Samsung and Warner Bros. Pictures Unite To Bring Movie Trailers to Consumers in Stunning 8K Quality

The partnership delivers popular movie trailers to thousands of global retailers, bringing cutting-edge 8K picture quality closer to consumers than ever before

Samsung Electronics Co., Ltd., the world’s leading TV manufacturer for 17 consecutive years, today announced a partnership with Warner Bros. Pictures that will bring highly-anticipated movie trailers to Neo QLED 8K screens in more than 65,000 retail stores around the world.

“This partnership is an exciting step forward for 8K content, showcasing the Neo QLED 8K’s capabilities and getting people excited about seeing films in cinematic quality,” said Cheolgi Kim, Executive Vice President of the Visual Display Business at Samsung Electronics. “Collaborating with Warner Bros. allows Samsung to show how ultra-premium TV technology can take their favorite films to a whole new level.”

To better understand the demand for 8K content, Samsung and Warner Bros. trialed their partnership by showcasing the “Creed III” trailer across more than 450 retail stores in the United States and Europe earlier this year. This garnered significant attention and enthusiasm from audiences worldwide. Since then, Samsung and Warner Bros. have worked together to expand the program. Now, shoppers globally will be able to see Samsung Neo QLED 8K in action with an appealing lineup of high-profile content, including trailers for upcoming films such as “Barbie,” “Blue Beetle,” “Dune: Part Two,” “Wonka,” and “Aquaman and the Lost Kingdom.”

This collaboration with Warner Bros. Pictures, a global leader in the creation, production and distribution of entertainment, represents Samsung’s ongoing efforts to deliver high quality entertainment.

Samsung’s Neo QLED 8K screens continue to revolutionize the TV industry, with their impact reaching content production and retail markets around the globe. Powered by Neural Quantum Processor 8K and Quantum Matrix Technology, they bring immaculate picture quality with crisp details, accurate colors and hyper-realistic depth to offer consumers the best viewing experience available in the consumer TV market.

For more information on Samsung’s Neo QLED 8K TVs, please visit www.samsung.com.