Samsung Announces UHD Ecosystem Expansion with Leading Content Partners in Advance of IFA 2014

on August 28, 2014
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• Samsung expanded its UHD ecosystem by working with global content partners, including Amazon, Netflix, maxdome,, and CHILI, to help accelerate consumer adoption and access to UHD content.

Samsung Announces UHD Ecosystem Expansion with Leading Content Partners in Advance of

IFA 2014

Samsung grows the UHD ecosystem with VOD Services, Live Broadcasting, a UHD Video Pack, a new Download service, and partnerships with major content providers, including Amazon, Netflix, maxdome,, and CHILI

Samsung Electronics announced its plans to further expand its UHD ecosystem by working with global content partners to help accelerate consumer adoption and access to UHD content.


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The company plans to launch Amazon’s UHD VOD service in October globally, and has also expanded Netflix’s UHD VOD Service in Europe, which has been available in the U.S. and other countries since last March. Netflix kicked off its UHD streaming service with “House of Cards Season 2,” a popular US TV series, which is now available on Samsung’s UHD TV.


Samsung also reinforced its cooperation with major European content partners, including maxdome,, and CHILI to secure more UHD content to work towards a more robust UHD ecosystem.


“The era of UHD has begun, and to continue even more widespread adoption, it is important to provide consumers with more choices when it comes to UHD content,” said Won Jin Lee, Executive Vice President of Visual Display Business at Samsung Electronics. “We are providing our customers with a wider array of UHD content to enjoy on our ultra-immersive Curved UHD TVs.”


Samsung Electronics has been focusing its efforts on providing more UHD content in the European market. In May, it teamed up with the Vienna State Opera to provide UHD live streaming of “Nabucco” with Placido Domingo, one of The Three Tenors, through the Vienna Opera App. The premium content was broadcasted worldwide and gave viewers a front-row seat to the thrills of the opera house. For the season 2014/15, 10 more performances are planned in UHD, one of the highlights will be the opera “Die Fledermaus” from Johann Strauss on New Year’s Eve.


Samsung has also been actively working with partners in the industry to develop a solution for secure UHD content distribution. By working with the SCSA (Secure Content Storage Association), whose founding members include SanDisk, 20th Century Fox, Warner Bros., and Western Digital to establish content storage security standards, Samsung will be able to provide Hollywood studios’ highest quality content to consumers via a download service.


The company also partnered with RTP, a Portuguese national broadcasting company, and Portugal Telecom (PT) – through MEO, to offer live-streaming of the World Cup warm-up matches in spectacular UHD picture quality. This event was the world’s first UHD live-streaming sports broadcast that exclusive viewers could watch on the Samsung Curved UHD TV, without a separate set-top box—a special event for sports enthusiasts.


In South Korea, live UHD broadcasting has been available to the public. In April, Samsung Electronics launched a service that allowed users to enjoy live UHD broadcasting without a set-top box, by partnering with cable provider “CJ Hello Vision.” Samsung will also work with CNM and T-Broad to launch a UHD broadcast service by the end of this year. As well, users of Samsung UHD HU9000 TVs are able to use a “B TV”’ app to watch 20 UHD VOD titles with a subscription to “SK Broadband.”


Samsung Electronics is also taking the lead in creating UHD content by working with leading Hollywood studios. In July, the company, in partnership with 20th Century Fox and Paramount, launched a UHD Video Pack, a 500 gigabyte drive pre-loaded with a total of 40 titles in UHD picture quality, including popular movies, such as Star Trek Into Darkness and Life of Pi, and documentaries.



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