Around the World
[Mexico] Samsung Celebrates Launch of New French Door Refrigerators With a Night of Cooking
Samsung Electronics Mexico held an event at Terraza Everest — located in the Lomas de Chapultepec area of Mexico City, Mexico — to celebrate the launch of its new French Door refrigerator line. The event featured cooking discussions and demonstrations from top Mexican chefs Abel Hernández, Fernando Martínez Zavala and Ismael Montero, where the chefs shared their culinary expertise and highlighted how Samsung’s new refrigerators elevate the kitchen experience.
[U.S.] Samsung’s Galaxy Smartphones To Power YouTuber MrBeast’s Vlogs
Samsung Electronics America has continued its collaboration with influencers by recently teaming up with MrBeast, the world’s most subscribed individual YouTuber. Through this partnership, MrBeast will be using the Galaxy S series, Galaxy Z Flip5 and Z Fold5 as his official mobile vlogging devices — showcasing how Samsung’s Galaxy line can be powerful for aspiring and professional creators.
[Germany] Samsung Executive Discusses Human-Centric Approach to Security
Following Samsung Electronics’ presence at Digital X — Europe’s leading digitalization initiative in Cologne, Germany — Tuncay Sandikci, Director of Mobile eXperience (MX) B2B at Samsung Electronics Germany, highlights the importance of a human-centric approach to digital and cybersecurity. Sandikci discusses how optimized, customer-centric solutions such as Samsung Knox Suite and Samsung Message Guard can help users keep and businesses safe in the constantly evolving digital world.
[U.S.] SmartThings U.S. Executive Shares Insight on Sustainable Industry Partnerships
Samsung Electronics continues to prioritize sustainability throughout its global operations — from helping consumers optimize their energy efficiency to creating a circular economy during the product lifecycle. In this edition of Samsung’s “Partners in Sustainability” series, Mark Benson, Head of Samsung SmartThings U.S., shares his views on how tackling environmental challenges requires unparalleled cooperation.
[U.K.] Samsung Launches New Gamer Training Program
Samsung Electronics U.K. is helping gamers take their skills to the next level with the launch of its new Level Up Gamer Training program — available on the Embrace your game page in Samsung Game Portal and the Samsung Global YouTube channel. Featuring engaging training sessions, video workshops and other interactive gaming content from top pro gamers and content creators, the initiative will provide valuable insights and a glimpse of the latest Samsung products to players of all levels.
[Latinoamérica] Samsung Celebrates 1 Year of Gaming Initiatives
Samsung Electronics Latin America is celebrating the one-year anniversary of its Smart City Island in the popular online video game Fortnite. Since then, the company has gone on to launch Gaming House on Surprise City island in Fortnite and House of SAM in Decentraland — accumulating more than one million views and interactions from young Latino gamers across the gaming universe.
[Türkiye] Samsung Partners With Street Artist LEO LUNATIC on New Galaxy Z Flip5 NFC Case
Samsung Electronics Türkiye has teamed up with Turkish street artist LEO LUNATIC to collaborate on a new NFC Flipsuit case exclusively for the Galaxy Z Flip5. When the NFC cards created by LEO LUNATIC are inserted into the transparent case, the Flex Window displays animated designs — allowing Galaxy users to customize their devices with vibrant artwork from the artist.
[Indonesia] Galaxy Camera Features Perfect for Shooting Images at Night
As days become shorter and nights become longer, Samsung Electronics Indonesia is highlighting some of the Galaxy Z Flip5 and Z Fold5’s powerful camera features that are perfect for capturing crystal-clear images even in low light. Galaxy users can shoot everything from picturesque landscapes to stunning selfies with advanced features such as Nightography, Hyperlapse, Flex Mode and more.
[India] Samsung Innovation Campus Delhi Celebrates 59 New Graduates
Samsung Innovation Campus in Delhi, India, has awarded 59 students with certificates for successfully completing courses in AI and big data. Samsung celebrated the impressive achievements of the recent graduates through a ceremony at the National Small Industries Corporation (NSIC) in Okhla, Delhi — underscoring the company’s commitment to empowering youth and supporting the Indian government’s #PoweringDigitalIndia initiative.
[Australia] Samsung Awarded Multiple Accolades at 2023 Good Design Awards
Four Samsung Electronics products have received recognition at the 2023 Australian Good Design Awards, acknowledging the company’s commitment to outstanding innovation. The 2023 OLED TVs, 2023 Bespoke AirDresser and Bespoke Jet Bot AI+™ robot vacuum were awarded the Good Design Award Winner accolade — while the Bespoke AI™ Smart Washer with Less Microfiber™ Cycle received the Good Design Award Gold award.
