Pictured: (R-L) Samsung’s Music Studio 5. Cables not shown. Designer, Erwan Bouroullec, with the Samsung Music Studio 5. Black and White models depicted. Cables not shown.

Samsung Electronics Co., Ltd., the global leader in soundbars, today announced its 2026 sound device lineup, marking a new chapter in how sound is experienced throughout the home. The expanded range, which will be showcased at CES 2026 in Las Vegas, Nevada from Jan. 6-9, delivers richer immersion, clean expression and more unified multi-device performance through next-generation soundbars and WiFi speakers.

“For more than a decade, Samsung has shaped the evolution of home audio through advanced acoustics, intelligent features and thoughtful design,” said Hun Lee, Executive Vice President of the Visual Display Business at Samsung Electronics. “We’re continuing that legacy with next-generation sound devices designed to deliver a rich, expressive performance for any space and moment.”

Redefining Cinematic Sound With Samsung’s Q-Series Soundbars

Samsung’s 2026 Q-Series soundbars reinterpret cinematic sound for contemporary homes, offering richer immersion across a range of room sizes and listening preferences.

Samsung’s latest flagship Soundbar (HW-Q990H model) delivers its most immersive soundbar experience yet, debuting Sound Elevation, a technology that lifts dialogue toward the center of the screen for more natural sounding audio. It also introduces Auto Volume, which maintains consistent volume across channels and content for a smoother, more balanced listening experience.

The 11.1.4-channel system combines a 7.0.2-channel main bar with 4.0.2-channel rear speakers and dual 8-inch compact active subwoofer, refined for a powerful and space-efficient bass. Up-firing channels and next-generation AI tuning further broaden the sound field, bringing a sense of scale typically associated with professional home theater setups.

The flagship Q-Series HW-Q990H soundbar will join Samsung Australia’s 2026 AV Line-up. Pricing and availability is yet to be announced.

New to the 2026 lineup is Samsung’s All-in-One Soundbar (HW-QS90H model), which blends performance with aesthetic versatility. Its Convertible Fit design supports both wall-mount and tabletop placements, while a built-in gyro sensor automatically adapts channel distribution based on orientation.

A 7.1.2-channel system with 13 drivers including nine wide-range speakers, and a built-in Quad Bass Woofer system deliver deep bass without the need for a separate subwoofer.

Samsung Australia is yet to announce local availability of the All-in-One Q-Series HW-QS90H Soundbar.

Music Studio Series: Iconic Dot Design, Expressive Sound

Samsung is introducing two new WiFi speakers, the “Music Studio 5” and “Music Studio 7,” to build a stronger integrated ecosystem. These new models enable a wide range of sound system combinations, maximising the audiovisual experience. Additionally, they offer rich sound experiences while also enhancing aesthetic harmony within users’ spaces, allowing consumers to enjoy an improved audio environment. Each model shares a timeless dot concept by renowned designer Erwan Bouroullec, inspired by a universal symbol in music and art, and grounded in Samsung’s signature aesthetic.

Designer, Erwan Bouroullec, with the Samsung Music Studio 7, which will be showcased at The First Look, CES 2026. Cables not shown.

Music Studio 7 (LS70H model) is the most immersive model in the series, delivering 3.1.1-channel spatial audio through left, front, right and top-firing speakers for natural 3D immersion. Samsung’s Audio Lab Pattern Control Technology reduces signal overlap for cleaner directionality, while AI Dynamic Bass Control[1] delivers deep bass with minimal distortion and Hi-Resolution Audio enables audio processing up to 24-bit/96kHz. The Music Studio 7 functions as a standalone immersive speaker or can be paired with additional compatible sound units or compatible Samsung TVs via Q-Symphony for wider stereo or a full surround-sound setup.

Samsung Australia has confirmed the Music Studio 7 will be joining its 2026 AV line-up in Black and White models. Pricing and availability is yet to be announced.

The Samsung Music Studio 5 will be showcased at The First Look, CES 2026. Image simulated for illustrative purposes. Cables not shown.

Music Studio 5 (LS50H model) is designed for homes where aesthetic harmony is as important as sound, offering a smaller, gallery-inspired form that complements and elevates interior spaces. Tuned by Samsung Audio Lab, it uses a 4” woofer and dual tweeters with a built-in waveguide for clear, balanced sound, while AI Dynamic Bass Control[2] deepens low frequencies without distortion. Wi-Fi casting, streaming services, voice control and Bluetooth via Samsung Seamless Codec[3] provide smart, seamless connectivity.

A More Intelligent, Connected and Immersive Sound Experience

For 11 consecutive years, Samsung has been the global leader in soundbars[4], driven by a commitment to engineering excellence led by the Samsung Audio Lab in California. This foundation shapes every part of Samsung’s 2026 lineup, bringing together advanced acoustics, purposeful design and intelligent connectivity.

In 2026, Samsung’s Q-Symphony becomes even more adaptive, enabling Samsung TVs, soundbars and WiFi speakers to operate as a unified sound ecosystem. Users can now pair up to five sound devices with a Samsung TV while SpaceFit Sound Pro analyses room layout and device placement to optimise channel distribution. The result is clearer dialogue and more detailed surround sound as you are in the middle of the scene.

Additionally, with Wi-Fi connectivity and the SmartThings app, users can control sound settings, manage group playback, and access music streaming and voice assistant features through a single, intuitive interface. SmartThings[5] also provides instant music controls, making it easy to start listening and adjust playback from compatible connected mobile devices.

Samsung’s audio lineup also includes the all-new Sound Tower (ST50F and ST40F models) announced in late 2025, offering powerful outdoor and social listening experiences that complement the Music Studio and Soundbar families. Together, these innovations reflect Samsung’s continued leadership at the frontier of home audio, uniting acoustics, design and intelligence to create a sound experience that feels effortless, expressive and deeply connected.

The new Samsung Sound Tower Series will join Samsung Australia’s 2026 AV line-up. Pricing and available is yet to be shared.

To stay up to date with the latest product news and special offers on Samsung’s 2026 product line-up, register your interest via https://www.samsung.com/au/handraiserces/

[1] AI Dynamic Bass Control capabilities are based on pre-learned AI data algorithm based on machine learning and may yield varied results. New data may be introduced to our learning models from time to time to enhance its output.

[2] AI Dynamic Bass Control capabilities are based on pre-learned AI data algorithm based on machine learning and may yield varied results. New data may be introduced to our learning models from time to time to enhance its output.

