Samsung Announces Partnership With FlexIt To Offer Online Health and Wellness Training on Samsung Daily+

The partnership will allow users around the globe to access personal training services and more with the FlexIt app on the new Samsung Daily+ lifestyle hub

Samsung Electronics today announced a new partnership with FlexIt, a health and wellness solution that makes exercise more convenient and accessible. Starting within the first half of 2024,¹ FlexIt will bring personal trainer-based fitness content to Samsung Smart TV users through the new lifestyle hub Samsung Daily+² on Samsung Tizen OS.

“Wellness should be central to our routines, so building healthy habits through Samsung Daily+ makes it convenient to incorporate health and wellness into all different aspects of daily life,” said Demian Hyun, Vice President and Head of the Experience Planning Group of Visual Display Business at Samsung Electronics. “This new partnership underscores Samsung’s commitment as the leader in the global display industry to promoting thoughtful, interconnected health experiences aimed at bettering the lives of consumers.”

On the FlexIt app’s online portal, users can find, book and pay for exclusive one-on-one virtual fitness sessions directly on their TVs. With a camera connected — whether it be via a supported webcam³ or a smartphone — virtual health professionals⁴ provide real-time feedback, adjust workouts and offer form modifications to foster a supportive, safe and effective workout environment.

The FlexIt app helps users approach their health in a more holistic way; in addition to workout content, FlexIt offers nutrition training, low-impact wellness activities like meditation and yoga, and physical and occupational therapy. By working virtually with a trainer who understands their personal fitness journey and wellness goals, users craft an attainable routine that suits their needs and lifestyle, all from the comfort of their home or any other location with a connected device.

By housing services such as FlexIt, Samsung Daily+ is paving the way for the future of virtual health and wellness experiences through its convenience and accessibility to build productive and convenient daily routines. Samsung Daily+ serves as a new lifestyle hub for Smart TV users, allowing them to conveniently enjoy a wide range of premium lifestyle services and features — such as home fitness, telehealth services, video calls and more — using one single interface.

“Through the innovative FlexIt app for Samsung, we’re furthering our commitment to making fitness more accessible than ever. By delivering personalized, one-on-one immersive training experiences directly to your living room, we’re extending our reach to a broader audience, empowering individuals to achieve their wellness goals with ease and convenience,” said Austin Cohen, FlexIt’s Founder and CEO.

During CES^® 2024, Samsung gave consumers an early look at Samsung Daily+ and the FlexIt app on its 2024 Neo QLED 8K. Richard Friedman, FlexIt’s Senior Vice President of Technology, joined the Samsung team in Las Vegas to showcase how the FlexIt app integrates with Samsung TVs. Samsung Daily+ is also a 2024 CES Innovation Awards Honoree, having been recognized as a unique smart home service with an open ecosystem that integrates third-party services.

For more information on health offerings on Samsung’s TV lineup, visit Samsung.com.

About FlexIt

FlexIt has revolutionized the fitness and wellness industry through its innovative, cutting-edge technology, offering a comprehensive approach to holistic well-being for consumers and enterprises. Its core solution centers around live, one-on-one, two-way personal health and wellness sessions with fitness and wellness experts, accessible through both web and app platforms. FlexIt’s platform goes beyond just fitness training, embracing holistic well-being through nutrition coaching (led by registered nutritionists with a focus on weight loss), low-impact wellness activities (yoga, meditation, stretching and dance), health coaching, and physical and occupational therapy (covering preventive, pre/post-natal, senior and recovery), offering 28 health modalities on the platform.

Our comprehensive and innovative approach has earned us recognition within the industry. FlexIt has been selected for the Best Budget-Friendly Coaching App of 2023 by Women’s Health, the Best Personal Trainer Apps of 2023 by Forbes, and the Best Fitness Apps in 2023 by Oprah Daily and has been awarded by Men’s Health, Inc. 5000, US News & World Report, among many others.

For media inquiries, please contact:info@flexit.fit

¹ Availability varies by model and region. The FlexIt app will be available through Samsung Daily+ on all 2024 TV models: Neo QLED 8K, 4K, OLED, UHD (above DU7000) and The Frame. OS upgrade is scheduled to be provided for select 2023 TV models during the second half of 2024. 2022 and 2021 TV model users can download the FlexIt app through the app store.
² Starting this year, Samsung Daily+, a hub for lifestyle experiences, provides a wide range of services and features — from personal training and telehealth to video calls and remote PC solutions — in one single interface. With Samsung TVs at the center of the home, users can enjoy the benefits of the latest innovations and seamless connectivity between devices in their day-to-day lives.
³ Logitech Webcam (C930e, C922 PRO STREAM WEBCAM, C925E, C920s Pro HD Webcam, HD Pro Webcam C920, C920-C, C930c, HD Pro Webcam C920, StreamCam), Samsung (SC-FD100B)
⁴ English- and Spanish-speaking FlexIt health professionals and trainers