Worldwide
Samsung Wins Three Major Honors at Xataka Mexico Awards 2025
Mexico on November 11, 2025
Samsung Electronics earned three prestigious recognitions at the Xataka Mexico Awards 2025, reaffirming its leadership in innovation, design and technology. The company’s Galaxy S25 Ultra smartphone, Neo QLED 4K QN90F TV and HW-Q990F soundbar were each named the best devices in their categories, reflecting its ongoing influence on next-generation consumer technology.
Celebrating the most innovative technology products in Mexico, the Xataka Awards recognized devices not only for their technical excellence but also for their impact on users’ daily lives and availability in the local market. During the ceremony, which was broadcast live on YouTube, Samsung stood out by receiving three top honors, including the evening’s most coveted award — Best Premium Smartphone.
Galaxy S25 Ultra captured this distinction for its exceptional performance and versatility. Equipped with a 200MP main camera, a Dynamic AMOLED 2X display and the integrated S Pen, it redefines what mobile technology can do. Enhanced by Galaxy AI, the device adapts intelligently to user needs, providing personalized and secure experiences that elevate productivity and creativity.
In the television category, the Neo QLED 4K QN90F was named Best Low-End and Mid-Range TV for offering premium performance at an accessible price. It features 4K resolution with up to 165Hz refresh rate and a 60 W Dolby Atmos speaker system, and its authentic QLED panels are powered by quantum dot technology to deliver a cinematic experience with more vivid colors, deeper blacks and exceptional brightness, even in HDR scenes.
Samsung also triumphed in the audio category with the HW-Q990F soundbar, recognized as the Best Sound Device of the Year. Its 11.1.4 channel setup and 22 integrated speakers create a deeply immersive, three-dimensional experience, while its compatibility with Q-Symphony and integration with smart assistants ensures seamless synergy with Samsung TVs.
