Samsung Catapults Into the Top 10 Most Reputable Companies in the U.S.

The second floor of Samsung 837, a first-of-its-kind cultural destination and digital playground, the company’s Marketing Center of Excellence in heart of New York City’s Meatpacking District showcases the latest, award-winning Samsung Galaxy products.

Samsung Electronics America (SEA) has always sought to foster a culture of innovation and social responsibility throughout our many offices across the United States. Creating unrivaled experiences and building lasting relationships with our consumers is our top priority. Through these efforts, Samsung has been listed among the top three most reputable companies in the U.S., according to this year’s Reputation Institute (RI) survey.

This year’s survey also designates Samsung as the No.1 company in the Corporate Social Responsibility (CSR) category for the strides we made in aligning our business and social investment values. The annual survey gauges how the world’s most well-regarded companies fare in the eyes of consumers.

Miller Street Elementary School students in Newark, New Jersey, get excited about engineering and computer science at emPOWER Tomorrow, Samsung’s after-school program for fourth- and fifth-grade girls.

According to this year’s survey, Samsung has experienced a “meteoric” rise in how the public views us based on a few key factors such as:

• Our relentless, innovation-focused culture with an engineering edge
• Our industry-leading Galaxy line of products
• Our CSR efforts focusing on the environment, social values, philanthropy and openness
• Our ability to meet customers’ needs and deliver on our brand promise

Samsung’s year-over-year RepTrak® Pulse ranking score, calculated by Reputation Institute based on a survey of the general public, also increased by nearly seven points from last year’s survey.

The Reputation Institute’s RepTrak® model is the gold standard for reputation measurement, providing a one-of-a-kind measurement of how the public views the world’s best-known companies. It examines 15 stakeholder groups in more than 25 industries and more than 50 countries for more than 7,000 companies.