Samsung Mobile PIN, Premium Pop-up Experience launches to introduce the Galaxy S III

on May 25, 2012
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Samsung Electronics today announced the launch of  the Samsung Mobile PIN, an innovative new space that will be one of the first European locations to sell  the Galaxy S III,  starting in London from May 29th.



To celebrate the launch of its new flagship smartphone, the GALAXY S III, Samsung Mobile PIN offers the first premium pop-up experience of its kind. . The Samsung Mobile PIN will encourage consumers to fully interact with the latest intuitive technology and try out Samsung solutions. As the name PIN suggests, the conceptual idea is a moving landmark experience like a pinpoint on a map.

 “We welcome everyone to this dynamic and energetic place to fully experience and enjoy all the core features of Samsung mobile products”.


Visitors to the Mobile PIN stores will meet fully trained members of staff, who are on hand to share their product knowledge and provide demonstrations allowing customers to try out all Samsung smart devices, functions and services, as well as apps and download them to their phones.


The first two Samsung Mobile PINs will open on May 29th London at Westfield Shepherd’s Bush and at Old Spitalfields Market.  During the summer, Samsung will launch two additional PINs in Hyde Park and within the Olympic Park.



Samsung Mobile PIN Design

Samsung Mobile PIN is a unique glass-housed structure that has been specially engineered to capture the imagination, whilst being mobile enough to easily change location. One of the more prominent characteristics of the PIN is its wall, built with a two-way customized mirrored glass.


The furniture within the PIN, has been  specially designed for showcasing the product experience and is flexible and expandable to fit perfectly in any location.



Additional Events

Visitors are also invited to participate in innovative events surrounding the Mobile PIN, such as the GALAXY Studio event. Using the GALAXY S III and GALAXY Note, customers will have the opportunity to be hands-on and learn more about the unique and fun features, including the drawing competition using the GALAXY Note.



Designed for humans and inspired by nature, the GALAXY S III is a smartphone that recognizes your voice, understands your intention, and lets you share moments instantly and easily.


This sleek and innovative smartphone has enhanced intelligence to make everyday life easier. With Samsung GALAXY S III, you can view the content like never before on the device’s 4.8 inch HD Super AMOLED display. An 8MP camera and a 1.9MP front camera offer users a variety of intelligent camera features and face recognition related options that ensure all moments are captured easily and instantly. The GALAXY S III is powered by Android™ 4.0, Ice Cream Sandwich, with enhanced usability and practicality to make life easier. Packed with intuitive technology, the GALAXY S III delivers a uniquely personalized mobile experience.

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