[3] Samsung Seamless Codec feature is only available when paired with compatible Galaxy devices via built-in BlueTooth

[4] Source – Omdia, Feb 2025. Based on overall TV market share by manufacturer on an annual unit & revenue basis

[5] Requires Samsung Account, internet connection and SmartThings enabled devices. Please visit www.samsung.com/au/apps/smartthings/ for a list of current compatible devices.

In its 67th year, and as a pioneer in its field, Good Design Awards has historically showcased the best of design and innovation to a global audience, honouring ground-breaking, cutting edge designs that strive to bring further excellence to Australian homes.  As three of Samsung’s consumer electronics innovations have been recognised at the 2025 Good Design Awards, this reinforces how Samsung is delivering innovations and solutions that not only meet the evolving needs of Australians but also exceed expectations in relation to design.

Samsung’s 2025 line up represents the next leap forward in the company’s vision to simplify Australian home life by bringing AI to all. Prioritising personalisation, and long term value, Samsung’s AI-powered products are designed to thrive within a connected home ecosystem, adapting to user preferences and acting autonomously to save Australians time so they can focus on the things that matter most. This commitment to thoughtful, user-focused design has been recognised at the 2025 Good Design Awards, with three flagship products celebrated for their innovation, functionality, and ability to enhance everyday living.

About Samsung’s winning products

Neo QLED 8K QN900F Samsung Vision AI Smart TV (Product Design – Consumer Electronics)

Samsung’s Neo QLED 8K QN900F is the first Samsung TV to combine Samsung’s 8K picture and sound quality with a premium art experience via the Samsung Art Store[1]. Featuring anti-glare technology[2], a refined Metal Frame Design and Advanced Vision AI, the QN900F offers Australians a sophisticated blend of elevated design and ultra-premium performance. Building on the success of The Frame, this new Mini LED 8K TV fills a gap in the market for those seeking gallery style aesthetics with cutting-edge picture and sound, automatically adapting to user preferences for a truly immersive viewing experience.

Of the Neo QLED 8K QN900F Samsung Vision AI Smart TV, the Good Design Award jury said: “Samsung’s Neo QLED 8K QN900F is the first Samsung TV to combine Samsung’s 8K picture and sound quality with a premium art experience via the Samsung Art Store. The Jury really loves the frame design – congratulations on bringing such a thoughtful product to life. It’s been a long wait for the next evolution of the Frame TV, and this one delivers. The versatility is a standout feature, from the multiple display options to the way it integrates beautifully into designer interiors or homes where a traditional black screen might feel intrusive or unnecessary. It’s a nice premium product and the design embodies an array of technical innovations and incorporates them in a very compelling, humanistic and engaging user experience story. From Hardware (minimal and modern design and mounting), and materials  to the offering of art (art store) that can be displayed – this is a smashing piece of design and technology. The product design proves that having the consumer in mind, technical innovation can elevate the user experience and product value.”

Q-series HW-QS700F – Winner: Good Design Award (Product Design – Consumer Electronics)

Samsung’s Q-Series HW-QS700F Convertible Soundbar delivers True 3.1.2 channel wireless Dolby Atmos 3D surround sound[3] whether placed on a table or mounted on a wall, ensuring consistent, high-quality audio and versatile placement for a variety of home setups.

Of the Q-series HW-QS700F, the Good Design Award jury said: “Samsung’s Q-series HW-QS700F is a convertible soundbar featuring a new gyro-sensor designed to deliver the same True 3.1.2 channel wireless Dolby Atmos 3D surround sound experience, whether mounted flush on a wall or placed flat on a table. The gyro sensor which changes the position in which it directs the fired sound is a super nice innovation. This design absolutely meets the high bar for good design. The form factor and its details all around are implemented very well. The most impressive distinguishing attributes are: flush mounting on the wall! Elimination of cables! Smaller form factor without reducing the sound quality! A simple clean design package with some quality details and features. Overall, a brilliant showcase of innovation and impact in this highly competitive category.”

Bespoke AI Heat Pump Combo – Winner: Good Design Award (Product Design – Domestic Appliances)

The Bespoke AI Heat Pump Combo is an all-in-one 18.5 kg smart washer and 10 kg smart heat pump dryer that combines ultra-large capacity with incredible technology[4][5]. Engineered to deliver powerful wash and dry performance in a single machine, it features AI OptiWash & Dry to optimise detergent and energy use[6], and AI Energy Mode[7] via the SmartThings App[8] to allow users to monitor their energy consumption and provide real-time monitoring and alerts. With WELS ratings and an intuitive 7-inch touchscreen interface, the Combo offers a streamlined, high performance laundry solution that meets the growing demand for efficient, multi-use appliances.

Of the Bespoke AI Heat Pump Combo, the Good Design Award jury said:  “The Bespoke AI Heat Pump Combo is an all-in-one, ultra-large 18.5kg smart washer with a 10kg smart heat-pump dryer. It is designed for large families to wash and dry clothes without the need to transfer between two machines, saving time, and helping transform laundry day into a seamless experience. The execution of the UI panel looks elegant, discreet, minimal and feels right for this type of product. Care and attention to detail on user touchpoints is a big plus. Good translation of user insights into useful product features. The product presents a strong minimalist design aesthetic, which effectively communicates ease of use and suggests an experience where much of the cognitive load is handled by the system removing guesswork for the user. The large, clear screen and interface are promising. Overall, a well resolved and thoughtfully integrated product for modern households, combining two appliances into one to save time, space, and effort. Strong emphasis on energy efficiency and smart monitoring aligns with evolving user values. Commendable sustainability steps. This project truly sets a high benchmark for the Domestic Appliance category and the Samsung Design Team should be congratulated here.”

[1] Stream complimentary curated art or additional artworks available via subscription. Internet connection required. Offering 30 refreshed artworks monthly through Art Store Streams and over 70 ambient content supported complimentary throughout the year

[2] The QN900F has been independently verified as Glare Free: Reflection Glare UGR <10, Discomfort Glare UGR <22, Disability Glare UGR <34 by UL LLC. (UL Solutions), Certificate Number: V166045 – Exp. 31/12/2025.

[3] Source content must be Dolby Atmos® enabled for Dolby ATMOS® playback.

[4] Tested on the WD18DB8995BZSA Samsung Bespoke AI Heat Pump Combo comparing results with AI Energy Mode turned on (Wash –Avg0.11055kWh / Dry –Avg. 1.0150) and off (Wash -Avg0.31911kWh / Dry –Avg. 1.2791kWh). Tested with 3kg Cotton base load and using AI OptiWash and Dry cycle. Actual energy saving may vary, depending on variables including the wash and/or dry cycle, type of detergent and laundry materials.

