Around the World (Jun 2025)
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[Peru] Samsung’s Display and Audio Technologies Wow Journalists and Content Creators at the 2025 Latin America Visual Display Seminar
2025.6.30
Samsung Electronics hosted its 2025 Latin America Visual Display Seminar in São Paulo, Brazil, on June 25-26, showcasing its cutting-edge display technology to Latin America’s leading tech journalists and content creators. Highlights included the OLED S90F and its Quantum Dots technology, Q-Symphony’s immersive sound, The Frame Pro’s Anti-Reflection with Matte Display and more.
Learn more at the Samsung Peru Newsroom
[Indonesia] Samsung Members Showcase Their Smartphone Photography Talents at FunHunt Vol. 5
2025.6.29
FunHunt Vol.5, a Samsung Members photography competition held on May 31 across six major cities in Indonesia, showcased how Galaxy smartphones can capture stunning pro-grade photos. Themed around local tourism and culture, the event encouraged Samsung Members to collaborate with one another to explore and photograph unique landmarks in their cities. Established in 2018 and now boasting 15 million members, Samsung Members Indonesia continues to foster community engagement, knowledge-sharing and skill development.
Learn more at Samsung Indonesia Newsroom
[U.K.] Jamie Laing Drops Morning People Anthem, Urging U.K. Residents To Seize the Day With Samsung Health
2025.6.27
English media personality and ultramarathon runner Jamie Laing has released a spoken word track, “Morning People,” in partnership with Samsung Health to inspire the United Kingdom to embrace better sleep. Research reveals poor sleep affects 68% of the British, with many struggling to feel motivated in the morning. Laing’s track combines wit with helpful wellness advice and highlights the benefits of AI-powered wearables like the Galaxy Watch series and the Galaxy Ring. With advanced sleep tracking capabilities and features like Energy Score, these devices deliver actionable insights so users can more proactively keep track of their health.
Learn more at the Samsung U.K. Newsroom
[Romania] Time Lost, Time Gained: Samsung Study Shows AI Could Be Romanians’ Key to Reclaiming Personal Time
2025.6.26
A new study from Samsung Electronics has revealed that Romanians spend over 18 hours a week on household chores, limiting valuable time for leisure and family activities. It also indicated, however, a growing openness among Romanians to streamline their daily routines using AI-powered appliances. With this in mind, Samsung aims to transform everyday tasks into effortless experiences through its AI appliances and SmartThings platform — helping people reclaim their personal time and focus on what truly matters.
Learn more at the Samsung Romania Newsroom
[Italy] Trend Radar 2025: Samsung Study Finds Italians See Tech and AI as Key to Quality Personal Time
2025.06.26
Research from Samsung Electronics Italy has revealed that Italians increasingly view free time as extra space on their schedules for other commitments, rather than a spontaneous break. Nearly one in two Italians feel guilty when taking personal time, especially Gen X parents. Technology, however, has the potential to ease their loads and reverse this worrisome trend. According to the study, innovation — especially AI — is seen by 79% of respondents as a key time-saver that can improve the quality of their lives. This aligns with Samsung’s broader “AI for All” vision — using connected technologies like AI appliances and the SmartThings platform to help people reclaim meaningful personal time and simplify everyday routines.
Learn more at the Samsung Italy Newsroom
[Indonesia] Life Isn’t Complete Without Samsung: The Story of a Loyal Fan
2025.6.25
Samsung Electronics seamlessly integrates AI-powered devices to enrich users’ daily lives. Joe Octavianus, a fan of Samsung since 2012, uses the Galaxy Z Fold6 to multitask productively, relying on both Interpreter and Chat Assist. At home, Joe connects his home appliances with SmartThings to make his life more efficient and convenient. Plus, wearables like the Galaxy Watch Ultra and Galaxy Ring help him monitor health metrics like sleep quality and heart rate. Samsung offers busy users practical, integrated solutions to make both work and home life simpler and more efficient.
Learn more at the Samsung Indonesia Newsroom
[Spain] Samsung Ranked Consumer/Household Electronics Company With Best Corporate Reputation in Spain
2025.6.23
According to the 2025 Merco rankings, Samsung Electronics is the Consumer/Household Electronics company with the best corporate reputation in Spain. Besides achieving first place in its sector, the company also rose 14 spots to rank 38th overall on the list of the 200 most reputable companies operating in the country. Samsung’s stellar performance this year coincides with the 25th anniversary of the Merco rankings, which has grown over a quarter century to become one of the world’s most trusted benchmarks in corporate reputation.
Learn more at the Samsung Spain Newsroom
[Japan] Moronnon’s Masterclass at Retro-Immersive Atami: Capturing Picture-Perfect Moments With the Galaxy S25 Ultra
2025.6.20
Samsung Electronics Japan hosted the Retro-Immersive Atami event on June 6, showcasing the advanced camera capabilities of the Galaxy S25 Ultra. Popular Gen Z photographer Moronnon led workshops on photography techniques using the Galaxy S25 Ultra’s AI-powered features, while attendees explored scenic spots like ACAO FOREST and Atami Heiwadori shopping street — taking top-quality photos with Motion Photo, Best Face, Audio Eraser, Generative Edit and more.
Learn more at the Samsung Japan Newsroom
[Colombia] Samsung Wins Interlat #LatamDigital2025 Award for Sustainable E-commerce Strategy
2025.6.19
Samsung Electronics Colombia won the Interlat #LatamDigital 2025 Award for Excellence in Digital Marketing Strategies for E-commerce for Eco Renueva, its trade-in initiative to promote the responsible disposal of old appliances. Through a savvy campaign, the initiative achieved over six million impressions and $151,000 in sales — while recovering 89% of recyclable materials delivered. Recognized for blending e-commerce with environmental responsibility, the strategy highlights Samsung’s commitment to both customer satisfaction and sustainability in the digital age.
Learn more at the Samsung Colombia Newsroom
[Colombia] More Than 85% of Galaxy Users Use AI Features
2025.6.16
A study by Samsung Electronics Colombia revealed that over 85% of Galaxy users actively use AI features— highlighting how AI has become an integral part of everyday mobile experiences. Analyzing over 430,000 Galaxy devices, the study found that users found the Circle to Search (42%), Writing Assist (25%) and Photo Assist (20%) to be the most useful tools. AI adoption is the highest among users aged 20 to 40, with a strong uptake among those over 40 and 50 as well. As more users begin to incorporate AI into their daily lives, Samsung is committed to expanding access to Galaxy AI across its devices.
Learn more at the Samsung Colombia Newsroom
[India] Samsung R&D Institute-Noida Signs MoU To Drive Research on AI for Indian Languages
2025.6.16
Samsung R&D Institute India-Noida (SRI-N) has signed a five-year memorandum of understanding (MoU) with the Indian Institute of Technology Madras to collaborate on AI research focused on Indian languages, health technology and generative AI. The collaboration will support technology licensing, facility development, student fellowships and more. This latest partnership reinforces Samsung’s growing network of collaborations with leading academic institutions across India.
Learn more at the Samsung India Newsroom
[Mexico] Samsung Launches ‘Stories From Another Galaxy,’ Podcast About Artificial Intelligence
2025.6.12
Samsung Electronics Mexico presents “Stories From Another Galaxy,” a new Spanish-language podcast hosted by technology enthusiast Luis Knapp and featuring guests from a wide range of backgrounds — including Samsung Members Stars, AI experts and content creators. The special weekly 12-episode series will dive deep into the artificial intelligence in Galaxy devices, among other topics on technology’s integration into users’ everyday lives. The podcast will be available to listen to on multiple platforms.
Learn more at the Samsung Mexico Newsroom
[Australia] Samsung Spotlights the ‘Unsung Snappers’ of Australia
2025.6.11
Samsung Electronics Australia is celebrating the “Unsung Snappers” — everyday Australians who go to great lengths to capture perfect social media photos. Samsung’s sleek Galaxy S25 Edge features a 200MP camera, Nightography and Galaxy AI editing features like Object Eraser and Best Face, helping users nail the best shot the first time. Designed to ease frustrations and enhance creativity, the Galaxy S25 Edge empowers these behind-the-scenes heroes to capture stunning, shareworthy moments effortlessly.
Learn more at the Samsung Australia Newsroom
[MENA] Samsung and Designer Rami Kadi Showcase Fashion at Cannes With Galaxy S25 Ultra
2025.6.11
Samsung Electronics MENA partnered with haute couture designer Rami Kadi for a special showcase at the Cannes Film Festival, fusing luxury fashion with the cutting-edge technology of the Galaxy S25 Ultra. Kadi’s creative journey was enhanced by the phone’s advanced AI camera, editing tools and S Pen, allowing him to capture key moments behind the scenes and draw elegant designs precisely. The collaboration highlighted the artistry behind red-carpet glamour through the lens of Samsung’s modern mobile technology.
