing from the dozens of expressive stickers that are created for each AR Emoji, you can create your very own stickers, featuring unique backgrounds, expressions and other personal touches. Users who download AR World from the Galaxy Store app will also be able to access tons of new hairstyles, outfits and accessories that’ll make their AR Emoji even more unique.

Samsung’s Most Epic Cameras Yet

In addition to placing more fun and convenient features at users’ fingertips, the Galaxy S10 line’s powerful cameras allow you to capture moments in more detail – and with more lenses – than ever before.

The Galaxy S10 5G truly packs the power of a professional-grade camera into your phone by offering a total of six lenses – two on the front and four on the back. In addition to featuring all of the lenses included in the Galaxy S10+, the 5G model introduces Samsung’s next-generation 3D Depth Camera.

This innovative camera allows the device to accurately capture depth by measuring the length of time it takes for an infrared light signal to bounce off the photograph’s subject. The camera uses the resulting depth information to improve the quality of portrait-style images, and to power exciting new features like Video Live focus and Quick Measure. The former allows you to apply cinema-quality bokeh effects to recorded videos, while the latter enables you to use your phone to instantly measure distance, area or volume.

¹ At a distance of approximately one meter.

² Super-fast autofocus is included in the front cameras of the Galaxy S10e, S10, S10+ and S10 5G, as well as in the rear cameras of the Galaxy S10, S10+ and S10 5G.

Brand new power-sharing capabilities, AI-powered performance enhancement, and Intelligent Wi-Fi support make Samsung Electronics’ newest flagships its smartest devices yet. Let’s examine some of the ways that these exciting innovations will change how users connect, charge and power through their day.

Sharing Is Caring

Samsung’s Galaxy S10 offerings are not only incredibly powerful in and of themselves. They also come packed with cutting-edge technologies that add a whole new dimension to powering other mobile devices.

The smartphones’ built-in charging pad and new Wireless PowerShare technology allow users to use their phone to easily recharge compatible Qi-certified smartphones, and even wearables.¹ This means that if your Galaxy Buds or Galaxy Watch Active are running low on power, you can top off their charge with your Galaxy S10. There’s no need for additional plugs or cables when sharing battery power, which makes the function perfect for urgent situations when you just can’t find an outlet.

The Galaxy S10 also allows you to charge your phone and another compatible device simultaneously using a single wired charger. This is especially handy when traveling, as it allows users to leave more cords and chargers at home.

The smartphones’ support for Fast Wireless Charging 2.0 enables them to charge up to 33 percent² faster than the Galaxy S9 when using Samsung’s new Wireless Charging Duo Pad, which also features a Turbo Cooling Fan that reduces heat for faster, safer charging. The Galaxy S10’s support for this technology allows it to spend less time on charging docks and more time in your hands, ready to streamline your day.

Personalized Performance

Because each of us utilizes our smartphone differently, the Galaxy S10 features advanced, AI-powered software that optimizes performance based on users’ unique usage patterns.

The smartphones’ Intelligent Performance Enhancer automatically adjusts settings for the battery, CPU, RAM, and even the temperature of your device to ensure stable, snappy performance. So frequently used apps launch faster, games run smoother, and your phone works harder when you need it the most. And because the technology constantly learns and adjusts based on your personal habits, it becomes more tailored and useful the more you use your phone.

The devices also feature an Adaptive Power Saving mode, which optimizes battery performance based on app use. This innovative technology categorizes apps into five groups based on how often they’re used, and regulates power usage to help you get the most out of your phone’s battery.

Support for Smarter Wi-Fi

The Galaxy S10 also introduces a dynamic duo of technologies designed to bring an end to the days of spotty Wi-Fi connections.

The first, Intelligent Wi-Fi, allows the devices to seamlessly switch between Wi-Fi and LTE networks in order to foster safe and uninterrupted connections. It uses machine learning to recognize when you’re in an enclosed location where the Wi-Fi might be unreliable, such as an elevator, and it can tell when you’re on the move, like when you’re in a car or walking down the street. As soon as your Galaxy S10 registers changes like these, it will quickly and seamlessly switch to an LTE network connection, so you don’t miss a beat. In fact, it switches from Wi-Fi to data more than twice as fast as before.

Intelligent Wi-Fi can also help users steer clear of Wi-Fi networks that may put them at risk for phishing and malware attacks. The technology protects your phone against potentially malicious IP connections in advance, and will warn you before you’re able to connect. Should your phone encounter a risky Wi-Fi connection, it will alert you with a pop-up asking whether you’d still like to connect.

The Galaxy S10 devices are also the first phones to boast support for the next generation of Wi-Fi technology: Wi-Fi 6.³ Up to 20 percent faster than the previous Wi-Fi standard, Wi-Fi 6 takes downloading and uploading content to the next level. The smartphones’ support for the technology opens the door for much faster downloads – enabling users to download multi-gigabit movie files in mere seconds.

