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A Samsung TV Made in 1987 Highlights Durability Across Generations
Latinoamérica on February 3, 2026
A Samsung television manufactured in 1987 and sold in Guatemala has completed an extraordinary journey back to the company’s regional headquarters in Panama as part of the Eco Trade-In program, serving as a powerful symbol of long-lasting product quality and sustainable consumption.
The television had been part of a Guatemalan household for 39 years, where it was used daily for news, entertainment and family gatherings. Purchased at a time when Samsung was still establishing its presence in the local market, the device became a constant presence across generations, accompanying major global events and everyday moments alike. Its continued functionality after nearly four decades highlights the durability of Samsung’s engineering during the late 1980s, a legacy that remains evident today.
When the television was handed in at a local store as part of Eco Trade-In, its remarkable condition surprised technical staff. As a result, the device was sent to Samsung Electronics Latin America (SELA) regional headquarters in Panama City, where engineers carefully restored it. Some of the engineers involved had never seen the model before, making the process both a technical and historical exercise. Once restored, the television was fully operational and capable of displaying a clear image, underscoring the longevity of its original design.
The restored television later attracted attention beyond the region, sparking interest and pride at Samsung’s global headquarters in Suwon, Korea. The device now serves as an exhibit piece that reflects the company’s long-term approach to product design, which balances innovation with reliability. It helps reinforce the notion that while technology continues to evolve rapidly, foundational principles such as quality remain constant.
The story also highlights the purpose of Eco Trade-In, which allows consumers to exchange old devices toward new products. As part of Samsung’s ESG strategy, the program aims to reduce electronic waste and promote responsible disposal while encouraging upgrades to modern technology. By returning the television through this initiative, the device’s lifecycle was closed in a sustainable way, connecting past, present, and future through responsible innovation.
