[Design Story] Going Beyond Innovation: Galaxy Z Flip4 and Galaxy Z Fold4

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The world is ever-changing, and today’s users are adapting quicker than ever. The concepts of innovation and ingenuity are constantly being redefined, and trends come and go in the blink of an eye. New attempts just for the sake of being new can no longer intrigue or satisfy today’s users.


Understanding this, Samsung Electronics puts huge amounts of effort and craftmanship into perfecting each component of its products, and incredible amounts of investment and attention are focused on even the smallest of aesthetic details. The latest results of such finetuning, Galaxy Z Flip4 and Galaxy Z Fold4, accordingly possess that core design value that can only come through such a process: being able to truly match users’ potential.



Streamlined to Perfection

Both Galaxy Z Flip4 and Galaxy Z Fold4 have gone through meticulous development stages in order to refine their design to the point of perfection.



Sleek and Balanced

In designing Galaxy Z Flip4 and Galaxy Z Fold4, Samsung focused wholly on the devices’ essence to provide unparalleled, immersive full-screen experiences. Straightened edges and slimmer hinges create neatly cut, flat and compact designs that offer a much more comfortable grip.


The screen ratio of the Galaxy Z Fold4 has also been optimized by factoring in the most important aspects of everyday use to balance usability, pocketability and immersive main screen experiences.



Polished and Refined

The rear glass screen of Samsung’s latest foldables has been designed to express colors with much more density while providing a natural yet sensuous feeling thanks to its haze processing. The glossy metallic finishing of the frames, meanwhile, harmonizes with the matte haze glass, contributing to the devices’ overall simple and concise form.


For Galaxy Z Flip4, Samsung’s designers included eye-catching metal décor to further emphasize the upgraded camera experience while maintaining a simple design that captures the seamless composition of the device’s Cover Screen and camera.


For Galaxy Z Fold4, the camera decoration and back glass come together to complete the device’s design, accentuating the horizontal layout of the device’s camera design.



A New Wave of Colors

In order to provide users with more aesthetic freedom when experiencing their devices, the devices in the new foldable lineup come in a range of stylish and energizing color swatches.


The series’ signature shade, Bora Purple, embodies the colorful heritage of the Galaxy series for the Galaxy Z Flip4, while the bright yet elegant Pink Gold shade serves as a more neutral choice. Also featured in this new shade range are a crisp and smooth Blue shade and a simple, inviting Graphite shade. The pastel tones of Galaxy Z Flip4’s color options bring both newness as well as familiarity to the device, while also reflecting the latest in color trends.


For Galaxy Z Fold4, users can choose from the elegant, nature-inspired Graygreen shade, the warm, neutral Beige shade and the iconic Phantom Black shade that embodies that original spirit of the Galaxy series. Each color swatch has been carefully blended for more profound and striking user experiences.



Unfolding New Possibilities

Crucial to the design of Galaxy Z Flip4 and Galaxy Z Fold4 are enhancements that advance the unique experience of these next-generation foldable.



One-Of-A-Kind Practicality

Galaxy Z Flip4’s Flex mode panel [1] mode panel now comes with a touchpad that supports a range of gestures, allowing users to navigate through their device more quickly and conveniently than ever before with such supported gestures as zooming in or out and flipping pages.


Furthermore, Galaxy Z Flip4’s Cover Screen provides even richer user experiences. More widgets, including Calendar, SmartThings Scene and Direct Call, are now supported on the Cover Screen, and a single swipe to the Cover Screen brings up a wide range of features on the Quick Settings screen including sound and brightness controls, Wi-Fi, Bluetooth and Airplane mode. Users can also reply to their messages directly from the Cover Screen using not only preset messages, but also the Speech-to-Text function and even emojis.


