Samsung’s award winning Bespoke Jet™ now available Woody Green and Misty White

The stylish cordless vacuum cleaner with Integrated Clean Station™ delivers on both smarts and beauty with new colourways.

Samsung Electronics Australia today announces the launch of two new colours for the award winning Bespoke Jet™, a cordless vacuum cleaner with an Integrated Clean Station™ that delivers a powerful and hygienic clean from start to finish. The stylish Bespoke Jet™ now comes in Woody Green and Misty White, complementing the Midnight Blue model which launched earlier this year.

Samsung’s design trend research[1] indicates that 70 percent[2] of consumers view their home as a reflection of their personality, however, would like it to be more stylish. The new Bespoke Jet range allows Australians to select which colour best fits their décor, without having to hide it away or compromise on performance.

“Today’s home appliance customer is style conscious and looks for a solution that reflects their personality, while blending seamlessly with their chosen interior décor” said Andrew Wand, Senior Director Home Appliances, Samsung Australia.

Wand continued: “The vast colour offering of Bespoke Jet is another example of Samsung paying attention to the evolution of our consumer needs, and a further demonstration of the company’s on-going commitment to bring meaningful innovation into Australian homes.”

More than 50 percent[3] of Australian households surveyed felt that their appliances look dated and would like to have something a little more stylish that allows them to express their own personality. This is where the Bespoke Jet™ can add something fresh to the living space. The innovative Integrated Clean Station™ becomes the ideal match of form and function, the added connected dock not only automatically empties the dustbin, whilst capturing up to 99.999% of dust and allergens from coming back into the room, it also charges your vacuum and looks sleek with its circular beveled design so you won’t want to hide it away.

The Bespoke Jet™ is lighter than previous Samsung models, has a run time of up to 120 mins[4] (along with an additional battery) and is equipped with an improved Digital Inverter Motor for an even more powerful clean. For added convenience it is equipped with a LED Digital Display, so users have all the information they need at their fingertips, including suction level settings and remaining battery time. Whether it is being used on hard floors or carpets, the Bespoke Jet generates 210W⁵ of suction power to get the job done efficiently.

The arrival of the Bespoke Jet™ takes home appliances into the modern era. Embracing the philosophy of the Samsung Bespoke brand, the sleek and stylish Bespoke Jet™ is designed to blend into any home and making cleaning easier. Australians can now consciously place the vacuum cleaner in living areas without disrupting the overall interior design.

[1] Nature Research, December 2021. n=1,014.

[2] Nature Research, December 2021. n=1,014.

[3] Nature Research, December 2021. n=1,014.

[4] The stated run time applies to the minimum power level with a non-motorised tool attached. Results may vary depending on usage.

[5] Compared to VS20R9046T3/SA. Suction tested based on the IEC62885-2 Cl. 5.8 standard, tested at the inlet of the non-motorised tool, using Jet mode. Based on SLG (Schubert Leiter Geratesicherheit) tests.