[Latinoamérica] Influencers Join the Flip Side During Padel Day in Venezuela
Samsung Electronics invited Samsung Lovers to take part in a Padel Day at the San Luis Sports Center in Caracas, Venezuela — an exciting afternoon filled with outdoor sports competitions and the new Galaxy foldables. Attendees had hands-on experience with the latest Galaxy Z Flip5 and Z Fold5 in the Samsung Experience Zone and learned the basics of Padel Tennis from the professional Padel Athlete, Miguel Morillo Trapero.
[Türkiye] Samsung Launches New Mobile Wallet App With Visa, Moka and Pazarama
Samsung Electronics Türkiye has launched S Wallet, a new mobile wallet application created in partnership with Visa, Moka and Pazarama. With the app, Galaxy users in the country will be able to easily make safe, contactless payments via their smartphones or wearables and have access to a variety of unique features — including exclusive campaigns and benefits from Visa and İşbank, product promotions from Samsung and more.
[Latinoamérica] Samsung Latin America Executive Highlights Foldable Market Growth
Antonia Quintas, Senior Vice President of Mobile eXperience (MX) at Samsung Electronics Latin America, discusses the state of the global smartphone market — highlighting the massive 50% increase in sales of foldable phones since 2022. Taking note of current consumer trends, Quintas emphasizes how Samsung will remain a leader in the mobile industry with products such as its Galaxy Z series smartphones that enhance the lives of users around the world.
[Indonesia] Indonesian Influencer Shares Tips for Upgraded Content Creation With Galaxy Z Flip5
Samsung Electronics’ Galaxy Z series is empowering users around the world to unleash their creativity. Indonesian fashion and beauty influencer Lystia Novilda shares how the Galaxy Z Flip5 helps take her content creation to the next level — offering unique features such as FlexCam for enhanced mirror selfies and Auto Framing for clear image and video shooting.
[U.S.] Samsung Solve for Tomorrow Alumna Shares How Competition Taught Her To Pursue New Opportunities
Samsung U.S. Newsroom’s “Samsung Solve for Tomorrow Alumni: Where Are They Now?” series spotlights former Solve for Tomorrow competitors to learn how the competition has impacted their lives and shaped their career paths. Through her team’s “Sight for Tomorrow” STEM solution, Tia Davis – a 2018-2019 Samsung Solve for Tomorrow champion – tackled challenges facing Deep Creek Middle School in Virginia and the surrounding community.
[South Africa] Samsung and 947 Partner for Second Galaxy 947 Joburg Day
On September 2, Samsung Electronics South Africa and local radio station 947 teamed up once again to host Galaxy 947 Joburg Day, a collaborative event celebrating music and technology in Johannesburg. Against the backdrop of Y2K nostalgia — inspired by the unique design of the Galaxy Z Flip5 — attendees enjoyed music from popular local artists, with the best dancers in the crowd winning prizes such as the new Galaxy Z Flip5 and Galaxy Watch6.
[South Africa] Samsung Celebrates Newest Certified Women Technicians
Samsung Electronics South Africa is celebrating the graduates from the 24-month SETA-accredited Air-Conditioning and Refrigeration Technician Apprenticeship program, created in partnership between Samsung’s Equity Equivalent Investment Program and government organizations. The program began in June 2020 and sought to provide women with skills related to the Fourth Industrial Revolution, empowering them to lead the next generation of technicians.
[Chile] Samsung and ENEL Partner To Replace Wood-Burning Stoves With Air Conditioners
Since 2020, Samsung Electronics Chile and power company ENEL have teamed up to replace wood-burning stoves with Samsung air conditioners for free in eligible Chilean households. The Split Inverter Air Conditioners offer efficient heating and cooling solutions and air filtration to remove particulate matter, helping families stay cool while saving energy and reducing their carbon footprint.
[Singapore] Samsung Members Stars in Southeast Asia and Oceania Gather To Share Insights
Every year since 2021, Samsung invites around 80 Samsung Members across Southeast Asia and Oceania to become Samsung Members Stars — offering them a world of exclusive events, benefits and content to further their passions. On July 1, Member Stars from eight markets attended a hybrid in-person and online welcome event to share their experiences and participate in an Ask-Me-Anything session that touched on upcoming events.
[Spain] Head of SEIB Discusses Role of Technology in Improving Daily Life
On the opening day of the 37th Meeting on the Digital Economy and Telecommunications, Dave Das, Head of Samsung Electronics Iberia, underscored the company’s ongoing efforts to pursue sustainability, strengthen data protection and enhance user quality of life through technology. In addition, he highlighted the results of Samsung’s “Technology With Purpose” program — a local initiative that has impacted the lives of around half a million Spaniards.
