[International Day of Persons With Disabilities] How Samsung Is Advancing Accessibility for All

... Bespoke AI Family Hub.

[Interview] Why Samsung ①: Tripling the Number of AI Appliance Models To Achieve Zero Housework — EVP Jeong Seung Moon on Samsung’s Bespoke AI Vision

Since the official launch of its Bespoke AI lineup last year, Samsung Electronics is tripling its major AI home appliance models in 2025, offering more choices to consumers.1 The company’s ultimate goal is to eliminate household chores altogether through AI appliances that can make decisions and operate autonomously.

Samsung Electronics Launches Samsung Week 2025 Across 65 Countries

... Bespoke AI refrigerators Most-searched products such as Galaxy Z Fold7, Music Frame, and the Bespoke AI Laundry Combo M

Samsung Launches ‘Why Samsung’ Global Campaign, Highlighting AI, Connectivity, Security and Reliability in Home Appliances

... Bespoke AI, SmartThings,1 Security and Reliability. The campaign aims to deliver these core values and the messages beh

Samsung Art Store Collection Brings Art Basel Paris to Living Rooms

... bespoke Samsung booth featuring Samsung Art TVs displaying the 22 selected artworks.

Samsung Electronics Ranks 5th in Global Brands for the Sixth Consecutive Year

... Bespoke AI. Through open collaboration with diverse partners, Samsung has enhanced personalized AI experiences for cust

Samsung Wins 47 Honors, Including 2 Gold Awards, at International Design Excellence Awards 2025

The Bespoke AI Laundry Hub — a sleek, space-saving stacked washer and dryer featuring an AI Home touchscreen, delivering seamless integration and intelligent laundry solutions.

Samsung’s Home Appliances Become the First Products To Receive BSI IT Security Label Through Korea-Germany Mutual Recognition Arrangement

Samsung Electronics announced that its latest robot vacuum cleaner, the Bespoke AI Jet Bot Steam Ultra,1 as well as the Bespoke AI Refrigerator,2 have been granted the BSI IT Security Label.

Samsung Wins Numerous 2025 IFA Innovation Awards

Highlighted IFA 2025 Best of Innovation Award Winners Bespoke AI Laundry Combo Wins Best in Design Award for Sleek Usability In the home appliance category, the premium all-in-one washer-dryer Bespoke AI Laundry Combo was recognized with a Best in Design award, highlighting the product’s excellence and advanced technology.