[5] 10 star energy rating only applies to drying performance of the appliance. Washer component has a 4.5 star rating

[6] AI Wash & Dry’s detection and sensing capabilities are based on our deep learning models trained using predefined set of data and may yield inaccurate or incorrect results. New datasets may be introduced to our learning models from time to time to enhance its accuracy

[7] Compared to using the same cycle without AI Energy Mode. Tested on the WD18DB8995BZSA Samsung Bespoke AI Heat Pump Combo comparing results with AI Energy Mode turned on (Wash –Avg0.11055kWh / Dry –Avg. 1.0150) and off (Wash -Avg0.31911kWh / Dry –Avg. 1.2791kWh). Tested with 3kg Cotton base load and using AI OptiWash and Dry cycle. Actual energy saving may vary, depending on variables including the wash and/or dry cycle, type of detergent and laundry materials.

[8] Available via the SmartThings App on Android and iOS devices. A Wi-Fi connection and a Samsung account are required. T&C’s apply

“Our new soundbars combine exceptional audio quality with seamless convenience,” said Hun Lee, Executive Vice President of the Visual Display Business at Samsung Electronics. “With advanced intelligent technology in the HW-Q990F and the HW-QS700F’s innovative convertible design, these soundbars effortlessly adapt to virtually any environment, delivering an immersive and personalised audio experience for virtually every user.”

HW-Q990F: Redefining Flagship Audio Performance

Samsung unveils new Q-series HW-Q990F. Image simulated for illustrative purposes.

As the successor to the highly acclaimed HW-Q990D, the HW-Q990F takes home audio to new heights. It features newly engineered dual active subwoofers that deliver robust bass and ultra-low-frequency precision. Plus, a new cube design reduces the subwoofers to approximately half the size of its predecessor^[1], minimising resonance and blending flawlessly into modern interiors with a refined serrated finish. 

The HW-Q990F also delivers advanced AI-driven sound optimisation through features such as:

• Dynamic Bass Control: Enhances clarity in low-frequency ranges by utilising non-linear bass management for balanced and reduced distortion sound.
• Q-Symphony: Immerses the user in 3D surround sound by detecting the position of wireless speakers like the Music Frame and automatically optimising audio effects based on its distance and angle.
• Active Voice Amplifier Pro: Provides real-time content analysis that can help reduce background noise and emphasises dialogue for an enhanced viewing experience.

Additionally, the HW-Q990F utilises the Samsung TV’s Neural Processing Unit (NPU) in Q-Symphony mode, making dialogue clearer and delivering more immersive, synchronised audio. 

HW-QS700F: Versatility Meets Elegance and Superior Sound

The HW-QS700F offers even more versatility in home audio with its sleek design and innovative gyro-sensor technology. Suitable for both wall-mounted and tabletop setups, this soundbar adapts to the user’s space. Its built-in gyro-sensor can automatically detect whether it’s positioned vertically or horizontally, fine-tuning the audio output to ensure optimal clarity and immersive sound in any configuration.

Samsung’s new Q-series HW-QS700F can be positioned vertically or horizontally to meet the needs of the user. Image simulated for illustrative purposes.

With its slim, modern profile, the HW-QS700F integrates into virtually any room. Its adaptive design offers flexibility without compromising style, making it the perfect companion for a cinematic wall-mounted display or a minimalist tabletop setup. This soundbar delivers an audio experience as sophisticated as its design — ideal for users who demand both elegance and performance.

The Q-Series HW-Q990F and HW-QS700F will be available in Australia in the first half of 2025. Pricing is yet to be announced. 

To find out more about Samsung’s 2025 AV line-up of soundbars, TVs and projectors, register your interest for updates as they drop via www.samsung.com/au/tvs/ceshandraiser

Introducing the new 98-inch Samsung QLED 4K TV (Q80C) — an ultra-large screen designed to fuel Australian’s entertainment passions and pride for their home. Image simulated for illustrative purposes.

Samsung Electronics Australia has today announced the expansion of its award-winning 2023 TV line-up by adding a supersized 98-inch Samsung QLED Q80C 4K TV to the range. With an RRP of $11,649, Samsung’s QLED Q80C is priced to be the brand’s most accessible Quantum-dot 98-inch TV ever brought to market, delivering on Samsung’s commitment to provide a screen for every experience.

A recent Kantar Worldpanel report[1] shows that a larger screen size and the ability to access all key streaming apps are the two most prominent drivers for Australians intending to upgrade their Samsung TV in 2023. Supported by Samsung’s Quantum-dot technology and Tizen Operating System, the 98-inch QLED Q80C offers immersive premium picture quality and prominent streaming and gaming apps built-in, meeting this local demand for customised big screen entertainment experiences at home.

“We’ve worked hard to not only pack our premium AV technologies into a 98-inch form factor but to bring the best of Samsung’s entertainment ecosystem including Gaming Hub[2], Smart Hub, and Samsung TV Plus to the QLED Q80C TV as standard. Our aim is to deliver the type of no-compromise big screen home cinema experiences that Australians desire while continually working to make them more accessible to more Australians to enjoy,” says Jeremy Senior, Vice-President, Consumer Electronics, Samsung Australia.

Whether wall-mounted or free-standing, Samsung’s stunning QLED Q80C 4K Smart TV is designed to be the stylish centre of the Australian smart home. Image simulated for illustrative purposes. Cable not shown.

Ultra-Large Screen and Mesmerising Quality

The new Samsung QLED Q80C 4K TV joins Samsung’s 98-inch Neo QLED QN90A TV in the Australian marketplace as ultra-large displays that offer big immersive experiences enhanced by Samsung’s innovative picture optimisation technology and SuperSlim design credentials.

Pairing Direct Full Array and Quantum HDR+ technology[3] with a Quantum Processor 4K, Samsung’s QLED Q80C uses a deep learning picture enhancement algorithm to upscale content to 4K resolution, providing incredible picture quality with minimal noise[4]. Samsung’s LED zone technology adjusts brightness and black levels for bold contrast, depth and detail while Samsung’s Quantum Dot technology delivers more than 100% colour volume enabling accurate colour reproduction at any level of brightness[5].

At a mere 48.5mm top to bottom, the Q80C’s beautiful SuperSlim design provides a near-bezeless finish to deliver a rich edge-to-edge picture that defies limits and a TV profile that can blend comfortably into virtually any space. Despite its slim bezel, the QLED Q80C packs a powerful punch when it comes to audio, thanks to the inclusion of Dolby Atmos[6], Object Tracking Sound Lite[7], and Samsung’s latest generation of Q-Symphony[8].

