Guest Speakers at CES 2015 Opening Keynote – Hosain Rahman, Jawbone

In his Opening Keynote at CES 2015, BK Yoon, President and CEO at Samsung Electronics, emphasized openness and collaboration to build a lasting IoT ecosystem. Also on stage as a guest speaker, Hosain Rahman, Chief Executive of Jawbone, talked about how wearables will be at the center of the Internet of Things. Stating that the Internet of Things is about delivering experiences that change our lives for the better, he shared how Jawbone’s UP bands have been contributing to it. Designed from the ground up to be both highly functional and objects of desire, UP bands have integrated seamlessly with the lives of consumers by fundamentally changing the way the users feel about their health.

With UP, Jawbone has a totally integrated system that goes beyond just ‘hardware’ and ‘software’. It’s a system that includes advanced tracking, sophisticated algorithms, engaging applications, data science and API partners, and a full platform of partner applications. It’s all of these things working in concert. The system approach gives Jawbone unique insight into what is going on in and around the body – 24/7. When these are brought all together, “Jawbone can deliver amazingly rich experiences”.

However, Rahman strongly believes that these amazing experiences can only be delivered if Jawbone works together with others. In fact, Jawbone has completely opened up its open platform UP to third-party developers. One of its favorite developers is SmartThings. Its partnership with SmartThings is a great example of how Jawbone can make the Internet of Things work. By connecting UP to SmartThings, users can now activate their entire smart home through their UP band. It perfectly syncs their bedtime and wakeup routine with the rest of their houses.

More than 2,500 developers are building integrations for Jawbone – from fitness to smart homes to cars. But this is not just about getting the data. It’s about getting results and delivering great experiences for users. It’s the beginning of a path to a fully connected world centered around the user, which Jawbone thinks about and motivates itself. Jawbone plans to continue to build out these fantastic integrations. The role of developers and partnerships crucial; they are the people, who will identify the great new products and services that really make a difference in people’s lives.

For the full footage of Hosain Rahman speaking, watch the video below: