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[Vietnam] Samsung Vietnam Marks World Water Day With Nationwide Environmental Initiative 

2025.3.20

To celebrate World Water Day, Samsung Electronics Vietnam (SEV), Samsung Electronics Vietnam Thai Nguyen (SEVT) and Samsung Electronics HCM CE Complex (SEHC) launched a series of impactful environmental activities across Vietnam. Reaffirming Samsung’s commitment to environmental stewardship and sustainable development, the activities ranged from climate change awareness campaigns and community cleanups to water purifier donations and even partnering with the government to open an irrigation pump station in Bắc Ninh.

Learn more at the Samsung Vietnam Newsroom

 

[U.K.] Samsung U.K. Reveals World’s First 25-hour Skatepark, Powered by the Galaxy S25 Series 

2025.3.17

Samsung Electronics U.K., in partnership with Skateboard GB and supported by EE, is launching the “Drop in with Samsung 25-hour Skatepark” event at BAYSIXTY6 Skatepark in London on March 19. This immersive experience celebrates skate culture with 25 hours of music, entertainment and content creation, all powered by the Galaxy S25 series. The transformed skatepark will feature enhanced lighting and design, allowing attendees to experience the Galaxy S25’s ultra-wide camera and Nightography feature to the fullest.

Learn more at the Samsung U.K. Newsroom

 

[Mexico] Samsung Mexico Honored by the Mexican Teleservices Institute for Best Customer Experience Strategy

2025.3.14

Samsung Electronics Mexico has been awarded gold in the Best Customer Experience Strategy category at the National Customer Experience (CX) Awards. The recognition honors its “Connecting People, Transforming Solutions” initiative, which has enhanced customer service through smart solutions like 24/7 remote support, live chat and Mexican Sign Language assistance. Presented by the Mexican Teleservices Institute (IMT), the award highlights Samsung’s commitment to innovation in customer experience.

Learn more at the Samsung Mexico Newsroom

 

[India] How India’s Vibrant Hues Shape Product Design at Samsung Design Delhi 

2025.3.14

At Samsung Design Delhi (SDD), India’s rich and expressive color palette influences product design across smartphones, digital appliances and visual displays. Designers at SDD emphasize that colors are deeply rooted in Indian culture and shape user experiences, aesthetics and emotional connections. The team integrates local inspirations with global innovation, ensuring they reflect Samsung’s design identity — Essential, Innovative, Harmonious.

Learn more at the Samsung India Newsroom

 

[Philippines] Samsung Study Finds Strong Demand for AI-Powered Devices Among Filipinos 

2025.3.14

A recent Samsung Electronics study of 2,600 Southeast Asian consumers found that 2 in 3 Filipinos are highly motivated to purchase AI-powered smartphones and home appliances, driven by their enthusiasm for technology that enhances convenience and efficiency. The study showed that Filipinos primarily use AI for writing, translation and problem-solving, and that they are also drawn to AI features that boost productivity and creativity in tasks such as photo editing, article summarization and searching for information.

Learn more at the Samsung Philippines Newsroom

 

[India] Samsung R&D Institute India-Bangalore Honored With Karnataka’s Innovation Excellence Award for Record Patent Filings 

2025.3.13

Samsung R&D Institute India-Bangalore (SRI-B) has received the Innovation Excellence Award from the Government of Karnataka at the Global Investors Meet – Invest Karnataka 2025. SRI-B has played a pivotal role in India’s innovation landscape, filing over 11,000 global patents and establishing itself as one of the top private-sector patent filers in India. In 2024 alone, 780 inventors at SRI-B filed patents, including 260 first-time inventors. The institute has also contributed 180 Standard Essential Patents (SEPs), including 100 in 5G technology.

Learn more at the Samsung India Newsroom

 

[Spain] Samsung Iberia Introduces ‘The Mind Guardian,’ an AI-Based Video Game for Early Detection of Cognitive Decline 

2025.3.11

Samsung Electronics Iberia has announced the launch of “The Mind Guardian,” an AI-powered gamified application designed for the early detection of cognitive decline, a key symptom of Alzheimer’s disease and other types of dementia. Developed in collaboration with leading universities and medical institutions, the free, self-administered tool boasts a 97% accuracy rate. The project, aimed at people over 55 years old, wants to democratize access to cognitive screening and encourage early medical intervention.

Learn more at the Samsung Spain Newsroom

 

[Colombia] [Editorial] Samsung Vision AI: Redefining Smart TVs for the Connected Home

2025.3.5

Celso Barros, Regional Director of Products, Sales, and Marketing at Samsung Electronics Latin America, highlighted in his recent editorial how Samsung Vision AI is transforming smart TVs into central hubs for connected homes. At CES 2025, Samsung introduced Home AI, which integrates with SmartThings to control devices in the home such as security cameras, lighting and appliances directly from the TV screen. Features like Click to Search, Live Translate and Generative Wallpaper showcase AI-driven personalization, while Samsung Knox ensures robust cybersecurity. With models including Neo QLED TVs and The Frame, Samsung combines AI, sustainability and design to redefine the home entertainment experience.

Learn more at the Samsung Colombia Newsroom