The Samsung 98-inch QLED Q80C 4K Smart TV pairs perfectly with the flagship HW-Q990C Q-Series Soundbar to deliver an immersive, cinematic experience. Image simulated for illustrative purposes. Cables not shown. Soundbar sold separately.

Built for Your Favourite Content

With the QLED Q80C as the centrepiece of their smart home, Australians can get the most out of a connected home experience thanks to the built-in Smart Hub feature. Bringing Entertainment, Gaming, Ambient options, and SmartThings together into one place[9], the QLED Q80C can help users manage various connected devices and appliances across the home, adding a new layer of convenience to everyday routines[10].

Supporting 4K resolution at 120 frames per second via HDMI 2.1, the QLED Q80C provides ultra-high bandwidth for compatible gaming devices to help keep Australians ahead of their virtual-world competition[11]. Ultra-wide Game View, which offers a flexible aspect ratio – from 16:9 to 32:9 – paired with Game Bar puts gamers in control by letting them check Variable Refresh Rates at speed, while Xbox Game Pass[12] offers console-free cloud gaming[13].

With Samsung’s TV Plus service offering 91+ channels and thousands of on-demand, subscription-free shows[14], the 98-inch QLED Q80C enables Australians to feel as immersed in a movie as they are at a cinema directly from home.

Pricing and Availability

The Samsung 98-inch QLED Q80C 4K Smart TV is available now from authorised resellers and Samsung’s Online Store. The QLED Q80C’s ultra-large predecessor – the Neo QLED 98″ QN90A 4K Smart TV – continues to range in select retailers and via Samsung’s Online Store.

• QLED 98″ Q80C 4K Smart TV (QA98Q80CAWXXY), RRP: $11,649
• Neo QLED 98″ QN90A 4K Smart TV (QA98QN90AAWXXY), RRP: $19,999

Australians can buy with confidence from Samsung, the Global No.1 TV brand for 17 years running[15]. Samsung’s 2023 TV range currently holds a Canstar Blue 2023 Innovation Excellence Award in Home Entertainment, in addition to Finder’s 2023 Best TV brand as voted by Australians in its 2023 Customer Satisfaction award survey.

For more information on Samsung’s range of TVs and soundbars, visit our website: samsung.com/au/tvs/qled-tv/highlights/

[1] Kanstar Worldpanel TV Market Overview – Q1 2023, February 2023,  n-10,000

[2] Available in Australia from 24 July 2023. Will be available on the Samsung QLED Q80C and Neo QLED QN90A via an over the network update.

[3] The Range of Quantum HDR claims luminance based on internal testing standards and is subject to change according to viewing environment or specific conditions.

[4] Picture and sound quality of upscaled content will vary depending on quality and resolution of source content.

[5] Available on HDR content only. Colour volume testing is capable of producing results greater than 100%. Q-series models produce more than 100% colour volume when tested using the IDMS 1.03b standard and DCI-P3 colour space. Brightness tested at maximum luminance with 10% White Window in HDR. Testing verified by an independent third party.

[6] Source content must be Dolby Atmos^® enabled for Dolby Atmos^® playback.

[7] The quality of sound effects may vary depending on the source content, installation and environmental characteristics (e.g. ceiling).

[8] Q-Symphony is available only with compatible 2022 Q-Series and S-Series Soundbars and onwards. Soundbar sold separately. Audio effects may vary based on source content, installation and environmental characteristics.

[9] Internet connection and Samsung Account required. Visit Samsung’s SmartThings page for a list of compatible devices: https://www.samsung.com/au/apps/smartthings/.

[10] Internet connection and Samsung Account required. Data and subscription charges may apply. Apps and UI may be subject to change without notice. Agreement of the Smart Hub Terms and Conditions and Privacy Policy is required before use. Some services are available to watch after registration and subscription .For a list of current compatible devices visit https://www.samsung.com/au/apps/smartthings/.

[11] Picture quality will vary depending on quality and resolution of source content. 120fps is dependent on external source supporting HDMI 2.1.

[12] Available on 2021 Samsung Smart TVs and onwards. Internet connection, Xbox Game Pass Ultimate subscription and compatible controller required. Fees apply.

[13] Available on 2021 Samsung Smart TVs and onwards. Internet connection, Xbox Game Pass Ultimate subscription and compatible controller required. Fees apply.

[14] Internet connection and Samsung Account required. Available content subject to change.

[15] Source – Omdia, Jan-2023. Based on overall TV market share by manufacturer on an annual unit & revenue basis.

Samsung Electronics has been recognised as a leader in the global soundbar market, according to the market research firm, FutureSource Consulting. A newly released report[1] notes that Samsung topped the soundbar market for the ninth year in a row, commanding 20.2% in worldwide market share and accounting for 18.4% of the industry sales volume in 2022[2].

Samsung soundbars, including the premium Q-series lineup, are expertly crafted and fine-tuned for powerful and immersive sound quality, enhanced compatibility with TVs, and sleek and modern design. Features such as SpaceFit Sound[3] have been praised by customers and reviewers for calibrating sounds to fit the acoustic properties of each space for tailor-made sound experiences.

This year Samsung is taking its soundbar lineup to the next level with captivating cinematic sounds and premium audio features to win the hearts of consumers and home theatre enthusiasts.

Featured is the pinnacle of Samsung’s home theatre audio technology in 2023: the Q-Series HW-Q990C. Image simulated for illustrative purposes. Cables not shown.

Samsung’s HW-Q990C is a flagship Q-series soundbar with an impressive 11.1.4-channel setup and Dolby Atmos audio. It comes with the latest Q-Symphony[4], which analyses and processes voice channels and audio elements to deliver perfectly synchronised audio using every speaker in both the compatible Samsung TV and the soundbar without muting the TV speakers. It also comes with SpaceFit Sound Pro, which calibrates sounds to match the acoustic properties of each space.

“Samsung is committed to providing our customers with industry-leading home entertainment experiences that meets the evolving needs of our customers,” said Cheolgi Kim, EVP of Visual Display Business at Samsung Electronics. “Samsung soundbars are the perfect immersive match for Samsung TVs, exemplifying the pinnacle of Samsung’s cinematic sound with smart audio features and enhanced connectivity.”

