Samsung at CES 2016 Creates an ‘In Sync with REAL Life’ Experience

on January 8, 2016
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CES 2016


Samsung Electronics is presenting the latest in the evolution of cutting-edge home appliances and the Internet of Things (IoT) in its 2,600-square-meter exhibition space at CES 2016, the world’s largest consumer electronics show, which began January 6 in Las Vegas.


Visitors to the hall are greeted by a constantly moving display made from 44 SUHD TVs. The up-and-down movement of the TVs suggests how the human experience expands through TV, a window of the world.


As it did last year, Samsung has an IoT section at the center of the exhibition site, this time under the message of “In Sync with REAL Life”. By doing so, Samsung encourages visitors to participate, showing them practical, real-world examples of how the IoT works. The IoT section is comprised of six themed booths, each offering a direct experience in how IoT technology, combined with Samsung products, can transform and improve modern life.



The six booth themes are as follows:




This booth demonstrates how TV is at the center of the expanding IoT ecosystem, giving people total control of their devices from a huge screen and an easy-to-use interface. In addition, this booth offers a variety of home security solutions to safeguard your home.


Samsung at CES 2016 Creates an ‘In Sync with Real LIFE’ Experience



Family Hub Refrigerator

As Samsung Family Hub Refrigerator is the new IoT-powered appliance, this booth allows people to experience how smart home appliances are changing family life. With a Full-HD, 21.5-inch screen, Family Hub helps families improve food management and family communication. In addition, with Family Hub Refrigerator, people can stream music or TV content from their Samsung Smart TVs directly to the Family Hub’s LCD screen, turning the kitchen into a more entertaining place.


Samsung at CES 2016 Creates an ‘In Sync with Real LIFE’ Experience



Gear S2 with Galaxy TabPro S

Through the Galaxy TabPro S, check out IoT features—Transportation, Commerce, Health, Inside and Outside Control and Notification—on the Gear S2 wearable device.


Samsung at CES 2016 Creates an ‘In Sync with Real LIFE’ Experience


Samsung Pay/Knox

Try out a real-world simulation of Samsung Pay, Samsung’s simple and safe mobile payment service. In addition, visitors can explore Samsung Knox, the hardware integrated mobile security platform that provides a defense-grade security.


IoT Hub

See how people can monitor, control and customize their homes—anytime, anywhere—by connecting SmartThings and more than 200 certified devices, including Samsung products and service partners.



SmartThings allows you to monitor your car, control your home appliances on the road and watch a collaboration with Samsung C&T for wearable devices.


Samsung at CES 2016 Creates an ‘In Sync with Real LIFE’ Experience


In addition to those booths, many other cutting-edge electronics are on display at Samsung’s exhibition site for CES 2016. Samsung is showcasing SUHD TVs with Quantum dot display, along with the curved monitor CF591—with an 1800R radius curvature, it has the tightest curvature rate in the world, making it very comfortable for the eyes. Samsung is also displaying its new soundbar for the first time, the HW-K950, which offers theater-like 3D sound and 5.1.4-channels system.


Samsung at CES 2016 Creates an ‘In Sync with Real LIFE’ Experience


Furthermore, Samsung is showcasing its Black Stainless design of kitchen appliances, which offers a classy, dark look for the home. Samsung’s other innovative home appliances, including AddWash (washing machine), Chef Collection, POWERbot (robot vacuum cleaner), and Flex Duo with dual-door oven, is also on display.


Samsung has also prepared an exhibition zone for the latest in mobile device technologies. Two new editions of the Samsung Gear S2 Classic are on-hand, featuring new materials and colors, along with the Galaxy TabPro S—a Windows 10-based tablet that delivers all the benefits of both a tablet and laptop, at the same time.


Samsung at CES 2016 Creates an ‘In Sync with Real LIFE’ Experience


A diverse range of new, consumer-ready memory products are being exhibited, too. They include the T3 (a premium 2TB external SSD, to be released in February), the 950 PRO M.2 (a superfast Non-Volatile Memory Express (NVMe*) M.2 form factor SSD with vertical NAND (V-NAND) technology), and the 128GB PRO Plus SD, along with microSD memory cards.


There is also a zone demonstrating the accessibility-related features of Samsung products, including SUHD TVs, for people with disabilities. Samsung won a CES 2016 Best of Innovation Award in the Accessible Tech category with this feature. Voice Guidance is a voice command system, while Enlarge and High Contrast modes configure the screen for easier use by people with vision impairments. These TVs also offer Multi Output Audio (so one person can use headphones while watching TV without disabling the audio output from the TV speakers) and Learn Remote Control mode (to provide help using a remote control).


Related stories:

[Video] Samsung at CES in 360 Degrees


For more information about CES 2016, please visit our exclusive page #SAMSUNGxCES2016

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