[South Africa] Samsung Celebrates Women’s Month Through #DoWhatYouCant Campaign
In celebration of Women’s Month in the country, Samsung Electronics South Africa is sharing the inspiring stories of women who have overcome adversity to break down societal barriers. The company’s #DoWhatYouCant video campaign shares first-hand accounts from Dr. Mulalo Magodi and skateboarder Boipelo Awuah and how they have made waves as leaders in their industries.
[Kazakhstan] Samsung Gives Festival Attendees a Virtual Look at Bespoke Products
Samsung Electronics Kazakhstan gave FourE Festival 2023 attendees a chance to experience the Bespoke products through an innovative VR exhibition. Upon stepping into the Samsung yurt, a traditional dwelling of nomadic Kazakhs, attendees were taken through a virtual tour of Samsung’s new Bespoke products — giving them the opportunity to learn about the unique features and stylish design offerings of the product line.
[U.S.] Samsung Celebrates 5-Year Partnership With DonorsChoose
Samsung Electronics America and DonorsChoose, a U.S.-based nonprofit supporting preK-12 public schools, are celebrating five years of partnership. The partnership centers around Samsung’s national Solve for Tomorrow STEM competition and has delivered over $8.5 million in Samsung technology and classroom supplies to nearly 500 schools participating in Solve for Tomorrow competitions.
[Mexico] An Immersive Night of Gaming To Unveil the New Odyssey OLED G9
To celebrate the official presentation of Samsung’s new Odyssey OLED G9 monitor, content creators and influencers gathered for a night of epic gaming experiences at Arena in Artz Pedregal, Mexico City, Mexico. The event featured demonstrations of the powerful new monitor’s advanced gaming capabilities — including its stunning high-definition display, ultra-fast response rate, optimized aspect ratio and more — with attendees going head-to-head in a variety of games.
[India] Samsung Innovation Campus India Celebrates First Graduating Class
Samsung Innovation Campus in Bhilai, India awarded 92 students with certificates for successfully completing courses related to coding, programming and IoT. Throughout the program, students developed technical skills related to Fourth Industrial Revolution technologies and participated in a hackathon from August 23 to 25 as a culmination of their studies. Samsung India launched its Samsung Innovation Campus program at eight campuses this year with the aim to upskill 3,000 students,
[Brazil] Samsung Employees Participate in Community Volunteer Project
On August 17, Samsung Brazil employees participated in a variety of programs to enhance the local community as a part of its volunteer corporative program. The 15 volunteers completed multiple projects at the Colmeia — a non-governmental organization in São Paulo focusing on the social and professional development of children and young people — including painting murals and creating stickers marking entrances and exits for glass doors.
[Colombia] Samsung Highlights Diverse Strengths of Women Through ‘Deploy What You Are’ Campaign
Earlier in May 2023, Samsung Electronics Colombia launched the “Deploy What You Are” campaign — an initiative to showcase the inspiring stories of Colombian women and amplify their powerful voices. With more than 1,350 applicants, Samsung selected five women to be featured in an upcoming campaign video, representing the strength and talent of women in the country.
[South Africa] Samsung Partners With Hypebeast Africa for New Creative Campaign
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Samsung Electronics South Africa’s Future Generation Lab partnered with Hypebeast Africa to create Culture Scouts – a new campaign for young African creators to unleash their creativity. Four South Africans from more than 1,000 applicants were selected to craft original content and share stories of their local communities using the innovative Galaxy devices.
[U.S.] Samsung Spotlights Executive Promoting Organizational Inclusivity
Samsung Electronics continually strives to promote diversity, equity and inclusion (DEI) and is proud to spotlight individuals within the organization who are making an impact. Samsung Electronics America sat down with Tami DeWeese, Director of People Team — Diversity, Equity & Inclusion, to learn about the importance of allyship and her experience as an Asian woman working in the tech industry.
[MENA] Disability Rights Activist Highlights Samsung’s Inclusive Accessibility Features
Saeed Qafaf, a software engineer and disability rights activist, highlighted Samsung Electronics’ leading technological innovation in an interview with Roya TV, Jordan’s leading TV channel. In particular, he praised the Galaxy Watch5 for its accessibility features and intuitive interface that empower individuals with disabilities making the world more accessible for all. He also spoke about his personal experience with the Galaxy Watch5, which helped him break down social barriers.