In Australia, Samsung’s soundbar series achieved Canstar Blue’s Most Satisfied Customers Award in Home Theatre Systems 2021 and 2022[5]. In earning this honour in 2022, Samsung was the only brand to achieve a perfect 5-star score for overall satisfaction, performance, user friendliness, features and functionality, value for money, and design, as voted by approximately 250 Australians who had purchased a Home Theatre System in the past three years[6].

Canstar Blue’s customer-rated accolades reinforce Samsung’s market leadership in the Audio-Visual sector, and the brand’s commitment to developing innovative technologies grounded by a deep understanding of the needs and passions of Australian consumers.

For more information, please visit https://www.samsung.com/au/

[1] Source: FutureSource Consulting ‘Worldwide Home Audio Quarterly Tracker’, Worldwide Soundbar Market Share by manufacturer – Annual units and value basis. 1 March 2023.

[2] Source – Futuresource Consulting, Mar-2023. Based on overall Soundbar market share by manufacturer on an annual units & value basis.

[3] Sound effects and performance may vary depending on environmental characteristics (including ceiling).  SpaceFit Sound is compatible with 2021 -2023 QLED Q70 TVs and above.

[4] Samsung Q-Symphony is compatible with all 2021-2023 Samsung TVs (excluding The Serif and The Sero). Sound effects may vary depending on environmental characteristics (including ceiling

[5] Defined by Canstar as systems incorporating television, video and audio equipment including soundbars and audio party speakers.

[6] Canstar Blue customer satisfaction research, conducted through Qualtrics’ online sample aggregation from ISO accredited panels. October 2022, n=249.

Image simulated for illustrative purposes. Cables not shown.

Samsung Electronics Australia today announced the availability of its 2023 Samsung Neo QLED 8K TV and Samsung Neo QLED 4K TV ultra-premium models that begins phased distribution at authorised retailers nationwide from this week. The next generation Neo QLED models kick-start the highly anticipated roll out of Samsung 2023 home entertainment portfolio which includes Samsung’s award-winning home audio soundbar solutions championed by the premium Q-Series range. With a focus on powerful performance, enhanced connectivity, and advanced personalisation; Samsung’s 2023 line-up provides screen options for any preference and lifestyle, all from the Global No.1 TV brand for 17 years running[4].

“We’re proud to deliver a range of Neo QLED TVs and Q-Series soundbars that Australians can count on to provide premium big screen home cinema experiences to suit every lifestyle,” said Jeremy Senior, Vice President- Consumer Electronics, Samsung Australia.

“Beyond making large screen sizes and premium picture quality more accessible than ever, openness and connectivity are what set’s our 2023 TV range apart. We see the role of TVs in 2023 as being a central hub for monitoring and controlling the multitude of digital devices in the home. Via the integrated Samsung Smart Hub feature, that dream is now a reality. The result is a personalised experience that can entertain while adding new levels of convenience from the leading TV brand that Australians can trust.”

Samsung Neo QLED 8K TVs and Samsung Neo QLED 4K TVs combine brilliant picture and design with dynamic audio and seamless connectivity resulting in a versatile screen vivid enough for bright rooms. Images look incredible thanks to Samsung Quantum Mini LED technology that powers up to 33 million pixels[5] and delivers a billion colours. With an advanced Neural Quantum Processor, Samsung Neo QLED TVs upgrade content automatically to either 4K or 8K resolution based on the model[6] for improved detail using 14-bit processing and AI upscaling.

Both models deliver bright highlights and a wide range of colours that have been validated by the experts at Pantone®. High-resolution panels automatically apply real-time, scene-by-scene High Dynamic Range (HDR) effects with new Auto HDR Remastering to deliver extraordinary contrast[7]. Plus, there’s not a bad seat in the house with Anti-Glare and Ultra Viewing Angle technology that displays clear 8K or 4K quality content at virtually any angle or light, producing vivid colour across the screen.

More WOW than ever: Samsung Neo QLED 8K TV

Screen image simulated for illustrative purposes. Cable not shown.

Samsung’s Neo QLED 8K TV line includes incredible picture quality with an Infinity design making it virtually bezel and border-free for an edge-to-edge 8K picture. Experience 8K quality in a billion colours with intense contrast powered by a grid of Samsung Quantum Mini LEDs.

Its ultra-powerful Neural Quantum processor plays content at its full potential and uses AI-based processing to upscale the picture to 8K resolution – no matter how the content was created[8]. Plus, the viewing experience is complemented by life-like sound with Dolby Atmos®, Object Tracking Sound Pro, Adaptive sound, and Q-Symphony.

With exceptional motion up to 4K 144Hz, Samsung Neo QLED 8K levels up your gaming experience with consistently crisp visuals at incredibly high speeds. The TV virtually eliminates lag and motion blur via Real Game Enhancer[9], while the combination of built-in features such as Xbox Game Pass[10], Game Bar, Ultrawide Game View, and Freesync Premium Pro help gamers take control, take on the competition, and take their gaming performance to new heights. Plus, the redesigned Slim One Connect box helps keep messy cables out of sight.

The Samsung Neo QLED 8K Smart TV (QN900C) is available in 85-inches, 75-inches, and 65-inches.

Recommended retail price:

• 85-inches RRP: $12,699.
• 75-inches RRP: $9,879.
• 65-inches RRP: $7,549.

Experience the difference: Neo QLED 4K TVs

Screen image simulated for illustrative purposes. Cable not shown.

The 2023 Samsung Neo QLED 4K Smart TV line-up makes everything look better with 4K upscaling and offers clearer viewing from wide viewing angles even during the daytime[11]. Ultra-precise Quantum Mini LED technology controls the individual zones of light delivering incredible colour accuracy and light control, surreal life-like detail, deep blacks and brilliant contrast. Viewers can enjoy colour validated by the experts at Pantone®, while experiencing stellar brightness with Neo Quantum HDR+. Scenes take on new dimensions with HDR10+ mapping tones and shifting colour and contrast.

Whether streaming an HD movie, watching live sports or enjoying home videos, viewers can experience it all transformed into sharp 4K resolution with an AI-powered processor that upgrades content scene-by-scene to 4K. To add to the viewing experience, Dolby Atmos and Object Tracking Sound+ track the scene and movement with pinpoint accuracy[12].

Two Neo QLED 4K TV series are rolling out now, including QN90C and QN85C.The line-up also includes the 4K QLED Q60C.

