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Samsung Connects Fans with Exclusive Experiences at BottleRock Napa Valley


Samsung Electronics America is returning to Napa Valley for the BottleRock Napa Valley Music and Food Festival, an iconic celebration of food, music and culture, on May 26-28.  As the “official screen of BottleRock,” Samsung is sponsoring the VIP Village, and Samsung TVs will be on display and stream performances throughout the event for visitors to enjoy the BottleRock experience. Fans can also visit the Samsung Tiny Home to check out connected demos featuring the latest Samsung devices.


“Technology has the power to connect people, fuel their passions, and bring them together to make new memories,” said Sarah Larsen Tobin, Vice President of Home Entertainment Marketing, Samsung Electronics America. “Whether you’re hosting an awards show party in the living room, or gathering in the backyard for a big game and BBQ, Samsung home entertainment products provide stunning picture quality and immersive sound to bring more wow than ever to the everyday. We’re excited to bring this to life for BottleRock attendees so they can interact with our all-star product line-up throughout the festival.”

The Samsung experience at BottleRock Napa Valley will feature the new Samsung Tiny Home. At only 20’ x 40’, the space may have a small footprint, but it has a big imprint – featuring a connected kitchen, living room, outdoor space, and much more. When walking in, visitors will see the home of the future brought to life, where simple-to-use connected products are perfectly synced to provide a tailored experience, no matter the space. This includes cutting-edge Samsung TVs—including the latest Samsung Neo QLED 8K and Samsung OLED—as well as the HW-Q990C and HW-Q800C soundbars, which are at the center of the Samsung connect ecosystem. Visitors can also expect demos of Samsung home appliances such as the Bespoke 4-Door French Door Refrigerator with Family Hub and Bespoke Air Dresser, the M80B 4K UHD Smart Monitor, and more.

Tiny Home visitors will also get the chance to get product discount codes, leave with Samsung swag, and can even win VIP ticket upgrades and Samsung products.

The Samsung Tiny Home is located in the GA area of the festival near the Burnell Street entrance, and will be open all three days of BottleRock Napa Valley.

As an event sponsor, Samsung is also hosting the VIP Village, a dedicated area for VIP ticketholders to access premium bars, a dedicated viewing area by the main stage, the VIP Village Stage, and more.

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