[South Africa] Samsung Creates an Eye-Catching Experience With South African Designer at Flip Town
Samsung Electronics South Africa has partnered with South African designer Thebe Magugu to create a one-of-a-kind experience at Galaxy Flip Town, located at The Zone in Rosebank, Johannesburg. From now until August 30, visitors can experience the new Galaxy Z Flip5 and explore digital fashion, with the chance to win prizes including a personally tailored outfit designed by Magugu.
[U.S.] Samsung Empowers Educators During a Summer of Teaching and Learning
Samsung Electronics America celebrated the summer by participating in educational events for K-12 educators and decision-makers. The company offered a variety of tech-based programs covering a diverse range of topics, including gaming and STEM education, interactive classrooms and AI, social and emotional learning, and more — showcasing how technology can spark student engagement and enhance education for the future.
[Vietnam] Samsung Recaps 2022-2023 Samsung Innovation Campus Program in Vietnam
On August 18, Samsung Electronics Vietnam held a closing ceremony for its “Technology Talent Development Project” through Samsung Innovation Campus 2022 – 2023 (SIC). After one year of implementation, the initiative has reached 33 schools across 12 provinces and cities nationwide, providing training and technological skill development for more than 3,200 students and teachers. For the first time, the program also included a robotics competition.
[Latinoamérica] Samsung Unveils New Regional Headquarters in Guatemala
Samsung Electronics opened a new regional administrative headquarters in Guatemala City, Guatemala, to enhance strategy, management and service capabilities across Central American markets. Located in the Avia Building in Zona 10, this new facility has been designed with sustainability in mind and features a showroom dedicated to SmartThings connectivity.
[India] Samsung Showcases Moments Captured by Galaxy Users for World Photography Day
In celebration of World Photography Day, Samsung India Newsroom is highlighting how smartphones, especially those within the Galaxy ecosystem, have empowered anyone to become a photographer. This article showcases meaningful moments from Galaxy users, illustrating their inspiration and passion for photography.
[Peru] Latest Devices From Galaxy Unpacked Arrive in Peru
Samsung Electronics Peru hosted an exclusive event with media, influencers, content creators, partners and Samsung Members to welcome the latest lineup presented at Galaxy Unpacked in Seoul – the Galaxy Z Flip5 and Z Fold5, Galaxy Watch6 series and Galaxy Tab S9 series. Complete with performances from singers Ezio Olivia and Milena Wharton, guests were able to test the devices at various experience zones to discover the unique features of each product.
[Australia] Samsung Wins Canstar Blue’s Most Satisfied Customers Award for Tablets
Samsung Electronics Australia won Canstar Blue’s Most Satisfied Customers award in the Tablets category, after winning the Most Satisfied Customers award in the Smartphone category and the Innovation Excellence award in the Smart Devices category earlier this year. Receiving more five-star ratings than any other brand in the market, Samsung ranked highly across five categories: overall satisfaction, value for money, user friendliness, battery performance and durability.
[U.S.] Samsung Celebrates Take Your Child to Work Day
Samsung Electronics America welcomed 100 children to its New Jersey and Texas offices in honor of Take Your Child to Work Day. Employees brought their kids to an exciting day of arts and crafts, dance parties, office-wide scavenger hunts and wellness relay races. In addition, the children filled backpacks with school supplies to support local communities before the start of the new school year.
[Indonesia] Artists Highlight Their Experiences With Samsung’s New Galaxy Z Flip5 and Z Fold5
On August 18, Samsung Electronics Indonesia officially released the latest Galaxy devices and ecosystem following their launch at Galaxy Unpacked in Seoul. Garnering interest from consumers and artists alike, Anya Geraldine, Pevita Pearce, Yura Yunita and Darius Sinathrya share how the Galaxy Z Flip5 and Z Fold5 have upleveled their mobile experience — from the stunning display and impressive camera capabilities to advanced multitasking and powerful gaming performance.
[Latinoamérica] Samsung’s Latest Unpacked Innovations Take Center Stage at Iconic San Juan Event
On August 8, Samsung Electronics introduced its latest Galaxy devices at a special event in San Juan, Puerto Rico, following their launch at Galaxy Unpacked in Seoul. The event featured over 14 thousand square feet of LED screens at the Popular Plaza, showcasing the Galaxy Z Flip5 and Z Fold5, Galaxy Tab S9 and Galaxy Watch6. Hosted by model, entertainer and influencer Nicole Marie Colón, Samsung’s immersive presentation attracted influencers, bloggers and media professionals who later engaged with the devices’ innovative features.