In crowded areas, such as airports and concert venues, Wi-Fi 6 allows users to enjoy four times faster network connections than other users in the same location. And perhaps best of all, because it consumes less battery than other Wi-Fi standards, it enables your phone to save power for when you need it most.

The Power to Do More

We’ve only just scratched the surface of the Galaxy S10’s performance upgrades – and there’s plenty to be excited about.

In addition to allowing users to seamlessly switch between Wi-Fi and LTE connections, the Galaxy S10 offers the fastest LTE speeds available. The devices are the first in the world to support download speeds of up to 2.0Gbps – an improvement of 0.8Gbps when compared to the Galaxy S9 – which means users can stream and connect faster than ever before. And speaking of speed, the Galaxy S10 5G, Samsung’s first 5G smartphone, is primed to take connection speeds to bold new levels by opening the door for users to experience network speeds up to roughly 20 times faster than 4G.

The devices also feature a next-generation 7/8 nm application processor (AP)⁴ that significantly upgrades CPU and GPU performance – by 29 percent and 37 percent, respectively – when compared to the Galaxy S9. The Galaxy S10+ is also available with 12GB of RAM⁵ – a first for the Galaxy series – which enables users to experience truly flawless multitasking.

Lastly, the Galaxy S10 line introduces the highest storage capacity ever available on a Galaxy device. The Galaxy S10+ is available with a whopping 1TB⁶ of built-in storage, and offers users the ability to add an additional 512GB of memory via microSD card,⁷ for a total of 1.5TB of storage space! That’s enough memory for approximately 768 movies, and enough space to put the days of deleting photos, videos and apps to make room for more behind you.

¹ Compatible with Galaxy Buds (2019), Galaxy Watch Active, Galaxy Watch (46mm/42mm), Gear Sport and Gear S3.

² Based on results from Samsung lab tests. Based on the difference in wireless charging speed of Galaxy S9 and S10+. Only available with Wireless Charger Duo Pad. Sold separately. Charging speed may vary depending on actual usage.

³ Availability may vary by country and carrier.

⁴ Processor version may vary by country.

⁵ Available only for the Galaxy S10+’s Ceramic versions.

⁶ Available only for the Galaxy S10+’s Ceramic versions.

⁷ Sold separately.

A testament to a decade of innovations, Galaxy S10 is designed for those who want a premium smartphone with powerful performance and sets the stage for the next generation of mobile experiences. For consumers looking for a supercharged device, Galaxy S10+ takes every spec – from display, to camera, to performance – to the next level. Galaxy S10e is built for those who want all the premium essentials in a compact package on a flat screen. Finally, Galaxy S10 5G is created for those who want more of everything and are ready for the fastest available speeds and the most powerful features. Featuring the all-new Dynamic AMOLED display, next-generation camera, and intelligent performance, the Galaxy S10 line offers consumers more choices and sets a new standard for the smartphone.

“Since its launch ten years ago, the Galaxy S series has stood for premium innovation – offering consumers an incredible experience, and the ability to find the device that’s right for them,” said DJ Koh, President and CEO of IT & Mobile Communications Division, Samsung Electronics. “Galaxy S10 builds on that incredible legacy, and delivers breakthrough display, camera, and performance innovations. With four premium devices, each built for a unique consumer in mind, Samsung is leveraging a decade of industry leadership to usher in a new era of smartphone technology.”

Introducing the Dynamic AMOLED Display: Full Screen Experience with Ultrasonic Fingerprint Scanner

Galaxy S10 is made with Samsung’s best screen yet, the world’s first Dynamic AMOLED display. As the first HDR10+-certified smartphone, the display delivers vivid digital content, and with dynamic tone mapping, you’ll see a wider range of color for a brilliant, realistic picture. Galaxy S10’s Dynamic AMOLED display is also VDE-certified for vibrant bright colors¹ and extraordinary contrast ratio for even deeper blacks and brighter whites².

Verified by DisplayMate, you’ll also enjoy exceptionally accurate colors on your mobile device³– even in harsh sunlight. What’s more, the Dynamic AMOLED display also reduces blue light through its TÜV Rheinland-certified Eye Comfort display⁴ without compromising picture quality or adding a filter.

The result of a groundbreaking engineering process, Galaxy S10’s unique Infinity-O Display packs an array of sensors and camera technology into a hole-in display – so you can maximize your screen real estate without any distractions.

Galaxy S10’s Dynamic AMOLED display also includes the first-ever in-display Ultrasonic Fingerprint Scanner⁵ that reads the 3D contours of your physical thumbprint – not a 2D image of it – for improved anti-spoofing. With the world’s first FIDO Alliance Biometric Component certification, this next generation biometrics authentication offers vault-like security to keep your device safe.