Recommended retail price:

Samsung Neo QLED 4K Smart TV QN90C (43-inches, 50-inches, 55-inches, 65-inches, 75-inches, 85-inches)

• 85-inches RRP: $7,899.
• 75-inches RRP: $6,159.
• 65-inches RRP: $4,649.
• 55-inches RRP: $3,489.
• 50-inches RRP: $2,899.
• 43-inches RRP: $2,319.

Samsung Neo QLED 4K Smart TV QN85C (55-inches, 65-inches, 75-inches, 85-inches)

• 85-inches RRP: $6,999.
• 75-inches RRP: $5,199.
• 65-inches RRP: $4,079.
• 55-inches RRP: $3,149.

Samsung QLED 4K Smart TV Q60C (55-inches, 65-inches, 75-inches, 85-inches)

• 85-inches RRP: $4,619.
• 75-inches RRP: $2,889.
• 65-inches RRP: $2,189.
• 55-inches RRP: $1,729.

Better Together with Premium Q-Series Soundbars

A premium big screen experience is only complete with an ultra-immersive big sound audio experience to match. While Samsung TVs come with impressive built-in speakers, when paired with a Samsung Soundbar, these devices can offer a truly powerful, immersive, and personalised home cinema experience.

Designed for a premium audio experience, Samsung Neo QLED TVs pair effortlessly with Samsung soundbars, with the latest Q-Series Q990C soundbar sitting at the pinnacle of the range. Wireless True Dolby Atmos & DTS:X with 11.1.4ch Surround Sound, optimised with Samsung Q-Symphony enables the Q990C to deliver our most captivating cinematic sound experience yet. The new iteration of Q-Symphony provides an evolved paired sound between the TV and soundbar, by way of the soundbar tapping into the TV’s Neural Processing Unit to analyse audio signals and process each sound for more detail.

Samsung’s 2023 Q-Series lineup is rolling out now and includes Q990C, Q930C, Q800C, Q700C and Q600C.

Recommended retail price:

• Q990C RRP: $2,099.
• Q930C RRP: $1,599.
• Q800C RRP: $1,099.
• Q700C RRP: $899.
• Q600C RRP: $799.

Connectivity Features for a Better Experience

Samsung Neo QLED TVs feature Smart Hub – the centerpiece of the connected home experience that brings together Entertainment, Gaming, Ambient options, and SmartThings all in one place[13]. The Tizen OS-powered entertainment hub delivers access to Samsung TV Plus, the brand’s free ad-supported TV (FAST) and video-on-demand service that offers 91+ channels in Australia and thousands of shows and movies on-demand.

Committed to the need to make smart device connectivity easier and more intuitive, SmartThings users can connect to and control various smart devices and appliances across the home from their 2023 Neo QLED TV. With the SmartThings Zigbee & Matter Thread One-Chip Module built directly into the TVs, there is no need to purchase a separate SmartThings dongle. SmartThings also seamlessly syncs and offers easier control of compatible Samsung and third-party appliances and IoT devices[14], enhancing convenience and personalisation through connectivity.

“Getting all of your smart home devices to work together has been an industry challenge for years. Samsung is working with leading brands, from appliances to HVAC systems, to make your home not just smarter, but simpler too,” says Mr. Senior. “The TV set has always been a central meeting point for the family, and now it’s the central place to manage all of your smart home experiences, helping you to live a more personalised, convenient, and connected lifestyle.”

Buy with Confidence

Australians can buy with confidence from Samsung, the Global No.1 TV brand for 17 years running[15]. In 2022, Samsung Electronics Australia was awarded Mozo’s Outstanding Customer Satisfaction Award for TV in addition to Canstar Blue’s Most Satisfied Customer Award for TVs and Home Theatre for the second consecutive year. With the Samsung Solar Cell remote also receiving a Canstar Blue 2022 Innovation Excellence Award due to its “remarkable breakthrough in sustainability and convenience”, Samsung is Canstar Blue’s most celebrated AV brand of the decade[16].

For more information on Samsung’s range of TVs and soundbars, visit our website here: https://www.samsung.com/au/tvs/qled-tv/highlights/

[1] The QLED 4K Smart TV (Q80C) is available in 98-inches.

[2] Source – Omdia, Jan-2023. Based on overall TV market share by manufacturer on an annual unit & revenue basis.

[3] Home Theatre is defined by Canstar Blue as systems incorporating television, video and audio equipment including soundbars and audio party speakers. Canstar Blue’s customer satisfaction research for TV was conducted through Qualtrics’ online sample aggregation from ISO accredited panels. October 2022, n=1,225. Canstar Blue’s customer satisfaction research for Home Theatre was conducted through Qualtrics’ online sample aggregation from ISO accredited panels. October 2022, n=249.

[4] Source – Omdia, Jan-2023. Based on overall TV market share by manufacturer on an annual unit & revenue basis.

[5] Applies to Neo QLED 8K TV models

[6] Utilises AI-Based formulas to upscale. Native 8K content availability is limited. Picture quality of upscaled content will vary depending on the quality and resolution of source content.

[7] The Range of Quantum HDR claims luminance based on internal testing standards and is subject to change according to viewing environment or specific conditions.

[8] Utilises AI-Based formulas to upscale. Native 8K content availability is limited. Picture quality of upscaled content will vary depending on the quality and resolution of source content.

[9] Compared to Samsung CU8000 TV. Low input lag is measured based on internal testing conditions and is subject to change according to game setting or specific conditions.

[10] Available on 2021 Samsung Smart TVs and onwards. Internet connection, Xbox Game Pass Ultimate subscription and compatible controller required. Fees apply.

[11] Wide Angle Viewing is available on 55-inch models and above only.

[12] Source content must be Dolby Atmos® enabled for Dolby Atmos® playback. Samsung define ‘True Dolby Atmos’ as featuring an upwards-firing directional speaker for three dimensional sound. OTS+ only available on QN90C 55″ models and above. 43″ and 50″ features OTS Lite only.

[13] Internet connection required. Visit Samsung’s SmartThings page for a list of compatible devices: https://www.samsung.com/au/apps/smartthings/

[14] For a list of current compatible devices visit https://www.samsung.com/au/apps/smartthings/

[15] Source: Omdia, Jan-2023. Based on overall TV market share by manufacturer on an annual unit & revenue basis.

[16] Canstar research, conducted by Qualtrics December 2021, n=1,075.

Samsung’s 2023 MICRO LED lineup provides consumers with a breadth of options for unparalleled picture quality and screen experience. Image simulated for illustrative purposes.