The process of taking selfies with the Cover Screen has also been enhanced to provide entirely new user experiences. Unlike previous models, wherein Quick shot would be deactivated when the device was unfolded, users can continue using their camera even when the device is unfolded to a certain angle, allowing for selfies taken at a variety of angles and perspectives. Users can also enjoy upgraded preview images on the Cover Screen that reflect the actual ratio of the photo, as well as Portrait Mode, for better selfie experiences even when on-the-go.



A Multi-Tasking Wonder

Galaxy Z Fold4’s Taskbar feature takes the productivity and efficiency offered by a big screen to the next level. The continued layout of the Taskbar from the Hotseat provides more visual consistency, and users can create a Taskbar with their most frequently-used apps to switch back and forth between them seamlessly. What’s more, with just one touch to the All Apps button on the far left of the Taskbar, users can enjoy instant access to all of their apps.


Galaxy Z Fold4 has also been designed to leverage every inch of its wide screen to provide truly efficient multi-tasking experiences. Users can quickly activate Multi-window using the drag-and-drop method, or save a favorite App Pair right on the Taskbar. Users can also create split screens using window handles or simple gestures [2], or use Multi-window in a pop-up style for multifaceted multitasking that suits every user’s needs.


For more precise photo-taking experiences, zooming in 20x in Capture View mode with the Main Camera activates a larger zoom map on the left hand of the screen that shows a panoramic view of the image preview. Furthermore, when a user is activating the Cover Screen preview feature, they need simply press the selfie button on the upper left corner to enjoy full control of Galaxy Z Fold4’s camera right from the Cover Screen for even better selfie experiences.



Captivating Users Through Color With Bespoke

With Galaxy Z Flip4, users have more freedom than ever when customizing the design of their device. The expanded Galaxy Z Flip4 Bespoke Edition program includes five glossy glass shade options Yellow, White, Navy, Khaki and Red  and three frame colors Silver, Gold and Black that users can mix and match to create their very own device design.



Covers to Carry You Through the Day

Inspired by the comfort and feel of carrying a premium leather wallet, Galaxy Z Flip4’s Leather Cover has undergone a complete makeover with stylish results. Furthermore, the Silicon Cover with Strap and Silicon Cover with Ring continue to pair handy usability with trendy designs.


In order to match the upgraded design of Galaxy Z Fold4, both the Standing Cover with Pen case, known for enhancing the user’s S Pen [3] experience, and the Silicon Cover with Strap, originally made popular with Galaxy Z Flip, have also been redesigned. For those looking for comfort as well as style with their case choice, the sleek Standing Cover, which complements the device’s large screen perfectly, and the Leather Cover, for a high-end feel, are also part of the Galaxy Z Fold4’s case lineup.



Stand Out From the Crowd

Galaxy Z Flip4’s Cover Screen clock options now come in a variety of styles that the user can harness to express their everyday feelings and sentiments, just as one might match their clothes to their mood. From the simplest of designs to all kinds of graphical designs, the selections available for the device’s clock face are more diverse than ever before, a design choice based on the multitudinous nature of today’s differing lifestyles.


Users can also choose from images, GIFs and videos for their Cover Screen background, and can even match their Cover Screen to their Galaxy theme for more harmonious and cohesive device experiences.



The design process behind Galaxy Z Flip4 and Galaxy Z Fold4 went beyond simply the pursuit of ‘newness’ and instead harnessed relentless innovation to allow users to reach the full potential of their lifestyles, as well as to allow for the genuine expression of who the user is at any given moment.


With Galaxy Z Flip4 and Galaxy Z Fold4, the two latest entrants into the company’s genre-defying foldable lineup, Samsung is continuing to expand experiences for its users into whole new realms of the foldable experience.



* The images shown are for illustration purposes only and may differ from the actual product. Product specifications may vary by country, region, model, and carrier.


[1] Flex mode is also supported on Galaxy Z Fold4. Flex mode must first be activated via Labs in Settings. Certain applications may not support Flex mode.
[2]To use this feature, users must first activate Quick via Labs in Settings.
[3] S Pen sold separately.

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