Samsung Releases New Refrigerator Software Update To Improve User Convenience

... Bespoke AI Refrigerators with screens,1 which is launching in 2025. Designed to enhance the user experience, the update

Samsung Electronics Maintains No. 1 Position in European Microwave Market for 10 Consecutive Years

Since 2019, the company has offered its Bespoke Microwave lineup, which features seven colors2 options and a glass finish, a combination that quickly gained popularity across the region.

One Year In: How the Bespoke AI Laundry Combo Is Changing the Way People Do Laundry

Since debuting in February 2024, Samsung Electronics’ Bespoke AI Laundry Combo1 has sold more than 100,000 units in Korea and won 21 major awards,2 building a strong presence in the all-in-one washer-dryer market.

[Interview] How Samsung Embeds Accessibility and User-Centered Values Into Its Home Appliances

▲ Visibility enhancement settings on the Bespoke AI Laundry Combo The Bespoke AI Laundry Combo offers a significantly more streamlined control experience than before.

Samsung Launches Bespoke AI Jet Lite, Light Yet Powerful Cordless Stick Vacuum

Samsung Electronics today announced that it will launch the Bespoke AI Jet Lite, a lighter, more advanced model that builds on the success of its predecessor in its lineup of cordless stick vacuum cleaners.

[Video] Smarter Living at a Touch: Five Ways Samsung’s Screen-Based Appliances Make Daily Life Easier

Samsung Newsroom highlights five ways Samsung’s Bespoke AI screen-equipped appliances help users get more out of their homes.

Samsung Launches Its First Top Load Washers With AI Features for Enhanced Performance and Efficiency

Samsung Electronics today announced the launch of the Bespoke AI Top Load Washer, its new 25-inch, 24-inch and 21-inch capacity top load washers that will be available in global markets.1 These new models mark the first time Samsung is introducing AI technology to its top load washer category.

Samsung To Launch Bespoke AI Jet Ultra, the Most Powerful Cordless Stick Vacuum Cleaner in the World

▲ Bespoke AI Jet Ultra in a hallway Samsung Electronics today announced the global rollout of the Bespoke AI Jet Ultra, the world's most powerful cordless stick vacuum cleaner,1 which was unveiled at the Welcome to Bespoke AI global event held this month.

Samsung Expands Its Smart Laundry Offerings With Bespoke AI Laundry Vented Combo

▲ Bespoke AI Laundry Vented Combo_Dark Steel Samsung Electronics today announced the addition of the Bespoke AI Laundry Vented Combo1 — an All-in-One Washer and Electric Dryer with a 7-inch AI Home touchscreen – to its lineup of Bespoke AI Laundry appliances.