Samsung Electronics Co., Ltd. today unveiled its new Neo QLED, MICRO LED and Samsung OLED lineups alongside lifestyle products and accessories ahead of CES^® 2023. This year’s lineup features advanced, innovative products with a focus on enhanced connectivity and personalised consumer experiences.

Samsung’s wide portfolio of offerings helps users build their own tailored experiences with the devices they use every day, with more intuitive technology than ever before. This year, Samsung takes one step further in its ever-evolving journey to simplify consumers’ everyday lives with seamless multi-device integration across its entire ecosystem through its smart home platform SmartThings.

“In 2023, we are pushing boundaries of innovation to offer consumers more than just premium picture quality, but a holistic, premium device experience tailored to what they need and want out of their connected home,” said Cheolgi Kim, EVP of Visual Display Business at Samsung Electronics. “With SmartThings, our advanced technology is seamless and intuitive, making life more sustainable, accessible and enjoyable everyday.”

Premium and Connected Experiences with Neo QLED

Samsung’s 2023 Neo QLED TVs go beyond just a clear picture, with a high-resolution panel and new Auto HDR Remastering. Image simulated for illustrative purposes.

Samsung’s latest suite of Neo QLED 8K and 4K televisions provide consumers with premium options that suit almost every need. Neo QLED picture quality is powered by Samsung’s advanced Neural Quantum Processor, which supports the Quantum Mini LED-lit TV with 14-bit processing and AI upscaling, enabling features such as Shape Adaptive Light Control and Real Depth Enhancer Pro for a three-dimensional, lifelike picture.

Samsung’s 2023 Neo QLED TVs go beyond just a clear picture, with a high-resolution panel and Samsung’s proprietary algorithm powering Samsung’s new Auto HDR Remastering. It uses AI deep learning technology to analyse and apply real-time High Dynamic Range (HDR) effects on Standard Dynamic Range (SDR) content on a scene-by-scene basis, making SDR content bright and lively for even deeper immersion.

In addition, SmartThings users no longer need to purchase a separate SmartThings dongle to connect and control Zigbee and Thread devices. In 2023, the SmartThings Zigbee & Matter Thread One-Chip Module will be directly built into Samsung products. And for the ultimate connected device experience, SmartThings automatically syncs devices for easier control of not just Samsung devices, but also third-party appliances and IoT devices[1] for seamless connections.

Samsung’s 2023 Neo QLED range will be available in Australia in Q2 2023.

Broadening Viewing Options with MICRO LED and Samsung OLED

Samsung’s 2023 MICRO LED lineup will offers Australians new models ranging from 77 to 114-inches. Image simulated for illustrative purposes.

The 2023 MICRO LED lineup offers new models ranging from 77 to 114-inches[2] to provide consumers with a breadth of options for incredible picture quality and screen experience. Thanks to its modular nature, MICRO LED is not bound by shape, ratio and size, making it completely customisable to fit a consumer’s desired set up. In addition, it comes without bezels so regardless of configuration, the boundary between screen and real life is seamless.

And to provide consumers with even more viewing options, Samsung’s 2023 OLED lineup will be available in 55, 65 and the new ultra-large 77-inch models[3]. Samsung’s latest OLED lineup comes with Quantum Dot technology that has been developed for Samsung’s Neo QLEDs as well as Neural Quantum Processors to retain OLED technology’s core strengths, while simultaneously improving limitations in its brightness and colour representation.

The expanded lineup comes with a 144Hz refresh rate and all of Samsung’s smart features. And for the first time on an OLED TV, Samsung OLEDs come with AMD’s FreeSync Premium Pro certification for the ultimate OLED gaming experience.

Finally, to expand viewing options, Samsung offers Samsung TV Plus on all of its smart TV lineup. The free ad-supported TV (FAST) and video-on-demand service delivers over 1,800 channels globally, including over 50 owned & operated channels, reaching 24 countries and 465 million devices globally across the company’s TV and mobile devices. It is 100% free and doesn’t require any downloads, subscriptions or additional devices[4].

The 2023 Samsung OLED range, including the new ultra-large 77-inch model will be available in Australia in Q2 2023. Samsung’s 2023 MICRO LED range including the new 77 and 114-inch models will be available in Australia in 2023. 

The 2023 Samsung OLED range will include a new ultra-large 77-inch model, available in Australia in Q2 2023. Image simulated for illustrative purposes.

Explore a New World of Gaming

In 2023, upgrades for GameBar 3.0 with MiniMap Sharing[5] and Virtual Aim Point elevate the experience for every type of gamer. MiniMap Sharing enables players to see the minimap of their game at-a-glance on any display while Virtual Aim Point, designed for first-person shooters (FPS), allows players to view more noticeable crosshairs in any game so they can make the perfect shot.

Elevate Your Lifestyle with Expanded Lifestyle Lineup and New Features

Samsung’s latest TV lineup can be mounted with the optional Auto Rotating Wall Mount & Stand[6], which brings automatic rotation and vertical media viewing experience to TVs including The Frame. Image simulated for illustrative purposes. Cable not shown.

Consumer’s lifestyle needs are constantly shifting. To navigate this landscape, Samsung has unveiled new lifestyle products and features to elevate the user experience to another level, allowing consumers to customise the way they view and experience screens.

• The Premiere 8K: In 2023, Samsung is introducing a new iteration of its laser projector, The Premiere 8K. The ultra-short throw projector lineup now comes with an 8K model, giving users the same ultra-large screen in even higher resolution. It supports a maximum screen size of 150-inches for a massive screen with exquisite resolution to match.
• The Freestyle with Smart EDGE Blending: The Freestyle is the ultimate flexible device, allowing consumers to watch and engage with whatever they want, wherever they want. In 2023, users can take advantage of the new Smart EDGE Blending feature, which allows users to use two of the devices and watch content in a 21:9 configuration with no manual lining up or adjusting.
• New UI and Accessories: In 2023, Samsung is introducing a new and improved Samsung Art Store with features such as previews at-a-glance and extended content offerings, which mimic the experience of visiting a gallery or museum. Also new is a metal bezel option for a modern and luxurious look on The Frame. Samsung’s latest TV lineup can be mounted with the optional Auto Rotating Wall Mount & Stand,[7] which brings the automatic rotation and vertical media viewing experience of The Sero to other TVs, including The Frame and Neo QLEDs.

Samsung’s expanded 2023 lifestyle lineup, including The Frame, The Freestyle with Smart EDGE Blending will be available in Australia from Q1 2023. The Premiere 8K and AV accessories will be available in Australia in 2023.