Learn more at the Samsung MENA Newsroom
[U.S.] Samsung Exhibits Cutting-Edge Display Products With Partners at InfoComm 2025
2025.6.11
In partnership with industry leaders, Samsung Electronics showcased its latest cutting-edge display technologies for both workplaces and schools at InfoComm 2025, the largest audiovisual industry trade show in North America. Among the company’s top products shown were the slim 105-inch 5K UHD Smart Signage display, the supersized 136-inch The Wall 16:9 All-in-One LED and the Interactive Display for classrooms. Leveraging its leadership in smart signage, Samsung is committed to advancing integrated and intelligent display solutions for modern businesses and educational institutions.
Learn more at the Samsung U.S. Newsroom
[Europe] Privacy Blind Spot Could Stall AI’s Future in European Homes: Study
2025.6.11
New research from Samsung Electronics has revealed that while 88% of Europeans worry about their privacy, most consumers focus only on their phones, overlooking the risks other smart devices in the home can be exposed to. Surveying more than 8,000 people across the continent, the study found that 36% of young Europeans never think about the security of their smart appliances — a worrying blind spot given the growing number of smart homes in Europe. Samsung is addressing this concern with its robust Samsung Knox security platform — emphasizing user control and education to help consumers embrace connected living confidently and securely.
Learn more at the Samsung France Newsroom
[India] Passion, Perseverance and Patents: Women Innovators at Samsung R&D Institute India-Bangalore
2025.6.9
At Samsung R&D Institute India-Bangalore, three remarkable female engineers are leading innovation through passion, perseverance and patents. With 92 global patent filings, Anusha has gained a mastery of the 3GPP standards in mobile communications. Meghana, an expert on hand-tracking in immersive XR spaces, has filed at least 29 patents to date, with additional applications in progress. Shweta, with 73 filings, including those for 5G and beyond, specializes in the non-access stratum (NAS) and network layers. These pioneers are advancing technology forward while also paving the way for women in engineering and intellectual property.
Learn more at the Samsung India Newsroom
[Vietnam] Celebrating World Environment Day in Vietnam: Fighting Plastic Pollution for a Sustainable Future
2025.6.9
In honor of World Environment Day, Samsung employees in Vietnam partnered with local authorities to fight plastic pollution in various regions throughout the country. They volunteered to collect plastic waste, plant trees, hold awareness campaigns, provide waste sorting bins to local residents, deliver water purifiers to disadvantaged households and more. These activities reflect Samsung’s strong commitment to environmental sustainability and community engagement as the company continues to pave the way toward a greener, more responsible future for everyone.
Learn more at the Samsung Vietnam Newsroom
[Poland] Samsung Wins Prestigious Service Quality Star in Poland for Twelfth Time
2025.6.6
Samsung Electronics has won the prestigious Service Quality Star in Poland for the twelfth time. Awarded based on nationwide consumer surveys involving over 40,000 companies across nearly 200 industries, the Service Quality Star recognizes exceptional customer service and symbolizes the reliability, trust and prestige recipients have earned among consumers in the Polish market. Assessed criteria included service standards and customer willingness to recommend the brand.
Learn more at the Samsung Poland Newsroom
[India] Reducing E-Waste Through Samsung Care for Clean India on World Environment Day
2025.6.5
For this year’s World Environment Day, Samsung Electronics India is inviting users to combat electronic waste by repairing and recycling devices through the Samsung Care for Clean India initiative. E-waste is a growing environmental concern, and the company has helped reduce raw material usage and extend device lifespans by creating a circular ecosystem. Samsung encourages individuals to take simple yet meaningful steps toward a more sustainable future through conscious consumption and responsible e-waste management.
Learn more at the Samsung India Newsroom
[U.S.] Plastic-Free Living: Small Changes, Big Impact
2025,6.4
In commemoration of World Environment Day, Samsung Electronics is highlighting several eco-conscious practices consumers can easily take part in to fight plastic pollution. They include purchasing Samsung’s Certified Re-Newed mobile devices, activating the Less Microfiber Filter on Samsung washing machines, switching to eco-conscious technology like the Solar Cell Remote and more. Since 2009, Samsung has reused over 567,000 tons of recycled plastics globally, surpassing its 2030 goal of 500,000 tons.
Learn more at the Samsung U.S. Newsroom
[U.S.] Samsung Celebrates the Inaugural Season of TGL Presented by SoFi: Defining a New Era of Golf
2025.6.3
As an Official Screen Partner of Tomorrow’s Golf League (TGL), Samsung Electronics America transformed the SoFi Center — a 250,000 square-foot venue in Palm Beach Gardens, Florida — with cutting-edge displays, including a 600-square-foot XRB series outdoor display and nearly 900 linear feet of LED ribbon boards. Throughout TGL’s inaugural season, real-time scoreboards and dramatic audiovisual effects powered by Samsung technology energized live audiences and TV viewers alike, elevating the modern golf experience and ushering in a new era of fan engagement.