[U.S.] Unleashing Innovation and Making a Meaningful Impact: The Samsung Summer Internship Experience
Samsung Electronics America’s 10-week-long summer internship program allows college and university students to develop and sharpen their workplace skills and volunteer in their local communities. As this year’s internship came to a close, three students reflected on their time working in a fast-paced technological environment and how their invaluable experiences will prepare them to excel in their chosen fields. Read what they had to say about their internships.
[Latinoamérica] Samsung Celebrates 103 Samsung Innovation Campus Graduates
On August 9, 103 young Salvadorians received certificates in programming and coding from Samsung Innovation Campus. Through an intensive 90-hour course, the students learned a variety of technical skills and programs — such as Scratch, RUR-PLE (Python) and other algorithms. The students also had the opportunity to think critically by proposing solutions for social issues outlined in the United Nations’ Sustainable Development Goals (SDGs).
[Vietnam] Samsung Partners With Mobile World Group for Used Battery Recycling Program
Samsung Electronics Vietnam has joined hands with Mobile World Group to launch a national used battery recycling initiative — displaying the two companies’ commitment to sustainable development and environmental protection. Through the program, individuals can deposit used batteries at designated collection points which Samsung will dispose of in accordance with strict safety standards.
[India] Samsung’s Solve for Tomorrow Team Works Towards Social Inclusion
Team Musketeers, one of the top 10 teams from Samsung Electronics India’s Solve for Tomorrow competition, is determined to address the communication barriers faced by hard-of-hearing individuals. The team’s innovative augmented reality (AR) glasses combine advanced speech recognition technologies to convert speech to text in real time, contributing to broader social inclusion efforts.
[Indonesia] Team GRD Wins Samsung Galaxy Gaming Academy Finale
The final match of the Samsung Galaxy Gaming Academy took place on August 5 between GRD and Pats Esports, with GRD emerging as the winning team after countless hours of intense training. The Galaxy A34 5G helped GRD come out on top thanks to its powerful gaming capabilities — including a high refresh rate, enhanced screen resolution, long-lasting battery life and more.
[South Africa] Samsung Honors Graduates From SIC-CUT Program
Samsung South Africa and Central University of Technology (CUT) honored a group of 20 students who successfully completed a 12-week intensive software development program at Samsung Innovation Campus (SIC). With a rigorous curriculum covering topics such as coding, artificial intelligence (AI), big data and more, the program aims to help students develop skills related to the Fourth Industrial Revolution (4IR).
[Latinoamérica] Samsung Kicks Off ‘#FoldInLove’ Campaign
Samsung Electronics Latin America is encouraging users to authentically embrace and express themselves through its new “#FoldInLove” campaign. Latin American content creators and influencers are sharing photos across social media, showcasing their personalities and love for Galaxy foldables. Fans in Latin America can also take part in the campaign using pictures taken with their foldable phones and the hashtag #FoldInLove.
[U.S.] Samsung Empowers Texas Youth Through STEM Summer Programs
As part of Samsung’s commitment to educate and empower the next generation, the Samsung Care Team hosted a variety of engaging workshops, Tech Talks and a Behind the Glass Experience for aspiring technicians in local Texas communities. Students were able to learn how to dissemble and reassemble mobile devices, gain insights into the company’s innovative technologies about the evolving tech industry, learn from industry experts and more.
[Indonesia] Sing and Dance to Your Favorite K-Pop Songs With Galaxy at Flip Town
Samsung Electronics Indonesia invites users to “Join the flip side” at Flip Town, located at M Bloc Space in Jakarta until August 23, 2023. From August 12 to 19, visitors can sing and dance to their favorite K-pop songs, with a chance to win a Galaxy Z Flip5 or Galaxy Buds2. Additionally, guests can capture eye-catching photos in front of murals created by local illustrator Liunic and get hands-on experience with the new Galaxy devices.
[U.S.] Samsung Leaders Share Their Professional Stories
Leaders of Samsung Electronics America shared their professional journeys, highlighting stories of effective leadership and providing tips on career advancement. Mai Zazueta, Nick Di Ponzio and Alok Shah — VP of MX, VP of People Team and VP of Networks Business, respectively — delivered personal and professional stories along with key moments in their careers.
[Latinoamérica] Embrace the ‘Flip Side’ With Yilda Banchón
Following the excitement of Galaxy Unpacked, Ecuadorian singer Yilda Banchón released “Mi lado Flip,” a pop song that celebrates the technological innovation and unique features of the new Galaxy Z Flip5. Banchón shared her experience with the Galaxy Z Flip5 through a mix of energetic techno beats and catchy lyrics, echoing the creative spirit of the foldable.
[U.S.] Samsung and uBreakiFix® Partner To Expand Device Care Throughout U.S.