Everyday Sustainability with Samsung Screens

In line with the latest environmental strategy announced in 2022, Samsung is consistently working with partners and customers to be eco-conscious, providing a broader impact throughout the product’s lifecycle. As a result, each step is made more eco-conscious, from making the manufacturing process more efficient to reducing packaging and changing how consumers use their products.

• Recycled Materials: For the 2023 lineup, Samsung will replace some elements of the SolarCell Remote with materials partly comprised of recycled ocean-bound plastic.
• Reducing Manufacturing Impact: Samsung designed a light-weight injection mold that requires fewer materials, with a structure that can be repurposed, bringing down the overall energy consumption and raw materials needed for production.
• AI Energy Saving Mode: Through SmartThings, Samsung’s 2023 TVs support AI Energy Saving Mode, helping users save more energy in new ways. SmartThings Energy Service on TVs helps reduce carbon footprint of connected devices with simple changes, such as automatic switches to energy saving mode on specific devices when not in use. And with 3D Map View, it will be easier to get a holistic overview of connected devices and put energy saving ideas into practice.
• Eco-Packaging: In 2023, Samsung Eco-Packaging will come with minimal print so less ink is consumed in its production, and Samsung will use paper tape to reduce the use of plastic in its packaging. Additionally, package sizes will be reduced to help lower overall carbon emissions.

Multidimensional Soundscape and Audio Quality with AI

When paired with a Samsung TV, the flagship HW-Q990C soundbar will offer the most powerful, customisable and personalised ecosystem available to date. Image simulated for illustrative purposes.

A premium screen experience would only be complete with ultra-immersive audio. While Samsung TVs come with impressive built-in speakers, they also have powerful audio features and devices to enhance the viewing experience for something truly cinematic.

• AI Sound Remastering: In 2023, Samsung’s flagship TV and soundbar offer Sound Remastering, which utilises AI to remaster each sound object to help ensure voices are clear, environmental sounds are enveloping and that each component is just the right volume.
• Soundbars: In addition to the flagship soundbar, HW-Q990C, with 11.1.4 channel sound supporting Dolby Atmos, the ultra-slim HW-S800B offers powerful immersive sound in Dolby Atmos from a 3.1.2 channel device that is just 40mm tall and 38mm deep. It is easily placed with any TV and offers clear sound with punchy bass.
• Q-Symphony: A new iteration of harmony between the TV and soundbar, 2023 new Q-Symphony will provide vastly evolved sound for which the soundbar taps into the TV’s Neural Processing Unit to analyse audio signals and process each sound for more detail than ever before.

In 2023 by pairing Samsung TV’s with Samsung Soundbars, these devices will offer the most powerful, customisable and personalised ecosystem available to date.

The Samsung flagship HW-Q990C soundbar will be available in Australia in Q1 2023. The ultra-slim HW-S800B is currently available in Australia.

Register your interest to get the latest updates and special offers regarding Samsung’s 2023 monitor and AV products, as announced at CES 2023 via https://www.samsung.com/au/firstlook/ from 2:00PM AEDT on 4 January 2023.

^* All functionality, features, specifications, and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability, and capabilities of the product are subject to change without notice or obligation. Availability of the above-mentioned products, services, and features may vary by region.

[1] SmartThings will support Matter and HCA in 2023. This will enable SmartThings users to add compatible devices seamlessly into their SmartThings Home Environment.

[2] Samsung’s MICRO LED lineup in Australia will be offered in 77, 89, 101, and 114-inches in 2023. Availability of sizes including 50, 63 and 140-inches may vary across regions.

[3] Available in Australia from Q2 2023.

[4] An internet connection is required. Data usage charges may apply.

[5] MiniMap Sharing will be available via software update in the first half of 2023.

[6] Auto Rotating Wall Mount and Stand sold separately.

[7] Auto Rotating Wall Mount and Stand sold separately.

Samsung Electronics Australia has today announced the local availability of its most impressive and extensive range of soundbars, featuring an extended Dolby Atmos line-up and new innovations that will create true cinematic surround sound experiences at home.

The introduction of True Dolby Atmos & DTS:X with 11.1.4ch surround sound to the flagship Q-Series Soundbars is a first of its kind and fills your room with cinematic sound by incorporating 11 channels, one subwoofer channel and four up-firing channels.

“Australians appreciate high quality audio as part of their visual experience and the 2021 line-up showcases Samsung’s commitment to innovation with new audio advancements that raise the bar in sound quality,” said Jeremy Senior, Vice President of Consumer Electronics, Samsung Australia.

“Offering the ultimate immersive audio experience at home, the Q950A, engineered by Samsung’s Audio Lab is the perfect match for our new Neo QLED range providing Dolby Atmos Rear Speakers, Spacefit Sound+ and Samsung’s Q-Symphony,” continued Mahdi.

Following the 2020 introduction of the revolutionary Q-Symphony feature, in 2021 Samsung will redefine the sound experience by surrounding you with sound from TV and Soundbar orchestrated in harmony. Q-Symphony uniquely allows TV and Soundbar speakers to operate simultaneously for better surround effect without muting TV speakers.”

For a more customised sound experience, SpaceFit Sound+ tailors your TV and compatible soundbar settings by constantly testing reverberations, ensuring the sound is always optimised for the room. Working together, Q-Symphony and SpaceFit Sound+ offers users a total sound collaboration delivering a synchronised sound experience.

“Samsung understands that sound integration and synergy between TVs and soundbars is a key factor sought after by Australians. Through the innovative Q-Symphony and SpaceFit Sound+, the new soundbar range takes immersive audio experiences to the next level through total sound collaboration,” said Jeremy Senior.

Samsung soundbars (Q700 and above) will also support third-party connectivity features including AirPlay 2 and built-in Chromecast ability, offering upgraded usability with casting. This is a first for Samsung soundbars and will further allow users to seamlessly cast their music to their Samsung soundbar without turning on their TV.

The accessible A-Series soundbars offers more powerful enhanced sound with upgraded power output in addition to a new Bass Boost Mode feature, providing users the choice to amplify the level of bass to provide a more immersive sound experience. The upgraded S-Series also features dedicated centre speaker and side-firing Horn Speakers for immersive and wide sound experience for users to enjoy their favourite music and movie content.

Samsung’s 2021 Soundbar range will be available through various retail outlets nationally from Friday 5 March. Samsung Q-Series soundbars come with a 100 Day Money Back Guarantee1

For more information on the 2021 Soundbar range, visit the Samsung website.

Pricing and Availability

The 2021 Soundbar range will be available starting from Friday 5th March at selected retailers and online.