Capture the Perfect Shot Every Time – No Matter Your Experience

In the world of mobile photography, amateur and seasoned photographers alike are often at the mercy of their phone camera’s capabilities. Despite remarkable strides in technology, capturing the perfect shot on a mobile device has been daunting in less-than-ideal conditions such as nighttime lighting, moving scenes, busy backgrounds or far-away subjects.

Until now.

With the advent of the Samsung Galaxy S24 series, Samsung continues its leading camera innovation to make these limitations a thing of the past for Galaxy users. Thanks to Galaxy’s ProVisual Engine—a suite of AI-powered tools—photographers can maximize their creative freedom every step of the way, from shot to setup to backend editing. Fueled by enhanced NPU performance and bolstered by an extensive library of more than 400 million image datasets, the Galaxy S24 series ensures you can snap the best shot every time, no matter your experience level.

Never Miss a Moment, Regardless of Capture Mode

With Galaxy S24 series, gone is the need to tinker with camera modes or look for the best settings to capture a great shot:

• First up, the Quad Tele System ensures you get optical quality zoom at 2x, 3x, 5x, 10x and every step in between. This feature allows you to effortlessly capture every detail of a performance, wedding or even graduation ceremony, no matter how far away you’re sitting.

• Nighttime is often a memory-making time with friends and family, , but dim lighting conditions can make capturing these moments a challenge. Galaxy S24 Ultra’s powerful Nightography capabilities mitigate this very struggle even from a distance. Compared to the previous model, its sensor has nearly doubled in size from 0.08 square inches to approximately 0.16 square inches, helping Galaxy S24 Ultra capture even more precise details. It also has bigger pixels – nearly 60% larger with a length of 1.4μm on each side of the pixel at 5x zoom^[1]. Combined with enhanced AI ISP, this means the Galaxy S24 Ultra can capture more light and create brighter, less noisy images. What’s more, the photo shutter speed is 30% faster, and the telephoto camera’s optical image stabilization angle is wider. That means you’ll capture clearer images more quickly, even if your hands are a little shaky.
• Or maybe you’ve already captured your shot, but it’s not quite right. This is where Generative Edit^[2] takes the stage, harnessing generative AI to adjust objects and generate a perfectly blended background in their place. You can perfect the moment you captured, creating the ideal memory to look back on. Server-based Generative AI enables edits such as straightening and resizing, then harnesses in-painting and out-painting techniques to fill any gaps in the image. AI then determines the suitability of the results and handles any necessary post-processing.
  

Capture Expert-Level Results With Precision Tools

For amateur and expert photographers alike, Expert RAW enables the creation of professional-quality images. Using AI, Galaxy S24 features 24MP fusion, which combines images to get the most out of different resolutions. High resolution 50MP images provide more detail, while 12MP images provide multi-frame synthesis, which improves noise and dynamic range. Put together, they create the most incredible photo in any scenario. Add in HDR, which offers a more balanced range of brightness, color and contrast, and these tools let you edit like a pro to capture your best image yet.

Pro-Grade Editing for Amateurs and Experts Alike

Finally, for those wanting to take their photography chops to the next level, Enhance-X, Galaxy’s companion editing app, gives you even more creative control.

The latest version of Enhance-X arms you with a new feature: Camera Shift. Moments are fleeting, and sometimes you only have a second to take your shot which can leave the final result less compelling than you intended. Shooting from above can have the effect of making a subject seem smaller, while shooting from below can make it seem bigger or more powerful, and a straight-on angle makes a subject seem more relatable. Camera Shift lets you shift your photo’s perspective after you take your shot. Now you can focus on capturing the moment without worrying about having the perfect angle or camera position. Once you’ve taken your photo, Camera Shift lets you achieve the effect you want by using AI to adjust the angle and perspective.

^[1] Size comparison of the Galaxy S23 Ultra 10x and Galaxy S24 Ultra 5x’s sensor and pixel capabilities. Dimensions are measured to the nearest integer.

^[2] Generative Edit requires a network connection and Samsung Account login. Editing with Generative Edit results in a resized photo up to 12MP. A visible watermark is overlaid on the image output upon saving in order to indicate that the image is generated by AI. The accuracy and reliability of the generated output is not guaranteed.