Samsung and uBreakiFix® by Asurion, an authorized repair provider for Samsung smartphones since 2018, are expanding their efforts to make quality and convenient in-person device care accessible to more people in the U.S. The expansion includes appointing 50 existing stores as flagship Samsung repair locations by the end of 2023 — providing quick device repairs, often on the same day.
[Colombia] Samsung Showcases the Galaxy Z Flip5 at Sustainability-Focused Fashion Show
Samsung Electronics Colombia teamed up with local designer Diego Guarnizo to promote sustainability and highlight women empowerment within the fashion industry at Colombiamoda 2023, a renowned fashion event in the country. Guarnizo and Samsung highlighted their use of sustainable materials — with Guarnizo utilizing recycled polyesters in his “Amazonas, a Jungle with a Woman’s Voice” collection and Samsung sourcing materials from discarded PET bottles, fishing nets and more for its Galaxy devices. At the launch of Guarnizo’s collection, Samsung presented its newest foldable phone, the Galaxy Z Flip5, and demonstrated support for local sustainable initiatives.
[Poland] Samsung Announced the Winners for The Frame’s ‘Do It Your Way’ Competition
Samsung Electronics has announced the winners of its “Do It Your Way” competition. Over 200 students, architects and designers submitted interior design concepts for The Frame TV, while a panel of interior design professionals and industry experts judged the entries. The grand prize was awarded to Julia Kilczewska from JK Interiors.
[Indonesia] Make a Fashion Statement With the Galaxy Z Flip5
With a contemporary design, trendy color options, screen customization features and more, the Galaxy Z Flip5 is helping fashion enthusiasts accentuate their style. TikTok creator Alessandro Georgie, known as Alegeor, showed off his Galaxy Z Flip5 — capturing his best angles with FlexCam and pairing the Cover Screen with his outfits.
[Austria] Content Creators Experience the Latest Galaxy Devices
Content creators in Austria were able to test the latest Galaxy devices at a local event in Vienna, following the livestream of Galaxy Unpacked in Seoul. Attendees were able to learn about the unique features of the new Galaxy Z Flip5 and Z Fold5 — including Flex Mode and upgraded camera functionality — through up-close demonstrations and first-hand experience.
[U.S.] [Video] Living My Best Life With Galaxy Devices
Samsung U.S. Newsroom’s “Living My Best Life” series explores what products Samsung employees hold closest to their hearts. In the latest interview, Dillon Hesse, Senior Art Director at Samsung Electronics America, spotlights how the connected ecosystem between his Galaxy Z Flip4, Galaxy Watch5 and Galaxy Buds2 Pro has helped him plan his wedding and settle into his new home.
[U.S.] Samsung Joins Hands With the White House To Launch Cybersecurity Labeling Program
Paving the way for a safer digital future, Samsung has joined industry experts and U.S. government leaders to launch the U.S. Cyber Trust Mark program — an initiative enabling consumers of connected products to make cybersecurity-conscious purchasing decisions. With plans to be implemented by the Federal Communications Commission (FCC) by 2024, the labeling system aims to provide U.S. consumers with a better understanding of the cybersecurity strengths and weaknesses of the products they have within their homes.
[Indonesia] Exclusive Nusantara Edition of Galaxy Z Flip5 and Galaxy Z Fold5 Sells Out
Samsung Electronics Indonesia has collaborated with local fashion brand Sejauh Mata Memandang to create the Nusantara Edition of the Galaxy Z Flip5 and Fold5. Reflecting Samsung’s dedication to sustainability, the new collection features exclusive wallpapers and unique accessories inspired by recycled textile materials and traditional Indonesian motifs.
[U.K.] Rylan Clark Launches Samsung Selfie Competition
British celebrity Rylan Clark has teamed up with Samsung Electronics to recreate some of the most iconic celebrity selfies, from Kendall Jenner’s heart hair selfie to Lionel Messi’s World selfie in bed with the football trophy. Between now and September 24, participants can enter to win GBP 500,000 by visiting a local Samsung store or participating retailer and snapping a selfie with the new Galaxy Z Fold5 or Flip5.
[Mexico] Samsung Store in Santa Fe Celebrates Galaxy Unpacked and Latest Products
Influencers and media gathered to watch Samsung unveil its new product lineup during Galaxy Unpacked at the Samsung Galaxy Store in Santa Fe in Mexico City, Mexico. Local Samsung executives and brand experts explained the company’s inspiration for the newest products, and attendees were able to experience the devices firsthand following the livestream event.
