Big Change is a Phone Call Away

09-08-2019
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Each time you buy a new consumer durable or any electronic device, you get rid of the older one. Ask yourself – are you disposing it in a responsible way?

 

India is amongst the top 5 countries in e-waste generation*. Electronic waste or e-waste comprises of discarded mobile phones, batteries, laptops, chargers, motherboards, headphones, keyboards, television sets, air conditioners, refrigerators amongst others.

 

Most people end up selling their e-waste to the informal sector or to kabadiwallas. Improper handling and hazardous methods to extract precious metals from e-waste could prove to be harmful for the environment and the people handling them. Samsung recognizes this challenge and has initiated the Care for Clean India program. Under this program, customers with e-waste need to just call Samsung 1800-5-SAMSUNG or 1800-572-67864. Samsung will collect the e-waste from customers’ doorstep, completely free of cost and take care of the rest. The collected e-waste will be disposed of responsibly through government authorized recycling companies.

 

The Care for Clean India campaign further cements Samsung India’s commitment to the environment by adhering to the global recycling laws, to raise awareness about responsible disposal of e-waste, reduce generation of e-waste and encourage recycling of e-waste. More importantly, it is an initiative to ensure that we leave a clean and green India for generations to come.

 

Within a few days of the launch, the campaign has seen participation in huge numbers. Conscious consumers have been calling in to participate actively in the campaign.

 

Samsung urges you to be a part of this campaign.

A big change is just a phone call away…

 

Samsung India thanks you for your appreciation and urges all of you to participate in Care for Clean India campaign

 

*Source: ASSOCHAM and NEC report,2018

Corporate > Citizenship

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