Pro-Grade Camera

Building on Samsung’s camera leadership of Dual Pixel and Dual Aperture firsts, Galaxy S10 introduces new camera technology and advanced intelligence that makes it easy to take epic shots and videos:

• Ultra Wide Lens: A first for the S Series, Galaxy S10 offers an Ultra Wide Lens with a 123-degree field of view, like the human eye, so what you see is what’s in frame. Perfect for impressive landscape shots, big panoramas and even fitting the entire extended family into the photo, the Ultra Wide Lens ensures that you’ll always be able to capture the full scene.

• Super Steady & High-Quality Video Recording: Galaxy S10 offers Super Steady recording with digital stabilization technology. Whether you’re dancing in the middle of an amazing concert or trying to record every detail of a bumpy bike ride, Super Steady allows you to capture the moment. Both front and rear cameras can shoot in up to UHD quality, and in an industry first, the rear camera gives you the flexibility to record in HDR10+⁶.

• AI Camera: Galaxy S10 makes already smart features more accurate with a Neural Processing Unit (NPU) so you can get pro-grade shots worth sharing without having to manually select any advanced camera settings. Scene Optimizer can now recognize and more accurately process additional scenes because of the NPU. And with Shot Suggestion, Galaxy S10 offers automatic composition recommendations so you can frame your photo better than ever.

Intelligent Performance Features to Help You Get the Most Out of Your Phone

Galaxy S10 is built with premium hardware and machine-learning-based software that works hard so you don’t have to. From brand new power sharing capabilities to AI-powered performance enhancement and Intelligent Wi-Fi, Galaxy S10 is Samsung’s most intelligent device yet, from the inside out.

• Wireless PowerShare⁷: Samsung introduces Wireless PowerShare on Galaxy S10, making it possible to easily charge Qi-certified smartphones and even compatible wearable devices. In addition, Galaxy S10 is capable of charging itself and a second device simultaneously via Wireless PowerShare⁸, while connected to a regular charger, enabling you to leave your second charger at home while on a trip.

• Intelligent Performance: The new AI software on the Galaxy S10 automatically optimizes battery, CPU, RAM, and even device temperature based on how you use your phone and continues to learn and get better over time. Leveraging AI-capabilities, Galaxy S10 also learns how you use your device to launch your most frequently used apps faster.

• Intelligent Wi-Fi: Galaxy S10 comes with Intelligent Wi-Fi that allows for an uninterrupted and safe connection by seamlessly switching between Wi-Fi and LTE, as well as alerting you of potentially risky Wi-Fi Galaxy S10 also supports the new Wi-Fi 6 standard, making it possible for better Wi-Fi performance when connected to a compatible router.

• Bixby Routines: On Galaxy S10, Bixby automates your routines and provides personalized recommendations to make your life easier. With pre-set and personalized routines, such as Driving and Before Bed routines, which are customized based on your habits, Galaxy S10 makes things simpler by automatically reducing device touches and cutting steps out of your day⁹.

A New Era of 5G Connectivity

Just as it did with 2G, 3G and 4G, Samsung is leading the way with 5G—working with major carriers to develop and deploy 5G networking technology. Now, Samsung is putting the power of 5G in consumers’ hands with Galaxy S10 5G, Samsung’s first flagship 5G smartphone. With Galaxy S10 5G, consumers on a 5G network can download a full season of a TV show in minutes, play graphics-rich cloud games with virtually no lag, enjoy enhanced VR and AR experiences and stay in touch with friends and family via real-time 4K video calls. To take full advantage of 5G connectivity, Galaxy S10 5G features the largest-ever Galaxy S series display, the 6.7-inch Infinity-O Display; Samsung’s 3D Depth Camera for 3D-image capturing to power Video Live focus and Quick Measure; powered by 4,500mAh with Super Fast Charging at 25W.

The Best Comes Standard: Galaxy Foundation and Next Level Ecosystem

The Galaxy S10 line offers everything you have come to expect from the Galaxy S series and more—including Fast Wireless Charging 2.0, IP68 water and dust resistance¹⁰, a next-generation processor and Samsung services like Bixby, Samsung Health, Samsung Pay and Samsung DeX. You will get the largest storage capacity available on a Galaxy device – the S10+ even comes with 1TB of built-in storage¹¹ – and the ability to add an additional 512GB microSD card for up to 1.5TB¹².

• Speed: Galaxy S10 gives you the capability to access next-generation Wi-Fi 6¹³, which gives you prioritized and four times faster access¹⁴ over other users in crowded areas, like an airport. Experience lightning fast LTE for downloading and browsing capable of up to 2.0 Gbps for the first time ever¹⁵.

