Samsung’s Blue Tag Sale Returns – Save Big on Mobile Innovation with Up to 40% Off

Samsung’s highly anticipated annual Blue Tag Sale is back for another deal drop marathon with incredible discounts. Get massive savings of up to 40% on selected cutting-edge mobile devices packed with next-gen AI-powered technology. From smartphones and tablets to wearables and accessories, your moment to upgrade your device and level up your content is now.

Running from 20 August to 07 September 2025, the Blue Tag Sale gives customers across South Africa the chance to enjoy unbeatable value on Samsung Galaxy devices and elevate their mobile experience^[1]. Make it count now because just like all unbelievably great deals, these won’t last forever. It is more than just a sale, it’s your chance to get the Galaxy device that you’ve been dreaming about.

So whether you’re looking to power up with the latest Galaxy smartphone, stay connected on the go with a tablet, or take your wellness game to the next level with a Galaxy Watch, there’s something for everyone.

Here are some of the top deals you can’t miss^[2]

Smartphones:

• Galaxy S24 FE (128GB) – Was R14 999, now R9 999 (Save R5 000)
• Galaxy A26 – Was R4 999, now R4 499 (Save R500)
• Galaxy A16 – Was R3 499, now R2 999 (Save R500)
• Galaxy A05s – Was R2 899, now R2 499 (Save R400)
• Galaxy A06 – Was R2 299, now R1 999 (Save R300)
• Galaxy A05 – Was R1 899, now R1 699 (Save R200)

Tablets:

• Galaxy Tab S10 FE 5G – Was R12 999, now R9 999 (Save R3 000)
• Galaxy Tab A9+ 5G – Was R4 999, now R3 999 (Save R1 000)
• Galaxy Tab A9 LTE – Was R2 999, now R2 499 (Save R500)

Wearables & Accessories:

• Galaxy Watch Ultra – Was R12 999, now R8 999 (Save R4 000)
• Galaxy Fit3 – Was R1 299, now R999 (Save R300)
• Galaxy Buds FE – Was R1 699, now R999 (Save R700)
• Samsung Battery Packs – Was R699, now R499 (Save R200)

More than just great prices, these deals offer you a perfect gateway into the intelligent Galaxy ecosystem, where AI and innovation come together to make everyday life smarter, more connected, and more convenient.

From creating content like a pro, awesome selfies and seamless multitasking, to AI-enhanced battery life and smart wellness tracking, there’s never been a better time to level up with Samsung.

Offers are valid while stocks last and available at participating retailers, on Samsung and Samsung Shop App^[3]. Don’t miss out!

^[1] Terms and Conditions apply.

^[2] Pricing limited to only BTS participating retailers.

^[3] Terms and Conditions apply.

*Recommended Resale Price. Prices may vary per participating retailer