[Latinoamérica] SAM Invites Latin American Influencers to Galaxy Unpacked
Samsung Electronics Latin America’s virtual influencer SAM will be attending Galaxy Unpacked in Seoul on July 26 alongside #TeamGalaxy journalists and influencers from Latin America. SAM invited influencers to “Join the flip side” by sharing their favorite features from the Galaxy Z Flip series on social media ahead of the event.
[Europe] Samsung Partners With Warner Bros. To Launch BARBIE SmartThings DreamHouse
Samsung Electronics has teamed up with Warner Bros. to launch global retail and European digital campaigns to celebrate the release of the “Barbie” movie. Samsung Neo QLED 8K screens are playing the trailer in stores, showcasing the capabilities of stunning 8K quality. Additionally, Samsung has launched the BARBIE SmartThings DreamHouse on Samsung.com, where visitors across Europe can explore the seamless functionality of SmartThings.
[U.S.] Samsung Rolls Out Student ID Support on Samsung Wallet
Samsung Electronics America has launched support for student IDs on Samsung Wallet at 68 colleges, universities and higher education institutions around the country. Users will now be able to conveniently access student IDs on their Galaxy phones, allowing them to use their devices to access dorm rooms and academic facilities. Samsung plans on expanding student ID support on Samsung Wallet to more academic campuses going forward.
[Vietnam] Season Two of Samsung’s Awesome Academy Finishes in Epic Style
The second season of Awesome Academy, Samsung Electronics’ large-scale esports tournament in Vietnam, has successfully concluded. With the goal of promoting the growth and development of the professional esports industry in Vietnam, Awesome Academy provides esports players with hands-on challenges that put their skills to the test. The team from Hanoi University of Technology was crowned champion of the tournament with the final round taking place on July 17.
[Brazil] [Video] Samsung’s #DaUmShare Campaign Shows Diversity of Daily Life
Samsung Electronics Brazil launched its newest #DaUmShare campaign this June, targeting Generation Z in Latin America. The campaign aimed to capture the diversity and creativity of the Samsung Members community with the help of Galaxy devices. Samsung Members is Samsung’s exclusive channel that provides the latest brand news, announcements, discounts and benefits directly to registered users.
[Italy] Samsung Unveils SmartHome for Home System Professionals in Naples
Samsung Electronics Italy has opened a new SmartHome in Naples, Italy, showcasing the expanded possibilities of home living. Designed by Samsung Electronics Air Conditioner Europe (SEACE) in collaboration with Klimatica, the 150-square meter house features the latest cutting-edge technologies and SmartThings ecosystem, making at-home living more convenient by connecting devices and appliances seamlessly. Builders, designers, architects and other home system professionals can visit the house to get inspiration for future home projects.
[Mexico] Samsung Celebrates the 98-Inch QLED With Immersive Showcase in Mexico
To celebrate the launch of the 98-inch QLED Q80C, Samsung Electronics Mexico held an immersive showcase highlighting the advanced visual capabilities of the new ultra-large TV. Media, influencers and guests were able to experience unparalleled image resolution and spectacular audio quality through various activities, including watching tennis games and playing heart-pounding racing games. Following the experience, guests raved about how the dynamic features of the TV provided next-level immersion.
[U.S.] Samsung Summer Interns Unite To Tackle the Climate Crisis Through Community Service
Every summer, college students from every corner of the U.S. participate in the Intern Day of Service as part of Samsung Electronics America’s 10-week-long internship. The program offers students a chance to push the boundaries of innovation, sharpen workplace skills, gain first-hand experiences and engage in community service. Three interns at Samsung offices in New Jersey, Texas and California recount their day spent volunteering for a healthier, greener and more equitable future.
[Czech Republic] Galaxy Powers Photo Matching Competition in the Czech Republic
Galaxy fans in the Czech Republic now have the chance to win a Galaxy S23 Ultra by putting their animal-matching skills to the test in the “Do You Recognize Me?” competition. Influencer Honza Řeháček captured a variety of stunning, high-definition animal photos using the Galaxy S23 Ultra, now available on the Safari Park Dvůr Králové’s website. By correctly guessing the animals in up-close, detailed images captured by Řeháček, participants can enter to win Galaxy products, including the Galaxy S23 Ultra, Galaxy Buds2 Pro and more.
[Vietnam] How Samsung Cultivates Top Talent in Vietnam
Samsung Electronics Vietnam is dedicated to supporting local communities by fostering top talent and investing in development of employees as well as younger generation in Vietnam. From specialized training programs at Samsung Advanced Technology Training Institute (SATTI) to Samsung Talent Program (STP) scholarships, the company offers a range of diverse programs and activities that allow employees to grow and hone their skills.