• Gaming: Engineered for the best possible gaming experience, Galaxy S10 is built with AI-based on-device gaming performance optimization software and premium hardware including Dolby Atmos for gaming mode and a vapor chamber cooling system. Galaxy S10 is also the first mobile device to be optimized for games created on the Unity platform.

• Security: Galaxy S10 is built with defense-grade Samsung Knox, as well as a secure storage backed by hardware, which houses your private keys for blockchain-enabled mobile services.

Galaxy S10 Availability & Pre-Ordering

Galaxy S10, Galaxy S10+ and Galaxy S10e will be available in Prism White, Prism Black, Prism Green, Prism Blue, Canary Yellow and Flamingo Pink¹⁶. Galaxy S10+ will also be available in two, all-new, premium Ceramic models: Ceramic Black and Ceramic White¹⁷.

The Galaxy S10, Galaxy S10+ and Galaxy S10e will be available in stores and online beginning March 8, 2019 in select markets. Pricing starts at $899.99 for Galaxy S10, $999.99 for Galaxy S10+ and $749.99 for Galaxy S10e. Preorders for the Galaxy S10, Galaxy S10+ and Galaxy S10e begin tomorrow, February 21, 2019. For a limited time in select markets, consumers who pre-order a Galaxy S10 or Galaxy S10+ will receive a pair of Galaxy Buds ($129.99 value) for free. Listen to your favorite music on the go, and up your fitness game, when you get your hands on the Galaxy S10 earlier than others.

For more information about Galaxy S10, visit news.samsung.com/galaxy, www.samsungmobilepress.com, or www.samsung.com/galaxy.

Galaxy S10 Line Product Specifications

*All functionality, features, specifications and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability, and capabilities of the product are subject to change without notice.

¹ According to DisplayMate, peak luminance of up to 1200 nits.
² Galaxy S10e, S10, and S10+’s display has been awarded a certification for 100% Mobile Color Volume with a contrast ratio of 2,000,000:1 by VDE Germany.
³ According to DisplayMate, 0.4 JNCD color accuracy at DCI-P3 color gamut.
⁴ TÜV Rheinland, a globally recognized certification institute, awarded Galaxy S10, S10+, and S10e’s display the Eye Comfort Certification based on its ability to drastically reduce the harmful effects of blue light. This certification can be found on www.tuv.com with the ID 1419064785.
⁵ Available on Galaxy S10, S10+ and S10 5G. Galaxy S10e has a Fingerprint Scanner located on the power button.
⁶ HDR10+ recording quality may vary based on sharing platform and playback environment; HDR10+ color is only available on supported devices or platforms.
⁷ Wireless PowerShare limited to Samsung or other compatible smartphones with WPC Qi wireless charging, such as Galaxy S9, S9+, S8, S8+, S8 Active, S7, S7 edge, S7 Active, S6, S6 edge, S6 Active, S6 edge+, Note9, Note8, Note FE, Note5, and Samsung wearable devices including Galaxy Watch Active, Gear Sport, Gear S3, Galaxy Watch (46/42mm), and Galaxy Buds. May not work with non-Samsung accessories or covers. May affect call reception or data services, depending on your network environment.
⁸ If you charge two devices simultaneously, Fast Wireless Charging 2.0 for Galaxy S10e, S10, and S10+ may not be available.
⁹ Bixby Routines Driving routine only available in cars with Bluetooth capabilities.
¹⁰ Water resistant in up to 1.5 meters of water for up to 30 minutes. Rinse residue/dry after wet. Not advised for beach or pool use.
¹¹  Up to 512GB additional storage with external microSD card for maximum 1.5TB storage capacity available only on Galaxy S10+.
¹²  MicroSD card sold separately. Availability may depend on country and manufacturer.
¹³  Faster than previous Wi-Fi protocols. Wi-Fi 6 support may not be available depending on the country or region you live in.
¹⁴  Actual speed may vary depending on the country, carrier, and user environment.
¹⁵ May vary by country and carrier.
¹⁶ Model and color availability may vary depending on country or carrier.
¹⁷ Ceramic version only available on 8GB/512GB and 12GB/1TB Galaxy S10+ models.
¹⁸ Typical value tested under third-party lab condition. Rated (minimum) capacity is less. Actual battery life may vary depending on network environment, usage patterns and other factors. For more information, please visit www.samsung.com.
¹⁹ Wireless PowerShare limited to Samsung or other compatible smartphones with WPC Qi wireless charging, such as Galaxy S9, S9+, S8, S8+, S8 Active, S7, S7 edge, S7 Active, S6, S6 edge, S6 Active, S6 edge+, Note9, Note8, Note FE, Note5, and Samsung wearable devices including Galaxy Watch Active, Gear Sport, Gear S3, Galaxy Watch (46/42mm), and Galaxy Buds. May not work with non-Samsung accessories or covers. May affect call reception or data services, depending on your network environment.