Samsung Earns #1 for Service Excellence in TVs and Home Appliances by ACSI®

Our latest AI-powered Bespoke appliances were designed to deliver enhanced performance, helping you do more with less effort.

Samsung Electronics Wins 45 Awards Including 2 Golds at the International Design Excellence Awards 2024

... Bespoke 4-Door Flex™ Refrigerator with AI Family Hub™+2 and then fills out the user's Food List. From Product to UX Des

IFA 2024: Highlights From Samsung Electronics’ Booth That Brings AI to Life

Personalizing Daily Life Through Bespoke AI Home Appliances In the Bespoke AI space, guests witnessed the remarkable evolution of Samsung’s home appliances — now more intuitive and customized for spaces around the home.

Paris 2024: Samsung Enhances Accessibility, Showcases Galaxy AI and Celebrates the Unifying Power of Sport at the Paralympic Games

▲ Paralympians Paris 2024 and teammates gather for a bespoke workshop at the Olympic™ rendezvous @ Samsung | Village Plaza.

Recognizing Individual Voices, Bespoke AI Appliances Improve Accessibility

... Bespoke AI appliances on September 6 (local time) at IFA 2024 — Europe’s largest consumer electronics trade show held i

IFA 2024: Samsung Reinforces ‘AI for All’ Vision at Press Conference

On September 5, Samsung Electronics highlighted its vision of “AI for All” ahead of IFA 2024 — Europe’s largest consumer electronics trade show held from September 6-10 in Berlin, Germany.

IFA 2024: Samsung Showcases the Power of Its AI Products To Create a Connected World for All

Samsung is creating simple user experiences through its Bespoke AI appliances,3 which now offer enhanced voice control through Bixby upgrades.

Samsung’s New Energy Efficient Lineup for Europe Debuts at IFA 2024, Empowers Users With Extra Energy Savings

The new product range includes a BESPOKE AI™ Washer with A-55% extra energy efficiency,1 a Bespoke AI Laundry Combo™ that achieves an A rating for the complete cycle2 and an A-10% Bespoke Dishwasher.3 Drawing on its longstanding dedication to enhancing energy efficiency, Samsung has improved its core technologies to respond to consumer needs for better ways to save energy in everyday life.

Samsung Launches Bespoke AI Laundry Combo™, Innovative All-in-One Laundry Solution, in Europe

Samsung Electronics today announced that it is launching the Bespoke AI Laundry Combo™ to the European market at IFA 2024 in Berlin.