[Latinoamérica] Samsung’s Solve for Tomorrow Achieves New Participant Milestone
Samsung Solve for Tomorrow has set a new record of participants within Latin America as nearly 9,000 students and teachers are competing in this year’s program. Compared to 2022, the number of entrants grew by over 1,000, demonstrating growth and interest in STEM in the region. Samsung Solve for Tomorrow, now also available in Belize and Barbados, provides students around the world with the opportunity to develop solutions for social issues in local communities through critical thinking and innovation.
[Latinoamérica] Samsung Named the Most Influential Brand in Ecuador for the Second Time
Samsung Electronics has been named the most influential brand in Ecuador for the second consecutive year, topping a list of 100 brands. The study, conducted by Ipsos Group and published by América Economía Ecuador, serves as recognition for the company’s positive reputation and the growing popularity of its products within the nation. Samsung responded to the increase in consumer demand by opening 10 new stores across the country where users can experience the latest mobile devices, appliances and more.
[Germany] Samsung Galaxy Tablets Aid a Local Fire Brigade in Lehrte
A local fire brigade in Lehrte, Germany, is using internet-enabled Samsung tablets in operations, allowing firefighters to respond to emergencies and urgent situations quickly and precisely. With the latest advanced features including the Samsung Knox security solution and a durable design fit to weather the harshest environmental conditions, Samsung tablets have become a vital mobile companion for these community heroes.
[U.S.] Partners in Sustainability: United Nations Development Programme
Since joining hands in 2019, Samsung Electronics has been working with the United Nations Development Programme (UNDP) to advance the Sustainable Development Goals (SDGs) and promote global sustainability through the Global Goals app and the Generation17 initiative. In the “Partners in Sustainability” series, Gwynne Gauntlett, Global Digital Fundraising and Marketing Lead at UNDP, underscores how tackling sustainable development challenges requires unparalleled cooperation.
[Latinoamérica] Samsung Leads Mobile Phone Brand Ranking in Venezuela
Samsung Electronics continues to be recognized as a notable smartphone brand among global consumers, especially those in Latin America. According to a survey conducted by More Consulting for P&M Magazine, Samsung was the first brand that came to mind for Venezuelans when asked about mobile phones. The survey of 1,500 consumers underlines Samsung’s high brand awareness and reputation as a top mobile device manufacturer among Latin American users.
[Australia] Samsung Receives Two Awards at the Canstar Blue Innovation Awards 2023
Samsung Electronics Australia has won two 2023 Canstar Blue Innovation Excellence Awards: the first for Innovation Excellence in Home Entertainment for the Samsung 2023 TV line-up; the second for Innovation Excellence in Smart Devices for the Galaxy Z Flip4. Canstar Blue Innovation Excellence Awards recognize breakthrough products and services across a range of industries that deliver a “WOW Factor” for consumers and spurs market disruption by offering something unique. Samsung’s wins this year highlight the impact our innovations have in the Australian market — especially as Samsung was the only brand to win more than one Innovation Excellence Award for products in the appliance categories.
[Kazakhstan] Kazakhstan Students Participate in Samsung Innovation Campus Hackathon
Samsung Electronics Kazakhstan held its first Samsung Innovation Campus Hackathon, providing students an opportunity to demonstrate their technical knowledge and skills. Over 200 participants developed 46 projects in 24 hours related to categories such as “Applications and Programs” and “Smart Devices.” At the end of the 24-hour period, students defended their projects in front of a jury and the winners were awarded with a cash prize.
[MENA] Samsung Partners With Young Moroccan Designers for Limited-Edition Galaxy Z Flip4 Boxes
Samsung Electronics Morocco has teamed up with Wiam Azhar and Sofia Arajan, two talented local Gen Z artists, to develop a limited-edition series of custom cases for the Galaxy Z Flip4 inspired by Moroccan culture. This partnership reflects Samsung’s ongoing mission to acknowledge and support young, local talent by providing emerging designers with an opportunity to express their creativity, diversity and artistic vision while promoting Morocco’s diverse cultural heritage.
[India] Five Things That Make Samsung’s Experience Store in Hyderabad a Must Visit
Samsung India recently opened its Hyderabad location, the first and largest premium experience store in the state of Telangana. The store features five interactive technology zones — Bespoke Studio, Gaming & Creativity Zone, Collaborative Space, Store+ and IM Table — for customers to explore, highlighting the seamless connectivity of Samsung’s diverse product ecosystem. Visitors can stop by and experience the intersection of technology, culture and collaboration, made possible with Samsung devices.